By SEMA News Editors
As specialty-equipment industry manufacturers once again prepare to descend on Las Vegas for the 2025 SEMA Show, November 4-7, it's important for exhibitors to keep critical deadlines and checklists at the forefront and take advantage of the many programs available to exhibitors that are designed to help your brand increase exposure and improve ROI.
In order to help your brand prepare to connect with dedicated buyers, influencers, dealers and automotive professionals, here are some exhibitor resources to help you track upcoming deadlines and stay on budget.
SEMA Show Deadlines List
This all-encompassing checklist provides a breakdown of deadlines for booth orders, rentals, booth vehicle applications, celebrity appearance notifications and more key dates, some of which are also detailed in this article below.
View the SEMA Show deadlines checklist.
Budget Checklist
This checklist allows exhibitors to keep track of all costs--like exhibit design, booth services, freight/material handling, labor and miscellaneous fees. Simply input the exhibiting company name for a personalized form.
View the SEMA Show budget checklist.
Upcoming Key Exhibitor Deadlines
Be sure to check out the complete list of deadlines for more dates, including several set for later this week.
- October 23: Last Day Freight Will Be Accepted at the Freeman Warehouse Without Penalty
- October 23: Hanging Sing/Banner Shipments to Advance Freeman Warehouse
- October 23: New Product Showcase Shipments to Advance Freeman Warehouse
- October 24: Photography Order -- Expo Ease
- October 24: Plant and Floral Order -- Expo Ease
Don't forget that the Exhibitor Services Manual, accessed at semashow.com/esm, is a one-stop shop for all things related to exhibiting at the SEMA Show. It contains everything companies need to know to exhibit like a pro, including the deadline and budget checklists.
And now that you know these dates, exhibitors can also lock in the guaranteed lowest hotel rates by booking in the official SEMA Show Block provided by OnPeak.
Have questions or need help? Call us at 9:00 a.m. to 5:00 p.m. ET, Monday through Friday, at 508-743-8571 or email AAPEXSEMA@maritz.com.



