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eNews Article

Movers & Shakers: Petersen Museum Plans Lowrider Exhibit, THE SHOP Names New Account Executive

By SEMA News Editors Petersen Museum to Open Lowrider Exhibit The Petersen Automotive Museum is set to open a new exhibit highlighting the artistry and craftsmanship of the lowrider and its contributions to automotive history. Set to open on May 11, the exhibition includes iconic lowrider vehicles...

eNews Article

Toyota to Invest $1.4B in Indiana Facility for New BEV Production

This investment will provide plant infrastructure to build an electric SUV and add a new battery pack assembly line.

eNews Article

Racing News: WIMNA Announces 'Women With Drive Miami,' Jaguar Commits to FE GEN4

The event will feature a reception and panel discussion to celebrate industry trailblazers.

Press Release Article

2024 SEMA SHOW REGISTRATION NOW OPEN

April 2024

Photos for this release: Photo 1, Photo 2 & Photo 3 Suggested caption: Registration for the 2024 SEMA Show, taking place Nov. 5-8 at the Las Vegas Convention Center, is now open at www.semashow.com/register. 2024 SEMA SHOW REGISTRATION NOW OPEN -- Registration for the premier business gathering of...

Council or Network Update

Charting the Future: Highlights from PRO’s Long-Range Planning Meeting

Find out how the council is shaping the future of the automotive restyling industry with strategic planning. Plus, exciting news about the PRO Cup Challenge!

Council or Network Update

PRO Sales Training Manual Excerpt: How to Boost Sales with the Wow Factor

The SEMA Professional Restylers Organization (PRO) recently released an updated edition of its PRO Sales Training Manual, a unique resource that helps restylers, trimmers and accessory retailers build a more successful dealer-direct sales strategy. Below is an excerpt from the manual that outlines...

Council or Network Update

PRO Member Spotlight: Restyler Connect Builds Software to Benefit Accessory Shops

The SEMA Professional Restylers Organization (PRO) named Restyler Connect as the council's newest spotlight member. Get to know the story of the company in the SEMA News interview with Restyler Connect's owner Josh Poulson below. SEMA News: Tell us the story of your shop. Josh Poulson: I partnered...

Council or Network Update

Welcome New PRO Members!

The SEMA Professional Restylers Organization (PRO) is proud to welcome the council's newest members! Dealer Tire Finesse Customs McCright Customs MG&A Strategy Performance Wraps We Wrap

Council or Network Update

Member Benefit: Streamline Your Product Installation Process with New Checklists from PRO

The Professional Restylers Organization (PRO) has released new quality control inspection checklists for installers, technicians and management. The checklists outline the steps needed to complete an installation process, ensuring that all team members are delivering consistent quality when...

Council or Network Update

How to Benefit from the PRO Vehicle Accessorization Flyer

Knowing how to educate dealers about the value of vehicle accessorization and working with a professional accessory provider is crucial for any restyling professional. Available to PRO members as a member benefit, the PRO Vehicle Accessorization Flyer shares the latest information every dealer...