Saks Fifth Avenue in Fashion Show Mall on the Las Vegas Strip will host a complimentary makeovers and a mimosa champagne brunch, Thursday, November 3, at 11:00 a.m. for 2011 SEMA Show attendees and their spouses.

SEMA members benefit from being the first to know about a number of new products and services for auto enthusiasts, and this year UPS is giving them a chance to sign up for one at the Show. UPS has launched a new home-delivery service known as UPS My Choice, which gives consumers control over their...

Among the many celebrities making special appearances at the 2011 SEMA Show will be Chip Foose, award-winning automotive designer and television celebrity. SEMA Show attendees will be able to meet Foose as he signs autographs in the Ideas Alive: Featuring the New Products Showcase area on several...

The vehicle photo gallery on www.enjoythedrive.com includes more than 2,000 photos of the vehicles on display at the 2010 SEMA Show. A new category, grouping or vehicle type is included in SEMA eNews each week.

“How can I get the most out of my membership?” is a common question asked by SEMA members. The answer is easy—get involved! Joining a council and becoming active in their networking events, task forces, educational programs and meetings are all steps in the right direction.

The Bonneville Salt Flats is where racing began. From the early 20th century, legendary racers have sought to break land speed records or achieve a personal best. In addition to its professional racing programs, Bonneville remains at the heart of every racer’s dreams. For decades, the Salt Flats...

SEMA will host an industry roundtable meeting, Monday, October 31, at 3:00 p.m. in the LVCC, Room N218 at this year’s SEMA Show to share information about the growing presence of counterfeit high-performance products in our market and discuss what SEMA-member companies can do to protect themselves...

RTM Productions, producers of PowerBlock TV, announced that its new all-automotive online TV network will premiere starting January 7. According to the company, PowerBlockTV will offer car enthusiasts more than 1,200 automotive television shows and hundreds of tech tips for viewing online anywhere...

Measuring social media seems daunting to most marketers, but by understanding what social media can do for your business, defining what you want it to do and building a strategy that includes a measurement roadmap, you can track and measure its benefits. Join the SEMA Education Institute (SEI) and...

Cary Redman to Manage Edelbrock Midwestern Sales Cary Redman has joined the midwestern direct sales team for Edelbrock. Tapped to manage the midwestern sales team, Edelbrock reports that Redman has more than twelve years of industry experience most recently as a national sales manager for Mr. Gasket...