Dennis Michael is the latest ETTN member to share his insight on how his company pivoted during the pandemic and utilized technology to keep business moving forward. Michael is the owner of Holeshot Brandworks, a branding agency that works with aftermarket companies. SEMA: How has your company...

The year 2020 was a roller coaster, with COVID-19 and the response to it creating an unprecedented and unpredictable disruption throughout the U.S. economy. Still, the specialty-equipment industry showed resilience with industry retail sales climbing from $46.2 billion to new high of $47.89 billion...

The recent Advanced Driver Assistance Systems (ADAS) webinar series from SEMA Virtual Education equipped SEMA members with a high-level look at current ADAS systems' function, technology and trends, as well as covered resources and case studies on how these systems work and how they are affected by...

There are countless political and environment policies that impact the automotive aftermarket, particularly in the performance automotive industry. During a recent ETTN Facebook live chat, SEMA representatives and experts who work closely with the EPA, CARB and BAR provided members with updated...

SEMA has announced the hiring of Benjamin Kaminsky as the new Detroit operations manager. Earlier this year, SEMA announced the purchase of a 45,000-sq.-ft. building in Detroit to be used as a second SEMA Garage. Kaminsky will be responsible for the overall management of SEMA Garage Detroit services...

Representing TORA and serving as leaders for the automotive aftermarket industry, the council has announced two new members who will serve on the TORA Select Committee. Tara Thompson, Dixie 4 Wheel Drive Among Thompson’s most notable career achievements, she attributes the Dixie 4 Wheel Drive team...

TORA is excited to join the industry at the 2021 SEMA Show, the first industry-wide, in-person gathering in nearly two years. Taking place November 2-5, 2021, in Las Vegas, Nevada, the weeklong event will allow TORA members to reconnect with others from the industry. More than 1,700 companies are...

A.R.E Truck Accessories has been named TORA’s newest member spotlight company. In SEMA’s Q&A with the company’s Vice President of Business Development Todd Hoffman, readers will discover what A.R.E Truck Accessories’s breakthrough moment was and what projects the company is working on in 2021. SEMA...

The year 2020 was a roller coaster, with COVID-19 and the response to it creating an unprecedented and unpredictable disruption throughout the U.S. economy. Still, the specialty-equipment industry showed resilience with industry retail sales climbing from $46.2 billion to new high of $47.89 billion...