SEMA members can test-fit prototypes, 3D scan, measure, and have close-up experience with the Bronco Sport ahead of the vehicle’s public release.

A strong board means wise leadership and an association that serves its members well.

Jeep is set to add a few three-row SUVs in the next few years, and the Grand Cherokee 3-row seen here looks like it’ll be ready to join the truck-based Wagoneer and Grand Wagoneer.

A key bright spot in the economic recovery has been the auto sector, which has outpaced many other industries.

Priority media registration may have passed, but reporters and journalists who would like to participate in the SEMA MPMC Media Trade Conference can still sign up.

Platinum status represents SDC manufacturers that have achieved the pinnacle of product data by putting in the extra effort to provide resellers with the most complete data sets available.

Here’s a first look at the upcoming off-road version of the Ford Explorer completely undisguised.

Steve Ames of Ames Performance passed away December 20.

Join the SEMA Businesswomen’s Network as they host a Facebook Live Chat with Erika Marquez, chairwoman of the SEMA Truck and Off-Road Alliance (TORA), on January 6, at 12:00 p.m. PST.

Contreras is an active SEMA volunteer and has helped spearhead countless association projects and programs.