SEMA Show feature vehicle builders have until Wednesday, October 28, to submit an entry for the 2026 SEMA Best Engineered Vehicle of the Year Award. If you’re showcasing a feature vehicle at this year’s SEMA Show that demonstrates quality engineering, now’s your chance to gain industry-wide...
By Luis Morales One of the most significant trends shaping the automotive industry today is the rapid convergence of vehicle technology, connectivity, software and automation. While electrification continues to evolve, the industry’s focus has expanded toward artificial intelligence (AI), software...
Attending the SEMA Show is no small feat. Even with months of preparation, it can be easy to forget what you need on the Show floor until you realize you need it and don’t have it. Below is a recommended packing list for a successful SEMA Show experience. Vitamin C, healthy snacks and energy bars...
The SEMA Show is one of the best places in the world to discover the latest trends and technologies driving today’s automotive aftermarket landscape. It’s also one of the best opportunities to connect with the ETTN community in person. If you are attending the Show this year and are part of ETTN’s...
The SEMA Show, November 3-6 in Las Vegas, is packed with can't-miss activations and experiences, but one of the most valuable member benefits is tucked just off the Show floor behind a door marked N251. The SEMA Member Lounge in room N251 on the second level of North Hall serves as an exclusive...
As demand for advanced driver assistance system (ADAS) expertise continues to rise, SEMA Garage is once again partnering with AUTEL to deliver hands-on, in-depth training designed to keep repair professionals ahead of rapidly evolving vehicle technology. These highly sought-after sessions focus on...
By Emily Boden, Overland Expo Like Route 66, every career has a starting point, unexpected turns and people you meet along the way who can influence where you go next. At the 2026 SEMA Show, the SEMA Future Leaders Network (FLN) will bring that idea to life. The FLN Reception, taking place Tuesday...