In an effort to better analyze the tastes and preferences of today’s auto enthusiasts, SEMA, in coordination with Ford, launched the Enthusiast Opinion Leader Research Program at the 2009 SEMA Show.

SEMA News recently had the chance to catch up with long-time manufacturer and ProPledge participant Check Corporation. We spoke with Brian Champa, the company’s national sales manager, to learn a little more about its products and about ProPledge program benefits the business has realized over the...

As a SEMA member, your membership renewal statement includes a request for support for SEMA’s California Political Action Committee.

With regard to emissions compliance requirements, about the only thing constant is change.

For the past 14 years, a coalition of lawmakers who support the specialty-equipment aftermarket and recognize our industry’s positive economic impact has been growing on Capitol Hill.

As the mid-term election year heats up, it is critical that SEMA’s Political Action Committee (PAC) be well-equipped to help elect lawmakers who understand the economic importance of our industry.

The cool dude in the hat and shades driving Jamie Musselman’s ’33 roadster is Boyd Coddington.

Judging by the first week of 2010 SEMA Show booth-space reservations, the specialty-equipment industry is showing tangible signs of economic recovery.

The specialty-equipment market in China today is strikingly similar to the U.S. market in the early days of the car customizing scene during the ’50s and ‘60s.

SEMA News - May 2010 By Steve McDonald Law and Order is an update of some of the most recent federal and state legislative and regulatory issues that could potentially impact the automotive specialty-equipment industry. These include issues affecting small-business owners and their employees. STATE...