By Ashley Reyes An important part of being an ally to women is engaging new people who don't fully understand or believe in the male-ally mindset. Knowing how to approach, engage and convert non-believers into allies is critical for both men and women to grow the conversation so that positive change...

The presentations offer valuable insights that address common challenges faced by women in the automotive industry.

By SEMA News Editors Barrow Joins SCCA as Director of Road Racing, Flanagan Transitions to Director of Program Services Jeff Barrow has joined the Sports Car Club of America (SCCA) as the organization's new director of road racing, taking over for Deanna Flanagan, who will transition to her new role...

New colors include yellow, orange, green, purple, pink and gray.

For the complete interview, please read PRI Magazine's Newly Appointed column with Michael Good in the May 2024 edition.

Attendees will learn about member resources, find open volunteer opportunities and forge valuable relationships that can drive their business forward.

The series will feature industry veterans and expert speakers who will share key insights and strategies for career and business advancement.

Spots are filling up for this event--March 26-27 in Diamond Bar--where you can test-fit prototypes and 3D scan and measure your vehicle.

The road to the 2024 SEMA Show, November 5-8 in Las Vegas, begins with the booth priority selection process. Make sure your brand is represented.