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LATEST NEWS

Advocacy

SEMA California Rally: Members Advocate for Automotive Industry Growth in Pivotal State

News

Industry Mourns Passing of SEMA Hall of Famer, Person of the Year Marla Moore

Communities

Discover Effective Employee Training Strategies During Upcoming ARMO Virtual Panel

Membership

SEMA Enhances Individual Membership With Expanded Benefits for Automotive Enthusiasts

Business

Gain Valuable Insight on ADAS Fundamentals During Autel Training Sessions at SEMA Garage Detroit, July 22-23

Communities

FLN to Kick Off 2025 Street Machine Nationals With Networking Mixer at QA1 Headquarters

SEMA Show

Global Spotlight: Discover the New International Pavilion at the 2025 SEMA Show

SEMA Show

Guest Column: The SEMA Show--The Best Has Yet to Come

News

New Vehicle: Chevrolet Introduces 1,250-HP Corvette ZR1X

Industry

PRI Study: Motorsports Industry Powers $69.2B U.S. Economic Engine

FEATURE

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People And Places

Building a Future

How industry advocates are imparting transformative skills to young people (and ensuring the aftermarket's sustainability in the process).

Michael Imlay

Industry

PRI Study: Motorsports Industry Powers $69.2B U.S. Economic Engine
Communities

Hot-Rod Product Experts to Share Tips, Techniques at Upcoming HRIA Education Days
News

Racing News: Honda Enters PPIHC With First-Ever Hydrogen-Powered Entry
Communities

FLN Member Spotlight: Mitchell Clarkes' Advice for Quick Decision Making
Business

Last Call: Register for '25 Ford Expedition, Lincoln Navigator Measuring Session in Detroit
Business

SAVE THE DATE: The 2025 SEMA Market Report Drops June 25
SEMA Show

2025 SEMA Show: The Center of the Automotive Universe Returns; Register Before Price Increase
SEMA Show

Applications Open for TORA Feature Vehicle Showcase Highlighting Truck and Off-Road Customization Trends
SEMA Show

ICYMI: Earn Marriott Bonvoy Rewards During the 2025 SEMA Show When You Stay With MGM Resorts
Communities

#SheIsSEMA Spotlight: Sasha Hockersmith of The Lug Nut Guru on Growing a Business
Communities

Upcoming HRIA Panel to Highlight Modern Technology in the Hot-Rod Industry
Communities

Panel to Discuss Best Practices for Aftermarket Product Data and More During Virtual MPMC Meeting
Communities

PRO Member Spotlight: Fortec Custom Jeeps' Simple Rule for Attracting New Customers
Advocacy

SEMA, FIA Join Forces to Advance Safety and Mobility Policy in U.S. and Abroad
Advocacy

Trump Kills EV Mandates, SEMA Expresses Gratitude
SEMA Show

How to Convince Your Boss to Send You to the 2025 SEMA Show; Act Now Before Price Increase
Association

Industry Icons to Be Inducted into SEMA Hall of Fame at 2025 Leaders & Legends Gala--Get Your Tickets
Advocacy

Leno's Law: What the Amendments Really Mean for Car Enthusiasts

FEATURE

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Racing And Performance

State of Tune

The tuner culture has endured a tumultuous ride, but is this resurgence phoenix-like or the last flash of a dying star?

John Naderi

Communities

Changing the Face of the Aftermarket Industry One Woman at a Time

News

Movers & Shakers: Commercial Vehicle Brands Merge, Kahn Media, DENSO Americas Announce Promotions

SEMA Show

SEMA Show Partners With TechForce Foundation to Host National Awards Honoring Next Generation

Business

Get Hands-On With '25 Ford Expedition, Lincoln Navigator at Exclusive SEMA Garage Detroit Measuring Session

Advocacy

Content Creator Spotlight: Eric Bardach

SEMA Show

Compete With the Industry's Best Builders: Submit Your 2025 Battle of the Builders Entry Now

Advocacy

BIG TARIFF NEWS: New Clarification on 'Stacking'

Association

SEMA Announces Board of Directors Election Results