The awards are presented to leading companies and individuals who have made exceptional contributions to the hot rod industry.

The SEMA Hot Rod Industry Alliance (HRIA) is bringing exclusive industry insight to the 2025 Grand National Roadster Show with a panel discussion focused on careers in the hot rod industry. Designed to spotlight the people, skills and opportunities driving the hot rod market, this session will give...

The SEMA Hot Rod Industry Alliance (HRIA) is proud to welcome its newest members! Focus Core – Modworks (Internet Related Service) More information: https://modworks.us/ WyoTech (Trade School) More information: https://www.wyotech.edu/

The SEMA Hot Rod Industry Alliance (HRIA) is celebrating four decades of passion, innovation and community by updating its official History Book, and members are invited to be part of it. HRIA is calling on current and past members to contribute photos, stories and personal reflections that capture...

SEMA is calling on passionate members like you to get involved and make an impact! Volunteer now for Members-at-Large positions across SEMA's nine Councils and Networks. Serving as a volunteer leader is your opportunity to: Expand your network – Connect with fellow industry professionals and leaders...

The SEMA Businesswomen's Network (SBN) Women’s Leadership Forum returns March 3–5, 2026, at Humphrey’s Half Moon Inn in San Diego, CA

By Love Lontoc The SEMA Businesswomen’s Network (SBN) made a powerful impact at the 2025 SEMA Show with a full week of education, engagement and celebration that showcased the innovation, leadership and community of women across the automotive aftermarket. From thought-provoking panels to hands-on...

Taking on the Rebelle Rally is no small feat, and for Lauren McCullough, it became far more than a test of skill behind the wheel. In this candid conversation with the SEMA Businesswomen’s Network (SBN), McCullough shares what the rally demanded, what it gave back and how pushing beyond her comfort...

The SEMA Businesswomen’s Network (SBN) is proud to highlight two outstanding members who were selected as 2025 Women MAKE Award recipients: Tiffanie Hartenstein of Oracle Lighting and Alex Parker of Redline Detection. Presented by the Manufacturing Institute, this prestigious national honor...

Every day, women across the automotive aftermarket are designing innovative products, leading teams, solving complex challenges, mentoring the next generation and elevating our industry in ways both seen and unseen. These women are engineers, creators, entrepreneurs, technicians, marketers...