Featuring exclusive footage of this year’s competitors in action, the 45-minute video includes backstage interviews and discussions with the finalists and judges.

For the first time, the competition was filmed and recorded to provide viewers an opportunity the see and hear from the Top Five competitors, as well as feedback and discussions from the judges about the pitches.

The young entrepreneur wins a prize package of more than $10,000.

Now in its eighth year, the competition’s finale features five finalists as they pitch their business products to a panel of industry leaders and compete for the title of SEMA Launch Pad winner and a prize package valued at $25,000.

After a public online vote, five young business owners and executives have been selected to compete in the final stage of the 2020 SEMA Launch Pad competition.

Representing new, innovative products and services in the automotive specialty-equipment market, 15 future leaders are looking to secure your vote and advance to the next stage of the SEMA Launch Pad competition.

The semifinalists in the 2020 SEMA Launch Pad competition include a wide array of products and creations for the $46.2 billion automotive aftermarket industry.

SEMA Launch Pad has opened the voting period for the 15 semi-finalists representing new, innovative products and services in the automotive specialty-equipment market.

Each applicant will receive a complimentary, one-year SEMA membership, as well as one professional Launch Pad video and widespread awareness of their business through SEMA communication channels.