The SEMA Product Training Center allows manufacturers to provide product training to hundreds or even thousands of resellers throughout the industry.

Aftermarket manufacturers now have a new tool to help spur sales—the SEMA Product Training Center. A joint effort of the Truck and Off-Road Alliance (TORA) and the SEMA Education Institute (SEI), this new program allows manufacturers to efficiently and effectively provide product training to hundreds or even thousands of resellers throughout the industry for what they might spend to educate only a few using traditional means.

Each training module is built from content supplied by the manufacturer with the salesperson in mind. Everyone involved will be able to track each employee's progress and product knowledge once they have completed the first module.

“Manufacturers that keep customers informed continue to grow, and now a consistent and effective solution has been developed to help you train salespeople economically,” said TORA Chairman George Lathouris. “By using this results-based format, the learning experience is consistent and effective for salespeople. We’re excited to offer this program to the entire industry.”

The TORA helped develop this web-based training solution to complement each manufacturer’s existing training while keeping costs down. Companies may purchase 15- or 30-minute online training modules, which will be produced by eLearning consultant Ability Performance Solutions. The training modules will then be housed on SEI’s learning management system and promoted to the entire selling community.

The SEMA Product Training Center is designed to be easy to use and includes simple enrollment. For more information or to sign up for a training module, visit the SEMA Product Training Center.

Knowledge is power, and salespeople who understand how your products work mean more sales. Find out more today!

The SEMA Product Training Center allows manufacturers to provide product training to hundreds or even thousands of resellers throughout the industry.

Aftermarket manufacturers now have a new tool to help spur sales—the SEMA Product Training Center. A joint effort of the Truck and Off-Road Alliance (TORA) and the SEMA Education Institute (SEI), this new program allows manufacturers to efficiently and effectively provide product training to hundreds or even thousands of resellers throughout the industry for what they might spend to educate only a few using traditional means.

Each training module is built from content supplied by the manufacturer with the salesperson in mind. Everyone involved will be able to track each employee's progress and product knowledge once they have completed the first module.

“Manufacturers that keep customers informed continue to grow, and now a consistent and effective solution has been developed to help you train salespeople economically,” said TORA Chairman George Lathouris. “By using this results-based format, the learning experience is consistent and effective for salespeople. We’re excited to offer this program to the entire industry.”

The TORA helped develop this web-based training solution to complement each manufacturer’s existing training while keeping costs down. Companies may purchase 15- or 30-minute online training modules, which will be produced by eLearning consultant Ability Performance Solutions. The training modules will then be housed on SEI’s learning management system and promoted to the entire selling community.

The SEMA Product Training Center is designed to be easy to use and includes simple enrollment. For more information or to sign up for a training module, visit the SEMA Product Training Center.

Knowledge is power, and salespeople who understand how your products work mean more sales. Find out more today!

The SEMA Product Training Center allows manufacturers to provide product training to hundreds or even thousands of resellers throughout the industry.

Aftermarket manufacturers now have a new tool to help spur sales—the SEMA Product Training Center. A joint effort of the Truck and Off-Road Alliance (TORA) and the SEMA Education Institute (SEI), this new program allows manufacturers to efficiently and effectively provide product training to hundreds or even thousands of resellers throughout the industry for what they might spend to educate only a few using traditional means.

Each training module is built from content supplied by the manufacturer with the salesperson in mind. Everyone involved will be able to track each employee's progress and product knowledge once they have completed the first module.

“Manufacturers that keep customers informed continue to grow, and now a consistent and effective solution has been developed to help you train salespeople economically,” said TORA Chairman George Lathouris. “By using this results-based format, the learning experience is consistent and effective for salespeople. We’re excited to offer this program to the entire industry.”

The TORA helped develop this web-based training solution to complement each manufacturer’s existing training while keeping costs down. Companies may purchase 15- or 30-minute online training modules, which will be produced by eLearning consultant Ability Performance Solutions. The training modules will then be housed on SEI’s learning management system and promoted to the entire selling community.

The SEMA Product Training Center is designed to be easy to use and includes simple enrollment. For more information or to sign up for a training module, visit the SEMA Product Training Center.

Knowledge is power, and salespeople who understand how your products work mean more sales. Find out more today!

The SEMA Product Training Center allows manufacturers to provide product training to hundreds or even thousands of resellers throughout the industry.

Aftermarket manufacturers now have a new tool to help spur sales—the SEMA Product Training Center. A joint effort of the Truck and Off-Road Alliance (TORA) and the SEMA Education Institute (SEI), this new program allows manufacturers to efficiently and effectively provide product training to hundreds or even thousands of resellers throughout the industry for what they might spend to educate only a few using traditional means.

Each training module is built from content supplied by the manufacturer with the salesperson in mind. Everyone involved will be able to track each employee's progress and product knowledge once they have completed the first module.

“Manufacturers that keep customers informed continue to grow, and now a consistent and effective solution has been developed to help you train salespeople economically,” said TORA Chairman George Lathouris. “By using this results-based format, the learning experience is consistent and effective for salespeople. We’re excited to offer this program to the entire industry.”

The TORA helped develop this web-based training solution to complement each manufacturer’s existing training while keeping costs down. Companies may purchase 15- or 30-minute online training modules, which will be produced by eLearning consultant Ability Performance Solutions. The training modules will then be housed on SEI’s learning management system and promoted to the entire selling community.

The SEMA Product Training Center is designed to be easy to use and includes simple enrollment. For more information or to sign up for a training module, visit the SEMA Product Training Center.

Knowledge is power, and salespeople who understand how your products work mean more sales. Find out more today!

	Nominations for the 2013 SEMA Chair-Elect and Board of Directors are now open. Nominations are due Thursday, January 3, 2013.

The following is a message from SEMA President Chris Kersting:

As a member of the Association, we need your recommendation of industry leaders to serve on the SEMA Board of Directors. Our industry has many individuals who would be an asset to the SEMA Board, but oftentimes those individuals are not immediately apparent to the committee that is responsible for selecting the final candidates.

This year, the SEMA elections have the additional importance in selecting our future Chairman of the Board. Please take a moment and tell us about whom you would recommend as a potential nominee for the Chairman-Elect position, and/or for a Board member position. Please include information to help the nominating committee know more about the qualifications of the nominee, such as background, experience and achievements from a leadership standpoint.

Nominations for the 2013 SEMA Chair-Elect and Board of Directors are due Thursday, January 3, 2013. Please complete and submit the nomination form, and be sure to include the qualification information noted above.

SEMA Board of Directors Nomination Form

Your Association is vitally important to the industry and your company. Your participation in helping to ensure strong leadership for the SEMA Board of Directors is essential.

Thank you for your attention to this important request.

Chris Kersting, CAE
SEMA President and CEO

	Nominations for the 2013 SEMA Chair-Elect and Board of Directors are now open. Nominations are due Thursday, January 3, 2013.

The following is a message from SEMA President Chris Kersting:

As a member of the Association, we need your recommendation of industry leaders to serve on the SEMA Board of Directors. Our industry has many individuals who would be an asset to the SEMA Board, but oftentimes those individuals are not immediately apparent to the committee that is responsible for selecting the final candidates.

This year, the SEMA elections have the additional importance in selecting our future Chairman of the Board. Please take a moment and tell us about whom you would recommend as a potential nominee for the Chairman-Elect position, and/or for a Board member position. Please include information to help the nominating committee know more about the qualifications of the nominee, such as background, experience and achievements from a leadership standpoint.

Nominations for the 2013 SEMA Chair-Elect and Board of Directors are due Thursday, January 3, 2013. Please complete and submit the nomination form, and be sure to include the qualification information noted above.

SEMA Board of Directors Nomination Form

Your Association is vitally important to the industry and your company. Your participation in helping to ensure strong leadership for the SEMA Board of Directors is essential.

Thank you for your attention to this important request.

Chris Kersting, CAE
SEMA President and CEO

	Nominations for the 2013 SEMA Chair-Elect and Board of Directors are now open. Nominations are due Thursday, January 3, 2013.

The following is a message from SEMA President Chris Kersting:

As a member of the Association, we need your recommendation of industry leaders to serve on the SEMA Board of Directors. Our industry has many individuals who would be an asset to the SEMA Board, but oftentimes those individuals are not immediately apparent to the committee that is responsible for selecting the final candidates.

This year, the SEMA elections have the additional importance in selecting our future Chairman of the Board. Please take a moment and tell us about whom you would recommend as a potential nominee for the Chairman-Elect position, and/or for a Board member position. Please include information to help the nominating committee know more about the qualifications of the nominee, such as background, experience and achievements from a leadership standpoint.

Nominations for the 2013 SEMA Chair-Elect and Board of Directors are due Thursday, January 3, 2013. Please complete and submit the nomination form, and be sure to include the qualification information noted above.

SEMA Board of Directors Nomination Form

Your Association is vitally important to the industry and your company. Your participation in helping to ensure strong leadership for the SEMA Board of Directors is essential.

Thank you for your attention to this important request.

Chris Kersting, CAE
SEMA President and CEO

	Nominations for the 2013 SEMA Chair-Elect and Board of Directors are now open. Nominations are due Thursday, January 3, 2013.

The following is a message from SEMA President Chris Kersting:

As a member of the Association, we need your recommendation of industry leaders to serve on the SEMA Board of Directors. Our industry has many individuals who would be an asset to the SEMA Board, but oftentimes those individuals are not immediately apparent to the committee that is responsible for selecting the final candidates.

This year, the SEMA elections have the additional importance in selecting our future Chairman of the Board. Please take a moment and tell us about whom you would recommend as a potential nominee for the Chairman-Elect position, and/or for a Board member position. Please include information to help the nominating committee know more about the qualifications of the nominee, such as background, experience and achievements from a leadership standpoint.

Nominations for the 2013 SEMA Chair-Elect and Board of Directors are due Thursday, January 3, 2013. Please complete and submit the nomination form, and be sure to include the qualification information noted above.

SEMA Board of Directors Nomination Form

Your Association is vitally important to the industry and your company. Your participation in helping to ensure strong leadership for the SEMA Board of Directors is essential.

Thank you for your attention to this important request.

Chris Kersting, CAE
SEMA President and CEO

	Nominations for the 2013 SEMA Chair-Elect and Board of Directors are now open. Nominations are due Thursday, January 3, 2013.

The following is a message from SEMA President Chris Kersting:

As a member of the Association, we need your recommendation of industry leaders to serve on the SEMA Board of Directors. Our industry has many individuals who would be an asset to the SEMA Board, but oftentimes those individuals are not immediately apparent to the committee that is responsible for selecting the final candidates.

This year, the SEMA elections have the additional importance in selecting our future Chairman of the Board. Please take a moment and tell us about whom you would recommend as a potential nominee for the Chairman-Elect position, and/or for a Board member position. Please include information to help the nominating committee know more about the qualifications of the nominee, such as background, experience and achievements from a leadership standpoint.

Nominations for the 2013 SEMA Chair-Elect and Board of Directors are due Thursday, January 3, 2013. Please complete and submit the nomination form, and be sure to include the qualification information noted above.

SEMA Board of Directors Nomination Form

Your Association is vitally important to the industry and your company. Your participation in helping to ensure strong leadership for the SEMA Board of Directors is essential.

Thank you for your attention to this important request.

Chris Kersting, CAE
SEMA President and CEO

	Nominations for the 2013 SEMA Chair-Elect and Board of Directors are now open. Nominations are due Thursday, January 3, 2013.

The following is a message from SEMA President Chris Kersting:

As a member of the Association, we need your recommendation of industry leaders to serve on the SEMA Board of Directors. Our industry has many individuals who would be an asset to the SEMA Board, but oftentimes those individuals are not immediately apparent to the committee that is responsible for selecting the final candidates.

This year, the SEMA elections have the additional importance in selecting our future Chairman of the Board. Please take a moment and tell us about whom you would recommend as a potential nominee for the Chairman-Elect position, and/or for a Board member position. Please include information to help the nominating committee know more about the qualifications of the nominee, such as background, experience and achievements from a leadership standpoint.

Nominations for the 2013 SEMA Chair-Elect and Board of Directors are due Thursday, January 3, 2013. Please complete and submit the nomination form, and be sure to include the qualification information noted above.

SEMA Board of Directors Nomination Form

Your Association is vitally important to the industry and your company. Your participation in helping to ensure strong leadership for the SEMA Board of Directors is essential.

Thank you for your attention to this important request.

Chris Kersting, CAE
SEMA President and CEO