Changes are afoot at the SEMA Show. Notably, a new West Hall at the Las Vegas Convention Center (LVCC) will house the now co-located Professional Restylers Organization (PRO) in booth #50185 and the Truck & Off-Road Alliance (TORA) in booth #56155. Aligning the Restyling & Car Care and Trucks, SUVs & Off-Road sections under one roof strengthens synergies, said Josh Poulson, PRO chair.

Businesses strangled by COVID-19 will soon be able to guarantee a relatively safe return to the workplace with digitized, highly verifiable vaccine passports that prove workers have been vaccinated against the virus. While the requirement for such vaccine certifications (or lack thereof) appears certain to trigger controversy in coming months, their emergence as tools of trust is a certainty.

During the summer, America’s Big Three automakers—Ford, GM and Stellantis—announced their shared goal to achieve U.S. electric vehicle sales volumes of 40% to 50% by 2030. Although industry analysts don’t predict the disappearance of the internal-combustion engine anytime soon, the announcement was yet another indicator that the vehicle landscape is undergoing historic changes.

SEMA Data has become “data central” for hundreds of specialty parts brands, representing millions of part numbers, and tens of millions of vehicle applications. This directory is designed to guide data users to brands that have successfully undertaken the challenge to manage their product data, and to continue to expand as a reference as more brands are added to the SEMA Data repository.

’22 Chevrolet Silverado ZR2: The Silverado ZR2 will feature even more rugged capability than the Trail Boss models. ’22 Audi Q6 E-tron: Confirmed for launch in 2022, the model will sit between the imminent Q4 E-tron and the fullsize E-tron flagship. ’22 Jeep Grand Cherokee 4xe: The powertrain for the 4xe is expected to be borrowed from the Wrangler 4xe, which has a turbocharged 2.0L I4 hybrid engine good for 375 hp and 470 lb.-ft. of torque.

Tweaking your website for higher rankings on search engines may seem daunting, but there is a slew of free tools you can use that make the job much easier. Sure, there’s a bit of jargon you may want to brush up on to get the most from these search-engine optimization (SEO) tools, but with just a bit of effort, these freebies should give you the ability to get at least some of your pages into the top 10 of Google search-engine returns.

SEMA members once again joined with car clubs, automotive businesses and enthusiasts nationwide to celebrate the 12th annual Collector Car Appreciation Day (CCAD) on July 9, 2021. A wide range of events was held across America to commemorate the special day. The celebration was designated with SEMA-requested companion resolutions introduced in the U.S. Congress by the co-chairs of the SEMA-supported Congressional Automotive Performance and Motorsports Caucus. U.S. Senate Resolution 292 (S. Res. 292) was sponsored by Sen. Jon Tester (D-MT) and Sen. Richard Burr (R-NC), while Rep. Bill Posey (R-FL) and Rep. Sanford Bishop (D-GA) sponsored U.S. House of Representatives Resolution 491 (H. Res. 491).

When the doors of the 2021 SEMA Show officially open Tuesday, November 2, attendees will scope the Show floor for new and trendsetting products, meet with customers, and see nearly 2,000 custom vehicles with the latest in performance and styling upgrades. With the Show floor brimming with eye candy and fuel for the imagination, the SEMA Show Education Program is available to provide the know-how and knowledge to succeed in the specialty-equipment marketplace.

If you are a fan of the historic photos that appear in the SEMA Heritage department of SEMA News, you have Bob D’Olivo to thank—in more ways than one. D’Olivo, who passed away in July at age 94, shot many of those photos during his 40-plus-year career at Petersen Publishing Company.