Automotive Concepts, a restyling shop from Minneapolis, Minnesota, is the winner of the 2025 SEMA PRO Cup Challenge for its accessorized '25 Ford F-150 SuperCrew that demonstrates the value and artistry of the automotive restyling industry. Held at the SEMA Show, the PRO Cup Challenge invites...

The SEMA Professional Restylers Organization (PRO) announced the recipients of its Manufacturer of the Year, PRO Restyler of the Year, Nat Danas Person of the Year, and the Jim Borre’ Lifetime Achievement Award at the 2025 SEMA Show. Manufacturer of the Year: Holman Holman was presented with the...

SEMA is calling on passionate members like you to get involved and make an impact! Volunteer now for Members-at-Large positions across SEMA's nine Councils and Networks. Serving as a volunteer leader is your opportunity to: Expand your network – Connect with fellow industry professionals and leaders...

The SEMA Professional Restylers Organization (PRO) is proud to recognize its members who are celebrating milestone anniversaries as members of PRO! These companies have played a significant role in advancing the automotive restyling industry, and we are proud to recognize them for their support...