INDUSTRY NEWS
Inside the 2025 LA Auto Show: A Photo Gallery
Experience the sights and scenes from the LA Auto Show, with vehicles and technology that echo the innovation seen at this year's SEMA in Las Vegas.
Applications Now Open: SEMA Cares Annual Contribution Program
Applicants can raise awareness of their mission, highlight key projects or issues and strengthen their relationship with SEMA and the broader aftermarket community.
SEMA Magazine: LA Roadsters Test the New 426 Hemi
In the mid-'60s, Car Craft magazine came up with a novel approach to new car testing: Put the vehicles in the hands of real-world enthusiasts.
Plugged Into the Aftermarket: EV Customization
A look at the current state of electric vehicle customization and how manufacturers are creating waves in motorsports and beyond.
Building Successful Partnerships With Overland Content-Creators, Influencers
What does a successful relationship look like, and what separates genuine ROI from wasted sponsorship deals?
SEMA Establishes Legacy Scholarship Honoring Late ARP Brand Ambassador, Racer Chris Raschke
Through the scholarship, SEMA will ensure Raschke's influence and dedication continue to inspire the next generation.
SEMA, MEMA's Longstanding Commitment to AACF Strengthens the Aftermarket
By SEMA News Editors
Relentless Pursuit: Lyn St. James
Whether racing at the track or championing women's opportunities, St. James remains laser-focused on success.
AACF Opens Applications for Industry Members Affected by Central Texas Disaster
SEMA and PRI have been following the devastating situation unfolding in Central Texas and would like to express our heartfelt concern for everyone affected.
PRI Study: Motorsports Industry Powers $69.2B U.S. Economic Engine
The groundbreaking report highlights how motorsports businesses serve as a key driver of American economic activity.
Fix It: A Sit-Down Interview With ChrisFix, SEMA's Content Creator of the Year
Having built a subscription army of more than 10 million and counting, this man has established himself as the go-to, one-site-fixes-all resource for anyone looking to tackle automotive repair.
Hot Rodding in 2025: What's Reinvigorating an Ever-Evolving Segment
From Old Fords and Tri-Five Chevys to modern OEM offerings, here's what's reinvigorating an ever-evolving segment.