By Joe Kubiak, Wilwood Disc Brakes
The wheel, tire, suspension and brake aftermarket industries are constantly evolving. Staying informed, connected and prepared for what’s ahead is more important than ever, and that’s where membership in the Wheel, Tire, Suspension & Brake Council (WTSBC) delivers value.
WTSBC brings together manufacturers, importers, distributors, dealers, installers, service providers and other industry professionals to achieve a shared goal: strengthen and advance the aftermarket. Membership provides a forum to address industry challenges, exchange ideas and build relationships with professionals who understand the business.
Enrolling as a member is a great start to getting involved, but the true value of membership comes when you take advantage of the resources and opportunities available to you. WTSBC provides practical tools that members can put to work within their businesses, whether training employees, educating customers or helping teams stay current with industry best practices.
The WTSBC Installation Poster offers a quick-reference guide covering best practices, hardware applications, potential problems and important safety considerations for installing wheels, tires, suspension and brakes.
The WTSBC Wheel Care Guide provides helpful information on proper wheel care, finishes and cleaning products that can be used as an internal training tool or shared with distributors, retailers and customers.
The monthly Coffee & Conversation Series provides a chance to meet industry peers, share experiences, discuss emerging issues and identify potential business opportunities.
WTSBC members have a voice in the future of the industry. Volunteer experts work alongside SEMA’s legislative staff to address issues affecting the aftermarket and keep members informed about important developments.
Your membership is an investment, so make the most of it. Explore the resources, participate in conversations, get involved and connect with your fellow members. The more you engage, the more value WTSBC can provide to you and your business.