Here are some exhibitor resources to help you track upcoming deadlines and stay on budget.

Reserve your spot at the mixer during The Trail Hero event on Thursday, October 2, from 5:00 p.m. to 7:30 p.m. MDT.

The first 25 registrants for SEMA MPMC's September 18 virtual panel will receive an Uber Eats voucher to use on the day of the meeting.

By Ashley Reyes

 

From the SEMA Washington, D.C., office

 

Classic Instruments in August welcomed Republican Michigan state Rep. Parker Fairbairn for a tour of its Boyne City, Michigan, facility, to share the impact of the aftermarket industry on the state's economy.

Neon Trees will bring their infectious pop-rock to help close out the 2025 SEMA Show with headliners Queens of the Stone Age and southern rock royalty The Black Crowes.

Ford's new global identity unifies motorsports and production vehicle development under one banner.

It was another newsworthy series of days for international trade and tariffs.

See details on new products including ICON Vehicle Dynamics' Leveling Kit for '24-'25 Ford Ranger Raptor and Holley's RetroFit LEDs.

From the SEMA Washington, D.C., office