TORA Looking Ahead: Media Preview admin Fri, 07/01/2016 - 10:51

LTAA LogoThe Light Truck Accessory Alliance (LTAA) will once again host its Media Preview at the 2016 SEMA Show. The event is designed to connect members of the media to LTAA-member companies that are spotlighting new products. The event traditionally attracts more than two dozen exhibitors and is open to all members of the media. The 2016 event will be held in the Media Center, located on the Sky Bridge in the Las Vegas Convention Center on Monday, October 31. Save the date!

Retail Spotlight: Cap World’s 30 Years of Growth and Service admin Thu, 05/19/2016 - 11:36

Cap World is a SEMA-member company specializing in truck caps, truck trailers and other truck accessories—or, as the company’s website proclaims, “everything but the truck.”

2014 SEMA Show to Host Media Preview of Light-Truck Parts and Accessories admin Thu, 08/14/2014 - 14:34
At the SEMA Light-Truck Accessory Alliance (LTAA) Media Preview, registered and credentialed journalists can avoid the rush of 60,000 buyers to get a sneak peek at some of the newest parts and accessories for the Truck and SUV segment of the automotive aftermarket.
Register Your Products Now for the 2013 TORA New Products Showcase admin Thu, 07/11/2013 - 12:07
Register your best new light-truck or SUV products for the 2013 2013 LTAA New Products Showcase, August 2–4, 2013, at the Carlisle Truck Nationals in Carlisle, Pennsylvania. If you are a prior participant, you know how valuable product exposure is at this event.
TORA and SEI Announce Product Training Center admin Thu, 12/06/2012 - 11:42
Aftermarket manufacturers now have a new tool to help spur sales—the SEMA Product Training Center. A joint effort of the Light Truck Accessory Alliance (LTAA) and the SEMA Education Institute (SEI), this new program allows manufacturers to efficiently and effectively provide product training to hundreds or even thousands of resellers throughout the industry for what they might spend to educate only a few using traditional means.
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