By Marla Moore and Nan Gelhard In 1993, a small group of the automotive specialty-equipment industry’s businesswomen transformed the SEMA Women’s League, a group catering to the wives of SEMA exhibitors, into the SEMA Businesswomen’s Network (SBN). They became a group focused on women’s success in...

Running a business can be tough going these days. Your membership in SEMA is an important ally, and now it’s an even stronger force with enhanced SEMA-member benefits from UPS. SEMA members can now enjoy exclusive discounts on UPS services and solutions that can help to streamline and expand...

By Wayne Williams I couldn’t help but notice how nicely merchandised the Starbucks Coffee Shops were this past holiday season. Again this year, my wife and I did the Christmas shopping together, and because my wife is a happier shopper when she has a Starbucks coffee in her hand, we visited a number...

By Regis Finn We discussed the importance of attending consumer-based shows and events in the May/June 2012 issue of SEMA Member News and inexpensive ways to promote a business on the web in the November/December 2012 issue. In this third installment, we’ll discuss the need or lack of need for print...

By Ellen McKoy Four freshman members have joined the Professional Restylers Organization (PRO) Select Committee. They are Dave Edmondson of Roadwire Automotive Innovation, Ginger Glover of Truckers Toy Store, Donna Green of Retro USA and Jerry Redding of EchoMaster. We recently asked them about...