Since 1963, SEMA has been at the forefront of the automotive specialty-equipment market, creating programs that support companies from all market segments of the industry. Manufacturers, distributors and resellers from all over the world look to SEMA to help them grow their businesses and identify...

South Dakota—Collector Car Appreciation Day: The South Dakota State Legislature issued a resolution commemorating Thursday, August 27, as Collector Car Appreciation Day in the state. The resolution was introduced by State Automotive Enthusiast Leadership Caucus member Representative Larry Zikmund...

Jeep Wranglers are increasingly popular globally, and that translates into export opportunities for U.S. manufacturers of aftermarket products for the iconic 4x4s. This article (focused on the Jeep market in Japan) is the first in a series to look at the top export markets for popular U.S. models...

Inaugurated in 2014, the SEMA Show’s annual Battle of The Builders (BOTB) event, a nationwide competition series that culminates at the Show each November, has become an essential element of the Show-week experience. Even though this year’s Show will not take place as planned, we wanted share some...

To deliver a viable marketplace solution amid a challenging year, SEMA is launching SEMA360, a major e-marketplace event taking place this November 2–6. Helping to address a void created by the absence of a 2020 SEMA Show, the SEMA360 experience will focus on manufacturer/reseller relationships, new...