Industry experts will explore why traditional approaches to cultivating allyship often fall short and share actionable steps to embed allyship naturally within a workplace.

Having built a subscription army of more than 10 million and counting, this man has established himself as the go-to, one-site-fixes-all resource for anyone looking to tackle automotive repair.

Now in its 12th year, the annual competition showcases the best builds and boldest customizations at the SEMA Show.

This isn't just another event--it's your chance to make a real difference for the automotive aftermarket industry. Register now.

This time-honored tradition offers the opportunity to connect with the industry during an evening full of networking, cocktails, dinner and recognition.

By SEMA News Editors GM to Invest $888 Million in V8 Engine Production Plant General Motors announced plans to invest $888 million in its Tonawanda Propulsion plant in Buffalo, New York, to support the production of the sixth generation of GM's V8 engines, used in fullsize trucks and SUVs. This new...

A panel of industry veterans will discuss elements of effective training programs.

The SEMA Person of the Year award honors a person who has made outstanding contributions to the specialty-equipment industry over a year-long period.

The SEMA Show offers a number of ways to expand your brand's Show presence and generate excitement for new products, announcements, celebrity appearances and more.