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Racing News: Honda Enters PPIHC With First-Ever Hydrogen-Powered Entry

By SEMA News Editors Honda Enters Pikes Peak International Hill Climb With First-Ever Hydrogen Entry Honda is entering the Honda CR-V e:FCEV as the first-ever hydrogen-powered vehicle to compete at the Pikes Peak International Hill Climb later this month. Prepped for competition by engineers at...

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FLN Member Spotlight: Mitchell Clarkes' Advice for Quick Decision Making

Get to know Clarke of Timbren Industries in his interview with SEMA News.

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Last Call: Register for '25 Ford Expedition, Lincoln Navigator Measuring Session in Detroit

Be among the first to access these next-generation vehicles during this special measuring session, June 24-25.

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SAVE THE DATE: The 2025 SEMA Market Report Drops June 30

The specialty-equipment industry's most comprehensive market report offers the latest data on consumer spending, category growth and industry trends.

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2025 SEMA Show: The Center of the Automotive Universe Returns; Register Before Price Increase

The automotive aftermarket is coming together in a big way with 4.6 million sq. ft. of exhibit space booked by thousands of leading brands.

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Applications Open for TORA Feature Vehicle Showcase Highlighting Truck and Off-Road Customization Trends

The Showcase gives builders a platform to exhibit their skills and brand in front of thousands of aftermarket professionals, buyers and media.

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ETTN Unveils Forward-Thinking Strategic Plan for Member Engagement and Growth

Exciting new initiatives will help members foster stronger industry connections, gain broader industry insight, and spotlight their latest achievements.

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ICYMI: Earn Marriott Bonvoy Rewards During the 2025 SEMA Show When You Stay With MGM Resorts

This new collaboration enhances your SEMA Show experience with greater flexibility, exclusive benefits and the ability to earn valuable rewards.

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#SheIsSEMA Spotlight: Sasha Hockersmith of The Lug Nut Guru on Growing a Business

Get to know Hockersmith, owner and CEO of The Lug Nut Guru, in her interview with SEMA News.

Council or Network Update

ETTN Tech News: June 2025 Edition

By Nick Wolgamott and Charles Woodruff This month’s edition of ETTN Tech News highlights significant developments across the automotive and transportation technology sectors. A legislative victory in Iowa sees the passage of House File 645, a law that grants race tracks protected status from noise...