Compiled by SEMA Editors

	Greg Penske

Greg Penske Elected to Petersen Automotive Museum Board of Directors

The Petersen Automotive Museum has added Greg Penske, chairman/CEO of Penske Motor Group, to its board of directors. Penske also serves on the board of directors for Penske Corp., Penske Automotive Group, Los Angeles Sports Council, Friends of Golf and is an advisor to Nucleus Scientific Inc. He is also the former president and CEO of the publicly traded Penske Motorsports Inc., which operated numerous racetracks across the country. Effective immediately, Penske joins the Petersen Automotive Museum’s board of directors: Chairman Peter Mullin, Vice Chairmen Bruce Meyer and David Sydorick, Treasurer Richard Varner and board members Richard Roeder, William Ahmanson, Charles Nearburg and Dr. Lawrence Piro.

 The Petersen Automotive Museum is scheduled to re-open to the public following a 13-month total transformation December 7, 2015.

ATC Truck Covers Now Offering Rhino Rack Accessories

ATC Truck Covers is now offering Rhino Rack accessories. In a partnership with Rhino Rack, ATC Truck Covers will offer track systems, quick-release track-mount systems and cross bars to come installed on ATC truck caps, excluding the EXP. Customers will be able to choose between Vortex aero bars and HD bars. All other Rhino Rack accessories, including rollers, ladder accessories, roof baskets and more will be available through ATC and can be drop shipped. ATC Truck Covers is also offering $75 off an ATC Truck Cap and Rhino Rack combination package. To take advantage of this coupon, customers can visit ATC’s website.

Need for Speed is bringing a highly modified, community-curated Porsche to the 2015 SEMA Show.

“Need for Speed” to Bring Modified Porsche to SEMA Show in Celebration of November 3 Launch

“Need for Speed” (NFS) launches November 3, and they’re bringing a highly modified, community-curated Porsche to the 2015 SEMA Show to celebrate. The NFS development team worked in collaboration with Risky Devil, Bisimoto, RWB, Fifteen52 and many more to bring this project to life. The finished build will be on display at the “Need for Speed” stand [booth #62130] where visitors will also be offered the chance to go hands-on with the fresh new reboot of “Need for Speed.” To find out more, visit www.needforspeed.com.

	Andreas Huber

MAHLE Aftermarket Names Andreas Huber to Lead MAHLE Service Solutions

MAHLE Aftermarket Inc. has announced the appointment of Andreas Huber as general manager for MAHLE Service Solutions. Huber will report directly to MAHLE Aftermarket general manager Jon Douglas. Huber will be based in Farmington Hills, Michigan, and be responsible for MAHLE Service Solutions, which specializes in the development, manufacturing and distribution of automotive services, tools and maintenance equipment, including air conditioning service, fluid exchange and nitrogen tire inflation systems. Before joining MAHLE Aftermarket, Huber was the director of system design and product management at Harman Becker. He spent nearly 13 years at Robert Bosch GmbH and Robert Bosch LLC where he served in a variety of engineering and business solutions roles.

Tint World Launches New Franchise in Houston

Tint World Automotive Styling Centers has opened its all-new Houston location. Owned and managed by Houston natives Brandon Sanders and Antwoine Stewart, along with business partner Emmanuel Sasu, the Westpark Drive store will provide area residents with a variety of services, including vehicle customization, residential and commercial window film and marine upgrades and styling.

Yokohama Tire Manufacturing Mississippi has opened its new $300 million commercial truck-tire facility in West Point, Mississippi.

Yokohama Officially Opens New $300 Million Commercial Tire Plant in Mississippi

Yokohama Tire Manufacturing Mississippi (YTMM) has announced the opening of its new $300-million commercial truck-tire facility in West Point, Mississippi. Just a little more than 24 months after breaking ground on the site, YTMM commemorated the occasion with more than 300 dignitaries and guests at the modern, 1-million-sq.-ft. facility. As of now, YTMM has hired more than 260 employees and plans to eventually reach 500. Constructed on more than 500 acres of land, the YTMM plant houses manufacturing, warehousing and operations facilities, and will produce up to a million tires annually when running at full capacity. Among the speakers at the ceremony were Hikomitsu Noji, president and representative director of The Yokohama Rubber Co., Ltd., (YTMM’s parent company in Tokyo, Japan) and Mississippi Gov. Phil Bryant.

WRJK Adds “Rev’n” in Chicago

Luken Communications LLC has announced an affiliation agreement between “Rev’n”—Luken’s latest network offering—and WRJK in Chicago. WRJK, operated by Major Market Broadcasting, launched “Rev’n” October 1, taking the place of previous “Rev’n” affiliate, W25DW. Chicago area viewers can now find “Rev’n” over-the-air on channel 22.6 in addition to Luken’s Retro TV, already available on WRJK 22.7.

Cascadia Capital Establishes Los Angeles Office

Cascadia Capital LLC—a middle market investment bank serving public and private companies around the globe—has announced the establishment of a Los Angeles office, which will be will be led by Managing Director Paul Louie, head of the firm's automotive aftermarket practice. This expansion follows the November 2014 launch of the firm's Houston office.

Have some company news you would like to share? Let us know and the news may appear in an upcoming issue of SEMA eNews. Send your items for consideration to editors@sema.org.

By SEMA Editors

Are you hunting for a new job? The “Positions Available” section in the SEMA Member Classifieds lists more than 50 job openings around the country. Here are some of the latest classifieds posted to the website.

Fabricator
Dreamers Rods & Pickups NW is hiring a fabricator for rust repair, panel fitment and working sheet metal into custom applications. The successful candidate will be able to understand the process of disassembly and reassembly and how modifications affect the overall project; understand layout and follow the chronological order of a complete restoration or custom project; and have knowledge of the panel integrity and aftermarket panels, hinges, latches and other restoration or aftermarket components.

New Brands Manager
Summit Racing Equipment is hiring a new brands manager responsible for sales and gross profit dollars for all new brand additions, internal and external customer surveys, identifying emerging market opportunities, supervision and assisting with writing and presenting the annual brand additions plan for each market segment and engaging other departments to ensure new brands are well merchandised in all forms of print and digital media. The successful candidate will have a bachelor's degree from a four-year college or university in advertising, marketing, business or the equivalent combination of education and experience.

Product/Brand Manager
Holley Performance Products Inc. is hiring a product/brand manager to complete product portfolio management throughout the product lifecycle; identify new products and market trends; and rationalize existing product lines, product pricing strategies and competitive assessments. The successful candidate will have a bachelor’s degree in marketing or business (or equivalent experience), more than five years of product management experience and a technical background.

Website Content Developer
ModBargains is hiring a website content developer responsible for adding and writing automotive aftermarket product listings, taking and editing photos for the website, building banners and advertising material, building web pages, search engine optimization and social media interaction. The successful candidate must have basic HTML knowledge, the ability to articulate and write grammatically and be knowledgeable about automotive modifications and accessories.

By SEMA Editors

Are you hunting for a new job? The “Positions Available” section in the SEMA Member Classifieds lists more than 50 job openings around the country. Here are some of the latest classifieds posted to the website.

Fabricator
Dreamers Rods & Pickups NW is hiring a fabricator for rust repair, panel fitment and working sheet metal into custom applications. The successful candidate will be able to understand the process of disassembly and reassembly and how modifications affect the overall project; understand layout and follow the chronological order of a complete restoration or custom project; and have knowledge of the panel integrity and aftermarket panels, hinges, latches and other restoration or aftermarket components.

New Brands Manager
Summit Racing Equipment is hiring a new brands manager responsible for sales and gross profit dollars for all new brand additions, internal and external customer surveys, identifying emerging market opportunities, supervision and assisting with writing and presenting the annual brand additions plan for each market segment and engaging other departments to ensure new brands are well merchandised in all forms of print and digital media. The successful candidate will have a bachelor's degree from a four-year college or university in advertising, marketing, business or the equivalent combination of education and experience.

Product/Brand Manager
Holley Performance Products Inc. is hiring a product/brand manager to complete product portfolio management throughout the product lifecycle; identify new products and market trends; and rationalize existing product lines, product pricing strategies and competitive assessments. The successful candidate will have a bachelor’s degree in marketing or business (or equivalent experience), more than five years of product management experience and a technical background.

Website Content Developer
ModBargains is hiring a website content developer responsible for adding and writing automotive aftermarket product listings, taking and editing photos for the website, building banners and advertising material, building web pages, search engine optimization and social media interaction. The successful candidate must have basic HTML knowledge, the ability to articulate and write grammatically and be knowledgeable about automotive modifications and accessories.

By SEMA Editors

Are you hunting for a new job? The “Positions Available” section in the SEMA Member Classifieds lists more than 50 job openings around the country. Here are some of the latest classifieds posted to the website.

Fabricator
Dreamers Rods & Pickups NW is hiring a fabricator for rust repair, panel fitment and working sheet metal into custom applications. The successful candidate will be able to understand the process of disassembly and reassembly and how modifications affect the overall project; understand layout and follow the chronological order of a complete restoration or custom project; and have knowledge of the panel integrity and aftermarket panels, hinges, latches and other restoration or aftermarket components.

New Brands Manager
Summit Racing Equipment is hiring a new brands manager responsible for sales and gross profit dollars for all new brand additions, internal and external customer surveys, identifying emerging market opportunities, supervision and assisting with writing and presenting the annual brand additions plan for each market segment and engaging other departments to ensure new brands are well merchandised in all forms of print and digital media. The successful candidate will have a bachelor's degree from a four-year college or university in advertising, marketing, business or the equivalent combination of education and experience.

Product/Brand Manager
Holley Performance Products Inc. is hiring a product/brand manager to complete product portfolio management throughout the product lifecycle; identify new products and market trends; and rationalize existing product lines, product pricing strategies and competitive assessments. The successful candidate will have a bachelor’s degree in marketing or business (or equivalent experience), more than five years of product management experience and a technical background.

Website Content Developer
ModBargains is hiring a website content developer responsible for adding and writing automotive aftermarket product listings, taking and editing photos for the website, building banners and advertising material, building web pages, search engine optimization and social media interaction. The successful candidate must have basic HTML knowledge, the ability to articulate and write grammatically and be knowledgeable about automotive modifications and accessories.

By SEMA Editors

Are you hunting for a new job? The “Positions Available” section in the SEMA Member Classifieds lists more than 50 job openings around the country. Here are some of the latest classifieds posted to the website.

Fabricator
Dreamers Rods & Pickups NW is hiring a fabricator for rust repair, panel fitment and working sheet metal into custom applications. The successful candidate will be able to understand the process of disassembly and reassembly and how modifications affect the overall project; understand layout and follow the chronological order of a complete restoration or custom project; and have knowledge of the panel integrity and aftermarket panels, hinges, latches and other restoration or aftermarket components.

New Brands Manager
Summit Racing Equipment is hiring a new brands manager responsible for sales and gross profit dollars for all new brand additions, internal and external customer surveys, identifying emerging market opportunities, supervision and assisting with writing and presenting the annual brand additions plan for each market segment and engaging other departments to ensure new brands are well merchandised in all forms of print and digital media. The successful candidate will have a bachelor's degree from a four-year college or university in advertising, marketing, business or the equivalent combination of education and experience.

Product/Brand Manager
Holley Performance Products Inc. is hiring a product/brand manager to complete product portfolio management throughout the product lifecycle; identify new products and market trends; and rationalize existing product lines, product pricing strategies and competitive assessments. The successful candidate will have a bachelor’s degree in marketing or business (or equivalent experience), more than five years of product management experience and a technical background.

Website Content Developer
ModBargains is hiring a website content developer responsible for adding and writing automotive aftermarket product listings, taking and editing photos for the website, building banners and advertising material, building web pages, search engine optimization and social media interaction. The successful candidate must have basic HTML knowledge, the ability to articulate and write grammatically and be knowledgeable about automotive modifications and accessories.

By SEMA Editors

Are you hunting for a new job? The “Positions Available” section in the SEMA Member Classifieds lists more than 50 job openings around the country. Here are some of the latest classifieds posted to the website.

Fabricator
Dreamers Rods & Pickups NW is hiring a fabricator for rust repair, panel fitment and working sheet metal into custom applications. The successful candidate will be able to understand the process of disassembly and reassembly and how modifications affect the overall project; understand layout and follow the chronological order of a complete restoration or custom project; and have knowledge of the panel integrity and aftermarket panels, hinges, latches and other restoration or aftermarket components.

New Brands Manager
Summit Racing Equipment is hiring a new brands manager responsible for sales and gross profit dollars for all new brand additions, internal and external customer surveys, identifying emerging market opportunities, supervision and assisting with writing and presenting the annual brand additions plan for each market segment and engaging other departments to ensure new brands are well merchandised in all forms of print and digital media. The successful candidate will have a bachelor's degree from a four-year college or university in advertising, marketing, business or the equivalent combination of education and experience.

Product/Brand Manager
Holley Performance Products Inc. is hiring a product/brand manager to complete product portfolio management throughout the product lifecycle; identify new products and market trends; and rationalize existing product lines, product pricing strategies and competitive assessments. The successful candidate will have a bachelor’s degree in marketing or business (or equivalent experience), more than five years of product management experience and a technical background.

Website Content Developer
ModBargains is hiring a website content developer responsible for adding and writing automotive aftermarket product listings, taking and editing photos for the website, building banners and advertising material, building web pages, search engine optimization and social media interaction. The successful candidate must have basic HTML knowledge, the ability to articulate and write grammatically and be knowledgeable about automotive modifications and accessories.

Strengthen Your Company Through Community

No matter what niche you're in—rods, restoration, racing, restyling, reps, trucks or wheels and tires—there's a SEMA council or professional network that's right for your company. SEMA councils and networks offer members a variety of market-specific programs and activities designed to provide educational and networking opportunities while promoting their particular industry segment.

Visit SBN's website.

	Eysabel Sanchez

SBN Member of the Month- Eysabel Sanchez, AWDsome Lifestyles

Eysabel Sanchez is a producer for AWDsome Lifestyles in Anaheim, California.

What does AWDsome Lifestyles do?

We are a marketing company here to captivate our young niche audience of auto enthusiasts and build brand relationships.

Tell us about your position.

As a producer, I wear many hats, from budgeting, developing copy and brainstorming events and branding strategy. I essentially create the identity of the campaign and give the creative process a sequence to give it life.

What is the most satisfying aspect of your job?

When you step back and you see your audience see your vision through branding.

How long have you been with the aftermarket industry?

Two years.

What brought you to the industry?

My husband’s passion for Subaru and his vision for the car demographic, and I wanted to share that vision with him to make it a reality.

Any major professional accomplishments?

Making AWDsome Lifestyles even more AWDsome.

Do you have membership in other organizations?

SEMA’s Emerging Trends and Technologies Network (ETTN) and Young Executives Network (YEN).

Who is your industry mentor?

My husband—he taught me how to adapt to this industry and how we can benefit each other.

What is the best piece of advice you have ever received?

You reap what you sow.

What would someone meeting you for the first time be surprised to learn?

I actually enjoy what I do!

What is your dream car?

Volkswagen Karmann Ghia two-door coupe, any year.

What is your favorite pastime?

I love singing and discovering new music. It’s always been a passion. And in my position, I can always be behind the scenes and see where the talent is and where everything shines the brightest.

Back to Top

Visit ARMO's website.

ARMO General Membership Meeting

ARMO will conduct a general membership meeting, open to all ARMO members. This is the best opportunity to interact with your select committee. If you are wondering how to gain the most from your membership, join us to learn more about the programs and benefits available to you. It’s an early call—we’ll have plenty of coffee and danishes to start your day.

The event will take place at the 2015 SEMA Show on Wednesday, November 4, at Westgate Conference Rooms 4-6 from 7:15-9:00 a.m.

Register today!

ARMO Restoration & Car Building Roundtable

A small-business roundtable discussion will be held at the 2015 SEMA Show Thursday, November 5, 9:30-11:30 a.m., in Room N236 of North Hall. These will be true, interactive discussions between industry veterans and newcomers. This year’s discussion is titled “Restoration and Car Building Roundtable” and features a group of industry veterans in a discussion about challenges, opportunities and what might lie ahead in the business of restoration and car building. This is a great opportunity for members to hear from those who have made successful careers in the industry and to share their own experiences.

Register today!

For more information about any of these programs, contact Jim Skelly, SEMA council liaison, at 909-978-6690, jimsk@sema.org.
 

Visit ETTN's website

ETTN Networking Event

Pre-register now!

The Emerging Trends and Technology Network (ETTN) invites you to unwind and network with a community of like-minded engineers, product developers and industrial designers at their annual Networking Event taking place at the 2015 SEMA Show in Las Vegas.

The event will be held in the New Products Showcase stage amongst top industry innovations and will feature guest speaker John Waraniak, SEMA vice president of vehicle technology. Members of the SEMA Garage will be on hand to discuss the latest trends and technology affecting the industry. Enjoy ice-cold beverages, food and door prizes and learn how you can advance in the marketplace.

ETTN Networking Event Details
When: November 5, 4:00 p.m.–5:00 p.m.
Where: LVCC, New Products Showcase

Join the ETTN.

For more information on this event, contact SEMA’s Director of Networks Bryan Harrison at 909-978-6691 or bryanh@sema.org.

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Visit TORA's website.

TORA/ORBA Happy Hour

Are you a buyer interested in meeting exhibitors in the truck and off-road industries? Are you a manufacturer hoping to build leads in a casual environment on the Show floor? Truck and off-road buyers and exhibitors are invited to the TORA/ORBA Happy Hour at the TORA booth (#34169) in upper South Hall of the Las Vegas Convention Center, Tuesday, November 3, from 4:00 p.m.-5:30 p.m.

Wrap up the first day of the 2015 SEMA Show by mingling with motivated buyers and exhibitors and learning about the council over a drink.

Register today!

For more information, contact Clayton Drescher at 909-978-6696, claytond@sema.org.
 

Visit MRN's website.

MRN Rep Round Table

The Manufacturers Representative Network (MRN) will host its MRN Rep Roundtable, Sunday, November 1, from 3:30 p.m.–6:00 p.m., at the Las Vegas Convention Center Upper North Hall, room N256. Both MRN members and non-members are encouraged to attend. This year’s roundtable will feature six industry expert speakers discussing important topics facing manufacturer representatives today, and offering solutions for tomorrow. The always successful roundtable will offer attendees the opportunity to ask questions and receive answers in a small group setting.

This year’s topics include:

• How to handle private equity acquisitions and management. Speaker: Mitch Williams
• Three biggest challenges facing reps today and tomorrow. Speaker: Clay Taylor, ESQ
• How to be a great rep in the e-commerce market. Speaker: Bernard Bolisig
• Wealth management for reps. Speaker: Andrew D. Horowitz
• Tools and trends for a mobile workforce. Speaker: Tyler Tanaka
• Improving your rep teams communication, training, and overall goals. Speaker: Nikki Weiss

The goal of the roundtable is to help increase the manufacturers' representatives’ knowledge on key issues they might be facing today in an effort to improve their industry impact tomorrow. It is an excellent way to start off your SEMA Show week.

Cost: $25 for SEMA Members, $35 for non-members

Register Today!

Take Advantage of the MRN Rep Room During the SEMA Show

As a benefit to all MRN members during Show hours, the MRN Rep Room will be located inside the SEMA Members Lounge on the upper floor of the Central Hall in room N251. The MRN Rep Room will offer a quiet place where reps can catch up on phone calls or emails. Access will be through the SEMA Members Lounge.

For more information, contact SEMA’s Director of Networks, Bryan Harrison at 909-978-6691 or bryanh@sema.org.

Back to Top

Visit PRO's website.

PRO General Membership Meeting

For members who have joined the council recently, or who just want to stay in the know, a general membership open meeting at the 2015 SEMA Show on Wednesday, November 5 will give another chance to connect over breakfast. Join the council leadership from 7:30-9:00 a.m. in the Las Vegas Convention Center, to ask questions and learn more about the group’s focus for the next year and beyond.

Register today!

PRO Happy Hour

Visit PRO in the North Hall at Booth #12561 during Show hours to learn more about what the council has to offer, the group's long-term goals, or just to meet the leadership face to face. If you'd like to help out, get connected, and advocate for PRO to Show attendees, please consider volunteering to help staff the booth.

Be sure to take a mid-week break by mingling with motivated restyling buyers and exhibitors over drinks at the PRO Happy Hour, Wednesday, November 4, from 4:00 p.m.-5:00 p.m.

Register today!

For more information on these ore any other PRO events, contact Clayton Drescher at 909-978-6696, claytond@sema.org.

Visit YEN's website

YEN General Membership Meeting

Are you a YEN member or a member of our industry under the age of 40 and looking to get more involved? If so, the 2015 YEN General Membership Meeting is the event for you! Starting Monday, November 2, at 5:00 p.m., join other like-minded young industry professionals for beverages as the YEN Leadership brings you up to date with our 2015 accomplishments and reviews goals for 2016.

The General Membership Meeting is a great way for you to voice your ideas on new YEN initiatives. Are you looking for ways to participate within YEN and SEMA? The General Membership Meeting is the perfect place to bring your ideas to the table and offer your time for volunteering.

Once the meeting concludes, we invite you to stay and network with your fellow YENsters!

Discussion topics will include:

• YEN Annual Reception
• SEMA Launch Pad 
• YEN Power Tour 
• YEN Networking Events
• Member Resource Pool
• Industry Challenges and Opportunities

RSVP Today! For more information, contact SEMA Director of Networks Bryan Harrison at 909-978-6991or bryanh@sema.org.

Back to Top

Strengthen Your Company Through Community

No matter what niche you're in—rods, restoration, racing, restyling, reps, trucks or wheels and tires—there's a SEMA council or professional network that's right for your company. SEMA councils and networks offer members a variety of market-specific programs and activities designed to provide educational and networking opportunities while promoting their particular industry segment.

Visit SBN's website.

	Eysabel Sanchez

SBN Member of the Month- Eysabel Sanchez, AWDsome Lifestyles

Eysabel Sanchez is a producer for AWDsome Lifestyles in Anaheim, California.

What does AWDsome Lifestyles do?

We are a marketing company here to captivate our young niche audience of auto enthusiasts and build brand relationships.

Tell us about your position.

As a producer, I wear many hats, from budgeting, developing copy and brainstorming events and branding strategy. I essentially create the identity of the campaign and give the creative process a sequence to give it life.

What is the most satisfying aspect of your job?

When you step back and you see your audience see your vision through branding.

How long have you been with the aftermarket industry?

Two years.

What brought you to the industry?

My husband’s passion for Subaru and his vision for the car demographic, and I wanted to share that vision with him to make it a reality.

Any major professional accomplishments?

Making AWDsome Lifestyles even more AWDsome.

Do you have membership in other organizations?

SEMA’s Emerging Trends and Technologies Network (ETTN) and Young Executives Network (YEN).

Who is your industry mentor?

My husband—he taught me how to adapt to this industry and how we can benefit each other.

What is the best piece of advice you have ever received?

You reap what you sow.

What would someone meeting you for the first time be surprised to learn?

I actually enjoy what I do!

What is your dream car?

Volkswagen Karmann Ghia two-door coupe, any year.

What is your favorite pastime?

I love singing and discovering new music. It’s always been a passion. And in my position, I can always be behind the scenes and see where the talent is and where everything shines the brightest.

Back to Top

Visit ARMO's website.

ARMO General Membership Meeting

ARMO will conduct a general membership meeting, open to all ARMO members. This is the best opportunity to interact with your select committee. If you are wondering how to gain the most from your membership, join us to learn more about the programs and benefits available to you. It’s an early call—we’ll have plenty of coffee and danishes to start your day.

The event will take place at the 2015 SEMA Show on Wednesday, November 4, at Westgate Conference Rooms 4-6 from 7:15-9:00 a.m.

Register today!

ARMO Restoration & Car Building Roundtable

A small-business roundtable discussion will be held at the 2015 SEMA Show Thursday, November 5, 9:30-11:30 a.m., in Room N236 of North Hall. These will be true, interactive discussions between industry veterans and newcomers. This year’s discussion is titled “Restoration and Car Building Roundtable” and features a group of industry veterans in a discussion about challenges, opportunities and what might lie ahead in the business of restoration and car building. This is a great opportunity for members to hear from those who have made successful careers in the industry and to share their own experiences.

Register today!

For more information about any of these programs, contact Jim Skelly, SEMA council liaison, at 909-978-6690, jimsk@sema.org.
 

Visit ETTN's website

ETTN Networking Event

Pre-register now!

The Emerging Trends and Technology Network (ETTN) invites you to unwind and network with a community of like-minded engineers, product developers and industrial designers at their annual Networking Event taking place at the 2015 SEMA Show in Las Vegas.

The event will be held in the New Products Showcase stage amongst top industry innovations and will feature guest speaker John Waraniak, SEMA vice president of vehicle technology. Members of the SEMA Garage will be on hand to discuss the latest trends and technology affecting the industry. Enjoy ice-cold beverages, food and door prizes and learn how you can advance in the marketplace.

ETTN Networking Event Details
When: November 5, 4:00 p.m.–5:00 p.m.
Where: LVCC, New Products Showcase

Join the ETTN.

For more information on this event, contact SEMA’s Director of Networks Bryan Harrison at 909-978-6691 or bryanh@sema.org.

Back to Top

Visit TORA's website.

TORA/ORBA Happy Hour

Are you a buyer interested in meeting exhibitors in the truck and off-road industries? Are you a manufacturer hoping to build leads in a casual environment on the Show floor? Truck and off-road buyers and exhibitors are invited to the TORA/ORBA Happy Hour at the TORA booth (#34169) in upper South Hall of the Las Vegas Convention Center, Tuesday, November 3, from 4:00 p.m.-5:30 p.m.

Wrap up the first day of the 2015 SEMA Show by mingling with motivated buyers and exhibitors and learning about the council over a drink.

Register today!

For more information, contact Clayton Drescher at 909-978-6696, claytond@sema.org.
 

Visit MRN's website.

MRN Rep Round Table

The Manufacturers Representative Network (MRN) will host its MRN Rep Roundtable, Sunday, November 1, from 3:30 p.m.–6:00 p.m., at the Las Vegas Convention Center Upper North Hall, room N256. Both MRN members and non-members are encouraged to attend. This year’s roundtable will feature six industry expert speakers discussing important topics facing manufacturer representatives today, and offering solutions for tomorrow. The always successful roundtable will offer attendees the opportunity to ask questions and receive answers in a small group setting.

This year’s topics include:

• How to handle private equity acquisitions and management. Speaker: Mitch Williams
• Three biggest challenges facing reps today and tomorrow. Speaker: Clay Taylor, ESQ
• How to be a great rep in the e-commerce market. Speaker: Bernard Bolisig
• Wealth management for reps. Speaker: Andrew D. Horowitz
• Tools and trends for a mobile workforce. Speaker: Tyler Tanaka
• Improving your rep teams communication, training, and overall goals. Speaker: Nikki Weiss

The goal of the roundtable is to help increase the manufacturers' representatives’ knowledge on key issues they might be facing today in an effort to improve their industry impact tomorrow. It is an excellent way to start off your SEMA Show week.

Cost: $25 for SEMA Members, $35 for non-members

Register Today!

Take Advantage of the MRN Rep Room During the SEMA Show

As a benefit to all MRN members during Show hours, the MRN Rep Room will be located inside the SEMA Members Lounge on the upper floor of the Central Hall in room N251. The MRN Rep Room will offer a quiet place where reps can catch up on phone calls or emails. Access will be through the SEMA Members Lounge.

For more information, contact SEMA’s Director of Networks, Bryan Harrison at 909-978-6691 or bryanh@sema.org.

Back to Top

Visit PRO's website.

PRO General Membership Meeting

For members who have joined the council recently, or who just want to stay in the know, a general membership open meeting at the 2015 SEMA Show on Wednesday, November 5 will give another chance to connect over breakfast. Join the council leadership from 7:30-9:00 a.m. in the Las Vegas Convention Center, to ask questions and learn more about the group’s focus for the next year and beyond.

Register today!

PRO Happy Hour

Visit PRO in the North Hall at Booth #12561 during Show hours to learn more about what the council has to offer, the group's long-term goals, or just to meet the leadership face to face. If you'd like to help out, get connected, and advocate for PRO to Show attendees, please consider volunteering to help staff the booth.

Be sure to take a mid-week break by mingling with motivated restyling buyers and exhibitors over drinks at the PRO Happy Hour, Wednesday, November 4, from 4:00 p.m.-5:00 p.m.

Register today!

For more information on these ore any other PRO events, contact Clayton Drescher at 909-978-6696, claytond@sema.org.

Visit YEN's website

YEN General Membership Meeting

Are you a YEN member or a member of our industry under the age of 40 and looking to get more involved? If so, the 2015 YEN General Membership Meeting is the event for you! Starting Monday, November 2, at 5:00 p.m., join other like-minded young industry professionals for beverages as the YEN Leadership brings you up to date with our 2015 accomplishments and reviews goals for 2016.

The General Membership Meeting is a great way for you to voice your ideas on new YEN initiatives. Are you looking for ways to participate within YEN and SEMA? The General Membership Meeting is the perfect place to bring your ideas to the table and offer your time for volunteering.

Once the meeting concludes, we invite you to stay and network with your fellow YENsters!

Discussion topics will include:

• YEN Annual Reception
• SEMA Launch Pad 
• YEN Power Tour 
• YEN Networking Events
• Member Resource Pool
• Industry Challenges and Opportunities

RSVP Today! For more information, contact SEMA Director of Networks Bryan Harrison at 909-978-6991or bryanh@sema.org.

Back to Top

Strengthen Your Company Through Community

No matter what niche you're in—rods, restoration, racing, restyling, reps, trucks or wheels and tires—there's a SEMA council or professional network that's right for your company. SEMA councils and networks offer members a variety of market-specific programs and activities designed to provide educational and networking opportunities while promoting their particular industry segment.

Visit SBN's website.

	Eysabel Sanchez

SBN Member of the Month- Eysabel Sanchez, AWDsome Lifestyles

Eysabel Sanchez is a producer for AWDsome Lifestyles in Anaheim, California.

What does AWDsome Lifestyles do?

We are a marketing company here to captivate our young niche audience of auto enthusiasts and build brand relationships.

Tell us about your position.

As a producer, I wear many hats, from budgeting, developing copy and brainstorming events and branding strategy. I essentially create the identity of the campaign and give the creative process a sequence to give it life.

What is the most satisfying aspect of your job?

When you step back and you see your audience see your vision through branding.

How long have you been with the aftermarket industry?

Two years.

What brought you to the industry?

My husband’s passion for Subaru and his vision for the car demographic, and I wanted to share that vision with him to make it a reality.

Any major professional accomplishments?

Making AWDsome Lifestyles even more AWDsome.

Do you have membership in other organizations?

SEMA’s Emerging Trends and Technologies Network (ETTN) and Young Executives Network (YEN).

Who is your industry mentor?

My husband—he taught me how to adapt to this industry and how we can benefit each other.

What is the best piece of advice you have ever received?

You reap what you sow.

What would someone meeting you for the first time be surprised to learn?

I actually enjoy what I do!

What is your dream car?

Volkswagen Karmann Ghia two-door coupe, any year.

What is your favorite pastime?

I love singing and discovering new music. It’s always been a passion. And in my position, I can always be behind the scenes and see where the talent is and where everything shines the brightest.

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Visit ARMO's website.

ARMO General Membership Meeting

ARMO will conduct a general membership meeting, open to all ARMO members. This is the best opportunity to interact with your select committee. If you are wondering how to gain the most from your membership, join us to learn more about the programs and benefits available to you. It’s an early call—we’ll have plenty of coffee and danishes to start your day.

The event will take place at the 2015 SEMA Show on Wednesday, November 4, at Westgate Conference Rooms 4-6 from 7:15-9:00 a.m.

Register today!

ARMO Restoration & Car Building Roundtable

A small-business roundtable discussion will be held at the 2015 SEMA Show Thursday, November 5, 9:30-11:30 a.m., in Room N236 of North Hall. These will be true, interactive discussions between industry veterans and newcomers. This year’s discussion is titled “Restoration and Car Building Roundtable” and features a group of industry veterans in a discussion about challenges, opportunities and what might lie ahead in the business of restoration and car building. This is a great opportunity for members to hear from those who have made successful careers in the industry and to share their own experiences.

Register today!

For more information about any of these programs, contact Jim Skelly, SEMA council liaison, at 909-978-6690, jimsk@sema.org.
 

Visit ETTN's website

ETTN Networking Event

Pre-register now!

The Emerging Trends and Technology Network (ETTN) invites you to unwind and network with a community of like-minded engineers, product developers and industrial designers at their annual Networking Event taking place at the 2015 SEMA Show in Las Vegas.

The event will be held in the New Products Showcase stage amongst top industry innovations and will feature guest speaker John Waraniak, SEMA vice president of vehicle technology. Members of the SEMA Garage will be on hand to discuss the latest trends and technology affecting the industry. Enjoy ice-cold beverages, food and door prizes and learn how you can advance in the marketplace.

ETTN Networking Event Details
When: November 5, 4:00 p.m.–5:00 p.m.
Where: LVCC, New Products Showcase

Join the ETTN.

For more information on this event, contact SEMA’s Director of Networks Bryan Harrison at 909-978-6691 or bryanh@sema.org.

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Visit TORA's website.

TORA/ORBA Happy Hour

Are you a buyer interested in meeting exhibitors in the truck and off-road industries? Are you a manufacturer hoping to build leads in a casual environment on the Show floor? Truck and off-road buyers and exhibitors are invited to the TORA/ORBA Happy Hour at the TORA booth (#34169) in upper South Hall of the Las Vegas Convention Center, Tuesday, November 3, from 4:00 p.m.-5:30 p.m.

Wrap up the first day of the 2015 SEMA Show by mingling with motivated buyers and exhibitors and learning about the council over a drink.

Register today!

For more information, contact Clayton Drescher at 909-978-6696, claytond@sema.org.
 

Visit MRN's website.

MRN Rep Round Table

The Manufacturers Representative Network (MRN) will host its MRN Rep Roundtable, Sunday, November 1, from 3:30 p.m.–6:00 p.m., at the Las Vegas Convention Center Upper North Hall, room N256. Both MRN members and non-members are encouraged to attend. This year’s roundtable will feature six industry expert speakers discussing important topics facing manufacturer representatives today, and offering solutions for tomorrow. The always successful roundtable will offer attendees the opportunity to ask questions and receive answers in a small group setting.

This year’s topics include:

• How to handle private equity acquisitions and management. Speaker: Mitch Williams
• Three biggest challenges facing reps today and tomorrow. Speaker: Clay Taylor, ESQ
• How to be a great rep in the e-commerce market. Speaker: Bernard Bolisig
• Wealth management for reps. Speaker: Andrew D. Horowitz
• Tools and trends for a mobile workforce. Speaker: Tyler Tanaka
• Improving your rep teams communication, training, and overall goals. Speaker: Nikki Weiss

The goal of the roundtable is to help increase the manufacturers' representatives’ knowledge on key issues they might be facing today in an effort to improve their industry impact tomorrow. It is an excellent way to start off your SEMA Show week.

Cost: $25 for SEMA Members, $35 for non-members

Register Today!

Take Advantage of the MRN Rep Room During the SEMA Show

As a benefit to all MRN members during Show hours, the MRN Rep Room will be located inside the SEMA Members Lounge on the upper floor of the Central Hall in room N251. The MRN Rep Room will offer a quiet place where reps can catch up on phone calls or emails. Access will be through the SEMA Members Lounge.

For more information, contact SEMA’s Director of Networks, Bryan Harrison at 909-978-6691 or bryanh@sema.org.

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Visit PRO's website.

PRO General Membership Meeting

For members who have joined the council recently, or who just want to stay in the know, a general membership open meeting at the 2015 SEMA Show on Wednesday, November 5 will give another chance to connect over breakfast. Join the council leadership from 7:30-9:00 a.m. in the Las Vegas Convention Center, to ask questions and learn more about the group’s focus for the next year and beyond.

Register today!

PRO Happy Hour

Visit PRO in the North Hall at Booth #12561 during Show hours to learn more about what the council has to offer, the group's long-term goals, or just to meet the leadership face to face. If you'd like to help out, get connected, and advocate for PRO to Show attendees, please consider volunteering to help staff the booth.

Be sure to take a mid-week break by mingling with motivated restyling buyers and exhibitors over drinks at the PRO Happy Hour, Wednesday, November 4, from 4:00 p.m.-5:00 p.m.

Register today!

For more information on these ore any other PRO events, contact Clayton Drescher at 909-978-6696, claytond@sema.org.

Visit YEN's website

YEN General Membership Meeting

Are you a YEN member or a member of our industry under the age of 40 and looking to get more involved? If so, the 2015 YEN General Membership Meeting is the event for you! Starting Monday, November 2, at 5:00 p.m., join other like-minded young industry professionals for beverages as the YEN Leadership brings you up to date with our 2015 accomplishments and reviews goals for 2016.

The General Membership Meeting is a great way for you to voice your ideas on new YEN initiatives. Are you looking for ways to participate within YEN and SEMA? The General Membership Meeting is the perfect place to bring your ideas to the table and offer your time for volunteering.

Once the meeting concludes, we invite you to stay and network with your fellow YENsters!

Discussion topics will include:

• YEN Annual Reception
• SEMA Launch Pad 
• YEN Power Tour 
• YEN Networking Events
• Member Resource Pool
• Industry Challenges and Opportunities

RSVP Today! For more information, contact SEMA Director of Networks Bryan Harrison at 909-978-6991or bryanh@sema.org.

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Strengthen Your Company Through Community

No matter what niche you're in—rods, restoration, racing, restyling, reps, trucks or wheels and tires—there's a SEMA council or professional network that's right for your company. SEMA councils and networks offer members a variety of market-specific programs and activities designed to provide educational and networking opportunities while promoting their particular industry segment.

Visit SBN's website.

	Eysabel Sanchez

SBN Member of the Month- Eysabel Sanchez, AWDsome Lifestyles

Eysabel Sanchez is a producer for AWDsome Lifestyles in Anaheim, California.

What does AWDsome Lifestyles do?

We are a marketing company here to captivate our young niche audience of auto enthusiasts and build brand relationships.

Tell us about your position.

As a producer, I wear many hats, from budgeting, developing copy and brainstorming events and branding strategy. I essentially create the identity of the campaign and give the creative process a sequence to give it life.

What is the most satisfying aspect of your job?

When you step back and you see your audience see your vision through branding.

How long have you been with the aftermarket industry?

Two years.

What brought you to the industry?

My husband’s passion for Subaru and his vision for the car demographic, and I wanted to share that vision with him to make it a reality.

Any major professional accomplishments?

Making AWDsome Lifestyles even more AWDsome.

Do you have membership in other organizations?

SEMA’s Emerging Trends and Technologies Network (ETTN) and Young Executives Network (YEN).

Who is your industry mentor?

My husband—he taught me how to adapt to this industry and how we can benefit each other.

What is the best piece of advice you have ever received?

You reap what you sow.

What would someone meeting you for the first time be surprised to learn?

I actually enjoy what I do!

What is your dream car?

Volkswagen Karmann Ghia two-door coupe, any year.

What is your favorite pastime?

I love singing and discovering new music. It’s always been a passion. And in my position, I can always be behind the scenes and see where the talent is and where everything shines the brightest.

Back to Top

Visit ARMO's website.

ARMO General Membership Meeting

ARMO will conduct a general membership meeting, open to all ARMO members. This is the best opportunity to interact with your select committee. If you are wondering how to gain the most from your membership, join us to learn more about the programs and benefits available to you. It’s an early call—we’ll have plenty of coffee and danishes to start your day.

The event will take place at the 2015 SEMA Show on Wednesday, November 4, at Westgate Conference Rooms 4-6 from 7:15-9:00 a.m.

Register today!

ARMO Restoration & Car Building Roundtable

A small-business roundtable discussion will be held at the 2015 SEMA Show Thursday, November 5, 9:30-11:30 a.m., in Room N236 of North Hall. These will be true, interactive discussions between industry veterans and newcomers. This year’s discussion is titled “Restoration and Car Building Roundtable” and features a group of industry veterans in a discussion about challenges, opportunities and what might lie ahead in the business of restoration and car building. This is a great opportunity for members to hear from those who have made successful careers in the industry and to share their own experiences.

Register today!

For more information about any of these programs, contact Jim Skelly, SEMA council liaison, at 909-978-6690, jimsk@sema.org.
 

Visit ETTN's website

ETTN Networking Event

Pre-register now!

The Emerging Trends and Technology Network (ETTN) invites you to unwind and network with a community of like-minded engineers, product developers and industrial designers at their annual Networking Event taking place at the 2015 SEMA Show in Las Vegas.

The event will be held in the New Products Showcase stage amongst top industry innovations and will feature guest speaker John Waraniak, SEMA vice president of vehicle technology. Members of the SEMA Garage will be on hand to discuss the latest trends and technology affecting the industry. Enjoy ice-cold beverages, food and door prizes and learn how you can advance in the marketplace.

ETTN Networking Event Details
When: November 5, 4:00 p.m.–5:00 p.m.
Where: LVCC, New Products Showcase

Join the ETTN.

For more information on this event, contact SEMA’s Director of Networks Bryan Harrison at 909-978-6691 or bryanh@sema.org.

Back to Top

Visit TORA's website.

TORA/ORBA Happy Hour

Are you a buyer interested in meeting exhibitors in the truck and off-road industries? Are you a manufacturer hoping to build leads in a casual environment on the Show floor? Truck and off-road buyers and exhibitors are invited to the TORA/ORBA Happy Hour at the TORA booth (#34169) in upper South Hall of the Las Vegas Convention Center, Tuesday, November 3, from 4:00 p.m.-5:30 p.m.

Wrap up the first day of the 2015 SEMA Show by mingling with motivated buyers and exhibitors and learning about the council over a drink.

Register today!

For more information, contact Clayton Drescher at 909-978-6696, claytond@sema.org.
 

Visit MRN's website.

MRN Rep Round Table

The Manufacturers Representative Network (MRN) will host its MRN Rep Roundtable, Sunday, November 1, from 3:30 p.m.–6:00 p.m., at the Las Vegas Convention Center Upper North Hall, room N256. Both MRN members and non-members are encouraged to attend. This year’s roundtable will feature six industry expert speakers discussing important topics facing manufacturer representatives today, and offering solutions for tomorrow. The always successful roundtable will offer attendees the opportunity to ask questions and receive answers in a small group setting.

This year’s topics include:

• How to handle private equity acquisitions and management. Speaker: Mitch Williams
• Three biggest challenges facing reps today and tomorrow. Speaker: Clay Taylor, ESQ
• How to be a great rep in the e-commerce market. Speaker: Bernard Bolisig
• Wealth management for reps. Speaker: Andrew D. Horowitz
• Tools and trends for a mobile workforce. Speaker: Tyler Tanaka
• Improving your rep teams communication, training, and overall goals. Speaker: Nikki Weiss

The goal of the roundtable is to help increase the manufacturers' representatives’ knowledge on key issues they might be facing today in an effort to improve their industry impact tomorrow. It is an excellent way to start off your SEMA Show week.

Cost: $25 for SEMA Members, $35 for non-members

Register Today!

Take Advantage of the MRN Rep Room During the SEMA Show

As a benefit to all MRN members during Show hours, the MRN Rep Room will be located inside the SEMA Members Lounge on the upper floor of the Central Hall in room N251. The MRN Rep Room will offer a quiet place where reps can catch up on phone calls or emails. Access will be through the SEMA Members Lounge.

For more information, contact SEMA’s Director of Networks, Bryan Harrison at 909-978-6691 or bryanh@sema.org.

Back to Top

Visit PRO's website.

PRO General Membership Meeting

For members who have joined the council recently, or who just want to stay in the know, a general membership open meeting at the 2015 SEMA Show on Wednesday, November 5 will give another chance to connect over breakfast. Join the council leadership from 7:30-9:00 a.m. in the Las Vegas Convention Center, to ask questions and learn more about the group’s focus for the next year and beyond.

Register today!

PRO Happy Hour

Visit PRO in the North Hall at Booth #12561 during Show hours to learn more about what the council has to offer, the group's long-term goals, or just to meet the leadership face to face. If you'd like to help out, get connected, and advocate for PRO to Show attendees, please consider volunteering to help staff the booth.

Be sure to take a mid-week break by mingling with motivated restyling buyers and exhibitors over drinks at the PRO Happy Hour, Wednesday, November 4, from 4:00 p.m.-5:00 p.m.

Register today!

For more information on these ore any other PRO events, contact Clayton Drescher at 909-978-6696, claytond@sema.org.

Visit YEN's website

YEN General Membership Meeting

Are you a YEN member or a member of our industry under the age of 40 and looking to get more involved? If so, the 2015 YEN General Membership Meeting is the event for you! Starting Monday, November 2, at 5:00 p.m., join other like-minded young industry professionals for beverages as the YEN Leadership brings you up to date with our 2015 accomplishments and reviews goals for 2016.

The General Membership Meeting is a great way for you to voice your ideas on new YEN initiatives. Are you looking for ways to participate within YEN and SEMA? The General Membership Meeting is the perfect place to bring your ideas to the table and offer your time for volunteering.

Once the meeting concludes, we invite you to stay and network with your fellow YENsters!

Discussion topics will include:

• YEN Annual Reception
• SEMA Launch Pad 
• YEN Power Tour 
• YEN Networking Events
• Member Resource Pool
• Industry Challenges and Opportunities

RSVP Today! For more information, contact SEMA Director of Networks Bryan Harrison at 909-978-6991or bryanh@sema.org.

Back to Top