March 23, 2026
This strategic expansion creates a unified home for the rapidly growing intersection of the automotive and powersports communities.
SEMA is committed to protecting vehicle owners' rights to choose where and with what parts their vehicles are repaired.
Mojave faces 2,200-mile OHV closure while Moab's Labyrinth Rims trails could reopen with SEMA and ORBA support.
March 19, 2026
Outgoing CEO Kevin Kaestner is retiring after leading the company for 18 years.
The program is a benefit of SEMA membership that issues financial awards up to $2,000 to help employees of SEMA-member businesses pay off their education loans.
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Get to know Wong, marketing specialist at Unicorn Tire, in her interview with SEMA News.
Staying current on regulatory emissions compliance is essential for performance product manufacturers to mitigate risk and avoid costly enforcement actions.
The working project invites TORA members to take part in protecting trail access and supporting responsible recreation.