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Event
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SEMA Garage, in partnership with Mazda, invites SEMA members to an exclusive dual-vehicle measuring session featuring the all-new 2026 Mazda CX-5 and 2026 Mazda CX-50. This hands-on opportunity allows attendees to get up close with both vehicles and accelerate product development with direct access...
Council or Network Update
By Justin Starkey, VMP Performance The Emerging Trends & Technology Network (ETTN) Career Fair is quickly becoming a cornerstone event for connecting the automotive aftermarket industry with its future workforce. Scheduled for Saturday, September 26 from 1–4 p.m. at the SEMA Garage in Plymouth...
Council or Network Update
By Peter Treydte Innovation in the automotive aftermarket doesn’t happen by accident; it’s driven by the engineers, programmers and product developers who continuously push boundaries and solve complex challenges. As technology rapidly evolves across areas like electrification, software integration...
Council or Network Update
Transforming an icon like the Ferrari F40 demands more than performance upgrades; it requires a deep respect for engineering integrity and an ability to push boundaries without compromise. The 1997 Ferrari F40 EVO by Reyna Performance Machines exemplifies this balance, earning its place as a...
Council or Network Update
As part of its ongoing Virtual Education series, the Emerging Trends and Technology Network (ETTN) recently hosted an engaging session focused on one of the industry’s fastest-growing topics: using artificial intelligence (AI) to turn engineering data into faster, clearer business decisions...