As the world’s premier automotive aftermarket trade event, the 2011 SEMA Show concentrates a vast number of attractions and opportunities under one roof. So many, in fact, that it’s practically impossible to know about them all unless you’re highly organized. Step inside the massive Las Vegas...

On behalf of the Tire Industry Association (TIA), I would like to welcome you to Las Vegas and to this year’s Global Tire Expo—Powered by TIA! We hope you find everything you need to make your business a stronger and more dynamic enterprise. We’re excited and pleased that last year’s Expo was such...

Law and Order is an update of some of the most recent federal and state legislative and regulatory issues that could potentially impact the automotive specialty-equipment industry. These include issues affecting small-business owners and their employees.

This month, we’re highlighting a few publications written for race fans. While these publications focus primarily on consumer events, they are important to industry professionals because they reach thousands of active and loyal consumers. These publications do a great job informing their readers...

Mustang GT500, BMW M3, VW GTI, Camaro ZL1

For the first time in its history, the SEMA Show Directory has been combined with the Show issue of SEMA News magazine. The combination provides the benefit of having both publications reach more readers earlier. SEMA News readers now have the opportunity to preview the 2011 SEMA Show Directory...

UPS—the official logistics provider of NASCAR—will feature its NASCAR Sprint Cup Series driver David Ragan at this year’s SEMA Show. Kicking off the day speaking at the New Products Breakfast, Ragan will also be at the UPS booth the morning of Tuesday, November 1, to sign autographs.

How do you get your share of attention at the SEMA Show when foot traffic is shoulder-to-shoulder thick? Some gimmicks these days have gotten pretty outrageous but—as you can see in this photo from the 1971 Show—SEMA showmanship is a decades-long tradition.