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eNews Article

The Show Issue Is Here: Relive the SEMA Show in SEMA Magazine

Get a detailed look at last year's top-tier event, from the stunning innovations defining the industry to education takeaways and award winners, and more.

eNews Article

Questions About SEMA? Our New Customer Care Team Has You Covered

Whether you're a member, part of the industry or just curious about SEMA, the Customer Care Team is ready to provide fast, accurate and hassle-free support.

eNews Article

Advocacy - ADAS

Trending

Right-to-Modify Bill Gets Congressional Hearing; SEMA Makes Case for Access to Calibration Data

The hearing is a key milestone for the SEMA-supported bill to preserve the ability to modify a vehicle and allow aftermarket businesses to properly test and calibrate ADAS.

eNews Article

How to Unlock Better Content-Creator Partnerships

This one-hour session will deliver practical, actionable insights to help motorsports brands and creators work together more effectively.

Press Release Article

2026 SEMA HALL OF FAME NOMINATIONS NOW OPEN

January 2026

2026 SEMA HALL OF FAME NOMINATIONS NOW OPEN -- SEMA invites the aftermarket community to recognize industry leaders for their profound industry impact -- DIAMOND BAR, Calif. (Jan. 12, 2026) – The Specialty Equipment Market Association (SEMA) is accepting nominations for its Hall of Fame, honoring...

eNews Article

Business Members: Here's Your Chance to Help Shape SEMA's Future

You can help guide SEMA's future direction by attending the 2026 General Membership Meeting this January 28 in Anaheim.

eNews Article

Trending

Deadline This Friday to Support Aftermarket, Contribute to SEMA Cares

By Ashley Reyes Time is running out to apply for the SEMA Annual Contribution Program, which helps fund initiatives that support and grow the automotive aftermarket industry. The final deadline to submit is Friday, January 16. Apply today. Each year, SEMA receives requests from a variety of...

Event

SBN Virtual Education | AI in Action: Practical Applications, Risks, and Opportunities

04/14/2026 - 12:00 - 04/14/2026 - 13:00

Event

SBN Virtual Education | The Maven Mindset: How to Go From Stuck to GSD

03/10/2026 - 12:00 - 03/10/2026 - 13:00

Event

FLN Professional Development Program

05/14/2026 - 08:00 - 05/15/2026 - 17:00

In partnership with Dale Carnegie, the SEMA Future Leaders Network (FLN) will host its Professional Development Program in May 2026 to help aftermarket professionals advance their communication skills. The program is open to all SEMA members. Happening May 14-15 at the SEMA Garage Detroit, the FLN...