The Performance Racing Industry Show week will kick-start for members of the Motorsports Parts Manufacturers Council (MPMC) with a general membership meeting on Wednesday, December 10.
Advanced technologies are driving new design, branding and lifestyle marketing trends. Technology has the power to make, move and reshape markets; however, vehicles are more than technology.
Attendees and exhibitors planning to use the Las Vegas Monorail for transportation during the 2014 SEMA Show can purchase discounted tickets online in advance.
Courtney Force raced to her second consecutive Funny Car victory in the NHRA Mello Yello Countdown to the Championship playoffs Sunday at the AAA Insurance NHRA Midwest Nationals.
If you’re an exhibitor with a significant revelation and you want to let the cat out of the bag, holding a press conference is the best way to get in front of the media. Hours of planning, preparation and strategy are required to successfully pull it off, but the results can be well worth it. It’s...
Questions From Your Industry PeersBack in July, my team and I had the opportunity to meet with the SEMA council leadership at its annual Council Summit in Pomona. We were invited to join the meeting to talk about the SEMA Data Co-op (SDC) and get feedback from this diverse gathering. What was...
The SEMA Garage Opens to Industry WowsAs the saying goes, you never get a second chance to make a good first impression. In recent months, the new SEMA Garage—Industry Innovations Center has officially thrown its doors wide open to SEMA members, welcoming them to let their creativity flow within the...