Automotive Restoration Market Organization (ARMO)	Hot Rod Industry Alliance (HRIA)
Truck and Off-Road Alliance (TORA)	Manufacturers' Rep Council (MRC)
Motorsports Parts Manufacturers Council (MPMC)	Professional Restylers Organization (PRO)
Street Performance Council (SPC)	Wheel & Tire Council (WTC)
SEMA Businesswomen's Network (SBN)	Young Executives Network (YEN)

 

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Visit SBN's website.

7 Must-Attend SBN Events at the SEMA Show

SBN Gear-Up Girl provides a forum where female industry veterans share advice and knowledge with newcomers, providing them with a firsthand idea of what the industry is about, how the veterans got their starts and advice on the best way to achieve goals.

SEMA Businesswomen's Network (SBN) members are welcome to participate in all the great networking opportunities provided at the 2012 SEMA Show. Below you will find a list of all the SBN-sponsored functions at the Show.



SBN Long-Range Planning Meeting

The Long-Range Planning meeting is a forum in which the SBN Select Committee come together to strategically plan 2013 priorities and goals. Closed to SBN Select Committee members only.


Location: Las Vegas Convention Center, Room N243

Date: Monday, October 29 

Time: 11:00 a.m.–1:00 p.m.

SEMINAR: Marketing: Power Branding Powered By SBN 


Location: Las Vegas Convention Center, Room N257 

Date: Monday, October 29 

Time: 1:00 p.m.–2:00 p.m.

Gear-Up Girl Networking Event


This event is focused on creating unique networking opportunities to benefit female students pursuing careers in the automotive industry.


Location: Las Vegas Convention Center, N242

Date: Monday October 29 

Time: 3:30 p.m.–5:00 p.m.

The SEMA Mustang Build Powered By Women will debut in the Ford Motor Co. booth at the SEMA Show, Tuesday, October 30, at 10:00 a.m.

SEMA Mustang Build Powered By Women Photo Op 


Join SBN for a photo-op and Q&A session at the ’13 SEMA Mustang Build Powered By Women project vehicle in Ford’s booth. 


Location: Las Vegas Convention Center, Ford Motor Co. Booth #22200
Date: Tuesday, October 30 

Time: 10:15 a.m.–10:45 a.m.

SEMINAR: Where the Money is: The Next Generation of Powersports Enthusiasts Powered By SBN


Location: Las Vegas Convention Center, Room N257 

Date: Wednesday, October 31
Time: 1:00 p.m.–2:00 p.m.

Speed Networking Breakfast 


The Speed Networking Breakfast is the most popular single SEMA event where you can meet many industry professionals, both men and women. Every few minutes, meet someone new—you'll make more new contacts at one breakfast than most people make in six months!


Location: LVH Ballroom A

Date: Thursday, November 1 

Time: 7:15 a.m.–9:00 a.m.

Café SEMA: In the Know with a Cup of Joe! 


Event Description: Experts. Networking. Danish and coffee. In 60 minutes: Get direct access to top industry experts, obtain answers to your questions and learn from those who are “in the know.” You will make new connections that will impact your business and you’ll leave with a wealth of information. Event is limited to the first 100 participants.


Location: Las Vegas Convention Center, SEMA Members Lounge (Room N251) 

Date: Friday, November 2

Time: 9:00 a.m.–10:00 a.m.

SBN Members Map Updated

Fellow SBNer Susan Carpenter has been working hard in updating the SBN members map, including adding new members and member location changes.

This map serves a great purpose. It allows SBN to find fellow members in our area so we can make connections year round. So check out the SBN members map and get to networking!

Join the discussion on MySEMA!

Are you on Facebook, LinkedIn or Twitter? SBN is!

Be sure to follow SBN on all of your favorite social networking sites. To find these sites, go to www.sema.org/sbn and use the links in the top right-hand corner.

SBN Column in SEMA Member News

Read SBN's column featured in the September/October issue of SEMA Member News.

For information about SBN, contact Bryan Harrison.

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Visit ARMO's website.

Open Membership Meeting at SEMA Show

All ARMO members and their guests, and all restoration industry professionals, are invited to attend the ARMO Open Membership meeting at the SEMA Show. The meeting runs from 7:15 a.m.–9:00 a.m. on Thursday, Nov. 1 in meeting room Pavilion 1 at the Las Vegas Hotel (formerly the Las Vegas Hilton).

“It’s early in the morning, I know,” said ARMO Chairman Alex Tainsh of Parts Unlimited Interiors. “But we promise lots of hot coffee, and plenty of Danishes, bagels and the like to get you started on the right foot. The meeting agenda will be a bit less structured than in years past so that we can solicit more feedback and interaction with the members in attendance.”

The open meeting is perhaps the best opportunity for anyone in the restoration industry to interact with the ARMO Select Committee and industry peers and offer input on the direction of future ARMO projects.

Why ARMO?

Is your business involved in the restoration segment and not yet an ARMO member? In addition to direct access with its 275 restoration company members, the Automotive Restoration Market Organization (ARMO) provides a number of other benefits, including education and outreach for small businesses in the restoration market, product exposure through an annual New Products Showcase and collective support of the restoration hobby.

Top Reasons to Join ARMO:

• Networking Opportunities: The primary strength of ARMO is its member companies. The organization provides multiple venues for ARMO members to interact and share ideas through its long-range planning meetings, new-products mixer at Spring Carlisle and the ARMO awards reception at the 2012 SEMA Show, as well as discussion groups on MySEMA and social media websites.

• Education: The annual ARMO education seminars at the Hotrod & Restoration Trade Show bring industry leaders and experts together to share their real-world experience with small-business owners, providing tips and insights to help them grow their businesses. The ARMO Restoration Trademark Licensing Guide provides ARMO members with the basic forms needed to begin the process of getting products licensed by an original-equipment manufacturer. The licensing guide is available through the SEMA Education Institute.

• Supporting Hobby Growth: ARMO recognizes the importance of the individual hobbyist to the industry and supports Collector Car Appreciation Day activities across the country. Every April, the ARMO New Products Showcase puts member company products directly in front of 100,000+ restoration enthusiasts each year at Spring Carlisle. In addition, ARMO’s “Take a Kid to a Car Show” (TKCS) program strives to get children involved in automotive hobbies at an early age. The interactive TKCS website provides information on how to get involved for kids and adults alike.

Contact ARMO’s staff liaison Jim Skelly at jimsk@sema.org for more information.

Are you on Facebook, LinkedIn or Twitter? ARMO Is!

Be sure to follow ARMO on all of your favorite social networking sites. To find these sites, go to www.sema.org/armo and use the links in the top right-hand corner.

ARMO Column in SEMA Member News

Read ARMO's column featured in the September/October issue of SEMA Member News.

For more information about ARMO, contact Jim Skelly.

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Visit HRIA's website

 

	The build.
	Best in Show will be auctioned live during the HRIA Reception.

Pinewood Builder Awarded Best in Show

Jesse Greening of Greening Auto Co. was awarded the coveted “Best in Show” designation from the Hot Rod Industry Alliance (HRIA) for the 2012 HRIA Builder’s Challenge and Pinewood races. Fifteen well-known builders created one-of-a-kind miniature hot rods in the style of pinewood derby cars. The cars were raced at the annual SEMA Pinewood Drag Races in Pomona, California. These cars will be on display at the annual SEMA Show and then 12 will be placed on eBay for auction from October 30–November 8, and three will be auctioned live. All proceeds from the auction will go to support SEMA Cares and its two children’s charities—Childhelp and Victory Junction.

Greening’s custom build will be one of the three auctioned live during the HRIA Industry Reception, Wednesday, October 31, 2012, at the Las Vegas Hotel in Ballrooms A and B. Joining Greening for the live auction will be Mike Cooper of Spanky’s Hot Rod & Customs, who received “Best Engineered” honors, and three-time race winner Derek White of Street Vizions. The live auction will immediately precede the Awards Presentation, emceed by the voice of the NHRA and SEMA, Dave McClelland. The night will honor the Goodguys Rod & Custom Association’s Trendsetter, the National Street Rod Association’s Achievement Award, the International Car Show Association’s Legends of Hot Rod Award, as well as the prestigious Industry Recognition of an Individual, Business of the Year and Hall of Fame honors from SEMA’s hot-rod council—HRIA.

Be sure and join HRIA for this special evening that will honor the hot-rodding industry and help support a great cause by participating in the live auction. RSVP today!

Contact Zane Clark for more details at 909-978-6696. 

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Visit TORA's website.

	Not only do the TORA Fall Nationals Pinewood Drags provide a fun evening of camaraderie and networking, but proceeds from Pinewood racer “rentals” directly benefit SEMA Cares.

TORA Races for Kids at Fall Nationals Reception

TORA will once again host the Fall Nationals Pinewood Drags to benefit SEMA Cares as part of its annual Industry Awards Reception at the 2012 SEMA Show in Las Vegas. Reception attendees “rent” a Pinewood racer in exchange for a $20 donation to SEMA Cares and compete for the title of “Top Eliminator.”

“Last year, the Fall Nationals generated more than $3,500 for SEMA Cares,” said TORA Chairman George Lathouris of Keystone Automotive Operations. “All of which goes directly to the kids at Childhelp facilities and Victory Junction. We’re hoping to top that number again this year. Each Pinewood racer we bring to the event (more than 100) was built and signed by a child at one of the Childhelp facilities in Virginia or California. It brings the charity aspect of the event a little closer.”

Last year’s Top Eliminator champion was Wild Boar Products of Stanton, California. Can they be the first repeat winner in the history of the Fall Nationals? If you want to find out, the TORA Fall Nationals is scheduled for Wednesday evening, October 31, from 5:30 p.m.–7:30 p.m. in the Garden Patio North of the Las Vegas Hotel (formerly the Hilton). Pinewood racers sell out quickly; don’t be late!

Are you on Facebook, LinkedIn or Twitter? TORA Is!

Be sure to follow TORA on all of your favorite social networking sites.

To find these sites, go to www.sema.org/TORA and use the links in the top right-hand corner.

TORA Column in SEMA Member News

Read TORA's column featured in the September/October issue of SEMA Member News.

For more information about TORA, contact Jim Skelly.

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Visit MPMC's website.

Media Registration Open for MPMC Media Trade Conference

Attention media: Registration for the 2013 MPMC Media Trade Conference is now open. The event takes place January 22–24, 2013, at the Embassy Suites Orange County Airport North in Santa Ana, California.

The annual Media Trade Conference, which features companies from SEMA's Motorsports Parts Manufacturers Council (MPMC), brings together members of the working press with motorsports parts producers for face-to-face private meetings. Media reps have the opportunity to meet with up to 14 exhibitors each day of the conference—for a total of 42 quality meetings throughout the event's three days.

When registering online, media will select the manufacturers they most want to meet and indicate those they do not want to meet. A personalized schedule will then be created for the registered media and sent out in early January.

Register now! Questions? Media inquiries can be directed to dellad@sema.org. All manufacturer questions or general questions about the event can be directed to jimsk@sema.org. 

MPMC Activities at the PRI Show

The Motorsports Parts Manufacturers Council (MPMC) is sponsoring two exciting events at the upcoming 2012 PRI Show in Orlando, Florida. All motorsports industry professionals are invited to attend.

MPMC Engine Builder Seminar

• Thursday, November 29, 1:00 p.m.–2:30 p.m.
• “Alternative Fuels and Power Enhancers: New Business Opportunities for Engine Builders”

Are you an engine builder? Do you think about experimenting with one or more alternative fuels but have no idea where to start? Are superchargers and turbochargers full of mystery? In this MPMC-sponsored seminar, a panel of engine builders, accomplished in these very subjects, will share their experiences to help you decide if one or more of these avenues may be right for your business. This promises to be an exciting exchange for engine builders of all experience levels. Seating is limited; RSVP for the MPMC Seminar to reserve your space.

MPMC Hall of Fame Breakfast
Friday, Nov 30, 8:00 a.m.–9:00 a.m.

Join MPMC as it inducts four new members into the MPMC Hall of Fame. Network with fellow motorsports parts manufacturers and enjoy a complimentary continental breakfast. This year’s inductees are Jim Cozzie, Keith Dorton, Ron Funfar and Chris Thomson. RSVP for the MPMC Hall of Fame Breakfast.

MPMC Business Guidelines Manual

MPMC-member companies are reminded that the Business Guidelines Manual is now available online through the SEMA Education Institute (SEI). The pdf document is available for viewing, downloading and printing, and is full of information relevant to start ups and long-standing business alike. It was originally written by MPMC members, and by having it available online, the council hopes to continue that tradition by welcoming suggestions for changes or additional content.

You may access the Business Guidelines Manual through the MPMC link on the eLearning Center of SEI. If you have not done so already, simply enroll as an eLearner and you’ll be on your way. Enrollment takes only a few seconds, and helps SEI track use and engagement. If you have any questions, contact Jim Skelly at jimsk@sema.org.

Chris Thomson	Jim Cozzie
Ron Funfar	Keith Dorton

MPMC Hall of Fame 2012

MPMC has announced four inductees to the MPMC Hall of Fame, class of 2012. Congratulations to: Jim Cozzie, Keith Dorton, Run Funfar and Chris Thomson.

The four will be formally recognized at the annual MPMC Hall of Fame breakfast, Friday, November 30, 2012, at 8:00 a.m. at the PRI Show in Orlando. Inductees are selected by a special task force from nominations received from the MPMC membership.

“Once again, the task force has selected four very deserving individuals for induction into the MPMC Hall of Fame,” said MPMC Chairman Vic Wood of Hedman. More information on each of the inductees will appear in future issues of SEMA eNews.

Are you on Facebook, LinkedIn or Twitter? MPMC Is!

Be sure to follow MPMC on all of your favorite social networking sites. To find these sites, go to www.sema.org/mpmc and use the links in the top right-hand corner.

Take a Friend to a Race Fan Page

The MPMC Motorsports Awareness campaign, highlighted by the Take a Friend to a Race program, now has its very own Fanpage on Facebook. If you’re not a fan yet, you should be!

MPMC Column in SEMA Member News

Read MPMC's column featured in the September/October issue of SEMA Member News.

For information about MPMC, contact Jim Skelly.

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Visit MRC's website.

Rep Center relocated to the SEMA Member’s Lounge

Traditionally located in the Central Hall, the Rep Center, which provides Manufacturers Rep Council (MRC) members with private meeting rooms, business services and a lounge area, has moved and will now be a part of the SEMA Members’ Lounge. For the MRC leadership, the decision to relocate was based on the increased traffic and exposure to all critical segments of the industry afforded by the Members Lounge (North Hall 245-251).

According to MRC Chair Thomas Jourdan of True High Performance Sales, “the new location will provide increased awareness to industry influencers of the value manufacturer representatives bring to the distribution channel.”

Manufacturers are encouraged to visit the Rep Center and learn how using a professional outside sales rep or agent will benefit your business. Manufacturers interested in utilizing a professional rep can also sign up for one-on-one consultations.

If you would like more details on the Rep Center or to book private meetings, contact Zane Clark at 909-978-6696.

A Manufacturer Representatives’ Guide to the SEMA Show

Exclusively for professionals, sales agents and representatives, attendees of the Rep Technology Roundtable will learn how to take advantage of a technological economy and be more profitable. Attendees also will have the opportunity to ask questions and receive practical solutions that address critical areas, such as software applications, business efficiency, eCommerce, web development and product data from such experts as SEMA Data Co-op CEO Jon Wyly; eTool Developers President and Founder Luanne Brown; UPSHIFT Marketing, Principal Bernard Bolisig; and Cie Studios Vice President of Business Development Tyler Tanaka.

Register now! This event will sell out. Contact Zane Clark at 909-978-6696 for more details.

At a Glance

• Sunday, October 28 – Rep Technology Roundtable: 3:30 p.m. to 6:00 p.m., Las Vegas Hotel (formerly the Hilton) Ballroom D
• Monday, October 30 – The Truth about Sales & Marketing: Who Works for Whom? 11:00 a.m. to 12:00 p.m., Las Vegas Convention Center, Room N257
• Wednesday, October 31 – How NOT to be a Showroom for Amazon: 9:30 a.m. to 10:30 a.m., Las Vegas Convention Center, Room N258
• Tuesday, October 29 – Friday, November 2: The Rep Center, located in the SEMA Members Lounge, Las Vegas Convention Center, Rooms N245 to N251

For more information, contact Zane Clark at 909-978-6696.

What Does it Mean to Be a Sales Professional?

SEMA’s Manufacturers' Rep Council (MRC) hosts a discussion group on Linkedin for professional reps and sales agents. Recently, MRC asked the question, “In one word, what does it mean to be a sales professional?”

The list as submitted by members of the Linkedin group includes:

• Credibility
• Relationships
• Trust
• Service
• Commitment
• Ethics
• Produce
• Knowledge
• Relevance
• Value

Join the conversation; join MRC at www.sema.org/li-mrc. For more details on how to get involved or to learn how professional reps and agents can help your business, contact Zane Clark at 909-978-6696.

Need Help Getting Your Product to Market?

The SEMA Show offers exhibiting companies an array of tools and resources to ensure that their experience delivers value at and beyond the Show. For manufacturers with an established or new product line, the challenge often becomes how to best take advantage of the notoriety and exposure the Show can bring by getting their products to market effectively and efficiently. Many companies utilize an in-house sales team to accomplish this, while others opt to partner with a professional manufacturers' representative.

For the latter, and for those evaluating their sales strategy, SEMA’s Manufacturers' Rep Council (MRC) supports the Manufacturers' Representative Matching program during the Show. Located in the Exhibitor Services Manual, the Manufacturers' Representatives Matching Form connects manufacturers to MRC reps looking for new product lines. The completed forms are kept secure in the Rep Center, where MRC members can review and contact participating manufacturers to schedule a meeting.

In order to take advantage of this program, forms must be received by October 12, 2012. Enroll now by completing the Manufacturers' Representatives Matching Form.

Download The Top 10 Reasons for Hiring an Independent Sales Rep today. For more information, contact Zane Clark at 909-978-6696.

	Jon Wyly

All-Star Lineup Set for the Rep Technology Roundtable

Exclusively for reps, this year’s SEMA Show will kick-off with a powerhouse session. On Sunday, October 28, 2012, attendees will learn how to take advantage of a technological economy and be more profitable. Technology, data and eCommerce have greatly impacted the way reps do business. Starting with a panel discussion moderated by Bryan Shirley, CPMR, attendees will then take part in intimate roundtable discussions led by such industry experts as:

• SEMA’s Data Co-op CEO Jon Wyly
• eTool Developers President and Founder Luanne Brown
• UPSHIFT Marketing Principal Bernard Bolisig, (formerly of Amazon.com's Performance Parts Category)
• Cie Studios Vice President of Business Development Tyler Tanaka

Attendees will have the opportunity ask questions and receive practical solutions that address critical areas, such as software applications, business efficiency, eCommerce, web development and product data.

Date: Sunday, October 28, 2012
Time: 3:30 p.m.–6:00 p.m.
Location: Las Vegas Hotel, Ballroom D
Price: MRC member: Free; SEMA member: $15; Non-member: $25

Space is limited, so register now! Contact Zane Clark at 909-978-6696 for more details.

Are you on Facebook, LinkedIn or Twitter? MRC is!

Be sure to follow MRC on all of your favorite social networking sites. To find these sites, go to www.sema.org/mrc and use the links in the top right-hand corner.

MRC Column in SEMA Member News

Read MRC's column featured in the September/October issue of SEMA Member News.

For information about MRC, contact Zane Clark.

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Visit PRO's website.

PRO Garage Releases TSTC Schedule

The 2012 SEMA Show will feature a must-attend, interactive hands-on demonstration and installation conference, Thursday, November 1, from 11:30 a.m.–5:00 p.m. Previously held at such notable technical schools as the University of Northwestern Ohio and Wyotech, the Technical Skills & Training Conference (TSTC) is a one-day event geared at sharpening installation skills and providing shops with ideas for new business opportunities. Hosted by the Professional Restylers Organization (PRO), TSTC will feature five work stations covering critical growth markets from industry-leading manufacturers.

Station One:

Vehicle: RAM 1500 Crew Cab
11:45 a.m.–12:45 p.m. – Go Rhino!/Big Country
1:15 p.m.–2:15 p.m. – Cal Trend Automotive Products
2:30 p.m.–4:30 p.m. – Rosen Entertainment

Station Two:
Vehicle: Chevrolet Cruze
11:45 a.m.–12:45 p.m. – 3M
1:15 p.m.–2:15 p.m. – Brandmotion
2:30 p.m.–4:30 p.m. – Kicker

Station Three:
Vehicle: Chevrolet Camaro
11:45 a.m.–12:45 p.m. – Eagle Enterprises
1:15 p.m.–2:15 p.m. – 3M
2:30 p.m.–4:30 p.m. – Roadwire Leather Interiors

Station Four:
Vehicle: Ford Mustang
11:45 a.m.–1:45 p.m. – Classic Design Concepts
1:45 p.m.–4:45 p.m. – Katzkin, Check Corp.

Station Five:
Vehicle: Ford Focus
11:45 a.m.–12:45 p.m. – Cal Trend Automotive Products
1:30 p.m.–4:30 p.m. – Webasto Products North America

Register now! Free with SEMA Show registration. For more details, contact Zane Clark at 909-978-6696

	CDC installs a hood system during the 2011 TSTC at Wyotech’s Blairsville, Pennsylvania, campus.

Classic Design Concepts Joins the PRO Garage

Since 1990, Classic Design Concepts (CDC) has been an innovator in the design and manufacturing of quality systematic restyling components. Using OE-certified materials and manufacturing procedures that meet or exceed OE standards, CDC’s classic restyling designs offer factory fit and finish with a one-of-a-kind appeal.

PRO’s Technical Skills & Training Conference (TSTC), free with Show registration, is a roll-up-your-sleeves opportunity to sharpen technical skills, gain product knowledge and interact with key suppliers at five learning centers. Product categories include graphics, window and paint protection film, side steps, sunroofs, mobile electronics, custom interiors, heated seats, vehicle connectivity and more. Among the participating PRO-member manufacturers will be 3M, Brandmotion, CalTrend Automotive Products, Check Corp., Eagle Enterprises, Katzkin Leather, Kicker, Roadwire Leather Interiors, Rosen Entertainment Systems, Webasto Product North America, Go Rhino! and Big Country.

Registration is free with SEMA Show registration.

For event details, contact Zane Clark at 909-978-6696.

	Industry colleagues network during PRO’s 2011 NovemberFest reception.

The SEMA Show PRO Experience

The SEMA Show is just around the corner and the Professional Restylers Organization (PRO) has several exciting events and activities scheduled for your benefit. From hands-on training to education and networking, PRO has something to benefit every individual and business. Take a look at the PRO “At-a-Glance” calendar, register and save the dates:

• Tuesday, October 30, 2012: NovemberFest—SEMA’s version of the famed Octoberfest. PRO’s premier networking event that honors the industry.
• Thursday, November 1, 2012: Technical Skills & Training Conference (TSTC) at the PRO Garage. Live, interactive installation demonstrations that promote business efficiency and profitability.
• Thursday, November 1, 2012: Breakfast Meeting. Membership and interested guests discuss council business and industry opportunities over breakfast.
• Tuesday, October 30–Friday, November 2, 2012: Visit the PRO booth located in North Hall booth #12661 and learn how PRO can help your business.

Be a part of the experience, and network like a PRO.

To learn more, contact Zane Clark at 909-978-6696.

Are you on Facebook, LinkedIn or Twitter? PRO Is!

Be sure to follow PRO on all of your favorite social networking sites. To find these sites, go to www.sema.org/pro and use the links in the top right-hand corner.

PRO Column in SEMA Member News

Read PRO's column featured in the September/October issue of SEMA Member News.

For information about PRO, contact Zane Clark or call 909/978-6696.

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Visit SBN's website.

SBN Members Map Updated

Fellow SBNer Susan Carpenter has been working hard in updating the SBN members map, including adding new members and member location changes.

This map serves a great purpose. It allows SBN to find fellow members in our area so we can make connections year round. So check out the SBN members map and get to networking!

Join the discussion on MySEMA!

 

	The SEMA Mustang Build Powered By Women will debut in the Ford Motor Co. booth at the SEMA Show, Tuesday, October 30, at 10:00 a.m.

SEMA Mustang Build Powered by Women to Be Unveiled at SEMA Show Ford Booth

The SEMA Mustang Build Powered By Women, better known as “High Gear,” will debut in the Ford Motor Co. booth, Tuesday, October 30, at 10:00 a.m.—the opening day of the 2012 SEMA Show in Las Vegas. The ’13 Mustang GT made national headlines during the summer when more than 40 women volunteered their time and expertise to customize the vehicle in less than two months. Immediately after the unveiling, the vehicle will be auctioned to raise money for the SEMA Memorial Scholarship Fund. Details about the auction are available at www.sema.org/auctions.

“The SEMA Mustang Build is truly inspiring,” said Marla Moore, SEMA Businesswomen’s Network (SBN) chair. “The SBN is honored to host this historic project. We’re now excited to unveil and share the final creation with the industry at the upcoming SEMA Show.”

The SBN launched the project to showcase the talented women of the automotive industry. With SEMA and Ford Motor Co. teaming up for the build, an additional 40-plus SEMA-member companies donated products and services, which include custom paint, customize wheels, a custom leather interior, high-performance suspension and a new supercharger autographed by industry legend Vic Edelbrock.

“This project could not have happened without the amazing support between SEMA, Ford Motor Co., Source Interlink Media, along with the many manufacturers who provided product for the Mustang and our awesome women build team members,” said Rose Kawasaki, SBN Vehicle Build Task Force chair.

“This project has confirmed the fact that there are a group of passionate female enthusiasts in the automotive industry, and this was an ideal undertaking to showcase the talent of women in our industry,” said Doug Evans, executive vice president for Source Interlink Media (SIM). SIM, which publishes dozens of leading automotive publications, including Hot Rod magazine, was an active partner in the SEMA Mustang Build, which hosted much of the build at its headquarters in El Segundo, California.

More information can be found on the SEMA Mustang Build website, or contact the vehicle build project manager—Senior Manager of Councils Bryan Harrison at BryanH@sema.org or 909-978-6691.

Are you on Facebook, LinkedIn or Twitter? SBN is!

Be sure to follow SBN on all of your favorite social networking sites. To find these sites, go to www.sema.org/sbn and use the links in the top right-hand corner.

SBN Column in SEMA Member News

Read SBN's column featured in the September/October issue of SEMA Member News.

For information about SBN, contact Bryan Harrison.

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Visit SPC's website.

RSVP Now for SPC Reception at the 2012 SEMA Show

Each year, the Street Performance Council (SPC) recognizes individuals for their contributions to the street performance industry of the special-equipment market. The winners of these awards will be recognized at the 2012 SEMA Show SPC & YEN Awards Reception taking place Wednesday, October 31, 2012, from 5:00 p.m.–7:00 p.m. at the Las Vegas Hotel. RSVP today!

Are you on Facebook, LinkedIn or Twitter? SPC is!

Be sure to follow SPC on all of your favorite social networking sites. To find these sites, go to www.sema.org/spc and use the links in the top right-hand corner.

SPC Column in SEMA Member News

Read SPC's column featured in the September/October issue of SEMA Member News.

For information about SPC, contact Bryan Harrison.

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Visit WTC's website

	2012 WTC Long-Range Planning Meeting.
	Networking at the 2011 WTC SEMA Show Reception.

Follow the Wheel & Tire Council at the SEMA Show

Every SEMA Show takes on a life of its own and is remembered for the cars, new products, exhibits and, of course, parties. For the Wheel & Tire Council’s (WTC) Show planning committee, the decision was made to focus on what the organization’s membership continually says are the primary benefits of being a part of the group—education and networking.

WTC At a Glance

• WTC Meeting and Presentation: Monday, October 29, 2012: WTC presents, “Turning ‘Real’ Trends Into ‘Real’ Revenue” and “Finishing the Plus-Sizing Job: Pressure, Labeling and TPMS,” from 2:00 p.m.–4:30 p.m., LVCC Room S227.

• WTC Industry Awards and Networking Reception: Tuesday, October 30, 2012, from 5:00 p.m.–7:00 p.m. at the Renaissance Hotel Pool.

• WTC-powered session, “Selling Like a PRO,” Wednesday, October 31, 2012, from 11:00 a.m.–12:00 p.m., LVCC Room N258.

• WTC-powered session, “Recruit, Train and Hire Superstars,” Thursday, November 1, 2012, from 3:00 p.m.–4:00 p.m., LVCC Room N258.

For more details, contact Zane Clark at 909-978-6696.

The Wheel and Tire Council (WTC) will present two SEMA Show sessions, Monday, October 29.

WTC Offers Two SEMA Show Sessions for Wheel and Tire Professionals

On Monday, October 29, the Wheel & Tire Council (WTC) will present two sessions focused on improving your business. According to Kelly Austin, WTC education chair, “WTC’s focus in delivering educational content is to be timely, relevant and meaningful." In response to the membership's desire to address issues, such as marketing, emerging trends, TPMS and tire safety, the WTC will host two sessions Monday, October 29, from 2:00 p.m.–4:30 p.m. at the Las Vegas Convention Center, South Hall room S227.

In “Turning REAL Trends into REAL Revenue,” President and Founder of Exsell Marketing Wayne Williams will share the latest trends in the wheel and tire industry. Williams has more than 30 years’ experience in the automotive aftermarket and is the “counter intelligence” columnist for Modern Tire Dealer. The presentation will incorporate an overview of Google Insights and how this powerful tool can benefit your business by understanding what people search for and how they are searching for your products and your competitors.

The second session, “Finishing the Plus-Sizing Job: Pressure, Labeling and TPMS,” will be presented by Dr. John W. Daws, Daws Engineering. Dr. Daws specializes in the analysis of tire failure and has published papers on the forensic analysis of tire separation and the fitment of plus-size tires to vehicles and its relationship to vehicle handling and stability. Guests will get an understanding of tire-pressure requirements in various plus-sizing alternatives, learn about the vehicle's pressure labeling to conform to DOT safety requirements and good business practices. Dr. Daws will also clarify the impact of tire pressure and labeling requirements with respect to TPMS.

To register, visit WTC Meeting and Presentation.

For more information, contact Zane Clark at 909-978-6696.

Are you on Facebook, LinkedIn or Twitter? WTC is!

Be sure to follow WTC on all of your favorite social networking sites. To find these sites, go to www.sema.org/wtc and use the links in the top right-hand corner.

WTC Column in SEMA Member News

Read WTC's column featured in the September/October issue of SEMA Member News.

For information about WTC and how to join, contact Zane Clark or call or 909/978-6696.

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Visit YEN's website

Must-Attend YEN Events at the SEMA Show

YEN members are welcome to participate in all the networking opportunities at the 2012 SEMA Show. Below is a list of all the Show's YEN-sponsored functions:

Student Welcome Lunch: Welcome and connect with students for the Student Program Welcome Lunch

Location: Las Vegas Convention Center, N242

Date: Monday, October 29 

Time: 12:30p.m.–2:30 p.m.



Welcome Lunch Agenda:
12:30 p.m. Faculty checks in and picks up Show credentials (students receive goody bags) 

12:30 p.m. Pizza and salad buffet

1:00 p.m. Welcome 

1:10 p.m. Introduce HRIA Panel
2:30 p.m. Program Concludes



YEN Long Range Planning (LRP) Open Meeting: 
All YEN Members are welcome to join us for this open portion of the LRP to share your ideas and opinions on the direction of the committee. 

Location: Las Vegas Convention Center Room N221

Date: Monday, October 29
Time: 5:00 p.m.–6:00 p.m.

YEN Networking Lunch Opportunity: Join YEN members in the SEMA Member Lounge at two reserved tables for networking over lunch. Lunch can be purchased in the lounge.
Location: Las Vegas Convention Center, SEMA Members Lounge (Room N251)
Date: Tuesday, October 30–Friday, November 2 

Time: 11:30 a.m.–1:00 p.m. each day 



Seminar: Are Young Enthusiasts Disappearing? Powered by the Young Executives Network (YEN)

Location: Las Vegas Convention Center, Room N255
Date: Tuesday October 30
Time: 11:00 a.m.–12:00 p.m.

Seminar: REAL CRM: How the Aftermarket's Top Companies Talk to Their Customers, Powered by the Young Executives Network (YEN)
Location: Las Vegas Convention Center, Room N258 

Date: Tuesday 10/30
Time: 1:00 p.m.–2:00 p.m.



YEN Networking & Awards Reception: Join us for the largest young professional automotive networking event and awards presentation.
Location: Las Vegas Hilton, Pavilion 6 & 8 

Date: Tuesday, October 30, 2012 

Time: 5:00 p.m.–7:30 p.m.



Café SEMA: In the Know with a Cup of Joe! 
YEN members are encouraged to attend the event. Chair-elect Dan Kahn from Kahn Media will be one of the experts. 

Event Description: Experts. Networking. Danish and Coffee. In 60 minutes: Get direct access to top industry experts, obtain answers to your questions and learn from those who are “in the know.” You will make new connections that will impact your business and you’ll leave with a wealth of information. Event is limited to the first 100 participants.
 Register today!
Location: Las Vegas Convention Center, SEMA Members Lounge (Room N251) 

Date: November 2, 2011 

Time: 9:00 a.m.–10:00 a.m.

RSVP Now for YEN Reception at the 2012 SEMA Show

Each year, the SEMA Young Executives Network (YEN) recognizes the top individuals for their contributions to the industry. The winners of these awards will be recognized at the 2012 SEMA Show YEN Industry Awards Reception taking place October 30, 2012, from 5:00 p.m.–7:30 p.m. at the Las Vegas Hotel. Check out the previous year's award winners.

RSVP today!

The Young Executive of the Year Award is presented to an individual who has had a positive impact on the industry. The YEN Vanguard Award is presented to the individual, business, organization or sanctioning body that has had a positive effect on a young executive's career within the automotive industry.

YEN Member of the Month Spotlight

Did you know that YEN has a Member of the Month Spotlight on the SEMA website and that anyone can be nominated? To view previous selections or to make a nomination, visit www.sema.org/yen.

Are you on Facebook, LinkedIn or Twitter? YEN is!

Be sure to follow YEN on all of your favorite social networking sites. To find these sites, go to www.sema.org/yen and use the links in the top right-hand corner.

YEN Column in SEMA Member News

Read YEN's column featured in the September/October issue of SEMA Member News.

For information about YEN, contact Bryan Harrison.

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Join the SEMA Council Family

SEMA hosts 10 distinct councils and committees that represent focused niches within the specialty-equipment industry. These groups are comprised of elected volunteers (Select Committee) who guide and direct council activities while representing the membership at large. Although each council acts independently and represents a different segment, they are all focused on the betterment of the industry as a whole.

The value councils provide SEMA and the industry is beyond refute. It is inspiring to witness a diverse collection of company representatives, many of which are direct competitors, come together and develop educational, training, youth awareness and networking events that are, at the core, designed to give back and promote business. An equally important council function is to ensure that SEMA sustains a pulse on the industry and maintains a presence with its members.

The question is often asked, “Why should my company join a council?” The answer is simple. SEMA councils open the doors and provide you exposure to industry leaders, decision makers, trendsetters and a community of like-minded individuals who share your passion and desire to see business succeed and prosper. Once the doors are open, it is your responsibility to take advantage of the benefits by becoming actively involved.

Learn more today.

	Brian Reese of COMP Cams, Jim Liaw of Formula Drift and Todd Petersen of MSD Performance were nominated as finalists for the first-ever SEMA Gen-3 Innovator Award.

SEMA created a new award this year to recognize the top young individual from the specialty-equipment industry who is making breakthroughs in new products, establishing new approaches to business or setting new trends.

Congratulations to Brian Reese of COMP Cams, Jim Liaw of Formula Drift and Todd Petersen of MSD Performance on becoming finalists for the first-ever Gen-3 Innovator Award.

The winner of the 2012 SEMA Gen-3 Innovator Award will be announced at the SEMA Industry Awards Banquet on Thursday, November 1, at the Las Vegas Hotel (formerly the Las Vegas Hilton). The top 25 of the 90 nominees will also be invited to participate in the banquet.

The Association enlisted the help of SEMA members for the nomination process to help identify those individuals who exhibit the same pioneering spirit as the original first-generation industry founders. Not only was the process open for members to nominate their peers, but self nominations were also encouraged.

The SEMA Gen-3 Innovator Award winner was chosen based on the following criteria:

• A “Gen-3 Innovator” is a young individual from the specialty-equipment industry who is making breakthroughs in the areas of new products, new approaches to business or setting new trends.
• The candidate must work in the automotive aftermarket industry.
• The candidate must be under 40 years of age as of December 31 of the current calendar year.
• An individual can win the award more than one time, provided that person qualifies for a second nomination.

More information about the award is available by contacting Arlene Wood at arlenew@sema.org or 909-978-6689.

HRIA Pinewood Builder’s Challenge cars will be on display at the annual SEMA Show and then 12 will be placed on eBay for auction from October 30–November 8, and three will be auctioned live.

The 2012 Hot Rod Industry Alliance (HRIA) Reception will include a live auction to support SEMA Cares and increase awareness for the third-annual HRIA Pinewood Builder’s Challenge. Fifteen well-known builders created one-of-a-kind miniature hot rods in the style of Pinewood derby cars. The cars were raced at the annual SEMA Pinewood Drag Races in Pomona, California. These cars will be on display at the annual SEMA Show and then 12 will be placed on eBay for auction from October 30–November 8, and three will be auctioned live. All proceeds from the auction will go to support SEMA Cares and its two children’s charities—Childhelp and Victory Junction.

	Kathryn Reinhardt was hired by MagnaFlow as sales merchandising manager.

MagnaFlow Names Kathryn Reinhardt Sales Merchandising Manager
MagnaFlow has added Kathryn Reinhardt to its marketing team as sales merchandising manager. With more than 10 years of experience in the automotive aftermarket industry, she joins MagnaFlow after managing the marketing department at Go Rhino! Products and Big Country Truck Accessories for three years. The company reports that Reinhardt's expertise in marketing, sales, branding, customer co-op's, promotions and customer communications will be a huge asset to its marketing and sales operations. She will represent MagnaFlow on SEMA's Truck and Off-Road Alliance (TORA) Select Committee, SEMA Businesswomen's Network and Young Executives Network.

TIA and Coface Partner for New Orleans Trip Giveaway
The Tire Industry Association (TIA) announced that Coface North America—a provider of credit and collections in the tire industry—is providing an all-expense paid trip to New Orleans for one lucky couple. Business cards to be entered into the drawing will be collected at the TIA Welcome Reception registration table at the Cosmopolitan of Las Vegas Bamboo Pool on Monday, October 29, 7:30 p.m. To register for TIA’s pre-Global Tire Expo special events and receive tickets in the mail, visit either tinyurl.com/tialv2012 or TIA’s website, www.tireindustry.org, under Events/Global Tire Expo. This year’s special events include the Wine & Cheese Social, the Tire Industry Honors Award Ceremony, and the TIA Welcome Reception. Visit Coface and the other TIA benefit partners at the TIA booth (#40057) in the 2012 Global Tire Expo – Powered by TIA at the SEMA Show, October 30–November 2.

	Jeff Gammons

ACAT Global Hires Jeff Gammons as VP of Sales and Marketing
ACAT Global hired automotive industry veteran Jeff Gammons as vice president of sales and marketing. Gammons will oversee the ACAT brand in the heavy-duty and commercial vehicle, marine, locomotive, military, power generation and industrial industries and more. He joins ACAT after stints at Federal Mogul Corp. as senior manager in global aftermarket product marketing and Meritor as manager of marketing and communications. He has also been with Siegel-Robert Inc., a plastic injection molding company, and spent 10 years with Dana Corp., holding positions in external communications, marketing and sales. 

Vern Koch at DCi Print & Direct Marketing Announces Retirement
DCi Print & Direct Marketing reports that Vern Koch, vice president of marketing, will retire at the end of 2012. Koch joined DCi in 1995. He will remain present to help with the transition to Matt Julich, the company's new vice president of sales and marketing.

Steve Garrett Joins DEI as Art Director, Media Coordinator
Steve Garrett joined Design Engineering Inc.'s marketing team as art director and media coordinator. He will serve as a coordinator for all media and PR activities and to handle the company's graphic design for collateral, print and online advertising, packaging and catalogs. Prior to joining DEI, Garrett worked as a graphic design artist for The Plain Dealer Publishing Co. and was responsible for designing all print and online advertising for dealerships in the area as well as product design for special advertising sections.

Soon to be available for auction through eBay Motor, the A.R.E. Pro Football Hall of Fame truck will be displayed in the lower South Lobby in South Hall of the 2012 SEMA Show.

A.R.E. to Auction Pro Football Hall of Fame Truck
Truck cover manufacturer A.R.E. and the Pro Football Hall of Fame will auction off a one-of-a-kind ’11 Ford F-150 ultimate football truck to the highest bidder through eBay Motors. Bidding starts on October 25, and interested buyers can pre-register and bid online at www.hoftruckauction.com. The bidding ends on November 4, at 8:00 p.m. (EST). The A.R.E. Pro Football Hall of Fame truck will be displayed in the lower South Lobby in South Hall of the 2012 SEMA Show. Proceeds from the auction will benefit the SEMA Cares charities Childhelp, which was founded in 1959 to help prevent child abuse, and Victory Junction, which was established to provide life-changing experiences for children with chronic medical conditions or serious illnesses.  A portion of the proceeds will also benefit the Pro Football Hall of Fame, a 501(c)(3) not-for-profit organization.

Rampage Products, Innovative Marketing Services Work Together to Expand Territory
Rampage Products has announced a territory expansion with Innovative Marketing Services (IMS) into Western Canada and the U.S. Mountain States region. Innovative Marketing Services previously just covered the western coastal region of the United States. "Being that both of our firms are mutually dynamic, and Innovative Marketing services has worked very hard in continuing to expand its sales force and market area coverage at the same time that Rampage Products has done the same, it was a natural fit for our respective companies to work together on this enhanced opportunity," stated Dave Williams, vice president of sales for Rampage Products. "We look forward to managing and growing our business with IMS in this expanded territory."

 

	The annual Media Trade Conference brings together members of the working press with motorsports parts producers for face-to-face private meetings.

Attention media: Registration for the 2013 MPMC Media Trade Conference is now open. The event takes place January 22–24, 2013, at the Embassy Suites Orange County Airport North in Santa Ana, California.

The annual Media Trade Conference, which features companies from SEMA's Motorsports Parts Manufacturers Council (MPMC), brings together members of the working press with motorsports parts producers for face-to-face private meetings. Media reps have the opportunity to meet with up to 14 exhibitors each day of the conference—for a total of 42 quality meetings throughout the event's three days.

When registering online, media will select the manufacturers they most want to meet and indicate those they do not want to meet. A personalized schedule will then be created for the registered media and sent out in early January.

Register now! Questions? Media inquiries can be directed to dellad@sema.org. All manufacturer questions or general questions about the event can be directed to jimsk@sema.org.

A list of participating exhibitors is shown below: 

Advanced Clutch Technology		Eaton Performance		Lingenfelter Performance Engineering		ROUSH Performance
AEM Induction Systems		Edelbrock		Lokar		Royal Purple
AEM Performance Electronics		Edge Products		Lunati		Service Solutions
Aeromotive		Energy Suspension		MAHLE Motorsports		Skyjacker Suspensions
AIRAID Filter Company		Federal-Mogul		MasterCraft Safety		Snow Performance
American Powertrain		Fidanza		Mazda Motorsports		SPAL Automotive USA
AMSOIL		Filter Solutions Technologies		Meziere Enterprises		Specialty Auto Parts USA
ARP		Flex-a-lite		Mickey Thompson Performance Tires & Wheels		SEMA
AutoMeter		Flowmaster/B&M/Hurst		Mothers Polishes-Waxes-Cleaners		Spectre Performance
Baer Brakes		FUELAB a Division of Fluid Control Products		MSD Performance		SpeedDirect
Banks Power		Garrett By Honeywell		Nitrous Supply		Speedway Motors
Be Cool		Granatelli Motor Sports		OPTIMA Batteries		Superchips
BMR Suspension		Grant Products		Painless Performance		TCI Automotive
Borgeson Universal		GT Performance Products		Performance Design		TOTAL SEAL
Centerforce Clutches		Hedman Performance Group		Pertronix		Toyo Tire U.S.A.
Cherry Bomb		Heidt's		Powertrain Control Solutions		Trick Flow Specialties
Chevrolet Performance		Hellwig		Prestolite Performance/Mr. Gasket		Turbonetics
Classic Industries		Holley Performance Products		Pro Comp/Smittybilt		United Engine & Machine. ICON Pistons
Coker Tire Co.		Hotchkis Performance		ProCharger		Vortech Engineering
COMP Performance Group		Hughes Performance		Professional Products		VP Racing Fuels
CORSA Performance		Hypertech		Prolong Super Lubricants		Weld Racing
CP-Carrillo		JE Pistons		QA1		Whiteline USA
Crane Cams		JET Performance Products		Quick Fuel Technology		World Products
Dart Machinery		Joe Gibbs Driven Racing Oil		RePlay XD
Demon Carburetion		K&N Engineering		Ron Francis Wiring
Dynotech Engineering Services		Kenny Brown Performance		Ross Racing Pistons

Premium locations are still available at the 2012 SEMA Show.

There is still time to enhance your presence at the 2012 SEMA Show. Select from remaining aisle signs, billboards, banners and carpet ads. Premium locations are still available. More than half of all registered SEMA Show exhibitors utilize sponsorship packages to promote their booths. SEMA has packages starting at only $299.

For more information, contact Joe Sebergandio of Motor Media Inc. at 818-248-4900 or joe@motormediainc.com. Final deadline for materials is October 19.

SEMA Show attendees can bring their items for shipping to The UPS Store in the North, South and Central Halls without ever having to leave the Show floor.

You’ve made your rounds at the 2012 SEMA Show and have tons of products, samples and materials to take back with you. Leave the work to The UPS Store, and let them figure out how to get those items back home. Located in three convenient locations throughout the convention center, SEMA Show attendees can bring their items for shipping to The UPS Store in the North, South and Central Halls without ever having to leave the Show floor.

With years of experience as a trusted logistics partner for the automotive and industrial industries, UPS shipping experts will ensure your items are properly packaged, boxed and shipped to their destination. This includes assisting with the completion of forms and paperwork required for international shipments. Once shipped, members can then use The UPS Store online tracking feature or visit MyUPS.com to track the status of their shipment and delivery.

You can find The UPS Store in the following locations: North Hall Grand Lobby Entrance #10601, Central Hall #24699 and the lower South Hall #41001. Also, you can visit the UPS booth #11931 to learn more about how logistics solutions can increase efficiencies and simplify complex supply chains to help shift your business into high gear.

UPS is the Preferred Carrier for the 2012 SEMA Show and the official logistics provider to SEMA members. Headquartered in Atlanta, UPS serves more than 220 countries and territories worldwide. For more information, visit www.UPS.com.

 

	Network with like-minded professionals at the largest SEMA event of the year—the YEN Networking Mixer at the SEMA Banquet.

Looking for the ultimate networking event for emerging professionals and young executives? Then look no further than the inaugural Young Executives Network (YEN) Networking Mixer at the SEMA Banquet. Held at the Las Vegas Hotel (formerly the Las Vegas Hilton) Garden Patio immediately prior to Christopher Titus' performance, dinner and awards presentation, this networking event offers a number of benefits.

Why to Attend

• Networking with like-minded professionals at the largest SEMA event of the year.
• Open bar that includes a "signature" cocktail.
• No charge to attend.
• Live D.J.
• One-of-a-kind photo booth (no charge).  

You do not need a SEMA Industry Awards Banquet ticket to attend this YEN Networking Mixer. Dress is business casual, so come in your SEMA Show attire.

As an additional benefit exclusive to YEN members that would like to experience the SEMA Banquet in its entirety (the dinner, talent, awards presentation following the YEN Networking Mixer) and have not yet purchased a ticket, visit the Association Center in the Grand Lobby on Wednesday, October 31, after 12:00 p.m., and tell any SEMA staff that "The YEN sent you for a free SEMA Banquet ticket." If there are available seats, you will be given a ticket at no charge*. Please note that the SEMA Banquet’s dinner and award presentation requests guests to be in formal attire.   

Location: LVH Garden Patio (Formally known as the Las Vegas Hilton)
Date: Thursday, November 1
Time: 5:30 p.m. to 7:30 p.m.

*You must be a YEN member for consideration to receive a free ticket: to join visit www.sema.org/join-yen.  

The Ringbrothers' ’65 Mustang won Best of Show at the Ford Motor Co. Corporate Design Awards held during the 2011 SEMA Show.

Ford Motor Co. will once again recognize the most significant design achievements at the 2012 SEMA Show with its Ford Motor Co. Corporate Design Awards. Ford presents the awards annually to the vehicles that the automaker feels make a significant contribution to vehicle design and stand apart from all others at the Show.



Awards will be presented for the most significant accomplishments in the following vehicle categories:



• Best of Show

• Best of Show on Ford Corporate Display Stand

• Best Ford Heritage Vehicle

• Outstanding Achievement(s)



A formal presentation of the awards is scheduled for Tuesday, October 30, at 9:15 a.m. in the Ford Motor Company Show Stand located in the Racing & Performance section of the Central Hall in the Las Vegas Convention Center. The official presentation will be followed by Ford's press conference at 10:00 a.m.



Ford Motor Company's Corporate Design judging team will review all SEMA Show vehicles on display during Show setup, Sunday, October 28 and Monday, October 29.

To assist the judging team in these efforts, exhibitors are encouraged to submit descriptions, pictures and the Show location of their vehicles to semainfo@ford.com by Wednesday, October 24.

	The Rep Center has moved and will now be a part of the SEMA Members Lounge.

Traditionally located in the Central Hall, the Rep Center, which provides Manufacturers Rep Council (MRC) members with private meeting rooms, business services and a lounge area, has moved and will now be a part of the SEMA Members Lounge. For the MRC leadership, the decision to relocate was based on the increased traffic and exposure to all critical segments of the industry afforded by the Members Lounge (North Hall 245–251).

According to MRC Chair Thomas Jourdan of True High Performance Sales, “the new location will provide increased awareness to industry influencers of the value manufacturer representatives bring to the distribution channel.”

Manufacturers are encouraged to visit the Rep Center and learn how using a professional outside sales rep or agent will benefit your business. Manufacturers interested in utilizing a professional rep can also sign up for one-on-one consultations.

If you would like more details on the Rep Center or to book private meetings, contact Zane Clark at 909-978-6696.

NEWS NUGGETS

FULL THROTTLE WORLD CHAMPIONSHIPS UP FOR GRABS IN LAS VEGAS: The NHRA Full Throttle Drag Racing returns to Las Vegas for the 12th annual Big O Tires NHRA Nationals, October 25–28, at The Strip at Las Vegas Motor Speedway. The event is the 22nd of 23 races in the 2012 NHRA Full Throttle Drag Racing Series and fifth of six playoff races in the Full Throttle Countdown to the Championship.

Last year, Del Worsham, Ron Capps, Mike Edwards and Eddie Krawiec raced to wins in their respective categories. Many of the biggest names in the NHRA Full Throttle Drag Racing Series will blast their way towards the finish line.

Stars, such as Top Fuel points leader and fan-favorite Antron Brown, Tony “The Sarge” Schumacher and Top Fuel speed record holder Spencer Massey, will compete for the race win and world championship crown. Season-long points leader Ron Capps, the defending Funny Car winner at this event, will try to keep his Funny Car championship dream alive, but new points leader and national record holder “Fast” Jack Beckman and Reading winner Mike Neff are hot on his trail. The Harley-Davidson team will finish their Reading final here and then continue their title-race for the 2012 crown.

Fans arriving early for the penultimate race-weekend will be treated to the traditional NHRA Fremont Street Fan Fest, annually one of the best-attended Fan Fests both in terms of driver and fan participation. The Fan Fest will be Thursday, October 25, at 6:00 p.m., on Fremont Street and will feature the sport’s top drivers, legendary NHRA announcer Bob Frey and an NHRA-themed light show over Freemont Street.

Fans will be able to participate in a driver Q&A session and get autographed hero cards from their favorite drivers. As always, fans will have the opportunity to interact with their favorite drivers as they’re granted an exclusive pit pass. Pro qualifying will run at 12:00 p.m. and 3:00 p.m., Friday, October 26, and will continue at 11:00 a.m. and 2:00 p.m., Saturday, October 27. Final professional eliminations begin at 11:00 a.m., Sunday, October 28.

NHRA FANFEST AT FREMONT STREET IN LAS VEGAS ALWAYS A FAN-FAVORITE: Fans are invited to meet their favorite NHRA drivers at a festival at the Fremont Street Experience in downtown Las Vegas, Thursday, October 26, from 5:00 p.m.–7:00 p.m. The event will take place at the Third Street Stage. The free autograph session will kick off the October 25–28 NHRA Big O Tires Nationals at The Strip at Las Vegas Motor Speedway. The Las Vegas NHRA race is the next-to-last stop on the 2012 schedule, and point battles in all four pro divisions (Top Fuel Dragster, Top Fuel Funny Car, Pro Stock Car, Pro Stock Motorcycle) are tight.

Drivers and riders scheduled to appear include: John Force, Johnny Gray, Khalid alBalooshi, Shawn Langdon, David Grubnic, Brandon Bernstein, Morgan Lucas, Terry McMillen, Steve Torrence, Spencer Massey, Todd Lesenko, Jeff Arend, Alexis DeJoria, Ashley Force, Courtney Force, Larry Morgan, Jeg Coughlin Jr., Shane Gray, Erica Enders, Greg Anderson, Jason Line, Allen Johnson, L.E. Tonglet, Michael Ray, Karen Stoffer, Matt Smith, Angie Smith, Hector Arana, Hector Arana Jr., Eddie Krawiec, Andrew Hines and Leah Pruett.

Two Top Fuel Funny Cars will be on display at the free autograph session: John Force’s new “Destination Force” Ford and Johnny Gray’s Big O Tires Dodge. The evening will start at 5:00 p.m. with music and games. The autograph session will start at 5:30 p.m. and end at 6:30 p.m. The special NHRA light show will be seen on the Fremont Street Experience canopy at 6:00 p.m. and 7:00 p.m.

NHRA ROOKIES WILL TRY TO EARN MORE VOTES IN LAS VEGAS: While many veteran drivers will be fighting it out in the Full Throttle Countdown to the Championship playoffs, the battle for the 2012 Auto Club Road to the Future Award is also going to be intense at The Strip at Las Vegas Motor Speedway during the Big O Tires NHRA Nationals, October 25–28. Each of the eight eligible rookie drivers will have one last shot at the season’s penultimate event to make a lasting impression on the auto-racing journalists who will cast votes to determine the winner of the award. Among the candidates trying to make a strong showing to earn votes is the most recent rookie winner, Top Fuel driver Khalid alBalooshi. The native Middle East driver who resides in Los Angeles is still riding the momentum following his first victory in Reading after defeating Al-Anabi Racing teammate Shawn Langdon in the semifinals and Countdown to the Championship points leader Antron Brown in the final round of eliminations. alBalooshi, only the third driver from outside North America to win a Full Throttle Series race, got off to a slow start this season but has been picking up steam near the end of the year.

“I give my team owner, the crew guys and all the people who work with us thanks for making this win,” an elated alBalooshi said while clutching his first Top Fuel Wally in Pennsylvania. “I try my best, and I know that everybody on the team is trying their best, and finally, I won my first race.”

Two Funny Car drivers—Alexis DeJoria and Courtney Force—have made an immediate impact in the sport and are certainly among the leading candidates. The season’s most decorated rookie, Force, has had a memorable first year behind the wheel; she earned her first victory in Seattle and raced to No. 1 qualifying positions in Indianapolis and Dallas in her Traxxas Ford Mustang. She also posted runner-up finishes in Chicago and Denver and was one of only two rookies to qualify for the Full Throttle Countdown to the Championship—the NHRA’s playoffs—ensuring a top 10 points finish. For more on this story, visit www.nhra.com.

NHRA FULL THROTTLE WORLD CHAMPS WILL BE CROWNED AT AUTO CLUB NHRA FINALS: The 2012 NHRA Full Throttle Drag Racing Series will come to a finish November 8–11, at the 48th annual Automobile Club of Southern California NHRA Finals. Race fans will flock to the historic Auto Club Raceway at Pomona to witness the season finale of the Full Throttle Series and be a part of the crowning of the 2012 world champions in all four categories—Top Fuel, Funny Car, Pro Stock and Pro Stock Motorcycle. This final of six playoff races in the Full Throttle Countdown to the Championship will be televised on ESPN2HD. The sport’s favorite NHRA stars as well as some new contenders will be competing in the season’s final race, including Top Fuel points leader Antron Brown, teammate and title challenger Spencer Massey, seven-time Top Fuel world champion Tony Schumacher, Funny Car leader Jack Beckman, Ron Capps, Mike Neff, Robert Hight, 15-time Funny Car world champ John Force and rookie-sensation Courtney Force. Pro Stock title contenders include Allen Johnson, Jason Line, and female superstar Erica Enders, while in Pro Stock Motorcycle the Harley-Davidson duo Eddie Krawiec and Andrew Hines are tightening the competition in their battle to the NHRA championship.

In addition to the racing on the strip, the NHRA is bringing fans more entertainment as the season comes to a close. The Auto Club NHRA Finals celebration kicks off on Saturday, November 3, as the NHRA hosts the community-favorite Fan Fest in downtown La Verne with car displays and driver autograph sessions, including Funny Car points leader “Fast” Jack Beckman. Bring the entire family to Fan Fest, from 10 a.m. to 3 p.m., located on D and 3rd Street. In observance of Veteran’s Day, active and retired military can save $10 per Sunday ticket by showing military ID. A special Veteran’s Day Track Walk with Tony Schumacher and Antron Brown will be held Sunday morning. Free for all Sunday ticket holders, the popular Track Walk gives fans the opportunity to walk down the legendary drag strip alongside some of the NHRA’s biggest stars.

As always, fans will have the opportunity to interact with their favorite drivers as they’re granted an exclusive pit pass. While strolling through the pits and the Midway, check out the NHRA’s “The Rumble in the Junction” Car Corral featuring dozens of nostalgic dragsters, race cars and hot rods on display and Cacklefest shows all weekend. As part of the Nitro Generation theme of the season, the NHRA is offering free general admission for kids 12 and under with a paying adult. Tickets are available online at www.NHRATIX.com or by calling the NHRA Ticket Sales Center at 800-884-NHRA (6472).

COMING ATTRACTIONS

BIG O TIRES NHRA NATIONALS, The Strip at Las Vegas Motor Speedway, October 26–28: The NHRA Full Throttle Drag Racing Series makes its 22nd stop of 23 events in the 2012 season, and the fifth race of the Countdown to the Championship—the NHRA’s playoffs. Drivers in Top Fuel, Funny Car, Pro Stock and Pro Stock Motorcycle will earn points towards the NHRA Full Throttle Drag Racing Series world championships. The 2011 winners of the event were Del Worsham (Top Fuel), Ron Capps (Funny Car), Mike Edwards (Pro Stock) and Eddie Krawiec (Pro Stock Motorcycle). For tickets, call 800-644-4444 or log on to LVMS.com.

AUTO CLUB OF SOUTHERN CALIFORNIA NHRA FINALS, Auto Club Raceway at Pomona, November 8–11: The NHRA Full Throttle Drag Racing Series makes its final stop of the 2012 season. Drivers in Top Fuel, Funny Car, Pro Stock and Pro Stock Motorcycle will earn points towards the NHRA Full Throttle Drag Racing Series world championships. One driver from each category will walk away a champion at the end of the day. The 2011 winners of the event are Del Worsham (Top Fuel), Matt Hagan (Funny Car), Greg Stanfield (Pro Stock) and Andrew Hines (Pro Stock Motorcycle). For tickets, call 800-884-NHRA (6472) or log on to www.NHRATIX.com.

HE SAID, SHE SAID

MASSEY LOOKING FOR HELP FROM THE RACING GODS TO TRACK DOWN BROWN: Spencer Massey is second in the Top Fuel points standings, 104 back of leader Antron Brown with two races remaining. He trails by more than five rounds of racing with only eight rounds to go in the season. Massey realizes passing Brown will be a very tall order, but he’s hoping for some help from the racing gods as he hits the track in the final two events.

"Racing gods are racing gods," Massey said. "Hopefully, they fall in the favor of the Prestone/FRAM car, but a lot of things are going to have to fall our way. But if you think back, you can look back at years ago when Tony Schumacher won the championship with his run in 2006 that was kind of the same situation. So anything can happen, but in reality, I mean, it's going to be tough. But I am going to keep my same focus like we have been and try and win both races."

Brown, meanwhile, who set a national record in Reading, Pennsylvania, and posted a runner-up finish to increase his lead, says he and his Matco Tools team need to stay the course and maintain their focus in order to finish the job. “We have to keep attacking if we want to have the hopes to actually bring this championship home,” Brown said. “And that's the way we're looking at these last two races is that they're do or die. We've got to go in here and not leave one 'i' undotted and one 't' uncrossed, and we've got to go in there and just keep digging and digging, and hopefully we can be there at the end and contend and try to bring this championship home.”

INSIDE THE NUMBERS

23: FUNNY CAR TITLE BATTLE IS TIGHT: Thanks to a victory at St. Louis and a semifinal effort and national record performance at Reading, Pennsylvania, in his Valvoline/NextGen Dodge Charger, “Fast” Jack Beckman has emerged from 97 points behind season-long points leader Ron Capps to move 23 markers ahead of the NAPA Auto Parts Dodge Charger driver with only two races remaining in the season. Also in the mix is noted tuner-driver Mike Neff, who won at Reading and now sits 54 points behind Beckman in third place in his Castrol GTX Ford Mustang. The competition between these three drivers will certainly be intense at the final two races in the Full Throttle Countdown to the Championship: Las Vegas (October 25–28) and Pomona (November 8–11).

DID YOU KNOW…

READING PRO STOCK MOTORCYCLE FINAL TO BE DECIDED IN LAS VEGAS: Only one pair of machines was not able to finish their racing at the rain-delayed Auto-Plus NHRA Nationals in Pennsylvania two weeks ago. The Screamin’ Eagle Harley-Davidsons of Eddie Krawiec and Andrew Hines will decide which rider gets that Wally during the second qualifying attempt on Saturday during the Big O Tires NHRA Nationals in Las Vegas. Should Krawiec win, he will extend his series lead to 37 points over Hines. If Hines claims the trophy, he will take over the series lead and be three points ahead of Krawiec with eight rounds of racing left in the season.

After its debut at the 2012 SEMA Show, the WD-40/SEMA Cares Foose ’53 Ford F-100 will be auctioned off to benefit the Childhelp and Victory Junction children’s charities.

The final touches are being made on the WD-40/SEMA Cares Foose ’53 Ford F-100 as Chip Foose and his team finish giving it the vintage shop truck look it needs to wow attendees at this year’s SEMA Show and properly pay tribute to the 60th anniversary of WD-40 Multi-Use Product. You can check out photos of the build in progress inside the WD-40 Fan Club.

All proceeds of the vehicle’s sale will benefit Childhelp and Victory Junction children’s charities. Leading aftermarket companies that stepped up to donate parts, equipment and services to the project include: Street Scene Equipment, Barrett-Jackson, LMC Truck, L&R Engine, Egge, MHT Wheels, Pirelli Tires, BASF Paint, American Auto Wire, Painless Performance, Quiet Ride, K&N Filters, McGard and others.

After debuting at the SEMA Show, the special pickup will appear at select West Coast automotive events and then be auctioned off at the Barrett-Jackson Collector Car Auction, January 13–20, 2013, in Scottsdale, Arizona. WD-40 Company’s last three vehicles have raised a combined $400,000 for those charities.

To learn more about the project, visit WD40.com/Foose.

In addition to serving as the keynote for the 2012 SEMA Show New Products Breakfast, Chip Foose will also be available for autographs in the Ideas Alive: Featuring the New Products Showcase area, Friday, November 2, 2:30 p.m.–3:30 p.m.

Award-winning automotive designer and TV personality Chip Foose will be available to meet Showgoers and sign autographs in the Ideas Alive: Featuring the New Products Showcase area at the 2012 SEMA Show, Friday, November 2, 2:30 p.m.–3:30 p.m.

In addition to the autograph session, Foose will also keynote the 2012 SEMA Show New Products Breakfast taking place Tuesday, October 30, 2012, in Las Vegas. Foose, whose popular series “Overhaulin’” recently returned to television with an all-new season on Velocity, will share stories and inspire attendees as the SEMA Show's New Product Awards are announced and presented.

Every year, the SEMA Show attracts dozens of celebrities and industry personalities, and this year is no different. General Motors also announced several additions to its celebrity appearances in the General Motors' booth (#23743), located in the Central Hall of the Las Vegas Convention Center. They are:   

• Juan Pablo Montoya (NASCAR Driver) & Ron Fellows (Corvette Hall of Fame Driver), 11:00–11:30 a.m., Tuesday, October 30
• Ty Dillon (NASCAR Driver) & Kevin Harvick (NASCAR Driver), 11:40 a.m.–12:10 p.m., Tuesday, October 30
• Danica Patrick (NASCAR Driver), 12:20 p.m.–12:50 p.m., Tuesday, October 30

Check out this extensive list of celebrity appearances at the 2012 SEMA Show, which details when they are available and where they are located on the Show floor.

For SEMA Show registration, floorplan and exhibitor list, activity schedule and more, visit www.SEMAShow.com.

	SEMA Show exhibitors and attendees can utilize a new member benefit from UPS to help lower their shipping and delivery costs.

SEMA has partnered with UPS to introduce a new member benefit that will help lower shipping and delivery costs. The benefit includes up to 34% off many package deliveries, more than 70% off Less than Truckload (LTL) freight and special offers on other UPS business services, such as parcel insurance, cargo finance loans, design and test labs and more.

“SEMA is always looking for ways to add value to our members’ benefits, and our strong partnership with UPS provided a great solution,” said Gary Vigil, SEMA membership director. “The discounts and benefits offered by UPS can make all the difference to a business trying to grow in these tough economic times.”

UPS has a long history of working with SEMA and the automotive industry. UPS provides SEMA Show exhibitors with streamlined and discounted services to help with shipments of products and booths back to their businesses after the Show. UPS experts help ensure that items are appropriately packaged, boxed and shipped where they need to go. They also assist with completion of forms and paperwork required for international shipments.

Having worked closely with the industry for several years, UPS has a good understanding of the industry and the needs of SEMA members. As a result, special discounts and services were developed for SEMA-member companies.

“The enhanced level of benefits UPS now offers SEMA members reflects our ongoing commitment to the automotive industry and the premier trade association for the automotive specialty market,” said Kristin DeBates, automotive segment marketing manager at UPS. “Logistics is our passion, but our mission is to help customers build business more efficiently, and these new offers can do just that.”

For complete details on the discounts and services, visit www.sema.org/UPS.

The Ideas Alive: Featuring the New Products Showcase is one of the SEMA Show's most popular attractions, with thousands of buyers and media visiting the area throughout the week.

The Ideas Alive: Featuring the New Products Showcase is one of the SEMA Show's most popular attractions, with thousands of buyers and media visiting the area throughout the week. Exhibitors still have time to submit products to be included in the Showcase.

• The first submission is free of charge to all exhibitors; additional entries are $150 each.
• After the Show, exhibitors will receive a list of leads of those who scanned their product in the Showcase.
• Buyers and media often visit the showcase before hitting the Show floor and identify the exhibitors they plan to visit during the Show.
• Every product submitted is photographed and featured in upcoming issues of SEMA publications.
• The photos are also made available and used by media throughout the year.

“Participating in the New Products Showcase is one of the easiest things an exhibitor can do to heighten product awareness,” said Peter MacGillivray, SEMA vice president of communications and events. “This is one of the best returns on investment that an exhibitor can make.”

Exhibitors can enter the New Products Showcase using the online form.

	In 2006, SEMA President and CEO Chris Kersting (right) presented Leo Kagan with the SEMA Scholarship Committee's Humanitarian Award.

The Leo Kagan Scholarship has been established as part of the SEMA Memorial Scholarship Fund—a group that promotes industry leadership by supporting the educational efforts of current and future automotive professionals.

Kagan is an industry icon who was instrumental in the founding of the SEMA Scholarship Program. The new scholarship will be presented annually to a female interested in a career in the restyling market.

"While women were not traditionally involved in our industry, they have become more and more integral over the years," said Kagan. "I'm glad that this SEMA Scholarship will ensure that females receive support and encouragement to pursue careers in the automotive restyling market. Such diversity in our industry is what contributes to the excitement and innovation of the specialty-equipment market."

Kagan began his career in the automotive specialty-equipment industry in 1964 when he was working with Hurst. He went on to work for Amco—the convertible top manufacturer—for about 15 years, before serving as SEMA president from 1975–1979. During his tenure at SEMA, he played a key role in moving the world-famous SEMA Show from Anaheim, California, to Las Vegas.

Kagan continued to be active in the association, helping to establish the SEMA Scholarship Program. In 1982, Kagan was recognized for his contributions by being inducted into the SEMA Hall of Fame—a prestigious honor reserved for very few individuals.

"Leo has contributed a great deal to SEMA and to the industry for nearly 50 years. It's great to recognize his long-time work and support through this scholarship," said Joel Ayres, SEMA Scholarship Committee chairperson. "Leo's impact and contributions to this industry will continue to be felt for generations to come."

The Leo Kagan Scholarship will be among the many scholarships SEMA awards annually. SEMA scholarships are presented annually to students pursuing careers in the automotive aftermarket. A total of $130,000 was awarded to 69 individuals in 2012. Applications for the next school year will be available at www.SEMA.org/scholarships in early December, with applications due April 5, 2013.

SEMA eNews highlights the websites of SEMA-member companies through the Hot Links to Cool Sites section each week. SEMA members: To be included in Hot Links to Cool Sites, e-mail your company name and website to enews@sema.org. Note: Make sure to include “Hot Links” in the subject line of the e-mail.

• AG Suspension
• BedRug
• BMF Wheels
• Bubba Rope
• Coker Tire
• Extang Corp.
• GoPro
• KAM Marketing
• K2 Graphic Services
• Nitrous Express Inc.
• Street Vizions
• Watson's StreetWorks

Mary Pozzi's ’73 custom Chevrolet Camaro was awarded "Best of Show" at the 2011 Gran Turismo Awards.

Sony Computer Entertainment of America (SCEA), publisher of the Gran Turismo racing franchise, will host the 10th annual Gran Turismo Awards at the 2012 SEMA Show. The hottest rides from the Show will have the opportunity to be immortalized in a future Gran Turismo title, selected by Gran Turismo creator Kazunori Yamauchi.

The awards will be presented to winning vehicles in five categories: Best Truck or SUV, Best Hot Rod, Best Domestic Automobile, Best European Import and Best Asian Import. A Grand Prize of Best in Show will be selected by Yamauchi and be presented to the winner at the Show. That winning vehicle will then join the esteemed list of GT Award winners with a playable part in future Gran Turismo games.

Access the official contest rules and to registration for the Gran Turismo Awards. The contest ends Wednesday, October 31. The winners will be notified at the Gran Turismo Awards event on Thursday, November 1.

	The Toyota Racing Dream Build Challenge lets fans to help their favorite drivers, builds and charities, while earning an opportunity to win daily prizes in the sweepstakes, as well as the Grand Prize of an exclusive race experience.

The Toyota Racing Dream Build Challenge, which will make charitable donations totaling $100,000, is giving fans a chance to win, too. For 10 days, fans not only get to help their favorite drivers, builds and charities win, they also have opportunities to win prizes themselves.

From October 20–29, fans can login to www.toyotaracingdreambuild.com to vote for their favorite Dream Build Challenge team and register to win the Toyota Racing Dream Trip Grand Prize. Fans can cast their votes to help the winning charity take home $50,000, with second place receiving $25,000, third place $15,000 and fourth $10,000, and they also can register for an opportunity to win daily prizes in the sweepstakes.

The Grand Prize will feature an exclusive race experience, and the winner can select from either a NASCAR or NHRA race event.  

The NASCAR edition of the Dream Race Trip will include two grandstand tickets, two NASCAR Hot Passes and a $1,500 American Express gift card. NASCAR's Hot Passes give fans up-close exposure to the team garages and pre-race activity during "hot" times at the track.

If an NHRA race is preferred, the Grand Prize will feature two general event tickets for select NHRA races with driver pit hospitality access, event parking and a $1,500 American Express gift card. The winner will also have an opportunity for a meet and greet with one or more Toyota racing driver(s).

Additionally, once per day during the voting period, a fortunate fan will take home a $100 American Express gift card. Daily winners can also be featured on the Toyota Racing Dream Build Challenge home page at their discretion.

New Cars, New Techniques – Are You Ready?

It’s no secret that cars today are more electronically complex than ever before. It is enough to baffle even the most seasoned car enthusiast. Appearance, suspension and engine upgrades have always been mechanical in nature so the experienced touch of a technician’s hand is always reassuring to achieve a great final aftermarket upgrade. Electronic upgrades, particularly those related to comfort and entertainment, are not as easily achieved. The question is: Are you ready? If you find yourself having difficulty making sense of how to approach today’s modern vehicles to achieve better sound, add safety and convenience upgrades and expand the enjoyment for both drivers and passengers, you don’t want to miss any of the Mobile Electronics Education Sessions taking place Tuesday, October 30, and Wednesday, October 31, at the 2012 SEMA Show.

Here’s a look at a few can’t miss sessions:

Car Audio Mythbusters: Robust Business in the Aftermarket Is Easier Than You Might Think
Presented by: Andy Wehmeyer, Global Product Line Manager at Harman Consumer Group
Tuesday, October 30, 9:30am-10:30am (Room N257, upstairs in North Hall)

Andy Wehmeyer is a consummate audio guru, but you will find his knowledge of complex car audio topics blends seamlessly with his ability to convey business-minded, solution-based approaches to selling and installing car audio products. It’s an opportunity in your business with the right mindset and skills. Believe it or not, it’s an underserved market. Andy will bust some common myths and show you how to make car audio a part of your business and keep your customers pleased with the results. Do not miss this important car audio business-focused session.

Adding Integrated Electronics to Today’s Complex Dashboards
Presented by: Derek Schmiedl, Chief Operating Officer at NAV-TV
Tuesday, October 30, 1:00pm-2:00pm (Room N257, upstairs in North Hall)

Let vehicle-electronics-integration expert Derek Schmiedl show you how today’s complex dashboards are a source of profit and opportunity, not the nail in the coffin. If you’re seeking a great understanding of how to approach additions such as audio, navigation, video and reverse cameras to modern vehicles, this session is chock full of great content that will change your business. It’s really about embracing integration instead of running away from it. Whether you’re in the car audio business or a vehicle customizer, Derek’s informative session will help guide your car electronics integration path.

Adding Luxury Features to Upgrade Vehicle Enjoyment
Presented by: Jeff Varick, Brandmotion; Pete Kallgren, Rostra
Wednesday, October 31, 3:00 p.m.–4:00 p.m. (Room N257, upstairs in North Hall)

After traversing the SEMA Show, you’ll want to stop in to this informative and (pardon the pun) ‘comfortable’ session about adding luxury features to modern vehicles. Whether you’re a retailer, customizer/restyler, a used- or new-car dealership or an expediter, this session provides the nuts and bolts of the products and the luxury and convenience features that you can add where the factory left off. Whether it’s cruise control, power windows, heated seats or reverse camera systems, Jeff Varick and Pete Kallgren will ramp up your opportunities for keeping happy customers while keeping it profitable in the process.

And don’t forget to come meet Bryan Schmitt of Mobile Solutions in person at the 2012 SEMA Show for his hands-on session entitled Interior and Trim Panel Fabrication Techniques, which will take place Tuesday, October 30, in room N257. There will be live demonstrations in this session!

Check out all the Mobile Electronics Track sessions:

Tuesday, October 30 (Room N257, Upstairs in North Hall)

• 9:30 a.m.–10:30 a.m. - Car Audio Mythbusters; presented by Andy Wehmeyer

• 1:00 p.m.–2:00 p.m. - Adding Integrated Electronics to Today’s Dashboard; presented by Derek Schmiedl

• 3:00 p.m. – 4:00 p.m. - Interior and Trim Panel Fabrication Techniques; presented by Bryan Schmitt

Wednesday October 32 (Room N257, Upstairs in North Hall)

• 9:30 a.m.–10:30 a.m. - Modernize Electronics in Hotrods, Classics and Muscle Cars; presented by Tony Candela

• 3:00 p.m.–4:00 p.m. - Adding Luxury Features to Upgrade Vehicle Enjoyment; presented by Jeff Varick and Pete Kallgren

	Stay on top of all the action going down at the SEMA Show through the stream of information from exhibitors via their Twitter lists.

Stay informed and up to date with all of the exhibitor activity at the 2012 SEMA Show through Twitter. SEMA has created an easy way to follow a stream of information from exhibitors at the SEMA Show via Twitter lists.

Simply follow these two leads: 

• www.twitter.com/SEMASHOW/semashow-exhibitors-2012a
• www.twitter.com/SEMASHOW/semashow-exhibitors-2012b

Additionally, follow @SEMASHOW for the latest news and events throughout the week of the Show, and join the conversation at #SEMASHOW. 

• Text "Attendee" to 66937 for updated SEMA Show alerts.
• Text "Press" to 66937 for updated press conferences and SEMA Show alerts.

	Left to right: Tom Ressler, Clayton Guinn, Mike Mobley, John Iannotte, Ryan Gebhardt.  John Iannotte presents award to Gary “Gearman” Justice at Nickels Performance.

Gary “Gearman” Justice Receives Industry Appreciation Award
Recently at the Nickels Performance Annual Appreciation Day Cookout, Gary “Gearman” Justice was presented the Industry Appreciation Award for his 25-plus years in the performance automotive aftermarket. Justice has been a great friend and mentor to the racers, jobbers and WDs during his career at Richmond Gear, and recent years at Motive Gear.

Moberg Promoted to COO of Brute Industries Inc.
Brute Industries Inc. promoted James Moberg to chief operating officer (COO). Moberg joined Brute Industries in 2010 as business development manager. In his new capacity as COO, he is in charge of all daily operations within the company and reports directly to owner Richard Heinz. According to Heinz, Moberg has proven himself to be invaluable to the growth of the company. “Jim has decades of experience not only as an accountant, but as vice president of operations and as vice president of business administration and finance. He has a keen financial sense as well as the leadership and organizational skills needed to oversee our product production, customer service and accounting,” states Heinz.

Bilstein Selects Schiefer Media Inc. as Advertising Agency  
Bilstein of America, aftermarket and motorsports division, has selected Schiefer Media as the company's new agency of record. Schiefer will manage Bilstein’s media buys (all forms of media) as well as their creative and public relations efforts. Bilstein reports that it will count on Schiefer’s comprehensive knowledge of the performance aftermarket industry as well as its expertise in strategic media buying/planning/execution. “Schiefer Media presented a stunning proposal and takes an innovative approach on servicing their clients,” said Steven Beaty, Aftermarket and Motorsport President of Bilstein. “We trust that their focus on new media and technologies will allow us to improve development of Bilstein’s brand voice in a crowded industry.”

	Mike Galimi was named editor of Race Pages, the official magazine of the NMRA Keystone Automotive Ford Nationals series.

ProMedia Names Mike Galimi as New Editor for Race Pages Magazine
ProMedia announced that Mike Galimi is the next editor of Race Pages, the official magazine of the NMRA Keystone Automotive Ford Nationals series and a leading content source for the high-performance Ford community. “I’m excited to become more involved in Race Pages and the NMRA series. My first printed work appeared in Race Pages in early 1999. It opened the door to a bigger role in this industry that eventually led to a fulltime calling,” commented Galimi. He has contributed on and off to the title since its inception and is recognized as being part of the original group of contributors. “Mike has been a long time friend and ambassador to NMRA and Race Pages. Bringing him on as the editor is exciting for us because of his rich history in Ford drag racing and vast experience with the NMRA series,” explains Steve Wolcott, ProMedia’s CEO. Race Pages is the official monthly publication of the NMRA Ford National Series. The magazine also serves the Ford high-performance community with technical articles, feature and lifestyle stories, and also racing coverage from NMRA events. 

Max-Trac Tire Co. Inc. Names Chris Barbara President
Max-Trac Tire Co. Inc. (dba Mickey Thompson Performance Tires & Wheels) has selected Chris Barbara as president. The company announced that Barbara is responsible for driving top-line profitable sales by expanding opportunities to grow the Mickey Thompson business. He will lead and execute a strategic plan that includes traditional and emerging opportunities, such as Internet sales, as well as development of new markets for existing products and product mix opportunities to drive increased profitability. Barbara brings 14 years of experience in the tire industry to his new position.

Advanced FLOW Engineering Opens aFe Power Factory Store
Advanced FLOW Engineering (aFe) announced the grand opening of the first aFe Power Factory Store, located at 232 Granite St., Corona, CA 92879. Hours of operations are Monday–Friday, 7:00 a.m.–5:00 p.m. (PST). The Factory Store will include Power Professionals to answer technical questions, shop for aFe and Takeda apparel and see what new products are being launched. aFe acquired the adjacent building next to aFe Headquarters earlier this year for the new R&D, shipping and factory location. After several months of planning and construction, the factory store opened to the public on Monday, October 15. Customers can relax in the lounge and enjoy refreshments while waiting for orders to be processed from the warehouse.

Meyer Distributing Inc. Adds New East Hanover, NJ, Hub
Meyer Distributing Inc. has added a new distribution hub in East Hanover, New Jersey. The new facility will directly feed the Northeast with next-day delivery and house one of the largest inventories of automotive accessories in the region, according on the company. "The strategic positioning of the East Hanover, New Jersey, distribution hub allows Meyer to vastly improve service frequency and delivery times to the entire Northeast," states Nick Gramelspacher, vice president of sales and marketing. "We are also establishing service to many regions, such as Long Island, Binghamton, Albany, New Hampshire, and Vermont to benefit our 3PL customers, our snow and ice equipment customers, and the automotive accessory division of Meyer Distributing. The new site has already been fully integrated with our distribution system and technology framework and will take service to a new level for customers in this market."

SEMA-member companies have posted several new listings for job opportunities (view all here). Working for a SEMA-member company has many advantages. In addition to working for a company that supports and contributes to the success of the overall industry, being employed by a SEMA-member company enables employees to participate in webinars, access free market research, join SEMA committees and more.

The newest classified listings posted under Positions Available include:

• LSX TV Magazine Editor
• Technical Services Coordinator
• Junior Content Developer
• Sales Consultant/Manufacturer's Rep
• Account Executive

SEMA members: Have a job opening that you need filled? Members are invited to post classified ads on www.sema.org/classifieds free of charge. Categories available are: Positions Available, Positions Wanted, Rep Opportunities, WD Opportunities, For Sale, Items Wanted, Business Opportunities and Internships. Visit the SEMA Classifieds site for details.

Following are dates and locations for several upcoming SEMA-sponsored shows, webinars and activities. Click on an item for more details.

Automotive Restoration Market Organization (ARMO)	Hot Rod Industry Alliance (HRIA)
Truck and Off-Road Alliance (TORA)	Manufacturers' Rep Council (MRC)
Motorsports Parts Manufacturers Council (MPMC)	Professional Restylers Organization (PRO)
Street Performance Council (SPC)	Wheel & Tire Council (WTC)
SEMA Businesswomen's Network (SBN)	Young Executives Network (YEN)

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Visit ARMO's website.

Open Membership Meeting at SEMA Show

All ARMO members and their guests, and all restoration industry professionals, are invited to attend the ARMO Open Membership meeting at the SEMA Show. The meeting runs from 7:15 a.m.–9:00 a.m. on Thursday, Nov. 1 in meeting room Pavilion 1 at the Las Vegas Hotel (formerly the Las Vegas Hilton).

“It’s early in the morning, I know,” said ARMO Chairman Alex Tainsh of Parts Unlimited Interiors. “But we promise lots of hot coffee, and plenty of Danishes, bagels and the like to get you started on the right foot. The meeting agenda will be a bit less structured than in years past so that we can solicit more feedback and interaction with the members in attendance.”

The open meeting is perhaps the best opportunity for anyone in the restoration industry to interact with the ARMO Select Committee and industry peers and offer input on the direction of future ARMO projects.

Why ARMO?

Is your business involved in the restoration segment and not yet an ARMO member? In addition to direct access with its 275 restoration company members, the Automotive Restoration Market Organization (ARMO) provides a number of other benefits, including education and outreach for small businesses in the restoration market, product exposure through an annual New Products Showcase and collective support of the restoration hobby.

Top Reasons to Join ARMO:

• Networking Opportunities: The primary strength of ARMO is its member companies. The organization provides multiple venues for ARMO members to interact and share ideas through its long-range planning meetings, new-products mixer at Spring Carlisle and the ARMO awards reception at the 2012 SEMA Show, as well as discussion groups on MySEMA and social media websites.

• Education: The annual ARMO education seminars at the Hotrod & Restoration Trade Show bring industry leaders and experts together to share their real-world experience with small-business owners, providing tips and insights to help them grow their businesses. The ARMO Restoration Trademark Licensing Guide provides ARMO members with the basic forms needed to begin the process of getting products licensed by an original-equipment manufacturer. The licensing guide is available through the SEMA Education Institute.

• Supporting Hobby Growth: ARMO recognizes the importance of the individual hobbyist to the industry and supports Collector Car Appreciation Day activities across the country. Every April, the ARMO New Products Showcase puts member company products directly in front of 100,000+ restoration enthusiasts each year at Spring Carlisle. In addition, ARMO’s “Take a Kid to a Car Show” (TKCS) program strives to get children involved in automotive hobbies at an early age. The interactive TKCS website provides information on how to get involved for kids and adults alike.

Contact ARMO’s staff liaison Jim Skelly at jimsk@sema.org for more information.

Are you on Facebook, LinkedIn or Twitter? ARMO Is!

Be sure to follow ARMO on all of your favorite social networking sites. To find these sites, go to www.sema.org/armo and use the links in the top right-hand corner.

ARMO Column in SEMA Member News

Read ARMO's column featured in the September/October issue of SEMA Member News.

For more information about ARMO, contact Jim Skelly.

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Visit HRIA's website

 

The build.

Best in Show will be auctioned live during the HRIA Reception.

Pinewood Builder Awarded Best in Show

Jesse Greening of Greening Auto Co. was awarded the coveted “Best in Show” designation from the Hot Rod Industry Alliance (HRIA) for the 2012 HRIA Builder’s Challenge and Pinewood races. Fifteen well-known builders created one-of-a-kind miniature hot rods in the style of pinewood derby cars. The cars were raced at the annual SEMA Pinewood Drag Races in Pomona, California. These cars will be on display at the annual SEMA Show and then 12 will be placed on eBay for auction from October 30–November 8, and three will be auctioned live. All proceeds from the auction will go to support SEMA Cares and its two children’s charities—Childhelp and Victory Junction.

Greening’s custom build will be one of the three auctioned live during the HRIA Industry Reception, Wednesday, October 31, 2012, at the Las Vegas Hotel in Ballrooms A and B. Joining Greening for the live auction will be Mike Cooper of Spanky’s Hot Rod & Customs, who received “Best Engineered” honors, and three-time race winner Derek White of Street Vizions. The live auction will immediately precede the Awards Presentation, emceed by the voice of the NHRA and SEMA, Dave McClelland. The night will honor the Goodguys Rod & Custom Association’s Trendsetter, the National Street Rod Association’s Achievement Award, the International Car Show Association’s Legends of Hot Rod Award, as well as the prestigious Industry Recognition of an Individual, Business of the Year and Hall of Fame honors from SEMA’s hot-rod council—HRIA.

Be sure and join HRIA for this special evening that will honor the hot-rodding industry and help support a great cause by participating in the live auction. RSVP today!

Contact Zane Clark for more details at 909-978-6696.

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Visit TORA's website.

Not only do the TORA Fall Nationals Pinewood Drags provide a fun evening of camaraderie and networking, but proceeds from Pinewood racer “rentals” directly benefit SEMA Cares.

TORA Races for Kids at Fall Nationals Reception

TORA will once again host the Fall Nationals Pinewood Drags to benefit SEMA Cares as part of its annual Industry Awards Reception at the 2012 SEMA Show in Las Vegas. Reception attendees “rent” a Pinewood racer in exchange for a $20 donation to SEMA Cares and compete for the title of “Top Eliminator.”

“Last year, the Fall Nationals generated more than $3,500 for SEMA Cares,” said TORA Chairman George Lathouris of Keystone Automotive Operations. “All of which goes directly to the kids at Childhelp facilities and Victory Junction. We’re hoping to top that number again this year. Each Pinewood racer we bring to the event (more than 100) was built and signed by a child at one of the Childhelp facilities in Virginia or California. It brings the charity aspect of the event a little closer.”

Last year’s Top Eliminator champion was Wild Boar Products of Stanton, California. Can they be the first repeat winner in the history of the Fall Nationals? If you want to find out, the TORA Fall Nationals is scheduled for Wednesday evening, October 31, from 5:30 p.m.–7:30 p.m. in the Garden Patio North of the Las Vegas Hotel (formerly the Hilton). Pinewood racers sell out quickly; don’t be late!

Are you on Facebook, LinkedIn or Twitter? TORA Is!

Be sure to follow TORA on all of your favorite social networking sites.

To find these sites, go to www.sema.org/TORA and use the links in the top right-hand corner.

TORA Column in SEMA Member News

Read TORA's column featured in the September/October issue of SEMA Member News.

For more information about TORA, contact Jim Skelly.

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Visit MPMC's website.

Media Registration Open for MPMC Media Trade Conference

Attention media: Registration for the 2013 MPMC Media Trade Conference is now open. The event takes place January 22–24, 2013, at the Embassy Suites Orange County Airport North in Santa Ana, California.

The annual Media Trade Conference, which features companies from SEMA's Motorsports Parts Manufacturers Council (MPMC), brings together members of the working press with motorsports parts producers for face-to-face private meetings. Media reps have the opportunity to meet with up to 14 exhibitors each day of the conference—for a total of 42 quality meetings throughout the event's three days.

When registering online, media will select the manufacturers they most want to meet and indicate those they do not want to meet. A personalized schedule will then be created for the registered media and sent out in early January.

Register now! Questions? Media inquiries can be directed to dellad@sema.org. All manufacturer questions or general questions about the event can be directed to jimsk@sema.org.

MPMC Activities at the PRI Show

The Motorsports Parts Manufacturers Council (MPMC) is sponsoring two exciting events at the upcoming 2012 PRI Show in Orlando, Florida. All motorsports industry professionals are invited to attend.

MPMC Engine Builder Seminar

• Thursday, November 29, 1:00 p.m.–2:30 p.m.
• “Alternative Fuels and Power Enhancers: New Business Opportunities for Engine Builders”

Are you an engine builder? Do you think about experimenting with one or more alternative fuels but have no idea where to start? Are superchargers and turbochargers full of mystery? In this MPMC-sponsored seminar, a panel of engine builders, accomplished in these very subjects, will share their experiences to help you decide if one or more of these avenues may be right for your business. This promises to be an exciting exchange for engine builders of all experience levels. Seating is limited; RSVP for the MPMC Seminar to reserve your space.

MPMC Hall of Fame Breakfast
Friday, Nov 30, 8:00 a.m.–9:00 a.m.

Join MPMC as it inducts four new members into the MPMC Hall of Fame. Network with fellow motorsports parts manufacturers and enjoy a complimentary continental breakfast. This year’s inductees are Jim Cozzie, Keith Dorton, Ron Funfar and Chris Thomson. RSVP for the MPMC Hall of Fame Breakfast.

MPMC Business Guidelines Manual

MPMC-member companies are reminded that the Business Guidelines Manual is now available online through the SEMA Education Institute (SEI). The pdf document is available for viewing, downloading and printing, and is full of information relevant to start ups and long-standing business alike. It was originally written by MPMC members, and by having it available online, the council hopes to continue that tradition by welcoming suggestions for changes or additional content.

You may access the Business Guidelines Manual through the MPMC link on the eLearning Center of SEI. If you have not done so already, simply enroll as an eLearner and you’ll be on your way. Enrollment takes only a few seconds, and helps SEI track use and engagement. If you have any questions, contact Jim Skelly at jimsk@sema.org.

Chris Thomson	Jim Cozzie
Ron Funfar	Keith Dorton

MPMC Hall of Fame 2012

MPMC has announced four inductees to the MPMC Hall of Fame, class of 2012. Congratulations to: Jim Cozzie, Keith Dorton, Run Funfar and Chris Thomson.

The four will be formally recognized at the annual MPMC Hall of Fame breakfast, Friday, November 30, 2012, at 8:00 a.m. at the PRI Show in Orlando. Inductees are selected by a special task force from nominations received from the MPMC membership.

“Once again, the task force has selected four very deserving individuals for induction into the MPMC Hall of Fame,” said MPMC Chairman Vic Wood of Hedman. More information on each of the inductees will appear in future issues of SEMA eNews.

Are you on Facebook, LinkedIn or Twitter? MPMC Is!

Be sure to follow MPMC on all of your favorite social networking sites. To find these sites, go to www.sema.org/mpmc and use the links in the top right-hand corner.

Take a Friend to a Race Fan Page

The MPMC Motorsports Awareness campaign, highlighted by the Take a Friend to a Race program, now has its very own Fanpage on Facebook. If you’re not a fan yet, you should be!

MPMC Column in SEMA Member News

Read MPMC's column featured in the September/October issue of SEMA Member News.

For information about MPMC, contact Jim Skelly.

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Visit MRC's website.

Rep Center relocated to the SEMA Member’s Lounge

Traditionally located in the Central Hall, the Rep Center, which provides Manufacturers Rep Council (MRC) members with private meeting rooms, business services and a lounge area, has moved and will now be a part of the SEMA Members’ Lounge. For the MRC leadership, the decision to relocate was based on the increased traffic and exposure to all critical segments of the industry afforded by the Members Lounge (North Hall 245-251).

According to MRC Chair Thomas Jourdan of True High Performance Sales, “the new location will provide increased awareness to industry influencers of the value manufacturer representatives bring to the distribution channel.”

Manufacturers are encouraged to visit the Rep Center and learn how using a professional outside sales rep or agent will benefit your business. Manufacturers interested in utilizing a professional rep can also sign up for one-on-one consultations.

If you would like more details on the Rep Center or to book private meetings, contact Zane Clark at 909-978-6696.

A Manufacturer Representatives’ Guide to the SEMA Show

Exclusively for professionals, sales agents and representatives, attendees of the Rep Technology Roundtable will learn how to take advantage of a technological economy and be more profitable. Attendees also will have the opportunity to ask questions and receive practical solutions that address critical areas, such as software applications, business efficiency, eCommerce, web development and product data from such experts as SEMA Data Co-op CEO Jon Wyly; eTool Developers President and Founder Luanne Brown; UPSHIFT Marketing, Principal Bernard Bolisig; and Cie Studios Vice President of Business Development Tyler Tanaka.

Register now! This event will sell out. Contact Zane Clark at 909-978-6696 for more details.

At a Glance

• Sunday, October 28 – Rep Technology Roundtable: 3:30 p.m. to 6:00 p.m., Las Vegas Hotel (formerly the Hilton) Ballroom D
• Monday, October 30 – The Truth about Sales & Marketing: Who Works for Whom? 11:00 a.m. to 12:00 p.m., Las Vegas Convention Center, Room N257
• Wednesday, October 31 – How NOT to be a Showroom for Amazon: 9:30 a.m. to 10:30 a.m., Las Vegas Convention Center, Room N258
• Tuesday, October 29 – Friday, November 2: The Rep Center, located in the SEMA Members Lounge, Las Vegas Convention Center, Rooms N245 to N251

For more information, contact Zane Clark at 909-978-6696.

What Does it Mean to Be a Sales Professional?

SEMA’s Manufacturers' Rep Council (MRC) hosts a discussion group on Linkedin for professional reps and sales agents. Recently, MRC asked the question, “In one word, what does it mean to be a sales professional?”

The list as submitted by members of the Linkedin group includes:

• Credibility
• Relationships
• Trust
• Service
• Commitment
• Ethics
• Produce
• Knowledge
• Relevance
• Value

Join the conversation; join MRC at www.sema.org/li-mrc. For more details on how to get involved or to learn how professional reps and agents can help your business, contact Zane Clark at 909-978-6696.

Need Help Getting Your Product to Market?

The SEMA Show offers exhibiting companies an array of tools and resources to ensure that their experience delivers value at and beyond the Show. For manufacturers with an established or new product line, the challenge often becomes how to best take advantage of the notoriety and exposure the Show can bring by getting their products to market effectively and efficiently. Many companies utilize an in-house sales team to accomplish this, while others opt to partner with a professional manufacturers' representative.

For the latter, and for those evaluating their sales strategy, SEMA’s Manufacturers' Rep Council (MRC) supports the Manufacturers' Representative Matching program during the Show. Located in the Exhibitor Services Manual, the Manufacturers' Representatives Matching Form connects manufacturers to MRC reps looking for new product lines. The completed forms are kept secure in the Rep Center, where MRC members can review and contact participating manufacturers to schedule a meeting.

In order to take advantage of this program, forms must be received by October 12, 2012. Enroll now by completing the Manufacturers' Representatives Matching Form.

Download The Top 10 Reasons for Hiring an Independent Sales Rep today. For more information, contact Zane Clark at 909-978-6696.

Jon Wyly

All-Star Lineup Set for the Rep Technology Roundtable

Exclusively for reps, this year’s SEMA Show will kick-off with a powerhouse session. On Sunday, October 28, 2012, attendees will learn how to take advantage of a technological economy and be more profitable. Technology, data and eCommerce have greatly impacted the way reps do business. Starting with a panel discussion moderated by Bryan Shirley, CPMR, attendees will then take part in intimate roundtable discussions led by such industry experts as:

• SEMA’s Data Co-op CEO Jon Wyly
• eTool Developers President and Founder Luanne Brown
• UPSHIFT Marketing Principal Bernard Bolisig, (formerly of Amazon.com's Performance Parts Category)
• Cie Studios Vice President of Business Development Tyler Tanaka

Attendees will have the opportunity ask questions and receive practical solutions that address critical areas, such as software applications, business efficiency, eCommerce, web development and product data.

Date: Sunday, October 28, 2012
Time: 3:30 p.m.–6:00 p.m.
Location: Las Vegas Hotel, Ballroom D
Price: MRC member: Free; SEMA member: $15; Non-member: $25

Space is limited, so register now! Contact Zane Clark at 909-978-6696 for more details.

Are you on Facebook, LinkedIn or Twitter? MRC is!

Be sure to follow MRC on all of your favorite social networking sites. To find these sites, go to www.sema.org/mrc and use the links in the top right-hand corner.

MRC Column in SEMA Member News

Read MRC's column featured in the September/October issue of SEMA Member News.

For information about MRC, contact Zane Clark.

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Visit PRO's website.

PRO Garage Releases TSTC Schedule

The 2012 SEMA Show will feature a must-attend, interactive hands-on demonstration and installation conference, Thursday, November 1, from 11:30 a.m.–5:00 p.m. Previously held at such notable technical schools as the University of Northwestern Ohio and Wyotech, the Technical Skills & Training Conference (TSTC) is a one-day event geared at sharpening installation skills and providing shops with ideas for new business opportunities. Hosted by the Professional Restylers Organization (PRO), TSTC will feature five work stations covering critical growth markets from industry-leading manufacturers.

Station One:

Vehicle: RAM 1500 Crew Cab
11:45 a.m.–12:45 p.m. – Go Rhino!/Big Country
1:15 p.m.–2:15 p.m. – Cal Trend Automotive Products
2:30 p.m.–4:30 p.m. – Rosen Entertainment

Station Two:
Vehicle: Chevrolet Cruze
11:45 a.m.–12:45 p.m. – 3M
1:15 p.m.–2:15 p.m. – Brandmotion
2:30 p.m.–4:30 p.m. – Kicker

Station Three:
Vehicle: Chevrolet Camaro
11:45 a.m.–12:45 p.m. – Eagle Enterprises
1:15 p.m.–2:15 p.m. – 3M
2:30 p.m.–4:30 p.m. – Roadwire Leather Interiors

Station Four:
Vehicle: Ford Mustang
11:45 a.m.–1:45 p.m. – Classic Design Concepts
1:45 p.m.–4:45 p.m. – Katzkin, Check Corp.

Station Five:
Vehicle: Ford Focus
11:45 a.m.–12:45 p.m. – Cal Trend Automotive Products
1:30 p.m.–4:30 p.m. – Webasto Products North America

Register now! Free with SEMA Show registration. For more details, contact Zane Clark at 909-978-6696

CDC installs a hood system during the 2011 TSTC at Wyotech’s Blairsville, Pennsylvania, campus.

Classic Design Concepts Joins the PRO Garage

Since 1990, Classic Design Concepts (CDC) has been an innovator in the design and manufacturing of quality systematic restyling components. Using OE-certified materials and manufacturing procedures that meet or exceed OE standards, CDC’s classic restyling designs offer factory fit and finish with a one-of-a-kind appeal.

PRO’s Technical Skills & Training Conference (TSTC), free with Show registration, is a roll-up-your-sleeves opportunity to sharpen technical skills, gain product knowledge and interact with key suppliers at five learning centers. Product categories include graphics, window and paint protection film, side steps, sunroofs, mobile electronics, custom interiors, heated seats, vehicle connectivity and more. Among the participating PRO-member manufacturers will be 3M, Brandmotion, CalTrend Automotive Products, Check Corp., Eagle Enterprises, Katzkin Leather, Kicker, Roadwire Leather Interiors, Rosen Entertainment Systems, Webasto Product North America, Go Rhino! and Big Country.

Registration is free with SEMA Show registration.

For event details, contact Zane Clark at 909-978-6696.

Industry colleagues network during PRO’s 2011 NovemberFest reception.

The SEMA Show PRO Experience

The SEMA Show is just around the corner and the Professional Restylers Organization (PRO) has several exciting events and activities scheduled for your benefit. From hands-on training to education and networking, PRO has something to benefit every individual and business. Take a look at the PRO “At-a-Glance” calendar, register and save the dates:

• Tuesday, October 30, 2012: NovemberFest—SEMA’s version of the famed Octoberfest. PRO’s premier networking event that honors the industry.
• Thursday, November 1, 2012: Technical Skills & Training Conference (TSTC) at the PRO Garage. Live, interactive installation demonstrations that promote business efficiency and profitability.
• Thursday, November 1, 2012: Breakfast Meeting. Membership and interested guests discuss council business and industry opportunities over breakfast.
• Tuesday, October 30–Friday, November 2, 2012: Visit the PRO booth located in North Hall booth #12661 and learn how PRO can help your business.

Be a part of the experience, and network like a PRO.

To learn more, contact Zane Clark at 909-978-6696.

Are you on Facebook, LinkedIn or Twitter? PRO Is!

Be sure to follow PRO on all of your favorite social networking sites. To find these sites, go to www.sema.org/pro and use the links in the top right-hand corner.

PRO Column in SEMA Member News

Read PRO's column featured in the September/October issue of SEMA Member News.

For information about PRO, contact Zane Clark or call 909/978-6696.

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Visit SBN's website.

SBN Members Map Updated

Fellow SBNer Susan Carpenter has been working hard in updating the SBN members map, including adding new members and member location changes.

This map serves a great purpose. It allows SBN to find fellow members in our area so we can make connections year round. So check out the SBN members map and get to networking!

Join the discussion on MySEMA!

 

The SEMA Mustang Build Powered By Women will debut in the Ford Motor Co. booth at the SEMA Show, Tuesday, October 30, at 10:00 a.m.

SEMA Mustang Build Powered by Women to Be Unveiled at SEMA Show Ford Booth

The SEMA Mustang Build Powered By Women, better known as “High Gear,” will debut in the Ford Motor Co. booth, Tuesday, October 30, at 10:00 a.m.—the opening day of the 2012 SEMA Show in Las Vegas. The ’13 Mustang GT made national headlines during the summer when more than 40 women volunteered their time and expertise to customize the vehicle in less than two months. Immediately after the unveiling, the vehicle will be auctioned to raise money for the SEMA Memorial Scholarship Fund. Details about the auction are available at www.sema.org/auctions.

“The SEMA Mustang Build is truly inspiring,” said Marla Moore, SEMA Businesswomen’s Network (SBN) chair. “The SBN is honored to host this historic project. We’re now excited to unveil and share the final creation with the industry at the upcoming SEMA Show.”

The SBN launched the project to showcase the talented women of the automotive industry. With SEMA and Ford Motor Co. teaming up for the build, an additional 40-plus SEMA-member companies donated products and services, which include custom paint, customize wheels, a custom leather interior, high-performance suspension and a new supercharger autographed by industry legend Vic Edelbrock.

“This project could not have happened without the amazing support between SEMA, Ford Motor Co., Source Interlink Media, along with the many manufacturers who provided product for the Mustang and our awesome women build team members,” said Rose Kawasaki, SBN Vehicle Build Task Force chair.

“This project has confirmed the fact that there are a group of passionate female enthusiasts in the automotive industry, and this was an ideal undertaking to showcase the talent of women in our industry,” said Doug Evans, executive vice president for Source Interlink Media (SIM). SIM, which publishes dozens of leading automotive publications, including Hot Rod magazine, was an active partner in the SEMA Mustang Build, which hosted much of the build at its headquarters in El Segundo, California.

More information can be found on the SEMA Mustang Build website, or contact the vehicle build project manager—Senior Manager of Councils Bryan Harrison at BryanH@sema.org or 909-978-6691.

Are you on Facebook, LinkedIn or Twitter? SBN is!

Be sure to follow SBN on all of your favorite social networking sites. To find these sites, go to www.sema.org/sbn and use the links in the top right-hand corner.

SBN Column in SEMA Member News

Read SBN's column featured in the September/October issue of SEMA Member News.

For information about SBN, contact Bryan Harrison.

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Visit SPC's website.

RSVP Now for SPC Reception at the 2012 SEMA Show

Each year, the Street Performance Council (SPC) recognizes individuals for their contributions to the street performance industry of the special-equipment market. The winners of these awards will be recognized at the 2012 SEMA Show SPC & YEN Awards Reception taking place Wednesday, October 31, 2012, from 5:00 p.m.–7:00 p.m. at the Las Vegas Hotel. RSVP today!

Are you on Facebook, LinkedIn or Twitter? SPC is!

Be sure to follow SPC on all of your favorite social networking sites. To find these sites, go to www.sema.org/spc and use the links in the top right-hand corner.

SPC Column in SEMA Member News

Read SPC's column featured in the September/October issue of SEMA Member News.

For information about SPC, contact Bryan Harrison.

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Visit WTC's website

2012 WTC Long-Range Planning Meeting.

Networking at the 2011 WTC SEMA Show Reception.

Follow the Wheel & Tire Council at the SEMA Show

Every SEMA Show takes on a life of its own and is remembered for the cars, new products, exhibits and, of course, parties. For the Wheel & Tire Council’s (WTC) Show planning committee, the decision was made to focus on what the organization’s membership continually says are the primary benefits of being a part of the group—education and networking.

WTC At a Glance

• WTC Meeting and Presentation: Monday, October 29, 2012: WTC presents, “Turning ‘Real’ Trends Into ‘Real’ Revenue” and “Finishing the Plus-Sizing Job: Pressure, Labeling and TPMS,” from 2:00 p.m.–4:30 p.m., LVCC Room S227.

• WTC Industry Awards and Networking Reception: Tuesday, October 30, 2012, from 5:00 p.m.–7:00 p.m. at the Renaissance Hotel Pool.

• WTC-powered session, “Selling Like a PRO,” Wednesday, October 31, 2012, from 11:00 a.m.–12:00 p.m., LVCC Room N258.

• WTC-powered session, “Recruit, Train and Hire Superstars,” Thursday, November 1, 2012, from 3:00 p.m.–4:00 p.m., LVCC Room N258.

For more details, contact Zane Clark at 909-978-6696.

The Wheel and Tire Council (WTC) will present two SEMA Show sessions, Monday, October 29.

WTC Offers Two SEMA Show Sessions for Wheel and Tire Professionals

On Monday, October 29, the Wheel & Tire Council (WTC) will present two sessions focused on improving your business. According to Kelly Austin, WTC education chair, “WTC’s focus in delivering educational content is to be timely, relevant and meaningful." In response to the membership's desire to address issues, such as marketing, emerging trends, TPMS and tire safety, the WTC will host two sessions Monday, October 29, from 2:00 p.m.–4:30 p.m. at the Las Vegas Convention Center, South Hall room S227.

In “Turning REAL Trends into REAL Revenue,” President and Founder of Exsell Marketing Wayne Williams will share the latest trends in the wheel and tire industry. Williams has more than 30 years’ experience in the automotive aftermarket and is the “counter intelligence” columnist for Modern Tire Dealer. The presentation will incorporate an overview of Google Insights and how this powerful tool can benefit your business by understanding what people search for and how they are searching for your products and your competitors.

The second session, “Finishing the Plus-Sizing Job: Pressure, Labeling and TPMS,” will be presented by Dr. John W. Daws, Daws Engineering. Dr. Daws specializes in the analysis of tire failure and has published papers on the forensic analysis of tire separation and the fitment of plus-size tires to vehicles and its relationship to vehicle handling and stability. Guests will get an understanding of tire-pressure requirements in various plus-sizing alternatives, learn about the vehicle's pressure labeling to conform to DOT safety requirements and good business practices. Dr. Daws will also clarify the impact of tire pressure and labeling requirements with respect to TPMS.

To register, visit WTC Meeting and Presentation.

For more information, contact Zane Clark at 909-978-6696.

Are you on Facebook, LinkedIn or Twitter? WTC is!

Be sure to follow WTC on all of your favorite social networking sites. To find these sites, go to www.sema.org/wtc and use the links in the top right-hand corner.

WTC Column in SEMA Member News

Read WTC's column featured in the September/October issue of SEMA Member News.

For information about WTC and how to join, contact Zane Clark or call or 909/978-6696.

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Visit YEN's website

Must-Attend YEN Events at the SEMA Show

YEN members are welcome to participate in all the networking opportunities at the 2012 SEMA Show. Below is a list of all the Show's YEN-sponsored functions:

Student Welcome Lunch: Welcome and connect with students for the Student Program Welcome Lunch

Location: Las Vegas Convention Center, N242

Date: Monday, October 29 

Time: 12:30p.m.–2:30 p.m.



Welcome Lunch Agenda:
12:30 p.m. Faculty checks in and picks up Show credentials (students receive goody bags) 

12:30 p.m. Pizza and salad buffet

1:00 p.m. Welcome 

1:10 p.m. Introduce HRIA Panel
2:30 p.m. Program Concludes



YEN Long Range Planning (LRP) Open Meeting: 
All YEN Members are welcome to join us for this open portion of the LRP to share your ideas and opinions on the direction of the committee. 

Location: Las Vegas Convention Center Room N221

Date: Monday, October 29
Time: 5:00 p.m.–6:00 p.m.

YEN Networking Lunch Opportunity: Join YEN members in the SEMA Member Lounge at two reserved tables for networking over lunch. Lunch can be purchased in the lounge.
Location: Las Vegas Convention Center, SEMA Members Lounge (Room N251)
Date: Tuesday, October 30–Friday, November 2 

Time: 11:30 a.m.–1:00 p.m. each day 



Seminar: Are Young Enthusiasts Disappearing? Powered by the Young Executives Network (YEN)

Location: Las Vegas Convention Center, Room N255
Date: Tuesday October 30
Time: 11:00 a.m.–12:00 p.m.

Seminar: REAL CRM: How the Aftermarket's Top Companies Talk to Their Customers, Powered by the Young Executives Network (YEN)
Location: Las Vegas Convention Center, Room N258 

Date: Tuesday 10/30
Time: 1:00 p.m.–2:00 p.m.



YEN Networking & Awards Reception: Join us for the largest young professional automotive networking event and awards presentation.
Location: Las Vegas Hilton, Pavilion 6 & 8 

Date: Tuesday, October 30, 2012 

Time: 5:00 p.m.–7:30 p.m.



Café SEMA: In the Know with a Cup of Joe! 
YEN members are encouraged to attend the event. Chair-elect Dan Kahn from Kahn Media will be one of the experts. 

Event Description: Experts. Networking. Danish and Coffee. In 60 minutes: Get direct access to top industry experts, obtain answers to your questions and learn from those who are “in the know.” You will make new connections that will impact your business and you’ll leave with a wealth of information. Event is limited to the first 100 participants.
 Register today!
Location: Las Vegas Convention Center, SEMA Members Lounge (Room N251) 

Date: November 2, 2011 

Time: 9:00 a.m.–10:00 a.m.

RSVP Now for YEN Reception at the 2012 SEMA Show

Each year, the SEMA Young Executives Network (YEN) recognizes the top individuals for their contributions to the industry. The winners of these awards will be recognized at the 2012 SEMA Show YEN Industry Awards Reception taking place October 30, 2012, from 5:00 p.m.–7:30 p.m. at the Las Vegas Hotel. Check out the previous year's award winners.

RSVP today!

The Young Executive of the Year Award is presented to an individual who has had a positive impact on the industry. The YEN Vanguard Award is presented to the individual, business, organization or sanctioning body that has had a positive effect on a young executive's career within the automotive industry.

YEN Member of the Month Spotlight

Did you know that YEN has a Member of the Month Spotlight on the SEMA website and that anyone can be nominated? To view previous selections or to make a nomination, visit www.sema.org/yen.

Are you on Facebook, LinkedIn or Twitter? YEN is!

Be sure to follow YEN on all of your favorite social networking sites. To find these sites, go to www.sema.org/yen and use the links in the top right-hand corner.

YEN Column in SEMA Member News

Read YEN's column featured in the September/October issue of SEMA Member News.

For information about YEN, contact Bryan Harrison.

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Join the SEMA Council Family

SEMA hosts 10 distinct councils and committees that represent focused niches within the specialty-equipment industry. These groups are comprised of elected volunteers (Select Committee) who guide and direct council activities while representing the membership at large. Although each council acts independently and represents a different segment, they are all focused on the betterment of the industry as a whole.

The value councils provide SEMA and the industry is beyond refute. It is inspiring to witness a diverse collection of company representatives, many of which are direct competitors, come together and develop educational, training, youth awareness and networking events that are, at the core, designed to give back and promote business. An equally important council function is to ensure that SEMA sustains a pulse on the industry and maintains a presence with its members.

The question is often asked, “Why should my company join a council?” The answer is simple. SEMA councils open the doors and provide you exposure to industry leaders, decision makers, trendsetters and a community of like-minded individuals who share your passion and desire to see business succeed and prosper. Once the doors are open, it is your responsibility to take advantage of the benefits by becoming actively involved.

Learn more today.

SEMA eNews highlights the websites of SEMA-member companies through the Hot Links to Cool Sites section each week. SEMA members: To be included in Hot Links to Cool Sites, e-mail your company name and website to enews@sema.org. Note: Make sure to include “Hot Links” in the subject line of the e-mail.

• Dresden Auto Design
• DuPont Custom Finishes
• Kennedy Performance Products
• KingTec Communications
• MBM
• Mile Marker Recovery Gear
• Summit Racing Equipment
• Team Smart
• The Kayes Company Inc.
• Wurton

SEMA News—November 2012

EVENTS
By Mike Imlay

8 SEMA Show Highlights for Buyers

Insider Tips for Taking Full Advantage of the 2012 Show

As a buyer, you realize that the annual SEMA Show in Las Vegas is the world’s premier automotive aftermarket trade event—and you wouldn’t miss it for the world. Yet with so many business opportunities concentrated under one roof at the Las Vegas Convention Center (LVCC), how do you make the most of your Show experience? It’s not easy to cover more than 1 million sq. ft. of products, exhibits, display vehicles and special events in just a few, short days. With the Show rapidly approaching, now is the time to get organized and establish your game plan. Here are eight insider tips to get you started.

1. Book With Travel Planners

Don’t underestimate the value of convenient, hassle-free hotel reservations. While not walking the Show, you’ll appreciate quality lodging that keeps you well rested and refreshed for what can be a busy daily schedule. Booking your room(s) through Travel Planners (the only official SEMA Show Housing Bureau) helps guarantee the best rates possible at favored Las Vegas hotels offering quick and easy access to the Convention Center. Even better, with the exception of the MGM Grand and The Signature hotels, you’ll also avoid resort fees when securing your accommodations through Travel Planners. Moreover, the company offers online access to exclusive hotel profiles that include descriptions, amenities, photos and maps for every official hotel. You can also manage your reservations (view, change or cancel) in real time, 24/7 through the Travel Planners website. For details, go to http://www.semashow.com/, click on “Attendees” and scroll down to select “Travel & Lodging.”

2. Go Mobile at the Show

In past years, buyers and other SEMA Show attendees found their way to booths and exhibits through the printed SEMA Show Pocket Guide. This year, there’s also an innovative new way to navigate the floor using the free “SEMA Show 2012” mobile application for iPhones and Android smartphones. A great portable resource for locating exhibitors and education sessions, the app even allows users to search for exhibiting companies by product category and then actually communicate with them to set appointments. Because it was developed by CompuSystems, the Show’s registration company, the “SEMA Show 2012” app also includes a special feature that lets users access, track and print out such appointments through the CompuSystems registration dashboard. To download the app, visit your appropriate smartphone marketplace.

3. Experience Ideas Alive

		Ideas Alive: Featuring the New Products Showcase is a popular first stop for buyers seeking an up-close and personal look at the hottest new industry offerings. There is also a Featured Products section filled with favored items from manufacturers that, although not new, remain bestsellers.
		Slated for Tuesday, October 30, from 7:30 a.m.–8:45 a.m. at the LVH (formerly Las Vegas Hilton), the New Products Awards Breakfast clues buyers in to the best of the best of the Show’s debut products. Plus, it’s a great chance to further network with manufacturers.
		While there’s a lot to investigate inside the Show, you’ll also want to step outside the Convention Center halls to outdoor exhibits like the Dub Show Tour. Here you’ll see specialty equipment on display and in action—and get a glimpse at what’s wowingthe crowds.
		Announced on the Show’s first day, the SEMA Award honors the event’s most prominent OEM vehicle platforms. The awards are considered a barometer of the vehicles that enthusiasts are most likely to modify and a way to identify what cars will be hot in the coming year.

It’s no secret that Ideas Alive: Featuring the New Products Showcase is the SEMA Show’s most popular section among buyers. Located in the upper level, east end of South Hall, Ideas Alive delivers more than 25,000 sq. ft. of innovations that you’ll definitely want to examine up close. In addition to new products, the section boasts a Featured Products section where exhibitors display selected high-volume products, regardless of introduction date. All entries are barcoded so that you can easily scan and download essential information. The Showcase opens each morning at 8:00 a.m., prior to main Show hours, so you can get a jump on your day. In addition to the Showcase, there’s the New Products Award Breakfast (Tuesday, October 30, 7:30 a.m.–8:45 a.m., at the LVH, formerly Las Vegas Hilton, Ballrooms A–F), where the winners of the New Products Showcase judging are announced. You can get your free ticket when you register for the Show or via your registration dashboard.

4. Explore Off-Road Success

If you’ve ever wanted to more fully explore the fast-growing, high-profit off-road segment, you won’t want to miss the Show’s new Off-Road Success Center, presented by OMIX-ADA/Rugged Ridge. Located in booth #30147 of the upper South Hall within the Show’s Truck, SUVs & Off-Road section, the exhibition features educational seminars, one-on-one consultations, demonstrations and free print materials relating to this ever-growing industry category. Aimed at business owners and decision makers, the Off-Road Success Center offers a purpose-built venue to exchange ideas, learn new concepts for success and network with other like-minded businesspeople. Buyers will especially enjoy the wide range of Show vehicles, including vintage models provided by Jeep Jamboree USA and OMIX-ADA.

5. Catch the SEMA Award Winners

Among the highlights of the SEMA Show are the hundreds of Show vehicles loaded with specialty-equipment products. Street rods, musclecars, exotics, compacts, trucks—you’ll see them all. But buyers will want to pay special attention to the annual SEMA Award winners, announced on the Show’s first day, Tuesday, October 30 from 9:00 a.m.–10:00 a.m. at the Vehicle Technology Center in the Grand Lobby of the LVCC. Each year, Show organizers survey qualified booth vehicles to tabulate the most prominent models. The results fall into four categories: Hottest Car, Hottest Truck, Hottest Sport Compact and Hottest 4x4-SUV. These reflect the vehicle platforms that manufacturers believe enthusiasts are most likely to modify. For astute buyers, the awards offer an ideal barometer of trending products in the marketplace.

6. Take a Look Outside

As a buyer, it’s easy to spend all your time in the Las Vegas Convention Center—but don’t! You’ll also want to step outside where you can see specialty-equipment parts in action and gauge what’s currently exciting automotive enthusiasts. Start with the Global Rallycross Championship race, which comes to the SEMA Show on opening night, Tuesday, October 30, over a course specially constructed on LVCC grounds directly across from the convention hall. Then, throughout the Show, Ford again presents its current crop of racing vehicles in the Ford Out Front exhibition in the lot fronting the Convention Center. The experience showcases the automaker’s high-performance driving stars as they demonstrate drifting, gymkhana and freestyle driving in the manufacturer’s specially equipped race cars. Meanwhile, the DUB Show Tour makes its annual final stop at the 2012 SEMA Show. Featuring artists and entertainers along with the publication’s vast display of custom cars, trucks, SUVs, exotics, lowriders and motorcycles, you’ll also find this event in front of the Convention Center. Equally dynamic, the GM Proving Grounds between the Central and South Halls includes the Chevy Drive feature, where attendees can hitch a ride with professional drivers.

7. Stay for the SEMA Cruise

Although the SEMA Show has always been the highlight of the year for the specialty-equipment industry, the highlight for the local populace is now the SEMA Cruise, a feature introduced at last year’s Show. The SEMA Cruise begins when the Show ends at 4:00 p.m. on Friday. As the booths are dismantled and the products are packed up for shipment home, the display vehicles are driven en masse out of the Las Vegas Convention Center. It’s not only one last chance for buyers to see the Show’s amazing vehicles, but it also represents another prime opportunity to witness firsthand which cars and products capture consumer enthusiasm on the street.

8. Think SEMA Year-Round

As the specialty-equipment industry’s number-one trade association, SEMA is much more than its annual Show. Membership brings year-round benefits, including ongoing education and networking opportunities, market research, legislative advocacy, industry news and international relationships. SEMA can also help your business with insurance, freight savings, consumer credit programs and more. If you aren’t taking full advantage of SEMA membership, now is the perfect time to deepen your relationship with the association. Be sure to visit the Show’s Association Center in the Grand Lobby (between North and Central Halls) to learn more about all of the ongoing programs and services SEMA members enjoy.

Automotive media personality, author and SEMA Action Network (SAN) member Courtney Hansen will appear at the SAN’s SEMA Show booth (#61399, outside Central Hall) on Tuesday, October 30, 2012 from 3:30 p.m. to 5:00 p.m.

	Television host and SO-CAL Speed Shop fabricator Jimmy "Shine" Falschlehner, also a SAN member, will be meeting and greeting attendees at the SAN booth throughout the SEMA Show.

Automotive media personalities Courtney Hansen and Jimmy "Shine" Falschlehner will be appearing at the SEMA Action Network (SAN) booth (#61399, outside Central Hall) during the SEMA Show. SAN members themselves, Hansen and Shine will be promoting SEMA’s grassroots lobbying network in addition to meeting and greeting attendees.

Hansen is well known for television roles that have included being the host of “Overhaulin’,” Spike TV’s “Powerblock” and Velocity Television Network’s “Vinsetta Garage.” She is also the author of “The Garage Girl's Guide to Everything You Need to Know About Your Car.” She will appear at the booth on Tuesday, October 30, 2012 from 3:30 p.m. to 5:00 p.m.  

Shine’s television roles have included TLC’s “Hard Shine,” host of Speed Channel’s “Car Warriors” and Discovery Channel’s coverage of the SEMA Show. He is also a fabricator at the legendary SO-CAL Speed Shop and a lifetime member of the Bonneville 200-MPH Club. Shine will appear at the SAN booth throughout the week along with his '34 Ford hot rod. Since 2001, this iconic pickup has helped inspire countless trends in the world of hot rodding.

With a long history of success, the SAN represents the united voice of “car guys and gals.” The network is a partnership between enthusiasts, car clubs and members of the specialty-equipment industry who have joined forces to promote hobby-friendly legislation and oppose unfair legislation in the United States and Canada.

Jimmy Shine’s iconic '34 Ford hot rod will be displayed at the SAN booth during the SEMA Show.

“With support from industry icons like Courtney and Jimmy, we hope to inform Show attendees of the benefits of lending their voice to the premier organization defending the rights of vehicle enthusiasts,” said SAN Director Colby Martin. “As they will tell you, the active participation of SAN members helps protect our automotive passion for this generation and generations to come!” 

Those not able to visit in person can get involved free of charge at www.SEMAsan.com.

SEMA News—November 2012

EVENTS
By Steve Campbell

Vehicles of the 2012 SEMA Show

Rolling Art Loaded With Specialty Equipment

Industry professionals from across the country and around the world will gather at the Las Vegas Convention Center from October 30 through November 2 to learn about the newest releases in automotive specialty equipment. There, they will make business connections that will bring innovative products to consumers during the coming year. Many of the products to be introduced by the approximately 2,000 exhibiting companies will be showcased on the vehicles for which they are intended. For the past few years, SEMA News has previewed dozens of these automotive artworks, and we’ve renewed the tradition once more for 2012. Enjoy a foretaste of the 2012 SEMA Show feature vehicles in the following pages, and get ready to see many more in Las Vegas!

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2010 Dodge Ram Mega Cab Dually Exhibiting Company: Extang/TruXedo/UnderCover Phone: 877-878-9336 Fax: 605-664-9304 E-mail: sales@truxedo.com Website: www.truxedo.com Exhibitor Booth Number: 31059 Vehicle Builder: Keg Media Powertrain/Drivetrain Type and Modifications: H&S Performance intake manifold, 5-in. turbo-back exhaust and Mini Max programmer; Snow Performance water-methanol injection; S&B Filters cold-air intake Chassis Type and Modifications: Firestone air-ride suspension; Viair compressors; Dakota Digital air-ride controls; Art Busche Designs bags; 24-in. American Racing dually wheels; 285/40/24 Toyo Proxes ST tires Exterior Modifications: TruXedo bed cover; Art Busche Designs paint and graphics; Racemesh grilles; Retro Shop custom HID lighting Interior Modifications: Roadwire leather seats; Alcantara suede; tinted windows

2012 Chevrolet Silverado 3500 HD 4x4 Exhibiting Company: Iron Cross Automotive Phone: 904-476-3177 Fax: 888-622-3872 E-mail: spooktech99@gmail.com Website: www.ironcrossautomotive.com Exhibitor Booth Number: 35027 Vehicle Builder: Kelly Fromm of the Rev-It-Up for Wounded Warriors Race Team Powertrain/Drivetrain Type and Modifications: Airaid cold-air induction; Edge Products Evolution CTS Diesel tuner Chassis Type and Modifications: Firestone Ride-Rite airbag system; BDS Suspension 6.5-in. lift; American Force Independence 22-in. wheels; Toyo Open Country 35-in. tires Exterior Modifications: Rigid Industries SR dually LED light bars; Warn winch; A.R.E. Accessories truck cap; Iron Cross Automotive bumpers and step bars; 3M commercial reflective, AAC Oracle lights; Anzo USA truck lights Interior Modifications: MTX audio Edge Products back-up camera; StingRay Garage interior; IC Realtime mobile digital video surveillance system

2012 Chevrolet Camaro ZL1 Exhibiting Company: Magnuson Products LLC Phone: 904-476-3177 Fax: 888-622-3872 E-mail: spooktech99@gmail.com Website: www.magnacharger.com Exhibitor Booth Number: 35027 Vehicle Builder: Kelly Fromm of the Rev-It-Up for Wounded Warriors Race Team Powertrain/Drivetrain Type and Modifications: Magnuson TVS2300 supercharger; MSD ignition; Airaid cold-air induction Chassis Type and Modifications: Pedders suspension; USW 22-in. forged wheels Exterior Modifications: StingRay Garage widebody conversion; 3M commercial reflective; AAC Oracle lights; Anzo USA truck lights Interior Modifications: RPM roll cage; MTX audio; Pioneer navigation; Scosche kit; StingRay Garage interior; IC Realtime mobile digital video surveillance system

1947 Jeep CJ-2A Fire Truck Exhibiting Company: OMIX-ADA Phone: 770-614-6101 Fax: 770-614-6069 E-mail: bseadorf@omix-ada.com Website: www.omix-ada.com Exhibitor Booth Number: 30147, OMIX-ADA/Rugged Ridge Off-Road Success Center Vehicle Builder: Jeep Jamboree USA Powertrain/Drivetrain Type and Modifications: Stock Chassis Type and Modifications: Stock Exterior Modifications: Supply boxes to store fire-fighting supplies and hoses; extra pump unit on the front; axes and fire fighting tools Interior Modifications: Supply boxes to store fire-fighting supplies

2010 Chevrolet 1500 Regular Cab Exhibiting Company: Full Throttle Suspension Phone: 559-271-8685 Fax: 559-271-8629 E-mail: mike@fullthrottlesuspension.com Website: www.fullthrottlesuspension.com Exhibitor Booth Number: 32147 Vehicle Builder: Full Throttle Suspension Powertrain/Drivetrain Type and Modifications: 5.3L V8; Whipple supercharger; Precision 4.56 gears; Eaton Truetrac Chassis Type and Modifications: Full Throttle Suspension 7-in. lift, front and rear shock hoops, 2.0 remote reservoir shocks and steering stabilizers Exterior Modifications: Vinyl wrap; T-Rex billet grille Interior Modifications: ARC Audio stereo components

Fiat 500 Abarth Exhibiting Company: Romeo Ferraris Phone: +39-02-57-60-16-36 E-mail: info@romeoferraris.com Website: www.romeoferraris.com Exhibitor Booth Number: 25163 Vehicle Builder: Romeo Ferraris Powertrain/Drivetrain Type and Modifications: 1.4L inline four-cylinder engine; ECU; sports air filter; down pipe with catalyst; sports mid pipe; double-outlet exhaust; turbine; turbo accessories; fuel additive; Romeo Ferraris synthetic engine oil; flywheel; limited-slip differential; front intercooler; injectors; special pistons and camshafts; clutch kit; fuel pressure regulator Chassis Type and Modifications: Adjustable springs and shock absorbers; reinforced wheel hubs and bearings; Romeo Ferraris alloy wheels; Yokohama 215/35/18 tires; 284x22mm ventilated front disc brakes; perforated 240mm x 11mm rear disc brakes; front and rear racing brake pads; Romeo Ferraris synthetic brake oil; Brembo front brake system Interior Modifications: Rollbar; extinguisher; helmet storage compartment; Recaro monocoque front seats; leather and Alcantara upholstery; carbon dash

2012 Ford Mustang Exhibiting Company: MacNeil Automotive Products Ltd./WeatherTech Phone: 630-769-1500 Fax: 630-769-0300 E-mail: wholesale@weathertech.com Website: www.weathertechdirect.com Exhibitor Booth Number: 31099 Vehicle Builder: Fall-Line Motorsports Powertrain/Drivetrain Type and Modifications: V8; Ford Motorsport oil pan, pickup, oil cooler and differential cover; manual transmission; Drexler limited-slip unit; Borla cat-back exhaust system; Magnaflow cat bypass pipes; PWR aluminum radiator Chassis Type and Modifications: Ford Motorsport rear suspension arms, Panhard bar and front strut brace, brake cooling kit and Boss 302R power-steering rack; JRZ adjustable coil-over kit; Eibach springs; Brembo OE front four-piston brake kit; HRE Monoblok R43 18x10-in. wheels Exterior Modifications: Ford Club sport aero package; Aero Latch hood latches Interior Modifications: Fall-Line Motorsports custom chromoly eight-point rollcage, custom window net, carbon floor pan and rear bulkhead package tray; Koolbox SP helmet blower and LI-1000 liquid-cool shirt system; Recaro Pro Racer Hans XL SPA racing seat; Safecraft Hans harnesses, Kevlar left and right head-restraint safety nets and 5-lb. fire system; MOMO steering wheel; Krontech quick release; Motorola in-car radio system; Aim MXL Pista data-acquisition system with Smarty cam

2006 Subaru Impreza STI Exhibiting Company: CP-Carrillo LLC Phone: 949-567-9000 Fax: 949-567-9010 E-mail: sales@cp-carrillo.com Website: www.cp-carrillo.com Exhibitor Booth Number: 23128 Vehicle Builder: Nightmotorsport Powertrain/Drivetrain Type and Modifications: 2.9L stoker engine; Paez Precision and BMS Machine machined Darton sleeves; 83mm stoker crankshaft; 103.5mm CP pistons; R6 Manley connecting rods; SCE copper gasket; ARP head and main studs; Cosworth camshaft; BC valves; Garrett GTX3576R turbo; custom-fabricated intercooler pipes; APS front intercooler; Fiveomotorsport 1,200cc fuel injectors; AEM Series 2 standalone management system and failsafe wideband; Race Pack data log; Clutch Masters 8.5 twin-plate clutch setup Chassis Type and Modifications: Konig Deception wheels; Eibach R2 coil-over system; EBC performance brakes and rotors Exterior Modifications: APR performance aero system

1964 Cadillac Coupe de Ville Exhibiting Company: Steele Rubber Products Phone: 704-483-9343 E-mail: esaltrick@steelerubber.com Website: www.steelerubber.com Exhibitor Booth Number: 22982 Vehicle Builders: AutoCore Kustoms; Greg’s American Classics; The Interior Shop; Superior Auto Sound Powertrain/Drivetrain Type and Modifications: Cadillac 429; PML valve covers; K&N filters; 200-amp alternator; Kinetik power cells Chassis Type and Modifications: Autocore front and rear air suspension; custom-built rear link arms; Autocore front frame reinforcement kit; rebuilt factory suspension; Accuair E-level system; Air Zenith compressors; Slam Specialties airbags; disc brake conversion Exterior Modifications: ’02 Cadillac DTS door-handle swap; shaved side trim, mirrors and emblems; Autocore one-off front mesh grilles Interior Modifications: Modified stock dash; Vintage Air Gen IV system; Auto Meter gauges; Alpine navigation head unit; Rockford Fosgate audio system; custom-built center console; black leather seats with GM-style insert and interior panels

Lamborghini Aventador Exhibiting Company: Romeo Ferraris Phone: +39-02-57-60-16-36 E-mail: info@romeoferraris.com Website: www.romeoferraris.com Exhibitor Booth Number: 25163 Vehicle Builder: Romeo Ferraris; DMC Powertrain/Drivetrain Type and Modifications: Romeo Ferraris exhaust system and optimized electronics Exterior Modifications: DMC carbon-fiber styling kit, front and rear fascia, redesigned spoiler sword, side skirt diffusers, front-splitter lip and rear wing spoiler

2012 Chevrolet 2500 Crew Cab Exhibiting Company: Full Throttle Suspension Phone: 559-271-8685 Fax: 559-271-8629 E-mail: mike@fullthrottlesuspension.com Website: www.fullthrottlesuspension.com Exhibitor Booth Number: 32147 Vehicle Builder: Forbidden Motorsports Powertrain/Drivetrain Type and Modifications: Duramax diesel; Allison transmission; H&S Performance system; Mag-Hytec differential covers Chassis Type and Modifications: Full Throttle Suspension 10-in. suspension lift, hoops, upper control arms, 2.0 remote reservoir chrome shocks; American Force 24x14 wheels; Toyo 35x12.50x24 tires Exterior Modifications: Fusion front and rear bumpers; Rigid lighting; Amp Research steps; T-Rex billet grille Interior Modifications: H&S Mini Max display; ARC Audio stereo components

2010 Ford F-150 Exhibiting Company: Extang/TruXedo/UnderCover Phone: 417-753-8000 Fax: 417-753-7999 E-mail: sales@undercoverinfo.com Website: www.undercoverinfo.com Exhibitor Booth Number: 31059 Vehicle Builder: Keg Media Powertrain/Drivetrain Type and Modifications: ProCharger supercharger; Comp Cams camshafts tuned at Injected Speed Shop; Snow Performance water-methanol injection; Stainless Works long-tube headers and dual exhaust; Mag-Hytec differential cover; Yukon gears Chassis Type and Modifications: 3rd Coast Suspension custom 20-in. lift; Icon Vehicle Dynamics custom coil-overs and upper control arms; Mickey Thompson 46-in. Baja Claw tires; Fuel Off Road “Nuts” 20x12-in. wheels Exterior Modifications: Undercover Lux bed cover; Bed Rug; swing cases; tinted windows; Fiberwerx front fenders and bumper cap; Bushwacker rear flares; Bulldog Lighting LED light bars; Spyder headlights and taillights; Suncoast Creations ram-air hood; N-fab pre-runner front bumper, rear runner and light bar roof mount; RBP RX3 grille Interior Modifications: Roadwire leather and stitching

1944 Willys Jeep SAS Exhibiting Company: OMIX-ADA Phone: 770-614-6101 Fax: 770-614-6069 E-mail: bseadorf@omix-ada.com Website: www.omix-ada.com Exhibitor Booth Number: 30147, OMIX-ADA/Rugged Ridge Off-Road Success Center Vehicle Builder: Jeep Jamboree USA Powertrain/Drivetrain Type and Modifications: Stock Chassis Type and Modifications: Stock Exterior Modifications: Additional jerry cans for water and fuel; no top on vehicle Interior Modifications: Two .30-caliber guns

2005 Chevrolet Silverado Crew Cab Exhibiting Company: Beckett Media Phone: 714-200-1900 Fax: 714-456-0146 E-mail: jmulligan@beckett.com Website: www.beckettautomotive.com Exhibitor Booth Number: 22796 Vehicle Builder: Erik Krottmayer Chassis Type and Modifications: Custom front lower control arms; Bilstein front and rear shocks; front and rear air suspension; custom six-link rear suspension; frame modifications for axle and driveshaft clearance Exterior Modifications: Chevy HD hood; smooth wiper cowl; custom sliding convertible top; smoothed roof; shaved door handles; custom sheetmetal bed floor; flush-mounted fuel cell; shaved bed stake pockets; rear bed shaved shut; NBS Chevy Tahoe taillight modification Interior Modifications: Leather door panels; suede inserts; custom leather and suede front and rear bucket seats; suede headliner; 15.5 HD monitor built into dash panel; custom center speaker box

2011 BMW 1M Exhibiting Company: Toyo Tires/Brian Jessel Autohaus Phone: 604-638-7000 E-mail: jcheng@brianjesselautohaus.com Website: www.brianjesselautohaus.com Exhibitor Booth Number: 40029 Vehicle Builder: Brian Jessel Autohaus Powertrain/Drivetrain Type and Modifications: Dinan ECU; Akrapovic Titanium Evolution exhaust system with wireless button and carbon tips, blow-off valve Chassis Type and Modifications: KW DDC coil-over kit; BBS CX-R 19-in. rims; Toyo T1 Sport tires; Brembo brakes; custom-painted calipers Exterior Modifications: Revozport roof and rear carbon-fiber diffuser; Alpha-N carbon-fiber corner spoilers; BMW carbon-fiber spoiler

1999 GMC Sonoma Exhibiting Company: Beckett Media Phone: 714-200-1900 Fax: 714-456-0146 E-mail: jmulligan@beckett.com Website: www.beckettautomotive.com Exhibitor Booth Number: 22796 Vehicle Builder: Kevin Lovato II Powertrain/Drivetrain Type and Modifications: V6 engine with performance internals; Flowmaster custom exhaust; K&N intake Chassis Type and Modifications: Dropped frame; Michigan Metal Works custom control arms; Sadistic Iron Werks custom three-link suspension work Exterior Modifications: Custom body completely shaved; custom sheetmetal bed; flipped Chevy Colorado taillights; Auto Air Colors paint by KH Kustoms Interior Modifications: Custom aluminum seats engraved by Bobby Martins; shaved and fiberglassed dash; The Interior Shop suede interior

2012 Jeep Wrangler Unlimited Rubicon Exhibiting Company: OMIX-ADA Phone: 770-614-6101 Fax: 770-614-6069 E-mail: bseadorf@omix-ada.com Website: www.omix-ada.com Exhibitor Booth Number: 30147, OMIX/Rugged Ridge Off-Road Success Center Builder: Dave Doetsch, Doetsch Off-Road Powertrain/Drivetrain Type and Modifications: 3.6L V6; automatic transmission; Amsoil synthetic fluids; Rugged Ridge cold-air intake and snorkel, stainless-steel exhaust system, cast differential covers front and rear and CV-style driveshafts; Alloy USA front and rear 5.13 gears, front and rear HD axle shafts and red axle seals Chassis Type and Modifications: TeraFlex LCG 6-in. long-arm suspension system; SpeedBumps and Fox Racing Shox remote reservoir 2.0 aluminum shocks; Rugged Ridge billet wheel spacers, evaporative canister skidplate, front and rear control arm skidplates and 17-in. wheels with painted rim protectors; 37x13.50R17 Nitto Mud Grappler tires Exterior Modifications: Rugged Ridge half doors, hinge covers, aluminum front bumper, aluminum rear bumper, tire carrier and linkage, 10,500-lb. winch with synthetic line and cable stopper, rear hitch with Monster Hooks tow hook, RRC rock rails, Euroguard taillight guards with In.Pro.Car Wear Bermuda LED taillights, locking fuel door, flat-style fender flares with inner wheel liners, mesh grille insert, windshield frame light bar with five 7-in. HID off-road lights, lower windshield light mounts with two 5-in. HID off-road lights, bumper mount light clamps, two 5-in. HID off-road lights, headlight trim, mirror covers, cowl armor and hood scoop; Truck-Lite LED headlights; Recon LED front turn signals; Maxtrax off-road recovery ramps; Horn Blasters train horn kit Interior Modifications: Rugged Ridge driver and passenger A-pillar switch kit with switches, off-road jack-mounting brackets, grab handles and dual rear grab strap, front and rear floor liner mats, rear cargo liner, hood lift kit and door entry guard kit; Hi-Lift X-Treme jack; Rhino Linings spray-in-bedliner; Power Tank on-board CO2 air system

2010 Hyundai Genesis Exhibiting Company: Prosport Gauges Inc. Phone: 727-572-9011 Fax: 727-572-9012 E-mail: sales@prosportgauges.com Website: www.prosportgauges.com Exhibitor Booth Number: 21211 Vehicle Builder: Jacob Reining Powertrain/Drivetrain Type and Modifications: TurboXS 3-in. RS single-exit cat-back exhaust, Stealthback 3-in. downpipe and O2 housing, short ram intake, FMIC kit and RFL BOV kit; Competition Clutch Stage 3.5 clutch and billet flywheel; Grimmspeed Phenolic spacer, gasket set and 160-degree thermostat; Venair radiator hoses; GReddy radiator cap; HKS carbon-fiber engine cover; Sarona carbon-fiber snorkel; Sickspeed dress-up bolt kit and horns; Exceledyne stainless fuse-box covers Chassis Type and Modifications: AirRex Air Ride Viair 380cc pumps and custom-painted four-gallon air tank; Vertini Magic Super Concave 19x9.5 front and 19x11 rear wheels; Hankook Ventus V12 225/35/19 front and 245/35/19 rear tires; Sickspeed 48mm lugnuts; Brembo four-piston calipers with 13.4 front and 13.0 rear rotors; Luxon front strut bar and front frame bars Exterior Modifications: KDM Genesis Coupe wing badge; custom-tinted OEM taillights; Prodigy polyurethane front lip; Sarona carbon-fiber front grille; custom pulled fenders Interior Modifications: Prosport EVO boost gauge and EVO wideband gauge; Motorsports Authority A-pillars with two-gauge pillar pod; Pioneer AppRadio; Dash Command engine monitoring; TurboXS shift knob; Corbeau five-point cam-lock harnesses; Custom-upholstered seats and accessories with Dooney & Bourke material; PowerAxel billet pedal set

1978 Jeep CJ-7 Expedicion de las Americas Exhibiting Company: OMIX-ADA Phone: 770-614-6101 Fax: 770-614-6069 E-mail: sotten@omix-ada.com Website: www.omix-ada.com Exhibitor Booth Number: 30147, OMIX/Rugged Ridge Off-Road Success Center Vehicle Builder: Jeep Jamboree USA Powertrain/Drivetrain Type and Modifications: Stock Chassis Type and Modifications: Stock Exterior Modifications: Vehicle racks for bridging ladders and jerry cans Interior Modifications: Storage racks for supplies

1932 Ford Highboy Roadster Exhibiting Company: Ford Motor Co.; Detroit Street Rods (DSR) Phone: 910-458-3838 Fax: 910-458-7150 E-mail: rob@detroitstreetrods.com Website: www.detroitstreetrods.com Exhibitor Booth Number: 22200 Vehicle Builder: Detroit Street Rods LLC Under License From So-Cal Speed Shop Powertrain/Drivetrain Type and Modifications: Ford Modular 5.0L Coyote engine; six-speed manual transmission Chassis Type and Modifications: So-Cal Speed Shop “New Traditionalist” ’32 Ford Exterior Modifications: DSR Dearborn Deuce all-steel replica ’32 Ford in OEM “high bake” paint Interior Modifications: Ultra-leather from Gabe Lopez

1965 Ford Mustang Exhibiting Company: Royal Purple Phone: 281-577-5049 Fax: 281-354-7600 E-mail: kneal@royalpurple.com Website: www.royalpurple.com Exhibitor Booth Number: 23713 Vehicle Builder: Classic Restorations of Southern Indiana Powertrain/Drivetrain Type and Modifications: Ford Racing Boss 347 crate engine; custom valve covers and air cleaner; Demone SixShooter induction; Billet Specialties Tru-Track serpentine system; MSD distributor and 6AL ignition; Taylor 8mm plug wires; hydraulic roller camshaft; Bowler Performance Ford AODE transmission; Strange 9-in. nodular rearend; 3.70 gears; 31-spline axles; JBA shorty headers, NoWeeds exhaust-diverter system; Classic Restoration 2.5-in. stainless exhaust system; Flowmaster 40 Series mufflers Chassis Type and Modifications: Modified TCP coil-over front conversion system, rear g-link canted 040 bar coil-over system, splined anti-roll bar and power rack and pinion; 1.25-in. anti-roll bar; Baer bump-steer eliminator kit; Wilwood front discs, 13-in. drilled and slotted rotors, four-piston calipers and rear discs, 12-in. drilled and slotted rotors with internal park brake, four-piston calipers; custom three-piece 18x10 wheels; BFGoodrich front P215/35ZR18 and rear P275/35Z18 tires Exterior Modifications: Custom aluminum trunk hinges; PPG Concept paint; custom sheetmetal; smoothed front and rear bumpers; lowered rocker panels; recessed LED taillights and gas cap; custom rear roll pan/recessed license plate and custom rear spoiler; GM-style door handles, shaved door locks, truck locks, front marker lights, front license plate, cowl grille and emblems; grille opening widened with custom stainless mesh grille; headlights modified to include turn signals Interior Modifications: Cutter’s Custom Stitchin’ interior and updated trunk; Cool Touch leather; custom glovebox door, dash pad and rear seat; Sparco front seats; Daytona weave carpet; custom steering wheel, brake pedal and arm; Clayton Machine Works gas pedal; custom 1.625-in. chrome alloy rollcage; custom dash; Auto Meter recessed Nexus gauges; Classic Restorations touch buttons; Schroth Racing six-point front harness and rear lap belts; Kenwood head unit; JL Audio coaxial 6-in. front and component rear speakers; New Relic power windows, Touch-n-Go touch buttons; Vintage Air heat and A/C system; custom door handles; custom shifter handle

2005 Volvo V50 Exhibiting Company: Royal Purple Phone: 281-577-5049 Fax: 281-354-7600 E-mail: kneal@royalpurple.com Website: www.royalpurple.com Exhibitor Booth Number: 23713 Vehicle Builder: Gene Tjin Powertrain/Drivetrain Type and Modifications: MagnaFlow exhaust; Royal Purple products and logos; Braille battery; Tangent bolts Chassis Type and Modifications: Rotiform wheels; Falken tires; Eibach suspension Exterior Modifications: Wraptivo beige wrap; Ignited HIDs; Thule bike rack Interior Modifications: GlowShift gauges; Scosche audio; Escort navigation

1969 Chevrolet Camaro Convertible Exhibiting Company: Lokar Inc. Phone: 865-966-2269 Fax: 865-671-1999 E-mail: debbie@lokar.com Website: www.lokar.com Exhibitor Booth Number: 23275 Vehicle Builder: Goolsby Customs Powertrain/Drivetrain Type and Modifications: Mast Motorsports LS3 engine; American Powertrain T56 magnum six-speed transmission; Currie 9-in. rearend Chassis Type and Modifications: Roadster Shop Fast Track chassis with C6 front suspension and four-link rear Exterior Modifications: Tucked and smoothed bumpers; extended rockers; custom inner fenders; flush-mounted glass; custom-fabricated rear tail panel; Lokar hood vents and 12-volt door handles Interior Modifications: M&M Hot Rod Interiors custom dash and center console; Lokar door pulls, window cranks, shifter arms, pedals and e-brake; Classic Instruments gauges

1970 Plymouth Road Runner Exhibiting Company: Royal Purple Phone: 281-577-5049 Fax: 281-354-7600 E-mail: kneal@royalpurple.com Website: www.royalpurple.com Exhibitor Booth Number: 23713 Vehicle Builder: Roosters Rod Shop Powertrain/Drivetrain Type and Modifications: 6.1L Hemi engine; Imagine stack injection and throttle bodies; Keisler A-41 automatic transmission; Fuel Air Spark Technology engine-management system; PCS transmission controller; Rock Valley stainless-steel fuel tank; TTI ceramic-coated headers and 3-in. exhaust system Chassis Type and Modifications: RMS Alterkation front and Street Lynx rear suspension; Wilwood disc brakes; Hotchkis sub-frame connectors; Foose Knight wheels; Nitto tires Exterior Modifications: Custom flush-mounted door handles; hand-formed smooth engine bay wheelwells; custom fiberglass underhood cover; PPG custom Candy Apple Red paint Interior Modifications: PCS paddle shifters and pushbutton shifter; custom leather interior; Arc Audio amp, speakers and subs; custom ’59-vintage dash; Classic Instrument gauges; Vintage Air Gen IV A/C system; custom center console, rear bucket seats, door panels and one-piece leather-covered fiberglass headliner; Lokar pedals and door handles

1950 Buick Sedanette Exhibiting Company: Steele Rubber Products Phone: 704-483-9343 Fax: 704-483-6650 E-mail: esaltrick@steelerubber.com Website: www.steelerubber.com Exhibitor Booth Number: 22982 Vehicle Builder: Fred Pickering Powertrain/Drivetrain Type and Modifications: Blown 383ci engine; TH350 transmission; 2,800-rpm-stall converter Chassis Type and Modifications: Mustang II frontend; Chris Alston Chassis rear; 9-in. rearend Exterior Modifications: Green/gold pearl paint; lower body channeled 2 in.; rear bumper replaced with panel and custom license-plate insert Interior Modifications: Italian pearl leather seats and interior with leather inserts; custom console; dash mods; custom billet aluminum on doors and door seals; trunk modified with matching leather and aluminum inserts

2012 Local Motors Rally Fighter Exhibiting Company: Griffin Thermal Products Phone: 864-845-5000 Fax: 864-845-5001 E-mail: sales@griffinrad.com Website: www.griffinrad.com Exhibitor Booth Number: 24935 Vehicle Builder: Local Motors Powertrain/Drivetrain Type and Modifications: 6.2L General Motors LS3 ERod crate engine; 4L85E transmission; Ford 9-in. rear axle Chassis Type and Modifications: Full tubular space frame chassis Exterior Modifications: Custom vinyl wrap Interior Modifications: Master Craft bucket seats; in-dash navigation; MOMO steering wheel

2013 Scion FR-S Exhibiting Company: Amsoil Phone: 715-392-7101 Website: www.amsoil.com Exhibitor Booth Number: 24661 Vehicle Builder: Thomas Musante and Alfred Aguiniga Powertrain/Drivetrain Type and Modifications: Airaid intake Chassis Type and Modifications: Eibach Pro-Kit springs; Nutek forged wheels Exterior Modifications: Wraptivo enhancements; Scionpro.com HID lighting and LED MicroFogs; Beat-Sonic USA shark fin; LED trunk lighting Interior Modifications: Custom sub enclosure

2008 Toyota Pickup Exhibiting Company: Asfir 4x4 Phone: 480-247-9545 Fax: 480-483-6713 E-mail: kerri@asfir4x4.com Website: www.asfir4x4.com Exhibitor Booth Number: 35091 Vehicle Builder: Kerr Motorsports Powertrain/Drivetrain Type and Modifications: Custom side-exit exhaust Chassis Type and Modifications: 4-in. lift; custom front spring hangers Exterior Modifications: Custom front and rear tube bumpers; Custom rock sliders Interior Modifications: Wrangler seats; custom gauge cluster; wrapped dash; bed-lined floorboards

1967 Chevrolet C-10 Exhibiting Company: Beckett Media Phone: 714-200-1900 Fax: 714-456-0146 E-mail: jmulligan@beckett.com Website: www.beckettautomotive.com Exhibitor Booth Number: 22796 Vehicle Builder: Michael Losh Powertrain/Drivetrain Type and Modifications: 350ci engine; 700-R4 transmission; Edelbrock intake; Holley TBI; Speedway ram-horn manifolds; Flowmaster exhaust; DBX mufflers; K&N air filters; Kinetik battery and charging system; Painless Wiring 18-circuit wiring harness, EFI wiring harness, VSS sensor and alternator; Maradyne Fans dual 12-in. fan system Chassis Type and Modifications: Mayhews Race Cars custom frame fabrication; Porterbuilt Fabrication front drop member, tubular control arms, rear four-link; CPP big-brake setup with booster and master cylinder; McQuay Customs fabrication and support; Accu-Air air-ride parts; Energy Suspension chassis bushings; Budnik custom 20- and 22-in. wheels Exterior Modifications: Dakota Digital LED taillights and components; Bed Wood and Parts clear for bed wood and aluminum double-hump bed strips; Street Driven Customs custom fabrication, bodywork and paint; Jade Collision paint; Pro-Trucks sprayed-in bedliner; CoverKing custom truck cover; Fesler taillights and hood latch; Delta Tech Lighting HID headlights Interior Modifications: Buddy-Bucket seat; honey-colored leather; SMS plaid insert; Budnik billet steering wheel; Dakota Digital VHX gauges; Darvex.com wiring supplies; Clayton Machine Works door handles and pedals; McClelland Upholstery interior; ACC gross point carpet

1969 Chevrolet Camaro Exhibiting Company: Chassisworks Phone: 916-388-0288 Fax: 916-388-0295 E-mail: nspinelli@cachassisworks.com Website: www.cachassisworks.com Exhibitor Booth Number: 22989 Vehicle Builder: Robert Littlefield of Littlefield’s Customs Powertrain/Drivetrain Type and Modifications: LS7 engine; T-56 transmission Chassis Type and Modifications: Chassisworks g-Machine front clip and rear mini-tub system; Wilwood 14-in. front and 13-in. rear brakes; American Racing 18x9.5 front and 18x11.5 rear wheels; 285/30-18 front and 335/30-18 rear tires Exterior Modifications: Aluminum body panels; Anvil Auto carbon-fiber inner fenders, header panel, deck lid, notch spoiler, close-out panel and front spoiler; Auto Metal Direct aluminum hood, fenders, front/rear bumpers and lower valance; 401Restos custom paint Interior Modifications: Leather-wrapped dash, door panels and suede headliner; C6 Corvette seats; carbon-fiber instrument panel and trim pieces; Flaming River steering wheel and tilt column; Isis Multiplex pushbutton start; Kicker speakers and amps; Pioneer stereo, DVD and navigation

2002 Ford Saleen Speedster Exhibiting Company: HushMat Phone: 913-599-2600 Fax: 913-599-2607 E-mail: tmac@hushmat.com Website: www.hushmat.com Exhibitor Booth Number: 22988 Vehicle Builder: 281 Motorsports, Jason Cenora Powertrain/Drivetrain Type and Modifications: Paxton supercharger; Meziere pumps Chassis Type and Modifications: Various Exterior Modifications: White pearl paint Interior Modifications: HushMat sound deadening and thermal insulation

1969 Chevrolet Camaro Exhibiting Company: Chassisworks Phone: 916-388-0288 Fax: 916-388-0295 E-mail: nspinelli@cachassisworks.com Website: www.cachassisworks.com Exhibitor Booth Number: 22989 Vehicle Builder: Robert Littlefield of Littlefield’s Customs Powertrain/Drivetrain Type and Modifications: LS7 engine; T-56 transmission Chassis Type and Modifications: Chassisworks g-Machine front clip and rear mini-tub system; Wilwood 14-in. front and 13-in. rear brakes; American Racing 18x9.5 front and 18x11.5 rear wheels; 285/30-18 front and 335/30-18 rear tires Exterior Modifications: Aluminum body panels; Anvil Auto carbon-fiber inner fenders, header panel, deck lid, notch spoiler, close-out panel and front spoiler; Auto Metal Direct aluminum hood, fenders, front/rear bumpers and lower valance; 401Restos custom paint Interior Modifications: Leather-wrapped dash, door panels and suede headliner; C6 Corvette seats; carbon-fiber instrument panel and trim pieces; Flaming River steering wheel and tilt column; Isis Multiplex pushbutton start; Kicker speakers and amps; Pioneer stereo, DVD and navigation

2010 Dodge Challenger R/T Exhibiting Company: Vortech Engineering Phone: 805-247-0226 Fax: 805-247-0669 E-mail: ntjin@vortechsuperchargers.com Website: www.vortechsuperchargers.com Exhibitor Booth Number: 23063 Vehicle Builder: Vortech Engineering Research & Development Powertrain/Drivetrain Type and Modifications: Vortech V-3 Si supercharging system and Maxflow air-to-water charge cooler; Borla S-Type exhaust Chassis Type and Modifications: Forgiato 22-in. Maglia wheels; Toyo Proxes T1R tires; KW coil-over suspension; Whiteline A/R bars, bushings and braces; Baer six-piston brakes Exterior Modifications: DuPont paint by L&R Paint and Body

1970 Datsun 510 Bluebird SSS Coupe Exhibiting Company: Prosport Gauges Inc. Phone: 727-572-9011 E-mail: sales@prosportgauges.com Website: www.prosportgauges.com Exhibitor Booth Number: 21211 Vehicle Builder: Chris Houts Chassis Type and Modifications: Custom Techno Toy Tuning coil-overs and camber plates; Eibach springs; KYB AGX shocks; Wilwood rear brake conversion and proportioning valve; Brembo rear rotor; 280ZX front brake upgrade; slotted front rotors; ceramic front pads; Hawk HP rear pads; ARP extended front lug studs; Advan Oni 15x7+7 front and 15x7+2 rear wheels; Federal 165/45-15 tires Exterior Modifications: Nissan 370Z paint; engine bay paint; authentic JDM light-up license plate, Datsun SSS and Bluebird badges Interior Modifications: Prosport gauges; Recaro front seats; custom seat brackets; Takata harness; NRG quick release; Nardi steering wheel; custom upholstery

2013 Ford Fusion Exhibiting Company: Ford Exhibiting Company: 949-228-3374 E-mail: neil@tjinedition.com Website: www.tjineditionroadshow.com Exhibitor Booth Number: 22200 Vehicle Builder: Tjin Edition Powertrain/Drivetrain Type and Modifications: Unique Fabrication turbo kit; Vibrant tubing and intercooler; NX spray bar; Motiv Concepts high-flow catalytic converter; MagnaFlow exhaust; Royal Purple fluids Chassis Type and Modifications: iForged wheels; Baer brakes; Pedders suspension; Exotic Air suspension cups; Falken Tires Exterior Modifications: Dupont paint by LR Paint and Body; Webasto sunroof; 3d Carbon lip kit and wing; Light WurkZ LED headlights and bumper bars; Tangent bolts Interior Modifications: Scosche audio; Katzkin interior; Recaro baby seats; Escort radar; GlowShift gauges

2013 Chevy Camaro 1LE Exhibiting Company: Vortech Engineering Phone: 805-247-0226 Fax: 805-247-0669 E-mail: ntjin@vortechsuperchargers.com Website: www.vortechsuperchargers.com Exhibitor Booth Number: 23063 Vehicle Builder: Tjin Edition RoadShow Project Vehicle Powertrain/Drivetrain Type and Modifications: Vortech V-3 Si supercharging system, air-to-air charge cooler and Maxflow FPB fuel pump voltage booster; American Racing long-tube headers; Injector Dynamics injectors; Motiv Concepts high-flow catalytic converter; MagnaFlow custom exhaust; NX spray bar; Royal Purple fluids Chassis Type and Modifications: Rotiform wheels; Falken tires; Baer brakes; Pedders suspension; Exotic Air suspension cups Exterior Modifications: Dupont paint by LR Paint and Body; Webasto sunroof; Street Scene lip kit, wing and grilles; Advanced Composite Specialties bumper vents and hood vents; Light WurkZ LED headlights and bumper bars; Tangent bolts Interior Modifications: Scosche audio; Katzkin interior; Unique Fabrication harness bar; Escort radar; GlowShift gauges

2013 Ford Mustang GT Exhibiting Company: Vortech Engineering Phone: 805-247-0226 Fax: 805-247-0669 E-mail: ntjin@vortechsuperchargers.com Website: www.vortechsuperchargers.com Exhibitor Booth Number: 23063 Vehicle Builder: Vortech Engineering Research & Development Powertrain/Drivetrain Type and Modifications: Vortech V-3 Si supercharging system, Maxflow air-to-water charge cooler, eight-rib supercharger drive upgrade, competition air inlet and Maxflow FPB fuel pump voltage booster; Borla S-Type exhaust Chassis Type and Modifications: Forgestar super deep concave F14 wheels; Toyo Proxes T1R tires; KW coil-over suspension; Whiteline A/R bars and braces; Baer six-piston brakes Exterior Modifications: Street Scene body-styling components Interior Modifications: Scosche dash unit

1994 Chevrolet Silverado Exhibiting Company: Beckett Media Phone: 714-200-1900 Fax: 714-456-0146 E-mail: jmulligan@beckett.com Website: www.beckettautomotive.com Exhibitor Booth Number: 22796 Vehicle Builder: Keith Hathaway Powertrain/Drivetrain Type and Modifications: Stock Chassis Type and Modifications: Ride Tech air-bag suspension components; body dropped 3½ in.; Boss Motorsports 20-in. wheels Exterior Modifications: Shaved door handles, gas door, taillights and third brake light; custom paint; hand-brushed graphics Interior Modifications: Smoothed and painted; faux leather and suede seat upholstery

1931 MAC C Cab Exhibiting Company: Bulldog Lighting Phone: 206-406-4343 Fax: 650-802-9111 E-mail: jim@tankerbeer.com Website: www.tankerbeer.com Exhibitor Booth Number: 37151 Vehicle Builder: Jim Langeland Powertrain/Drivetrain Type and Modifications: 454ci engine; Turbo 400 transmission; Allison torque converter; Gear Vendors overdrive Exterior Modifications: Custom stainless-steel mirror-finish tank; refer cooling system; Bulldog-Lighting Spikes Interior Modifications: Complete bar; two flat-screen TVs; Bose audio system

Ferrari 599 GTO Exhibiting Company: ADV.1 Wheels Phone: 305-238-0058 E-mail: info@adv1wheels.com Website: www.adv1wheels.com Exhibitor Booth Number: 44273 Vehicle Builder: ADV.1 Wheels; SP Engineering Powertrain/Drivetrain Type and Modifications: SP Engineering titanium exhaust Chassis Type and Modifications: KW hydraulic lift system; ADV5.0 Track Spec wheels Exterior Modifications: SP Engineering carbon-fiber GTX kit, front splitter, side skirts and spoiler

2007 Jeep JK Rubicon Unlimited Exhibiting Company: Bulldog Lighting Phone: 650-465-9112 Fax: 650-802-9111 E-mail: info@bulldog-lighting.com Website: www.bulldog-lighting.com Exhibitor Booth Number: 37151 Vehicle Builder: Steve and Dylan Sievers Powertrain/Drivetrain Type and Modifications: 3.8L V6 engine; K&N intake Chassis Type and Modifications: ProComp wheels, tires and 4-in. lift Exterior Modifications: Bulldog-Lighting 50-in. Big Bone, Bones, LoD mid and front bumper; Smittybilt XRC winch; Rock Hard rock sliders Interior Modifications: Stock

1957 Chevrolet Bel-Air Hardtop Exhibiting Company: Clayton Machine Works Phone: 256-772-1878 Fax: 256-772-1799 E-mail: cmw@knology.net Website: www.claytonmachine.com Exhibitor Booth Number: 23289 Vehicle Builder: Big Oak Garage Powertrain/Drivetrain Type and Modifications: LS3 engine; full custom stainless exhaust; 4L5e transmission Chassis Type and Modifications: Art Morrison chassis Exterior Modifications: Custom hood bullets; one-piece front bumper; shaved handles, hood and trunk Interior Modifications: M and M custom interior; Clayton Machine Works door handles, AC vents, billet throttle assembly, pedal covers and aluminum interior trim

1969 Austin Mini Cooper Exhibiting Company: Valor Multi Media Phone: 626-581-8900 Fax: 626-581-9980 E-mail: walt@valordvd.com Website: www.3valor.com Exhibitor Booth Number: 11733 Vehicle Builder: M&P Speed Apparel; Designer Michael Satterfield Powertrain/Drivetrain Type and Modifications: 1,275cc engine; Weber carburetor; Mini Mania header; aluminum valve cover Chassis Type and Modifications: Austin MINI Cooper Exterior Modifications: fender flares; M&P Speed Apparel camo vinyl wrap; Valor back-up camera Interior Modifications: Valor in-dash navigation / entertainment system; M&P Speed Apparel custom interior

2001 Ford Pro Lite Ranger Exhibiting Company: XS Power Batteries Phone: 865-688-5953 E-mail: nathan@xspowerbatteries.com Website: www.4xspower.com Exhibitor Booth Number: 11783 Vehicle Builder: Huseman Engineering Powertrain/Drivetrain Type and Modifications: SR Performance/Esslinger 2.7L Ford engine; T10 transmission Chassis Type and Modifications: Huseman Pro Lite 4130 chromoly chassis Exterior Modifications: Fiberglass body Interior Modifications: Cipher Auto race seat; AutoMeter gauges

2013 Ford F-150 EcoBoost FX4 Supercrew Exhibiting Company: BorgWarner Turbo Systems Phone: 828-684-4050 Fax: 828-684-4001 E-mail: tmiles@borgwarner.com Website: www.turbodriven.com Exhibitor Booth Number: 21635 Vehicle Builder: Full-Race Motorsports Powertrain/Drivetrain Type and Modifications: Ford 3.5L EcoBoost engine; BorgWarner EFR-7163 0.80 A/R twin-scroll internal wastegate turbo; 3-in. turbo-back exhaust system; intercooler; SCT flash programmer; AEM water/methanol injection kit Chassis Type and Modifications: Fox Racing Shox front 2.5-in. Factory Series coil-overs with reservoir and rear 2.0-in. Performance Series shocks; Pro Comp Series 7032 20x9 wheels; Toyo Open Country A/T II P275/60R20 tires

1957 Buick Special Exhibiting Company: Steele Rubber Products Phone: 704-483-9343 E-mail: esaltrick@steelerubber.com Website: www.steelerubber.com Exhibitor Booth Number: 22982 Vehicle Builder: Choppin Block Powertrain/Drivetrain Type and Modifications: Chevrolet 427 big-block engine; TH-400 transmission Chassis Type and Modifications: Stock chassis; Choppin Block air-bag suspension Exterior Modifications: Some moldings shaved and removed Interior Modifications: ’56 Bel Air dash swap; sheetmetal center console; custom door panels and seats; red leather

2009 Jeep Wrangler Unlimited Exhibiting Company: BorgWarner Turbo Systems Phone: 828-684-4050 Fax: 828-684-4001 E-mail: tmiles@borgwarner.com Website: www.turbodriven.com Exhibitor Booth Number: 21635 Vehicle Builder: Diesel Power Products; Offroad Power Products; Hazzard Fab Worx Powertrain/Drivetrain Type and Modifications: Cummins 4BT with EFR turbo; Road Rage gauge; 4L60E; Compushift controller; stock 4:1 transfer case; Dana 44s front and rear with 35-spline chromoly shafts and spool in the rear; front 30-spline chromoly locker with 1350 U-joints; Tom Woods drivelines Chassis Type and Modifications: Four-door JK Wrangler; Synergy long arms; high steering arm; chromoly tie rod; adjustable track bars; reinforced brackets; front axle sleeve and gusset kit; hydraulic-assist steering; full skidplate upgrade; Hydroboost brake modification Exterior Modifications: Synergy rock sliders; cage kit; Gen Right aluminum fenders Interior Modifications: Trek Armor seat covers; Baja basket; CB

1948 Plymouth Club Coupe Exhibiting Company: Steele Rubber Products Phone: 704-483-9343 E-mail: esaltrick@steelerubber.com Website: www.steelerubber.com Exhibitor Booth Number: 22982 Vehicle Builder: Fred Pickering Powertrain/Drivetrain Type and Modifications: Blown 383ci engine; TH350 transmission; 2,800-rpm-stall torque converter; 9-in. rearend Chassis Type and Modifications: Mustang II front end; Chris Alston Chassis rear Exterior Modifications: Green/gold pearl paint; lower body channeled 2 in.; rear bumper replaced with panel and custom license-plate insert Interior Modifications: Italian pearl leather seats and interior; leather inserts; custom console, dash mods and hand-made billet aluminum on doors and door seals; trunk modified with matching leather and aluminum inserts

2011 Jeep Wrangler JK Sport Exhibiting Company: Roadwire Phone: 877-762-3947 Fax: 951-344-8340 E-mail: dave_edmondson@roadwire.com Website: www.roadwire.com Exhibitor Booth Number: 12537 Vehicle Builder: Roadwire Automotive Innovations Powertrain/Drivetrain Type and Modifications: Volant cool-air intake system with snorkel; Gibson Performance Exhaust cat-back exhaust system Chassis Type and Modifications: General Tire Grabber off-road tires; KO by Rev Wheel guillotine off-road wheels; Superlift Suspension Systems suspension Exterior Modifications: Roadwire Automotive Innovations MyTop power-operated convertible top; Delta Lights sky bar and quad bar lights; Graphic Mart custom body and hood graphics; N-Fab wheel-to-wheel nerf step; Poison Spyder Customs front and rear bumpers; Rampage Products black diamond grille insert and hood locks; Warn Industries 9.5-cti winch Interior Modifications: Roadwire Automotive Innovations custom leather interior

2012 Eagle Sprintcar Exhibiting Company: Griffin Thermal Products Phone: 864-845-5000 Fax: 864-845-5001 Website: www.griffinrad.com Exhibitor Booth Number: 24935 Vehicle Builder: Alan Barton Motorsports Powertrain/Drivetrain Type and Modifications: Gaerte all-aluminum engine; Hedman Hedders; K&N filters; MSD ignition; Comp Cams camshaft; Redline oil; Goodridge hoses; Griffin AB radiator; Winters Titanium driveshaft and lightweight quick-change rear end; Fuel Safe fuel cell and 28-gallon lightweight bladder; Peterson fuel filter Chassis Type and Modifications: Eagle Chassis; Wilwood brakes and titanium rotors; DMI hubs and axle; KSE steering; Rod End Supply ends; Weld Racing wheels and hubs; Afco gas shocks; Astro Titanium bolts; Allstar steering arms Exterior Modifications: HRP shark flat wing Interior Modifications: ButlerBuilt aluminum seat; Auto Meter gauges; Tel-Tac tachometer; Simpson seat belts; Kenny’s carbon-fiber dash Courtesy of Trucking Times magazine

2012 Jeep Wrangler Unlimited Rubicon Exhibiting Company: Truck-Lite Co. LLC Phone: 800-562-5012 Fax: 716-665-6403 E-mail: jlindemuth@truck-lite.com Website: www.truck-lite.com Exhibitor Booth Number: 36129 Vehicle Builder: Dave Doetsch Powertrain/Drivetrain Type and Modifications: 3.6L V6 engine; Airaid cold-air intake; Gibson dual cat-back exhaust; TeraFlex front and rear driveshafts Chassis Type and Modifications: TeraFlex 4-in. suspension lift system; Doetsch-Tech shock absorbers Exterior Modifications: Truck-Lite LED headlamps, 4-in. LED work, flood and spot lights and 7-in. work, flood and spot lights; Warrior Products Rock Crawler front and rear bumpers Interior Modifications: Katzkin leather interior; Drake Off-Road billet trim accessories

2012 Fiat 500 Exhibiting Company: Epson America Phone: 877-519-9090 E-mail: dave@rollingbigpower.com Website: www.rollingbigpower.com Exhibitor Booth Number: Outside Vehicle Builder: Complete Customs Powertrain/Drivetrain Type and Modifications: Edge I-Hawk; Injen intake; Magnaflow exhaust Chassis Type and Modifications: Eibach Sportline suspension; Lexani 17-in. R-Six wheels; Toyo Tires Exterior Modifications: Complete Customs roof rack; Vision X lighting, Skinz Wrap custom wrap Interior Modifications: Complete Customs suede headliner; Roadwire Interior seats; Rockford Fosgate audio system

1965 Hurst-Themed GTO Exhibiting Company: B&M Racing & Performance / Flowmaster / Hurst Phone: 630-973-6380 E-mail: tnelson@hurstgto.com Website: www.hurstgto.com Exhibitor Booth Number: 22343 Vehicle Builder: Tad Nelson Powertrain/Drivetrain Type and Modifications: LS3 Engine; Edelbrock E-Force supercharger system; six-speed manual transmission; Flowmaster exhaust; American Autowire wiring Chassis Type and Modifications: C6 Corvette chassis; Hurst 18-in. front and 19-in. rear wheels; anti-lock brakes; traction control Exterior Modifications: Delta headlight system; Original Parts Group chrome components Interior Modifications: Hurst pistol-grip shifter; OnStar; GPS navigation system; heated seats; cruise control; dual zone climate control; Quiet Ride Solutions insulation; Original Parts Group interior components; Katzkin seat covers; Smart Key keyless system

1970 Chevrolet Chevelle Exhibiting Company: Bulldog Lighting Phone: 650-465-9112 Fax: 650-802-9111 E-mail: info@bulldog-lighting.com Website: www.bulldog-lighting.com Exhibitor Booth Number: 37151 Vehicle Builder: Steve and Dylan Sievers Powertrain/Drivetrain Type and Modifications: 454ci engine; HD Turbo 400 transmission; K&N intake; Holley 750 carburetor; Flowmaster exhaust; Optima Yellow Top battery Chassis Type and Modifications: Chevrolet ¾-ton 4x4 frame; Dana 44 front axle; GM 14-bolt rear axle; 4:11 gears; ProComp 35-in. tires and eight-lug wheels Exterior Modifications: Bulldog-Lighting 4-in. light bars; Chevelle stock body Interior Modifications: B&M hammer shift kit

1967 Chevrolet C10 Exhibiting Company: Classic Performance Products Phone: 714-522-2000 Fax: 714-522-2500 E-mail: cathy@classicperform.com Website: www.classicperform.com Exhibitor Booth Number: 22979 Vehicle Builder: Classic Performance Calgary Powertrain/Drivetrain Type and Modifications: GM LS1 crate engine; cam upgrade; polished Magnacharger; custom pulley; 4L60E transmission; S&P headers; polished custom stainless exhaust system; Rock Valley fuel tank; Aeromotive in-tank pump and regulator; 3.73 Posi 12-bolt differential Chassis Type and Modifications: Blasted, smoothed and powdercoated frame and crossmembers; Classic Performance Products tubular upper and lower control arms, front and rear big brake kit, power brake booster and MPV1 master cylinder, front and rear lowering springs and shocks, front and rear sway bars, SOS drop spindles, 800 series steering box, chromed tilt steering column, tubular transmission crossmember, drop center crossmember, tubular rear trailing arms, C-notch kit, front shock support brackets, rear shock relocator kit and anodized-aluminum flush-mount fuel filler; custom 4-in. billet lowering blocks; Intro 20-in. wheels; BFG tires Exterior Modifications: Shaved door handles and locks, tailgate handle, wiper cowl panel, grille emblem, box stake pockets, tucked front and rear bumpers, smoothed firewall, smoothed front inner fenders and radiator support; one-piece door glass conversion; smoked glass; custom bed floor; Detroit Speed bright driver headlights; Ring Brother’s billet hood hinges and hardware Interior Modifications: Vintage Air front runner; custom foamed and leather wrapped seat, door panels and kick panels; Billet Specialties steering wheel; smoothed dash panel; Alpine DVD/navigation head unit; Classic Instruments gauges

1966 Cadillac Coupe DeVille Exhibiting Company: Steele Rubber Products Phone: 704-483-9343 E-mail: esaltrick@steelerubber.com Website: www.steelerubber.com Exhibitor Booth Number: 22982 Vehicle Builder: Sin Cal Customs Powertrain/Drivetrain Type and Modifications: Rebuilt 429ci Cadillac engine and transmission Chassis Type and Modifications: Choppin Block chassis modifications for air-ride suspension Exterior Modifications: Shaved door handles, locks,multiple trim, side marker lights, emblems, and mirrors Interior Modifications: Red leather

1954 Chevrolet Bel Air Exhibiting Company: Steele Rubber Products Phone: 704-483-9343 Fax: 704-483-6650 E-mail: esaltrick@steelerubber.com Website: www.steelerubber.com Exhibitor Booth Number: 22982 Vehicle Builder: Adam Cox Powertrain/Drivetrain Type and Modifications: Chevrolet 350ci small-block engine; Edelbrock four-barrel carburetor; 700-R4 transmission Chassis Type and Modifications: Full air ride; stock floor body drop Exterior Modifications: Shaved door handles and antenna Interior Modifications: Interior recovered to match exterior paint scheme

2009 Croughn Custom “Drag-Trike” Exhibiting Company: Champion Oil Phone: 660-890-6231 Fax: 660-885-2867 E-mail: kdedolph@championbrands.com Website: www.championbrands.com Exhibitor Booth Number: 20062 Vehicle Builder: Sonny Croughn Powertrain/Drivetrain Type and Modifications: Tony Feil 426 Chevy big-block engine; Proform valve covers and race series carburetor; Champion Racing oil; Powerglide two-speed transmission; 3,000-rpm-stall-speed torque converter; Strange locked rearend Chassis Type and Modifications: Custom chromoly frame; handmade body; Weld custom 18-in. front and 15-in. rear wheels; 160/60-18 front and 32.0/14.5-15 rear tires Exterior Modifications: Sonny Croughn custom paint; Glenn Wiesgerber pinstriping Interior Modifications: Jerry Ambrosi custom seat cushions; Race Quip harness; Sonny Croughn custom dash

1965 Cadillac Convertible Exhibiting Company: Steele Rubber Products Phone: 704-483-9343 E-mail: esaltrick@steelerubber.com Website: www.steelerubber.com Exhibitor Booth Number: 22982 Vehicle Builder: Sin Cal Customs Powertrain/Drivetrain Type and Modifications: Chevy 6.0 LS 1 engine; Turbo 400 transmission Chassis Type and Modifications: Fully fabricated for air suspension Exterior Modifications: Shaved handles, moldings and emblems Interior Modifications: Four bucket seats with center console all the way through; tan leather upholstery

	Global Rallycross invites registered SEMA Show attendees to take part in the season finale to be held on the opening day of the 2012 SEMA Show.

Global Rallycross Championship (GRC) kicks off the opening day of the 2012 SEMA Show by showcasing superstars, such as Ken Block and Rhys Millen, and title contenders Tanner Foust and Brian Deegan, in high-energy, door-to-door rallycross action on Tuesday, October 30.

The Gold Lot at the Las Vegas Convention Center, directly across from the convention center hall, will be transformed into a rallycross super circuit with pavement-to-dirt transitions and a high-flying 70-ft.-gap jump.



Global Rallycross invites registered SEMA Show attendees to take part in the season finale by visiting http://x.co/GRCSEMA for a complimentary ticket to all of the action. 

The limited-supply complimentary ticket includes two-day admittance into the venue, open seating, access to driver autograph sessions and entry to the Rally Park paddock. 



Upgrade the Experience



Premium Trackside Viewing: SEMA members can upgrade to VIP access by visiting http://x.co/GRCtix and purchasing a $45 ticket to the GRC Club. 



Ultimate Trackside Experience: The perfect way to entertain your clients after the Show is at the high-flying GRC Finale in exclusive hospitality suites. Perks include private seating for 20, catering and an exclusive VIP entrance for the quickest access to the venue. And to limit your workload as you prepare for the SEMA Show, GRC will provide a client-service representative to assist you through the process. To learn more about these hospitality opportunities and to reserve your suite, contact GRCsuitesales@gmail.com.



Don’t miss one beat of rallycross action, and be sure to stop by the SEMA Show Racing and Performance Forum, Tuesday, October 30, from 1:00 p.m.–3:00 p.m., in the Vehicle Technology Center, located in the Grand Lobby of the Las Vegas Convention Center. The Forum, featuring Rallycross driver Tanner Foust and series president Brian Gale, will focus on the state of the racing and performance industry, its challenges and the future of racing and performance.



To learn more about Global Rallycross Championship, visit www.global-rallycross.com. 

	The aggressive-looking Spark Sinister concept, which blends rally-inspired exterior cues with a black appearance for a night-racing aesthetic, is one of eight small-car concepts that Chevrolet will highlight at the 2012 SEMA Show.

Chevrolet’s small cars are racking up big sales in 2012, and the bowtie brand will explore their wilder sides at the 2012 SEMA Show with a stable of stylized Spark, Sonic and Cruze concepts. The cars demonstrate the possibilities for customers who want a more personalized driving experience.

Chevrolet previewed the concept vehicles ahead of the October 30 opening of the 2012 SEMA Show, the annual automotive aftermarket extravaganza of styling and performance, along with the multihued “The Color Run” Spark and “Pink Out” Spark – a car for a cause.

“With Chevy’s new small cars attracting young buyers with a taste for customization, Spark, Sonic and Cruze are the perfect canvasses to express their personalities,” said Chris Perry, vice president of Chevrolet marketing.

“The content, colors and performance of each concept is being evaluated for possible production as Chevrolet continues to seek new ways to give customers more choices.”

Chevy small car sales were up 97% in September. Sonic recorded 7,525 sales for the month, with sales of nearly 65,000 year to date through September. Spark, which went on sale earlier this year in 18 U.S. markets, recorded 2,223 sales in September. The Cruze compact sedan is one of the country’s best-selling cars, with more than 180,000 sales through nine months of 2012. That includes 25,787 sales in September.

“The momentum with these small cars continues to build, as more customers discover their fun-to-drive spirits and high-value content, including great infotainment options—such as Sonic and Spark’s MyLink features,” said Perry.

The small-car concept vehicles demonstrate a range of performance-based styling expressions, including the first application of Chevrolet’s Z-Spec treatment for Spark with family traits, such as the mesh grille inserts and graphic accents. The Z-Spec concept demonstrates a cohesive design with a family of factory-engineered accessories and the best of the aftermarket under a single theme.

Z-Spec parts could be purchased individually to suit customer tastes and budgets. They’re designed for purchase and installation through Chevrolet dealerships with the option of installation at purchase and cost being rolled into the customer’s monthly payments. Z-Spec concepts could spawn limited-edition production models from Chevrolet.

This year’s Chevy small car SEMA vehicles include:

Cruze Upscale concept
The Cruze Upscale concept moves the compact sedan up a few rungs on the luxury ladder with a Burnished Brandy Metallic exterior and unique exterior appointments.

Sonic Z-Spec 1 concept
This performance-oriented vision of the Sonic sedan blends the Z-Spec aesthetic with a more capable driving experience, including a power-enhancing exhaust system and upgraded brakes. The capability is matched with a custom Synergy Green exterior.

Sonic Z-Spec 2.5 concept
A tuner-inspired concept with the performance to back up its aggressive stance, the Sonic Z-Spec 2.5 sedan shows what’s attainable with Chevrolet Performance and GM Accessories parts, along with select aftermarket components and a dash of color. 

Spark Z-Spec concept
The Spark Z-Spec demonstrates a cohesive and branded package of enhancements drawn from accessories already available through Chevrolet dealers—giving the cheeky Salsa Red Spark a definite attitude. 

Spark Sinister concept
The aggressive-looking Spark Sinister concept blends rally-inspired exterior cues with a black appearance for a night-racing aesthetic that looks at home in the shadows of a city’s industrial district.

"The Color Run" Spark
Chevrolet Spark is the official pace car of The Color Run—a popular, nationwide series of urban 5K races in which thousands of participants are doused from head to toe in different colors for each kilometer—and it leads the pack in a colorful display of its own. A custom, multihued graphics package gives the Spark a post-race appearance while a Chevrolet Accessories ground effects kit and Z-Spec grille give it a sportier profile. The production 15-inch split spoke wheels are painted white, but don’t stay that way once color-dousing participants shower this one-of-a-kind pace car with colored corn starch along the route. Inside, custom seat with The Color Run graphics are featured, along with Chevrolet Accessories stainless steel pedal covers and sill plates.

"Pink Out" Spark Cancer Awareness Concept
Chevrolet takes a stand against breast cancer and supports the American Cancer Society with a Techno Pink Spark that’s adorned with pink ribbon graphics. It also wears Chevrolet Accessories ground effects and a Z-spec grille. Inside, pink accent colors—including a pink suede headliner, pillar trim, instrument panel trim and accent piping—round out the cause-inspired theme. More information about the American Cancer Society’s breast cancer-fighting programs is available at www.cancer.org.

Several tools and programs are in place to help SEMA Showgoers enhance their Show experience.

Las Vegas Monorail e-Ticket Option for Last-Minute Ticket Purchases

SEMA and the Las Vegas Monorail have partnered to provide SEMA Show attendees and exhibitors exclusive advance-purchase discounts on monorail tickets. Discounted passes are available only to convention attendees when purchasing online in advance. Single-ride and unlimited-ride day passes are also available. All monorail tickets purchased up until the Show will be e-mailed with an eTicket barcode, which can be redeemed at the eTicket kiosks located on all monorail stations. Las Vegas Monorail riders can travel to and from the SEMA Show and the Las Vegas Strip in 15 minutes or less, with direct access to the Las Vegas Convention Center and many of the city’s most popular restaurants, shows, shops, casinos and resorts. If you have any questions, contact the Las Vegas Monorail at 702-699-8200 or sales@lvmonorail.com.

Vegas Discounts and Deals

	Several Las Vegas establishments are offering Showgoers various food, beverage and entertainment discounts during the week of the SEMA Show.

Members of the specialty-equipment industry converging on the Las Vegas Convention Center for the SEMA Show, October 30–November 2, may want to take advantage of the many food, beverage and entrainment discounts offered at several Las Vegas establishments.

For attendee registration, booth sales and more information on the 2012 SEMA Show, visit www.SEMAShow.com.

Surf The Musical
"Surf The Musical" features the songs of the Beach Boys and takes center stage at Planet Hollywood Resort & Casino. Tony Award-nominated Rock of Ages director Kristin Hanggi and an all-star Broadway team present a musical extravaganza featuring electrifying choreography and introducing Surf Vision technology. "Surf The Musical" will take you on a magical and nostalgic trip back to the '60s, where all roads lead to the coast and sounds of surf in the warm California sun.
Use the code CONVSURF when ordering and save $40 off front orchestra seats.
Call: 702-785-5395

Peepshow
"Peepshow" at Planet Hollywood Resort & Casino in Las Vegas' hottest show and striptease spectacular. Starring blonde bombshell Holly Madison of "Holly's World" and "The Girls Next Door," the highly stylized, intricately choreographed "Peepshow" combines sexy striptease with celebrity with high-level production values in a show ABC's "Nightline" called "The hottest new show in Las Vegas." Critics have hailed it as "Spectacular!" and "The sexiest show on the planet!"
Use the code CON40 when ordering and save $20 off regular reserved seats.
Call: 702-785-5395 - Website: www.peepshowconventionoffers.com

Absinthe
"Absinthe" has been hailed as "the most inventive and daring show to open on the strip in years!" (Las Vegas Sun). Voted the "Best New Show" on the Strip (Las Vegas Weekly), "Absinthe" features outrageous comedy and a cast of wild and outlandish acts performing amazing feats of virtuosity within mere feet of the audience. As the Huffington Post declares, "It happens five feet away from you, and it's awesome."
Use code CON20 when ordering and save $20 off regular reserved seats.
Call: 702-785-5395 - www.absintheconventionoffers.com

Jersey Boys
"Jersey Boys" at Paris is the #1 rated show in Las Vegas! This super-hit blockbuster takes you up the charts, across the country and behind the music of Frankie Valli and the Four Seasons. Discover the secrets of a 40-year friendship: four blue-collar kids working their way from the streets of Newark to the heights of stardom.
Use code 40DISC when ordering and $40 off front orchestra seats.
Call: 702-777-7776 or 888-746-7784 - www.jerseyboysconventionoffers.com

Gallery Nightclub at Planet Hollywood, November 1

• Special VIP section reserved for SEMA attendees or vendors
• Free Entry (must show valid show badge with corresponding name)
• All guests must be 21 or older with valid picture ID for nightclub
• All guests must adhere to nightclub rules and regulations including dress code

Venues are also available for private and semi-private events, as well as table reservations. Contact group sales at heather@block16lv.com for more details.

Flamingo - Carlos & Charlie’s

• 2 for 1 Margaritas. Flavors Charlie’s Mango and Passion Fruit

Harrah's - Toby Keith's (12:00 p.m.–10:00 p.m., October 30–November 2)

• $4 Miller Light, Coors Light bottles
• $6 Jack Daniels Black Label

Paris and Planet Hollywood - Mandara Spa
Specials can be used towards fitness center access and all a la carte spa and salon services and cannot be combined with any other offer or discount.

• 20% Off Sunday – Thursday
• 15% Off Friday and Saturday
• $15 Daily Fitness Passes ($10 discount)

Paris Chateau

• Complimentary entrance to Chateau Nightclub up to midnight on October 30, November 1 and 2.

Imperial Palace

• Auto Collections at Imperial Palace-complimentary entrance (October 28–November 2)

Retail Discounts
Note: Show your convention registration badge for these exclusive discount offerings at the beginning of the POS transaction. Discounts apply before tax.

20% off Caesars Palace Las Vegas Retail Shops listed:

• Caesars Exclusively – Located in the Augustus Tower
• Emperors Essentials – Located in Appian Way
• Caesars Exclusively – Located in Forum Shop at Caesars
• Qua Spa Boutique – Located in Qua Spa 2nd floor Augustus Tower

20% off Harrah’s Las Vegas Shops listed:

• Jackpot Gift Shop – Located in main lobby
• KGB Exchange – Located across KGB Gourmet Burger Restaurant

20% off Imperial Palace Las Vegas Shops listed:

• Bijoux Terner Gift Shop – Located in North Tour Lobby pass gift shops
• Auto Collection Retail Shop – 5th floor Guest Parking structure
• Whiskey Run Gift Shop – Gift shop area just past main elevators

Participating Retail Offer Disclaimers
Not combined with other discounts/offers; not combined with any Total Reward Tier Loyalty Card discount privileges; not eligible on tobacco and electronic products; not eligible entertainer merchandise; shipping fees not eligible for discounts; limit one discount offer per visit/transaction; excludes admission for Auto Collection.

Here is a list (pdf) with a breakdown of discounts available throughout Vegas. 

Stay Connected With the New SEMA Show Mobile App

	The newly launched the "SEMA Show 2012" app, developed by the Show's registration company CompuSystems, also includes a feature that lets users access, track and print out appointments through their CompuSystems registration dashboard.

In past years, buyers and other SEMA Show attendees found their way to booths and exhibits through the SEMA Show's printed Pocket Guide. Now there's also an innovative new way to navigate the Show floor by using the free "SEMA Show 2012" mobile application for iPhones and Android smartphones. A great portable resource for locating exhibitors and education sessions, the app even allows users to search for exhibiting companies by product category and then communicate with them to set appointments.

Because the app was developed by CompuSystems, the Show's registration company, the "SEMA Show 2012" app also includes a special feature that lets users access, track and print appointments through their CompuSystems registration dashboard.

Below is a quick breakdown of the features and tools provided by the SEMA Show app that will enhance attendees' Show planning, helping them expand their opportunities to conduct business and connect with existing and potential customers on the Show floor. Attendees can:

• View the floorplan
• Search for exhibitors alphabetically, by section or product category
• Create a preferred list of exhibitors
• Create a personalized schedule
• View and add education sessions
• Receive pertinent Show messages

To download the app, visit your appropriate smartphone marketplace or use the buttons below.

You can also stay up to date with SEMA Show news via text message.

• Text "Attendee" to 66937 for updated SEMA Show alerts.
• Text "Press" to 66937 for updated press conferences and SEMA Show alerts.

For additional information on the SEMA Show, including attendee registration, special event schedule and tools to promote exhibitors' booths, visit www.SEMAShow.com.

The Professional Restylers Organization (PRO) has announced that the Technical Skills & Training Conference (TSTC) PRO Garage has eclipsed the 500 registered attendee mark.

The overwhelming response to this one-day event, featuring live installation demonstrations, is representative of the value PRO delivers to its membership and the importance of the restyling and accessory appearance industry.  

Manufacturer participation in TSTC is exclusive to exhibiting PRO-member companies and provides an unparalleled stage to reach the critical target audience that only the SEMA Show can offer. PRO membership is offering this event at no cost to Show attendees and hopes to expose the specialty-equipment industry to the value of accessorization by demonstrating quality installations, best practices and increasing awareness for new business opportunities.

If you have not yet signed-up for this event, there is still time to register and be a part of one of the SEMA Show’s must-attend events of the year. PRO would also like to recognize this year’s participating manufacturers for their support in making TSTC such a huge success:

• 3M
• Brandmotion
• Cal Trend Automotive Products
• Check Corp.
• Classic Design Concepts
• Eagle Enterprises
• Go Rhino!/Big Country
• Katzkin Leather
• Kicker
• Roadwire Leather Interiors
• Rosen Entertainment
• Webasto Products North America

For more details on this year’s event or questions on how to secure a manufacturer demonstration slot at the 2013 TSTC PRO Garage, contact Zane Clark at 909-978-6696.