At 370 days and $2.8 million later, the masterpiece was ready for its debut at the SEMA Show, where there was an immediate buzz on the Show floor.
Colby McLaughlin, SEMA's most recently appointed Person of the Year, will discuss how developing strategic relationships can lead to increased sales.
Get to know Bosley, OEM MP and L account analyst at Dee Zee Inc., in her interview with SEMA News
A panel of experts will share their insights into how the motorsports markets, track experience and more play a role in product development.
By SEMA News Editors
Get to the SEMA Show with ease and book your stay at a hotel along the monorail route.
Landing a spot on the TORA Feature Vehicle Trail earns not just bragging rights and acclaim for the builders but brand awareness for supporting manufacturers.
The annual event aims to educate policymakers, spark ideas and fuel discussions on expanding motorsports and adventure travel across the state.
By SEMA News Editors
Story and photos by Andreas Conradt, Automedia
BMW X5 Gets Neue Klasse Design Update
As part of BMW's expansion of the Neue Klasse design to models not using the Neue Klasse architecture, the German brand was recently spotted testing the upcoming X5/iX5 SUV bearing the unmistakable Neue Klasse look.