It was the culmination of a hectic 90-day build schedule that engaged more than 100 volunteer wrenches ranging in experience from novice to expert. It took the combined efforts of dozens of aftermarket companies and installation facilities, and it took place across two time zones. In the end...

Throughout the South, In & Out Customs Owner Sage Thomas, aka, The Donkmaster, is known as the king of big-wheel racing. Born in Savannah, Georgia, and now based in Charleston, South Carolina, Thomas built his first Donk at 16 and dove headlong into the racing scene. Now he’s formed the National...

Among the highlights of the 2022 SEMA Industry Awards Banquet was the announcement of a bold five-year vision to expand the SEMA Show into an “all-city” Las Vegas experience. Officially called SEMA Week, the plan seeks to develop the world’s most passionate and exciting automotive event for both...

The 2022 Showcase featured nearly 2,000 products across multiple categories, including the freshly added advanced driver assistance systems (ADAS) and vehicle electrification categories. Literally hundreds of industry brands participated, with everything from street performance and racing to off...

Each year prior to the SEMA Show, exhibitors are polled on the new vehicles that, in their judgment, represent the best opportunities for accessorization via the aftermarket for the coming year. Vehicles are chosen in six distinct classes—including a brand-new class for 2022, EV of the Year—and the...

The specialty-equipment industry saw record-high sales over the past two years, as consumers continued to work on their vehicles during the pandemic. Although this record growth is beginning to level off and subside, sales remain solid and above pre-pandemic levels. The industry is also optimistic...

The automotive industry—and consequently the aftermarket—has entered a period of unprecedented change. Emerging technologies; new ways of doing business; and market, social and governmental forces are creating a barrage of opportunities and challenges for our industry. As a trade organization, SEMA...