Booth space for the 2026 SEMA Show is open––apply now to secure your spot, November 3-6, Las Vegas.

The SEMA Show is where vehicle style comes to life––and it's where your brand needs to be, November 3-6.

This relaxed, interactive networking event, will bring members together to build professional connections and take part in meaningful conversations.

The virtual session will explore how AI is transforming its segments of the aftermarket and what businesses need to know to adopt it strategically.

The SBN Booth is an immersive space dedicated to visibility, connection and hands-on engagement for women in the automotive aftermarket.

Bresnahan––who will oversee PRI's daily operations including the annual PRI Show––brings more than two decades of motorsports experience, most recently as chief commercial officer of Andretti Global.

We need you to define key trends and support smarter business decisions for the year ahead.

Governor Tony Evers rejected the legislation aimed at protecting long-standing race tracks from nuisance lawsuits in a stunning betrayal of the bipartisan group of lawmakers who passed the bill. 

Booking your SEMA Show accommodations through our official housing partner, onPeak, allows you to collect rewards points while enjoying the best possible rates.