Register now for the 2010 SEMA Show and save $50 with early-bird registration.

HELPING DEVELOP: K&N Filters will partner with the Ron Sutton Winner’s Circle program to supply young driver sponsorships worth as much as $25,000 to aspiring race car drivers.

CHALLENGERS HOPE TO KEEP MOMENTUM GOING AT TOYO TIRES NHRA NATIONALS: With three races to go in the Full Throttle Countdown to the Championship, the regular season leaders remain at the top of the standings; however, in each of the four categories, a bit of momentum seems to have been picked up by a...

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Parts Unlimited Inc. (PUI) has announced the addition of Alex Tainsh to the staff as executive vice president. Parts Unlimited Inc. is a leader in restoration aftermarket interior components and Windowfelt brand window weatherstripping. Tainsh is a 28-year industry veteran and founding member of the...

Attention SEMA manufacturing members: SEMA will host a Ford Measuring Session for the all-new ’11 Ford Explorer and the ’12 Ford Focus on Tuesday, November 30, 2010, from 8:00 a.m.–4:00 p.m. The session will be held next door to the SEMA headquarters at 1575 S. Valley Vista Dr., Diamond Bar...

SEMA Show exhibitors: Generate more buzz for your company and its products at the 2010 SEMA Show by offering products to builders through the SEMA Products for Project-Vehicle Builders list. NOTE: The list is reserved for exhibitors of the 2010 SEMA Show.

In just a few weeks, the 2010 SEMA Show will roll into Las Vegas and exhibitors will introduce their latest innovations, including thousands of new products and customized vehicles. But this year, the trade-only event is offering auto enthusiasts an opportunity to test their auto savvy against SEMA...

The SEMA Award will be presented to the hottest car, hottest truck and hottest 4x4-SUV during a special media luncheon at the 2010 SEMA Show on Tuesday, November 2, 2010, at 12:00 p.m. Media can secure their attendance by contacting Shari Gold at sgold@goldpr.com, 714/251-0375 or Della Domingo at...

Here is a collection of more than 300 muscle cars that were on display at the 2009 SEMA Show. Muscle cars not your thing? Visit www.enjoythedrive.com and search the database of photos form the 2009 SEMA Show to find your favorite rides. The photos are searchable by vehicle make, model, exhibiting...