By SEMA News Editors Petersen Museum to Open Lowrider Exhibit The Petersen Automotive Museum is set to open a new exhibit highlighting the artistry and craftsmanship of the lowrider and its contributions to automotive history. Set to open on May 11, the exhibition includes iconic lowrider vehicles...
Photos for this release: Photo 1, Photo 2 & Photo 3 Suggested caption: Registration for the 2024 SEMA Show, taking place Nov. 5-8 at the Las Vegas Convention Center, is now open at www.semashow.com/register. 2024 SEMA SHOW REGISTRATION NOW OPEN -- Registration for the premier business gathering of...
Find out how the council is shaping the future of the automotive restyling industry with strategic planning. Plus, exciting news about the PRO Cup Challenge!
The SEMA Professional Restylers Organization (PRO) recently released an updated edition of its PRO Sales Training Manual, a unique resource that helps restylers, trimmers and accessory retailers build a more successful dealer-direct sales strategy. Below is an excerpt from the manual that outlines...