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Inside the 2026 MPMC Media Trade Conference

The conversations happening behind the scenes today are shaping what racers will see on track tomorrow.

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SEMA Business Members: Make a Difference for the Aftermarket at 2026 Washington Rally

Join us in D.C. this May to advocate for the health of our industries with members of Congress.

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Movers & Shakers: Madico to Acquire Johnson Window Films

Madico will assume responsibility for all Johnson Window Film manufacturing, sales, customer service and United States and European Union operations.

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Spy Shots: Rolls-Royce EV SUV, VW ID.4 and Mercedes CLE Coupe

Rolls-Royce began sales of its first electric vehicle in 2023 with the launch of the Spectre coupe. It has proven to be a major success, with order books filled through 2025 even before production began.

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Movers & Shakers: GM Moves Into New Detroit HQ, Plus AACF, Yokohama and More

General Motors has officially moved into its new global headquarters at Hudson's Detroit.

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The Show Issue Is Here: Relive the SEMA Show in SEMA Magazine

Get a detailed look at last year's top-tier event, from the stunning innovations defining the industry to education takeaways and award winners, and more.

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SEMA Hall of Famer, Senator Ben Nighthorse Campbell, 92

Campbell was inducted into the SEMA Hall of Fame in 2008.

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Automotive Advocate and Enthusiast, Rep. Doug LaMalfa, 65

LaMalfa was a lifelong automotive enthusiast and champion of the aftermarket industry.

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Make Industry Connections That Count at King of the Hammers

Grow your professional network and discover business resources at this cross-council networking mixer.

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Inside the 2025 LA Auto Show: A Photo Gallery

Experience the sights and scenes from the LA Auto Show, with vehicles and technology that echo the innovation seen at this year's SEMA in Las Vegas.

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SEMA Magazine: LA Roadsters Test the New 426 Hemi

In the mid-'60s, Car Craft magazine came up with a novel approach to new car testing: Put the vehicles in the hands of real-world enthusiasts.