Earlier this year, the SEMA Data Co-op (SDC) announced the SDC/MRN Certification Program for manufacturer's reps to become certified ambassadors of the SDC. Reps are uniquely positioned between manufacturers, wholesalers and retailers.
90+ Products to Be Unveiled at the 2013 SEMA ShowThe SEMA Show is all about innovation and creativity. For a taste of what’s coming at the 2013 event, check out the more than 90 new products previewed here. During the Show, head to the upper level of South Hall for a look at the Ideas Alive...
Tips for Aftermarket Suppliers and Retailers Before Gearing Up for e-Commerce The online retail market for automotive aftermarket parts industry and accessories continues to emerge as a tremendous growth opportunity for the aftermarket parts industry. While estimated sales volumes of the online...
Matching Companies With MarketingGetting products in front of potential customers is the lifeblood of marketing. Whether through straightforward advertising placed in pertinent outlets or through creative ventures handled by public relations (PR) agencies, getting the word out is key.We included an...
Connecting Buyers, Sellers and Media at the SEMA ShowIf you’re a SEMA Show exhibitor, product exposure is the name of the game. Your number-one goal is attracting buyers and media to your booth, where you can discuss and demonstrate your new and featured products in person. If, on the other hand...
The First-Time and Featured Exhibitors areas include hundreds of exhibitors representing a variety of market segments.In addition to 11 designated floor sections, the 2013 SEMA Show will include three different areas where First-Time and Featured Exhibitors can be found. While the Show has included...
Education and Logistical Help for Global Companies, International Vehicle Measuring Sessions, Make/Model Data, Attend International Seminars, Middle East Seminar, and more.Exporting automotive specialty-equipment products can allow U.S. companies to increase their customer bases for improved bottom...