Mon, 11/01/2021 - 14:28

SEMA News—November 2021

EVENTS

The 2021 SEMA Show Guide for Attendees

10 Essential Strategies to Maximize Your Return on Investment

By Mike Imlay

SEMA Show
The return of the 2021 SEMA Show will introduce attendees to
exhibitors showcasing two years’ worth of new products and
innovations developed since the last trade event. With so much
to experience, attendees will want to hit the Show floor with a
solid game plan.

The final countdown to the 2021 SEMA Show has begun, and expectations couldn’t be higher. With the last live Show having taken place a full two years ago, the aftermarket is roaring back to do business November 2–5 in a greatly expanded Las Vegas Convention Center (LVCC). If you’re a Show attendee, there will be much to see and experience that’s entirely new, updated or enhanced in some way, and while getting lost in all the booths, demonstrations and automotive eye candy might be fun, you don’t want to lose your business focus.

“As an attendee or buyer, your goal is obviously going to be maximizing your return on investment, especially after the many transformations our industry experienced since the last live SEMA Show,” said SEMA Vice President of Events Tom Gattuso. “Exhibitors and attendees alike have made a substantial commitment to our 2021 Show, and we’re 100% committed to their success. We’re on track to deliver an exciting, forward-looking Show that will reconnect the industry. If you’re an attendee, efficiently allocating your time and energy at the Show—and leveraging many of the special features we’ve created to help enhance business—can pay dividends in 2022 and beyond.”

With that in mind, the following are some proven attendee strategies for staying on track to get the most from the trade event (while still maintaining the fun
factor).

West Hall
The Las Vegas Convention Center’s new West Hall has allowed
the 2021 Show to spread its footprint and realign Show
sections for improved traffic flow. Be sure to consult Show
guides and the SEMA Show app ahead of time in mapping your
itinerary.
1. Arrive With a Game Plan

Not surprisingly, SEMA Show surveys continually confirm that the most successful buyers are those who arrive at the Show with a game plan. Perhaps the single best step you can take right now is to download the 2021 SEMA Show mobile app.

Although the SEMA Show floor is organized by category and numbered to improve navigation, the app contains detailed exhibitor information, interactive floorplans, daily event information, updates and news—all accessible from your mobile device. In addition, it features a scanning function that allows attendees to capture product and exhibitor information from feature vehicles on display as well as from the New Products Showcase. Show organizers like to say that the app “puts the entire SEMA Show in your pocket,” and it’s available as a free download from your mobile device’s native app store or by logging on to www.SEMAShow.com/app.

You can also get a jump on Show Week by reviewing the Show website
(www.SEMAShow.com) and various SEMA publications, including SEMA eNews, SEMA News and Show Preview magazines. The publications can be especially valuable in highlighting the latest market research and industry trends you’ll want to explore more deeply at the Show.

“The SEMA Show app and SEMA publications are specifically designed to assist with planning before the Show and help with your Show itinerary while you are there,” Gattuso said. “Many of those resources also live past the Show in some form, because an important part of every Show plan is a good post-Show follow-up strategy and analysis.”

In building your Show game plan, you’ll first want to consider what your current customer base looks like and expects in the way of products and services. Next, you’ll want to evaluate your business and its strengths along with the ways you’d like to improve or expand it.

After that, the key is to identify the Show sections and features that not only reflect your current business interests but also potential growth areas. Then, using those resources in combination with the SEMA Show online floorplan
(www.SEMAShow.com/floorplan) or app, map out a rough itinerary of the exhibitors and features you most want to visit once on-site.

Monorail
With new construction taking place throughout Las Vegas,
transportation to and from the Show is a key consideration.
Fortunately, their are numerous and convenient options,
including the Las Vegas monorail.
2. Choose Your Transportation Options Ahead of Time

Las Vegas is a bustling city, with exciting new building projects cropping up constantly. That can impact travel times to and from the convention center, but there are many ways to make your commute a breeze. Again, it just takes a little advanced planning.

First there’s the Monorail, which stops right in front of the LVCC. Trams run from seven stations serving the Las Vegas Strip every four to eight minutes throughout the day. Run times start as early as 6:00 a.m. and continue until 2:00 a.m. on Show days (3:00 a.m. on Friday). Allow ample time to board during peak hours.

Another option is the free shuttle bus service available each Show day from most major hotels. The buses run every 20–30 min. to and from partner hotels.

In addition, taxi and ride-sharing services also operate from three designated transportation hubs where taxis and services such as Uber and Lyft can drop off and pick up quickly and easily.

Finally, registered buyers (retailers, warehouse distributors and jobbers) who are SEMA members can also utilize the express taxi lines from the LVCC on Tuesday through Thursday, 2:00 p.m.–5:00 p.m., and Friday, 2:00 p.m.–4:00 p.m. (For details regarding the express taxi lines for member buyers, visit Member Central upstairs in the LVCC Grand Lobby.)

Note that parking for personal vehicles is limited due to ongoing LVCC expansion, making the above transportation choices even more attractive. After all, your goal is to spend your valuable time at the Show, not in traffic.

For complete details about all of the above, including timetables, hubs and stops, see p. 276 of this issue or visit www.SEMAShow.com as well as the SEMA Show app.

3. Attend Tuesday Morning’s New Products Awards Breakfast

Since finding new products is a high priority for buyers, you won’t want to miss the SEMA Show’s annual New Products Awards Breakfast, which takes place Tuesday, November 2, from 7:30 a.m.-9:00 a.m. in the Westgate Las Vegas Casino & Hotel’s Paradise Event Center. The breakfast features awards for outstanding achievements in the development of products being introduced to the automotive specialty-equipment market at the Show.

Products are judged in 16 award categories, and each category recognizes one winner and two runners-up. That makes it a unique opportunity for trendspotting and surveying all the top innovations across a broad range of industry segments. It’s also a great opportunity for networking (see below) and an ideal way to get a jump on the Show as it kicks off the industry’s most important week of business.

4. Explore the New Products Showcase

This year, the New Products Showcase is moving to the Upper South Hall, booth #31255. Experienced attendees know that this is a must-see Show feature, and many make it their very first stop on opening day. The showcase puts thousands of new products on display each year from manufacturers representing every industry segment. Occupying 30,000 sq. ft. of exhibition space for 2021, it’s not only a window into what we can expect in the year ahead but also a look at the accumulated innovation that has taken place over the past two years while the SEMA Show was on hiatus.

The New Products Showcase helps buyers focus their efforts on the companies they want to see to appeal to consumers and keep inventories fresh. Likewise, media attendees get a glimpse of the latest trends emerging from the specialty-
equipment realm. Additionally, complimentary on-site scanning tools enable communications between buyers and exhibiting companies to generate leads and drive future sales. Attendees can also use the provided information to build their week’s itinerary using the SEMA Show app.

5. Leave Plenty of Time to Investigate the Show Floor

With your game plan in hand, it’s time to hit the Show floor. Seek out your priority exhibitors for meaningful conversations about their new products and visions for 2022 and beyond, but also carve out plenty of time to simply walk the Show without a specific agenda.

“View it as a serendipitous exploration of what’s happening in the industry,” Gattuso said. “You’ll likely find new companies that you didn’t know of before, with products or services that can help your business evolve.”

To that end, the Show also presents numerous features and demonstrations geared toward a variety of industry trends and interests. For 2021, make sure to include the following on your must-see list:

  •     Feature Vehicle Displays (Various Locations)

The SEMA Show is renowned for the innovative parts and accessories displayed on Show vehicles representing every industry niche, from cars and trucks to powersports. Much more than rolling works of art, the vehicles offer an in-person look at real-life applications of the aftermarket’s latest and most impressive products. Located throughout the LVCC, the displays connect with Showgoers as an extension to the exhibit booths of the product creators.

  •     The Chip Foose Experience (North Hall)

For the first time ever, SEMA Show attendees can experience Chip Foose’s many one-of-a-kind automotive designs and renderings presented all in one place. In fact, 60 of his most famous designs and sketches featuring 20 of his most famous builds will be on display, including Ridler Winners and “Overhaulin’” builds. Foose will also demonstrate a live drawing/design on the stage—with projection onto big screens—creating a new set of custom wheels. You’ll then be able to observe the Wheel Pros team employ a CNC machine to cut out Foose’s custom wheel design live in the Wheel Pros Garage.

  • SEMA Electrified (North Hall)

As a trade association, SEMA looks down the road for emerging trends in performance and hot rodding, and it views vehicle electrification as a modern-day expression of those enthusiast pursuits. SEMA Electrified is designed to showcase where this growing electrified vehicle (EV) segment might take us in the next five years and into the future. Attendees will see some incredible custom EV conversions and the parts, products and surprising technologies that are currently driving the market.

  • SEMA Overland Experience (West Hall, Booth #62234)

Buyers at the 2021 SEMA Show will discover products and vehicles specifically dedicated to overlanding in the all-new SEMA Overland Experience area. Moving to the West Hall, the special exhibit will include dozens of customized vehicles with fully popped-out tents, sunshades outfitted for survival, and portable kitchen systems—all displayed courtesy of exhibitors supporting the growing overlanding market. With many similarities and crossovers to off-roading, overlanding has strong roots in Australia, South Africa and certain parts of South America, and it has taken off in the United States during the past decade.

  • The Boring Company Tunnel

Traversing the entire 2021 SEMA Show will be quicker and easier than ever thanks to Elon Musk’s new Boring Company Tunnel. The recently completed project actually consists of two parallel tunnels 40 ft. below the LVCC. Dubbed the Convention Center Loop, the free system features three stations and a fleet of Teslas to run the 4,475-ft. distance between the South Hall and the new West Hall. It can whisk 4,400 attendees per hour across the 200-acre LVCC campus in under 2 min. (On foot, the walk would take half an hour.)

6. Recharge Your Enthusiasm With the Show’s Outdoor Activities

With an expanded LVCC floorplan, the 2021 SEMA Show is now able to stretch out, greatly expanding breathing room and improving traffic flow. In the process, the Show’s outdoor features will get even more shine. Designed to demonstrate industry products in action, the features reflect the industry’s passion and excitement (plus yet more feature vehicles loaded with industry products to see). Getting outside can be a powerful reminder of what draws you to this industry in the first place. Key stops include:

  • Hoonigan (Silver Lot 3)

A hit with Showgoers when they debuted at the 2018 SEMA Show, the Hoonigan gang returns for 2021 with an exhibition that transforms the Silver Lot into a faithful recreation of Hoonigan’s iconic Compton “Burnyard.” The outdoor exhibit will encompass celebrity influencers from the automotive realm and beyond as well as the brand’s signature antics, consisting of burnouts, donuts, wall taps, massive hucks and more. After the SEMA Show, attendees can also re-experience all the action on Hoonigan’s YouTube channel through an hour-long special.

  • Ford Out Front (Silver Lot)

Visit Ford Out Front to see customization and capability. Located in front of the Central Hall, Ford Out Front provides SEMA attendees the opportunity to experience the power and performance of Ford vehicles by taking a ride with a professional driver. Whether you like to burn rubber or hear the call of the wild, the vehicles at Ford Out Front put on quite a show. Make sure you stop by the Ford Performance Parts trailer to see what’s new in parts and accessories. Don’t miss the action-packed drifting by SEMA’s ultimate fun-haver, Vaughn Gittin Jr., and stay to watch the newest addition to Ford Out Front, the Bronco family.

7. Take Advantage of Networking Events

Trade shows are all about forging business connections. In addition to connecting you with exhibitors on the Show floor, the SEMA Show also affords networking opportunities to further the interpersonal connections that can enrich you and your business.

Throughout Show Week, SEMA councils and networks will host numerous activities in and out of the LVCC (see p. 270).These especially offer a once-a-year chance to link up with like-minded professionals, celebrate the achievements of industry leaders, expand knowledge, and explore ways to get involved in year-round SEMA activities. (For further information about SEMA council and network activities, consult the SEMA Show Pocket Guide and/or the Show app, or visit SEMA Central.) Two of the Show’s biggest networking opportunities are:

  • The International Happy Hour (Wednesday, November 3, 5:00 p.m.–6:30 p.m., LVCC West Hall, Room W233)

The International Happy Hour is the SEMA Show’s largest annual international specialty-equipment trade gathering. Attendees can join the event, have a drink on SEMA, and meet top international buyers and a panel of distinguished international journalists who serve as SEMA Global Media Award judges.

  • The SEMA Industry Awards Banquet (Thursday, November 4, 6:00 p.m.–11:00 p.m., Westgate Garden Patio and Paradise Event Center)

The SEMA Industry Awards Banquet is the automotive specialty-equipment market’s premier awards ceremony, where industry excellence and achievements are celebrated. Held annually, the event is the industry’s single largest gala, attended by more than 2,500 automotive icons, professionals, supporters and celebrities.

This year’s event will feature a networking cocktail hour, dinner and special entertainment, including the finale of the SEMA Launch Pad competition. The program also includes the announcement of the SEMA Person of the Year, Manufacturer of the Year, WD of the Year, Rep Agency of the Year, Gen-III Innovator of the Year and tributes to this year’s SEMA Hall of Fame inductees: Jessi Combs, Rick Love, Bob Moore and Carl Schiefer.

SEMA Show
SEMA Show Education seminars connect attendees with
industry icons and leading experts across a broad range of
industry and business topics. The track schedule allows
participants to expand their knowledge and still spend plenty
of quality time on the Show floor.
8. Advance Your Professional Education

Featuring industry icons, celebrities and top subject-matter experts, the SEMA Show Education Program makes it easy for you to take advantage of learning opportunities and still have time to see new products and connect on the Show floor. Sessions begin on November 1, the day before the SEMA Show officially opens, and include offerings through Friday, November 5.

“Over the past year, SEMA turned to virtual education to provide members and the industry with world-class learning opportunities, and now we’re excited to build on that program again to deliver a newly expanded in-person experience at the 2021 SEMA Show,” said Gary Vigil, SEMA senior manager of professional development.

In fact, SEMA and its partners—the Society of Collision Repair Specialists, the Inter-Industry Conference on Auto Collision Repair, and the Tire Industry Association—are set to deliver their most comprehensive and relevant education program ever, homing in on subject matter that excites passion and that the aftermarket industry cares about. This year’s topic list includes seminars on automotive electronics, aftermarket updates and future trends, digital marketing, legal and regulatory issues, small-business strategies, vehicle electrification, and emerging vehicle technologies.

Especially new for 2021 is a leadership track sponsored by the world-renowned Dale Carnegie Program. There will also be a fresh batch of Brew Talks, a “Builders Talk Business” panel, and a CEO series. For details about Show education, consult the SEMA Show Pocket Guide, the Show app, or visit www.SEMAShow.com/
education for quick and easy registration.

9. Keep at It Through Friday

Years ago, Friday was considered a “wind-down” day at the SEMA Show, but that’s not the case nowadays. Business continues to get done on the Show floor right up to the event’s closing at 4:00 p.m. Show features and demonstrations also continue at full speed, making Friday an excellent day to catch up on activities you may have missed earlier in the week. In addition, two special post-Show events make staying at it through Friday especially worthwhile:

  • The SEMA Cruise (Silver Drive)

Vehicles from the 2021 SEMA Show begin parading out of the Convention Center at Show close—4:00 p.m., November 5—to the delight of thousands of fans in grandstands along the route. Each year an impressive contingent of vehicles takes part in the Cruise, which for 2021 winds its way toward the West Hall parking lot and SEMA Ignited, the Show’s official after-party. Open to the public, the festivities include prize giveaways and entertainment. For attendees and crowds alike, the Cruise has become one of the Show’s most anticipated events and a perfect place to see how the industry resonates with enthusiast
consumers.

  • SEMA Ignited (West Hall Parking Lot)

The 2021 SEMA Show culminates at SEMA Ignited, the official after-party that gets hopping immediately after the Show ends. The event takes place in the LVCC West Hall Parking Lot—just a short walk away—and is free to all credentialed Show attendees.

Introduced in 2014, the annual event is also open to the general public, giving consumers the chance to glimpse some of the vehicles and excitement from the world-famous, trade-only SEMA Show. The party is a great way for Showgoers to unwind from the week while enjoying a night of food, entertainment, drifting demonstrations and more. Gates open at 3:00 p.m., and your SEMA Show badge serves as your free ticket. For more information, visit www.SEMAignited.com.

10. Top It All Off With a Post-Show Follow-Up Plan

As much as pre-event planning and execution are crucial for a successful SEMA Show, so is a post-event follow-up strategy. You’ll likely return home with a host of leads that you’ll want to pursue immediately.

“The weeks directly after the Show are a crucial period to speak with the exhibitors you met,” Gattuso observed.

If you utilized the SEMA Show app, you’ll be able to retrieve your leads as well as any vehicle, company and product information you scanned throughout the Show. Plan to reconnect with your leads as soon as possible as well as over the next six months, 12 months and three years. Make it an ongoing dialogue. In the end, those continued industry connections are what the Show is all about.

QRGet the Official Updates

Note that www.SEMAShow.com, SEMA eNews and www.sema.org are the official and trusted sources for SEMA Show news and announcements. Please consult SEMA websites for the most up-to-date and accurate Show information.

Plan Now to Attend the Show

If you haven’t yet registered to attend the 2021 SEMA Show, taking place Tuesday–Friday, November 2–5, there’s still time. Visit www.SEMAShow.com/attendee to register.

Attendees can also see who’s exhibiting through the updated floorplan at www.SEMAShow.com/floorplan.

To register for SEMA Education tracks, go to www.SEMAShow.com/education.

QRThe Show’s a Go! Health and Safety Measures for 2021

SEMA is 100% committed to holding the 2021 SEMA Show to present two years’ worth of specialty product innovations, vehicle trends and industry-leading education. As always, attendee health and safety will be a priority. Here are some things to know:

  • SEMA Will Follow State and Local Requirements: The COVID-19 landscape and state and local requirements are changing week to week. With this rapid pace of change, SEMA will stay on top of the specific measures that will be required right up to and throughout Show Week.
  • The SEMA Show Is Hosted in a Clean Facility: The LVCC has been awarded the Global Biorisk Advisory Council (GBAC) STAR certification, which demonstrates the highest standards for daily cleaning, air filtration and sanitization. It is the gold standard for safe facilities and includes:
  1. Deep cleaning the campus prior to the Show.
  2. Implementing enhanced sanitation with a focus on high-touch areas such as door handles, escalator handrails and seating areas.
  3. Utilizing electrostatic sprayers containing approved disinfectant on high-touch surfaces during off-peak hours.
  4. Adding UV lights to disinfect select areas.
  5. Sanitizing restrooms on an hourly basis.
  6. Increasing back-of-house cleaning frequency.
  7. Sanitizing all audio-visual equipment between uses.
  8. Increasing frequency of waste removal.
  • QRThe LVCC Maintains Clean Air: The LVCC has invested in HVAC upgrades to allow for greater ventilation. Filters have a quality rating of MERV 14, which is the same as a hospital-grade filtration system. The frequency of the filter changes and the outdoor air exchange rate have both been increased.
  • There Are Provisions for Clean Hands: Keeping hands clean helps prevent the spread of germs, such as COVID-19. Hand-sanitizer stations will be placed in all public spaces, meeting room corridors, Show floor areas and food and beverage areas. Participants are encouraged to regularly wash and disinfect their hands.
  • The 2021 Show Floor Is 25% Bigger: With the additional 600,000 sq. ft. of West Hall exhibit space, the overall SEMA Show floorplan has grown, providing more room to spread out.
  1. Select aisles have been widened for enhanced attendee flow.
  2. Show navigation is improved, allowing for optimal placement of new and returning event features.
  3. More meeting rooms are available than ever before to privately conduct important business conversations.
  4. 30% of the SEMA Show takes place outdoors.
  • AAPEX Requirements Differ From the SEMA Show: While the SEMA Show and AAPEX are held in tandem, AAPEX requirements apply only to the AAPEX event and not to the SEMA Show.
  1. As of press time, the co-owners of AAPEX—the Auto Care Association and the Automotive Aftermarket Suppliers Association—announced that they will require proof of a COVID-19 vaccination or a negative COVID PCR test be administered prior to arrival in order to attend their 2021 event at the Sands Expo Center.
  2. AAPEX co-owners are also evaluating the potential for on-site testing for those unable to be vaccinated or to obtain a negative PCR test prior to the show. These measures will be administered through a third-party verification platform and on-site screening. Additionally, while subject to change, as of July 30, Nevada was requiring masks for all indoor events in Las Vegas. AAPEX will announce more details as they become available.

QRAs noted above, the SEMA Show takes place at the LVCC, a separate location recently awarded the GBAC Star Facility Accreditation in recognition of superior health and safety measures. In addition, SEMA is implementing its own measures in keeping with state and local guidelines.

Mon, 11/01/2021 - 14:24

SEMA News—November 2021

2021: At Last—A Show to Reconnect!

By Chris Kersting

Chris KerstingIt has been two long years since the industry last gathered in Las Vegas for our annual trade event, so for everyone who has waited in anticipation, welcome to the 2021 SEMA Show!

As this issue of SEMA News goes to press, more than 1,300 manufacturers are registered to exhibit, presenting the opportunity for Show attendees to access two years’ worth of outstanding new products and innovations. There is nothing like the SEMA Show to bring together resellers from far and wide, along with manufacturers eager to demonstrate the ingenuity, originality and value of their latest product offerings.

There will also be an incomparable display of incredible cars and trucks, remarkable booth presentations and the only-at-SEMA opportunity to take in emerging trends in customization, performance mods and our dynamic automotive culture. SEMA Show 2021 also offers stunning new facilities to explore, a spacious new Show layout, and a Show packed with new experiences.

Attendees arriving at the Show will find that much has changed. Pro tip: Take advantage of the free SEMA Show app, especially in this year of changes. The app brings together exhibitor information, interactive floorplans and event information, all at your fingertips through your mobile device. It also features a scanning function to capture product information from feature vehicles on display throughout the Show and from the New Products Showcase. And FYI, the New Products Showcase (always a key path to discovery for buyers and media) will be in the Upper South Hall and have a larger footprint this year, thanks to strong participation from exhibitors with a backlog of new products to reveal.

Must-see Show features are detailed elsewhere in this issue, but some, such as the Chip Foose live design demonstration, offer clear illustrations of today’s manufacturing technology. Following Foose’s demonstration, the team will use a CNC machine to cut out Foose’s custom wheel design.

And for the first time ever, there will be a dramatic showdown this year between SEMA Launch Pad finalists at the Thursday-night SEMA Banquet. The supercharged Launch Pad program, which yields reality-style content that exposes our industry’s best and brightest innovators to millions around the world, will culminate at the bigger, brighter SEMA Banquet, where cameras will be rolling.

There are more than a million square feet of outdoor activation space, including feature vehicles, displays, drifting and ride-and-drive experiences. Not least among them will be the new Hoonigan daily Burnyard Bash shows that will transform the Silver Lot into an event setting for a live audience, with daily social-media updates and a YouTube special that will air after the Show.

The newly completed 1.4-million-sq.-ft. West Hall now offers SEMA expanded opportunities to develop immersive displays, including the all-new SEMA Overland Experience. At the Overland Experience, buyers can explore dozens of customized vehicles outfitted for survival, supporting rapidly growing enthusiast interest in self-contained adventure travel.

Complicating planning this year has been the ever-changing COVID landscape that has required continuous adjustments from week to week. We appreciate the patience of our industry members and the perseverance to make it to this moment. With that in mind, we are pleased to have this opportunity to return to the world’s greatest gathering of automotive business opportunities, to reconnect, and to get set for a successful 2022. Thank you all for helping to make this event happen, and we wish you a productive and exciting SEMA Show week!

Mon, 11/01/2021 - 14:17

SEMA News—November 2021

EVENTS

SEMA Show Transportation Guide

Options for Getting to and From the Convention Center

By SEMA Editors

Shuttle Bus

SEMA Showgoers are encouraged to use hotel shuttles and the Las Vegas Monorail to get to and from the SEMA Show in Las Vegas, as parking will be impacted by construction at the Las Vegas Convention Center (LVCC) during the event. Free hotel shuttle service will be available to and from the LVCC and more than 45 hotels, and discounted tickets are available to Showgoers for the Monorail, which will operate at extended hours during SEMA Show week.

Monorail

The monorail is a great option for getting to the SEMA Show each day. Trains arrive every 4–8 minutes and will begin operation at 6:00 a.m. on SEMA Show days (Tuesday–Friday, November 2–5).

There  are  seven  stations  along the Las Vegas Monorail route. With a  total  of  nine  running  trains,  one  train  arrives at each station every few minutes.

The extended Show hours are:

  • Monday, November 1: 6:00 a.m.–12:00 a.m.
  • Tuesday, November  2–Thursday, November 4: 6:00 a.m.–2:00 a.m.
  • Friday, November 5: 6:00 a.m.–3:00 a.m.

Stations:

  • MGM Grand Station
  • Bally’s/Paris Station
  • Flamingo/Caesars Palace Station
  • Harrah’s/The LINQ Station
  • Las Vegas Convention Center Station
  • Westgate Las Vegas Resort & Casino Monorail Station
  • SAHARA Las Vegas Station

Look for Monorail kiosks throughout the Las Vegas Convention Center and at participating hotels to purchase discounted tickets. Showgoers can save money and purchase discounted multi-day Monorail passes. For more information, call 702-699-8200.

Discounted Ride Passes:

  • Single Ride: $5
  • 24-Hour Pass: $13
  • Two-Day Pass: $23
  • Three-Day Pass: $25
  • Four-Day Pass: $32
  • Five-Day Pass: $38
  • Seven-Day Pass: $49
Ride Sharing

There will be three designated transportation hubs where ride-sharing services, such as Uber or Lyft, and taxis will be able to drop-off and pickup quickly and easily.

Las Vegas Convention Center:

  • Blue Lot (East End of Grand Lobby, adjacent to Central Hall)
  • Bronze Lot (South of South Hall)
  • West Hall Transportation Lot (Adjacent to West Hall )
Taxis and Limousines

There are three designated drop-off and pick-up areas.

Las Vegas Convention Center:

  • Blue Lot (East End of Grand Lobby, adjacent to Central Hall)
  • Bronze Lot (South of South Hall)
  • West Hall Transportation Lot (Adjacent to West Hall )

Registered buyers (retailers/WDs/jobbers) who are SEMA members will be able to utilize the express taxi lines from the Convention Center on Tuesday–Thursday, 2:00 p.m.–5:00 p.m. and Friday, 2:00 p.m.–4:00 p.m. For details regarding the express taxi lines for member buyers, visit the SEMA Association Center upstairs in the Grand Lobby.

SEMA Show On-Site Parking

The Las Vegas Convention Center expansion project has impacted on-site parking. Limited parking is available at the facility and adjacent parking lots and rates are subject to change without notice. Plan in advance if you will be commuting to and from the Show in a personal vehicle. Updated parking information will be available on www.SEMAShow.com, in the mobile app, or by calling the Las Vegas Convention and Visitors Authority at 877-VISITLV or 702-892-0711.

Limited parking at the following locations:

Platinum Lot - Las Vegas Convention Center – $10
937 East Desert Inn Rd.

Piero's Italian Cuisine Restaurant - $50
355 Convention Center Dr.

Renaissance Las Vegas Hotel – $50
3400 Paradise Rd.

Las Vegas Marriott – $40
325 Convention Center Dr.

Courtyard by Marriott Las Vegas Convention Center – $40
3275 Paradise Rd.

Springhill Suites by Marriott Las Vegas Convention Center – $40
2989 Paradise Rd.

Westgate Las Vegas Resort & Casino – $30
3000 Paradise Rd.

SEMA Show Hotel Shuttles

Complimentary shuttle bus service is provided each morning and afternoon between the LVCC and official hotel partners every 20–30  minutes on all Show days. The shuttle stops at two transportation plazas—the Majestic Lot (across the street from the West Hall) and the Bronze Lot. Route numbers will coordinate with which hotel properties they service. Hotel shuttles will carry an average of 55 passengers and will be marked with a route number. For shuttle service to Wynn/Encore, use the SEMA-to-AAPEX Shuttle. A complete list of hotels, pickup locations and route details are available at www.SEMAShow.com.

Shuttle Bus Schedule

Shuttle Service from Official Hotels to SEMA Show

Date AM Shuttle
20-25-minute intervals
PM Shuttle 20-25-minute intervals
Tuesday, Nov. 2

7:00 AM–10:30 AM

3:30 PM–6:30 PM

Wednesday, Nov. 3

7:00 AM–10:30 AM

3:30 PM–6:30 PM

Thursday, Nov. 4 7:00 AM–10:30 AM 3:30 PM–6:30 PM
Friday, Nov. 5

7:00 AM–10:30 AM

2:00 PM–5:00 PM

 

Interhall Shuttle: Service runs between Encore at Wynn Las Vegas, The Palazzo Resort Hotel Casino, The Venetian Resort Hotel Casino, and Wynn Las Vegas. Route timing may be affected by traffic and weather conditions.

Wheelchair accessible transportation is available during hours of operation.
Call 1-866-439-8563 (Please allow 30 minutes).

For all shuttle inquires call 1-866-439-8563

Shuttle Bus Pickup Locations

Route Hotel Boarding Location
1

Excalibur

 

Luxor Hotel & Casino

Rotunda Entrance

 

Walk to Excalibur

2

New York New York

 

Park MGM

Right of Main Entrance

 

Tour Bus Area

3

Aria Resort & Casino Las Vegas

 

Vdara Hotel & Spa

Tour Bus Lobby

 

Walk to Aria – Tour Bus Lobby

4

OYO Hotel and Casino 

 

Tropicana LV – A Doubletree by Hilton

Walk to Tropicana

 

North Entrance

5

Planet Hollywood Resort & Casino

 

Elara, Hilton Grand Vacations

 

MGM Grand Hotel & Casino

 

The Signature at MGM Grand

Tour Bus Area

 

Planet Hollywood Tour Bus Area

 

Grand Garden Arena Entrance

 

Walk to MGM

6

Bellagio

 

The Cosmopolitan of Las Vegas

Tour Bus Lobby

 

Walk to Bellagio

7

Bally’s Las Vegas 

 

Paris Las Vegas

 

The Cromwell

 

Tuscany Suites and Casino 

North Entrance on Flamingo Rd.

 

Walk to Bally’s

 

Walk to Bally’s

 

Outside Main Lobby

8

Caesars Palace

 

The Westin Las Vegas Hotel & Spa

Coliseum Entrance

 

Right of Main Entrance

9

Flamingo Las Vegas

 

Harrah’s Las Vegas

 

Hilton Grand Vacations @ Flamingo

 

The LINQ Hotel & Casino 

Tour Bus Area by Parking Garage

 

Harrah’s Tour Bus Area by Parking Garage

 

Tour Bus Area by Parking Garage

 

Walk to Harrah’s

10

The Mirage Hotel & Casino

 

Treasure Island 

 

Trump Hotel Las Vegas 

North Valet Entrance

 

Curbside on Sirens Cove

 

Curbside in Front of Hotel

11

Circus Circus Hotel

 

Hilton Grand Vacations on the Strip

Main Entrance

 

Main Entrance

12

Palace Station

 

The STRAT Hotel

Tour Bus Area

 

West Entrance

13

Hilton Grand Vacations Las Vegas CC

 

SAHARA Las Vegas

Curbside on Karen Ave.

 

Tour Bus Area – Las Vegas Blvd

14

Downtown Grand 

 

Golden Nugget 

Walk to Golden Nugget

 

Carson Tower Entrance

SEMA to AAPEX (see details below)

Encore at Wynn Las Vegas

 

Palazzo Resort Hotel & Casino

 

Venetian

 

Wynn Las Vegas

Board at Sands Expo

 

Board at Sands Expo

 

Board at Sands Expo

 

Board at Sands Expo

 
SEMA-to-AAPEX Shuttle

Complimentary shuttle service is available to the AAPEX Show at the Sands Expo Center. Pick-up/drop-off locations will be at the Bronze Lot (back of South Hall) and Majestic Lot (LVCC West Hall Transportation Lot).

Hours of Operation:

  • Tuesday–Thursday: 7:30 a.m.–6:30 p.m.
  • Friday: 7:00 a.m.–10:30 a.m. and 2:00 p.m.–5:00 p.m. (no midday service)
Shuttle Bus SEMA Show Loop

The Shuttle Bus SEMA Show Loop is available to transport Showgoers from one side of the Convention Center to the other. Shuttles run every 15 minutes and stop at the LVCC West Hall Transportation Lot (Majestic Lot), back of Central Hall Door 9, and east end of the Bronze Lot (back of South Hall). There will be 25-passenger mini buses marked “SEMA Show Loop.”

Hours of Operation:

Saturday: 11:00 a.m.–5:00 p.m.
Sunday: 8:00 a.m.–9:30 p.m.
Monday: 8:00 a.m.–8:00 p.m.
Tuesday–Thursday: 8:00 a.m.–6:00 p.m.
Friday: 8:00 a.m.–3:00 p.m.

Strip and Downtown Express (SDX)

Las Vegas public bus service runs from downtown Las Vegas to the LVCC, and to the Strip. Service includes 18 stops between the LV Premium Outlets in downtown, to the City Parkway, to the LVCC, to the Fashion Show Mall/Bellagio/Excalibur/Mandalay Bay and to South Strip Transfer Terminal. For more detailed information, visit www.rtcsnv.com or call the Regional Transportation Commission of Southern Nevada at 702-228-7433.

Hours of Operation:

  • Daily: 9:00 a.m.–12:30 a.m., approximately every 15 min.
  • Service starts at 7:00 a.m. on days with major conventions at the LVCC.
Airport Shuttle

Shuttle service to McCarran International Airport will run every 30 minutes. The  airport shuttles will pick up at Majestic Lot (across the street from the West Hall) and the Bronze Lot.

The price is $10 per person (cash only); pay at the bus.

QRHours of Operation:

  • Thursday: 7:00 a.m.–6:30 p.m.
  • Friday: 7:00 a.m.–5:00 p.m.
Mon, 11/01/2021 - 14:11

SEMA News—November 2021

EVENTS

2021 Battle of the Builders

A Survey of This Year’s Aspirants

Compiled by SEMA News Editors

Since the inception of the SEMA Show’s annual Battle of The Builders (BOTB) event in 2014, the nationwide competition series that culminates at the Show each November has become one of Show Week’s most anticipated events. While the cancellation of last year’s Show forced the competition to be held remotely, BOTB is back for 2021 with myriad offerings from the many builders and fabricators who’ve spent untold thousands of shop-hours in the past year to transform their automotive dreams into reality.

As of press time, some of the vehicles were only renderings, while others were completed builds and others still were in various states of progress. SEMA Show booth assignments for many of the vehicles were also pending at the time of publication, so confirmed appearances are noted in the text. Due to space constraints, we’re unable to publish every single entry received, but thanks to all for your support and dedication to the craft.

TjinNeil Tjin, Laguna Niguel, California

’19 Ford Mustang Mach-E

The first of what eventually promises to be many Ford Performance EVs to enter BOTB, this Mach-E features numerous custom touches, starting with the Porsche Signal Yellow Orange paint and the custom front splitter, side skirts, rear valance and color-matched flares. The car rides on a one-off, fully adjustable Air Lift suspension and turns custom Rotiform rims and Falken tires that are braked by a custom Baer disc kit. Also on board are an e-bike and a boogie board mounted on a Yakima rack system, and custom LED lights provide illumination. Inside, the Ford sports a custom all-white interior with Recaro seats and a Kicker audio system, and custom solar panels can be found on the rear window and roof.

TilleyMike Tilley, Runnels, Iowa

’70 Ford Mustang Mach 1

Built for speed, this ’70 Mustang sports a supercharged ’14 Shelby 5.8L GT500 engine that pumps out 800 hp. Backing it is a Tremec six-speed transmission, and a Mustang II front suspension incorporates rack-and-pinion steering. In the back, a Currie 9-in. rearend and a custom four-link coil-over suspension are integrated within a tubular subframe; Wilwood disc brakes bring the steed to a stop. Custom-molded ground effects adorn the exterior, as do a hand-built hood and deck lid, a custom front spoiler, tucked bumpers, flush door handles, shaved drip rails and painted graphics. A custom leather interior hosts modern amenities such as air conditioning and a digital instrument panel, and a custom center console and billet button array provide both enhanced functionality and aesthetics.

FlanaganJohn Wargo, Flanagan, Illinois

’67 Chevrolet Nova

Booth: Sony Car Audio, #12229

Scarcely a stock body panel can be found on this Chevy, starting with the channeled body and shaved trim and rails and continuing on to the Tesla door handles, the flip-forward hood, a laser-cut grille and tucked bumpers. Then there’s the carbon-
fiber wing and ground effects, custom multicolor paint, relocated headlights, flushed LED markers, and the custom rear diffuser and smoothed firewall and engine-bay panels. Under the hood is an LSX engine that’s backed by a Tremec T56 transmission and a narrowed GM 12-bolt rearend. The suspension is courtesy of Air Lift, and Wilwood discs brakes provide stopping power. Inside, the all-custom interior sports a 5,000-watt Sony audio system and a 9-in. touchscreen.

CabreraOmar Cabrera, Dinuba, California

’95 Nissan 240SX S14

Booth: Mackin Industries, #22913 and #22813

A former Banzai and Super Street cover ride, this right-hand-drive conversion features a swapped-in Toyota 2JZ-GTE engine outfitted with a Tomei Titanium exhaust, a Mishimoto radiator and a Wiring Specialties pro harness. Backing the motor is a 370Z transmission, and an Air Lift suspension with extended adjustable control arms helps locate a set of Volk Racing TE37 wheels that are halted by a set of CTS-V brakes. Exterior mods include a Uras Type-GT body kit, a JDM grille, Origin front and rear fenders and panels, custom LED headlights and Lamborghini paint. Inside, the Nissan sports a complement of Bride Euroster seats along with a Cusco rollcage and seat harnesses. Tanabe gauges monitor underhood
functions.

GarciaPaul Garcia, Fairfield, California

’99 Nissan Skyline R34 GTR V Spec

According to its builder, this Midnight Purple ’99 V Spec is one of 282 ever made and is U.S.-legal under the NHTSA Show or Display exemption. A period-correct example of early-’00s JDM styling, the Nissan runs an upgraded 2.8L HKS motor with a single HKS turbo and a host of Nismo parts (including some that are not even produced anymore) to push out a total of 754 hp. Bringing all that power under control is a Midori Seibi big-brake setup that, the builder claimed, is “the first and only BBK of this kind that has been sent out of Japan for the build.” Inside, a full host of interior upgrades spans the Mines product catalog, and a set of limited-production Bride Venus seats are bolted in place of the stockers.

MartenCole Marten, Penticton, British Columbia, Canada

’91 Nissan R32 GTR

Booth: Oracle Lighting, #20547

Said to be sporting the world’s first all-wheel-drive 2JZ engine conversion, this Nissan runs a unique custom left-hand-drive steering setup nestled in a custom dash. Beside it is a custom center console atop a custom trans tunnel that accommodates a touchscreen laptop and a race display “so I can tune on the fly,” Marten said. The turbocharged powerplant, assembled from a bare block, is built to produce up to 1,000 hp. The custom-tubed front end has been shaved to give the engine a floating look, with no visible wiring or rubber hoses. In the rear, custom-molded bodywork and tubing allow a 6-in. increase in vehicle width. The car rolls on builder-fabricated three-piece rims, and the undercarriage and all related components have been powdercoated.

SandersJosh Sanders, Enumclaw, Washington

’59 Chevrolet Corvette

The goal of this project, its builder said, was to retain the look and feel of a ’59 Corvette exterior, with only mild changes to the vehicle stance and trim details, but to go full custom under the hood, along with the frame, underbody and interior. Resting between the framerails of an Art Morrison IRS chassis lies an LS7 engine that’s backed by a T-56 Magnum transmission. “The engine bay was a blank slate for me to design and build inner fenders and an intake cover that has its design pulled from the exterior and is easily serviceable,” Sanders said. Other custom-built components include a stainless exhaust, metal-shaped aluminum panels, custom-machined hardware, a custom nose replacement, foldup taillights, and custom wheel tubs, paint, wiring, plumbing and panel fitment.

SiradakisAndy Siradakis, Ada Township, Michigan

’19 Chevrolet Corvette

This all-new C8 widebody build hosts 29 carbon-fiber components, including the forged composite complete fender replacements, the rear spoiler and the carbon aero hood and accent pieces that are inspired by the Ferrari 488 Pista. The car rolls on a custom air ride/coil-over suspension system and boasts a straight-pipe mid-bumper titanium exhaust. The Corvette is also equipped with what’s said to be the world’s largest C8 brake set, which incorporates custom-built 435mm front rotors and billet eight-piston calipers as well as 395mm rear rotors with billet six-piston calipers. A custom interior and engine bay package are among the C8’s many other notable features.

RohrPhil Rohr, Warrenton, Oregon

’63 Chevrolet Chevy II

As with many new restomods, this altered-wheelbase Chevy II was built to convey an old-school feel but with modern-day tech. The front and rear axles have been moved forward 12 in., while the engine has been moved back 12 in. The car runs an all-aluminum EFI 540ci big-block topped with a Blower Shop 8-71 blower, and the engine powers a G-Force five-speed. The radiator tanks were built of billet aluminum, and the front fenders were stretched 12 in. towards the rear “to give it that F/X look.” Every bracket on the car is custom built and features identical styling and scalloping. The front chassis crossmember has the same hole pattern as the rear bumper and rearend housing. Among other builder-fabricated custom parts are 48-in. ladder bars and the rear axle housing.

GarciaMatt Garcia, Las Vegas, Nevada

’21 Lexus GS 460

Booth: Mackin Industries #22913 and #22813

A “full-out overland build while keeping the traditional Lexus luxury” is how its builder describes this Lexus, and its list of parts suggests a capable and trail-ready rig. Underhood components have been left mostly untouched for now (though they can be accessed via a one-off carbon-fiber hood), but the suspension has been fortified with an IVD track bar, a stabilizer bar and rear springs along with Dirt King upper control arms and King 3.0 shocks to locate and damp a set of 35-in. Yokohama Geolandar Mud-Terrains wrapped around Rays Volk Racing TE37XT rims. RSG plating and rock sliders provide added protection on the trail, a Nash Fabco rear ladder enables access to the JW Off-Road custom roof rack, and Baja Design lighting bathes the trail in amber light.

BorcherdingRandy Borcherding, Cypress, Texas

’67 Pontiac Firebird

This multi-time BOTB finalist aims to bring this ’67 Firebird convertible, nicknamed “Topless Dancer,” to the SEMA hop this year. (“My first drive of the car, many years ago, it was ‘topless’ and ‘danced’ all over the road,” Borcherding admitted.) The Firebird rides on a coil-over chassis sporting a four-link rear suspension, IFS and one-off rims, and a retro-style LS3 and 4L65E combo provide motive power. The custom interior comes by way of Stitch by Stitch Designs, and the custom paint was applied by Painthouse, with artwork rendered by Eric Brockmeyer. “In a world full of Camaros, it was fun to build something a little different to honor a company that dates back to the beginning of motorized vehicles and that sadly no longer exists,” Borcherding concluded.

PhippsAustin Phipps, Hermiston, Oregon

’66 Chevrolet Nova

A Top 12 finalist at SEMA360, this builder returns with a Nova sporting all sorts of custom handmade bodywork, starting with the engine bay panels and the firewall. Residing within that space is a Whipple-supercharged LS3 that’s equipped with a set of Ultimate headers and a Black Widow exhaust. Backing the engine is a Tremec T56 six-speed, and the combination powers a set of Nexen tires mounted on Rushforth wheels located by an AccuAir suspension and halted by a four-wheel disc conversion. Inside, a ’59 Impala dash is but one highlight of a complete one-off interior treatment from TMI.

FilippoPeter Filippo, Cotati, California

’20 BMW M2

Built to race, this M2 sports a plethora of performance components. A Hellcat SRT 6.2L engine leads the way under the hood, and it’s backed by a sequential six-speed gearbox that’s actuated by a Tilton three-disk racing clutch and a lightweight flywheel. The BMW rides on a four-way-adjustable coil-over race suspension sourced from Motion Control Suspension, and a set of Hoosier racing slicks provides the proper hookup at the dragstrip. A full rollcage protects the M2’s occupants, and the racing seats, steering wheel and safely harnesses come from Sparco. Lexan windows, a Tilton pedal box and an ATL fuel cell are among the many additions to this race-ready rig.

NewtonJosh Newton, Alden, Florida

’33 REO Flying Cloud

Yes, that’s a big motor powering that rod—specifically, a 6.0L twin-turbo LS that’s built to produce an estimated 900 hp. Behind it is a 4L80E transmission, and the powertrain resides inside a custom tube chassis that incorporates a Mustang II front suspension and a custom four-link rear setup. The bodywork was channeled 9 in. over the frame, and its patina was clearcoated to give the car a “dipped-in-gloss” appearance. The chassis and suspension components were also clearcoated, this time over bare metal, and a set of 32x14 racing slicks in the rear should ensure adequate traction for the quarter-mile. Inside, the REO features hand-built stainless flooring and seats, with copper rivets used throughout.

sn_1121_BOTB_Vehicles_15

McDonaldRon McDonald, Cocoa, Florida

’67 Ford Mustang

“Yes, it’s an EV monster,” this Ford’s builder noted. In this case, it’s an 800-plus-lb.-ft. ReVolt Systems all-billet electric motor that’s moving the Mustang. Underneath, the car rolls on a full mandrel chassis and a custom billet suspension featuring JRI hydraulic coil-over shocks. The suspension locates and damps custom billet 20x8.5 front and 24x15 rear wheels. The bodywork has been shortened for enhanced aesthetics in numerous areas. Its roof was rolled down and its glass flushed, with “tons” of modified and one-off body panels (more than 100 in all). Inside, an all-custom carbon-fiber interior was 3-D-designed and CNC-cut, with the seats wrapped in red leather.

DinisRuben Dinis, Tampa, Florida

’91 Toyota MR2

This MR2 is one of a kind, its builder reminded us, starting with the custom, builder-sculpted body kit that was fabricated out of expanding foam. Molds for the bodywork were also custom fabricated, as were the one-off bumpers, the quarter panels and the fenders. Up front, the headlights were converted from conventional flip lights to Gen 7 Celica components. Under the hood, the custom-turbocharged engine puts out an estimated 800 hp, and numerous interior pieces such as the dash and full rollcage were similarly built from scratch.

ComleyTyler Comley, Paulden, Arizona

’64 Dodge D200 Crew Cab

You want lifted? You want lowered? This Dodge has got you covered either way with an Air-Ride suspension onboard that’s capable of 15 in. of lift, with a 6-in. ride height and a body slammed to the ground when the transmission is in Park. Under the hood is a venerable 12-valve Cummins 6BT diesel. It’s backed by a six-speed Allison transmission, and the powertrain resides within a full custom chassis. A Watts/four-link rearend supplements the air springs, and custom Alcoa wheels are situated at each end. The narrowed dually rear end is equipped for fifth-wheel towing, with plans for a raised bed floor that will incorporate storage compartments underneath it.

AngellNick Angell, Overland Park, Kansas

’71 Chevrolet C10

A member of the builder’s family since Angell was 14 years old, this C10 is an exemplar of home-garage building, with all bodywork, fabrication, wiring and most other work being home-fabbed. The chassis and suspension were builder-designed and -tested using CAD software, then built out at home. The truck is powered by a turbocharged LS2 backed by a Tremec T56 transmission, and the combination produces an estimated 700 hp. The truck rolls on 18x11 Forgeline GA3R wheels and 315/30R18 tires. Other performance-minded parts include a Holley ECU, a custom rollcage and an aluminum fuel cell. But this truck is a driver as well as a racer. In the builder’s own words, “The truck drives to, competes in, and then is driven home from road-racing events several times a year. For the last two years, I have driven it in Optima’s USCA series and have earned an invite to the invitational after the 2021 SEMA Show.”

LudwinJason Ludwin, Fort Johnson, Kentucky

’36 Ford Sedan

Booth: The Wheel Group/Wheel-1, #45037

An example of old iron with modern sensibilities, this BOTB entrant is, in its builders words, “my vision of an early Ford overland-style SUV.” The build started as a ’36 Ford slant-back sedan using the factory frame that was boxed and fitted with a three-link front and a four-link rear suspension, with air shocks assisting at all four corners. Power comes courtesy of a 5.3 LS engine with FiTech fuel injection. It is backed by a TH350 transmission and an NP231 transfer case, which transfers power to Dana 30 front and Ford 8.8-in. rear axles. A custom interior, 110V power (with solar backup) and a rooftop tent help to make up an overlander built to take on any adventure.

GibberMarcus Gibber, Kellyville, Oklahoma

’70 Chevrolet C10

Is it a square body? A Hardbody? Both? Actually, this ’70 Chevy utilizes a ’91 Nissan Hardbody chassis and drivetrain and sports a full air-ride suspension that locates and damps a set of 20x12 tires. A slew of one-off custom bodywork abounds, starting with the custom “unibodied” bed and a ’92 Chevy OBS front bumper that’s stretched, widened and melded into the front fenders. The top has been lowered 3 in., with additional body-side lines applied after the chop. The hood cowl has been shaved to accommodate the factory windshield, and the window track was widened to fit the factory door glass. Custom taillights, a custom engine bay kit and one-off paint mixes are only a few of the additional attributes of this rolling labor of love.

FolkestadBob Folkestad, Des Moines, Iowa

’88 Ford Mustang

This Fox-body Ford is being built, its owner said, to make it “a one-of-a-kind Pro Touring monster.” Built with performance in mind, the Gen 3 “Foxzilla” will feature a ProCharger 7.3L Godzilla engine that’s currently in development by Indy Power Products and Creative Werks of Des Moines. The engine will be mated to a T56 Magnum transmission, and the bodywork will be painted in House of Kolors Oriental Blue. Built to “not only perform but to look good both sitting still and on the track,” it will feature interior components such as custom upholstery and custom electronics from Creative Werks. Exterior mods will include but are not limited to a custom widebody, Forgeline wheels and Wilwood brakes.

SackmanZach Sackman, Fairfax, Iowa

’67 Chevrolet C10

A 31/2 year project, this Chevy sports all-custom fabrication work courtesy of its builder. Among the many mods are a complete back half with a ladder bar suspension as well as a custom carbon-fiber bed floor and custom bedside mounts. Inside is a builder-fabbed, 8.50-certified rollcage and a custom center console. The Racepak dash was smoothed and its gauge cluster upgraded. Under the hood, the truck runs a ProCharger-topped all-aluminum small-block with custom stainless exhaust that’s said to have generated 1,300 hp on a hub dyno.

CoffmanChase Coffman, Mansfield, Ohio

’67 Chevrolet Corvette

In its builder’s words, this ’67 Corvette is “a ground-up build.” The vehicle was stripped to bare metal and has had every panel retouched to remove any imperfections. Custom 1.5-in.-wider quarters have been fitted to the car so that its 12-in.-wide wheels would fit under the bodywork, and the firewall, door jambs and underside of the car were smoothed to give the car a modern look. The car rides on a Coffman Performance chassis that’s been outfitted with a C6 Corvette suspension. Power comes from a GM LS 570 sporting custom-machined valve covers, and it’s backed by a Tremec five-speed. Looking inside the black and blue metallic sheetmetal, the all-custom interior features a widened dash, touchscreen controls, LED accent lighting throughout, custom-fabricated seats, and leather and suede touch surfaces.

RiceJeremy Rice, Peoria, Arizona

’50 Chevrolet 3100

This truck sits on a brand-new, first-ever GSI MFab chassis equipped with air suspension. An AccuAir Elevel system controls suspension operation, and it’s supplied by Viair compressors that are plumbed into an EndoVT air tank. Powering the 3100 is a Chevy Performance 525hp LS3 that’s backed by a 6L80E transmission. Power flows to a Currie-built rear axle equipped with Baer brakes to stop 20-in. US Mags wheels. The exterior of the truck received multiple styling touches “to modernize the truck without taking away its classic looks,” its builder explained. The Sherwin Williams paint was applied by Ikandy Paintworks after countless hours of bodywork. The interior sports the same classic but custom aesthetic—including bucket seats, carbon-fiber dash pieces and a modern-day audio system—that’s the handiwork of Elevated Design of Tucson.

GilbertsonLonnie Gilbertson, Milwaukie, Oregon

’65 Chevrolet Corvair Corsa

Nicknamed “RareVair,” this Corvair was inspired by the Yenko Stinger from the ’60s, which campaigned in SCCA events in the United States and in circuits all over Europe. The RareVair, like the Stinger, was designed and built as a dual-purpose street and racecar but with today’s technology and craftsmanship. An LS3 sourced from an ’09 Corvette is mated amidships to a Porsche 930 transaxle via custom crossmembers, bracing and mounts. The exhaust tubing was custom-fabricated, and the powertrain is said to be good for 550 hp. The car rolls on a custom coil-over suspension from Fat Man Fabrications, and the bodywork has been treated to a lustrous coating of Chevrolet “Pull Me Over” Red.

KykerKeith Kyker, Telford, Tennessee

’69 Ford F100

“This is a concept vehicle of what we think a ’69 fullsize Bronco would have looked like,” the builder explained, and with a longbed F100 combined with an Econoline van roof, the DNA is definitely there. The truck rides on a Chris Alston chassis, which hosts a 429 Ford V8 that’s backed by a C6 transmission. Power flows to a 9-in, rear outfitted with 3.70 gearing, which in turn drives a set of Billet Specialties wheels. Tons of custom sheetmetal work and a full custom interior are among this truck’s many notable features.

LaunchnerSam Lauchner, Pinedale, Wyoming

’11 Ram MegaCab

Booth: XKGlow Inc., #57205

“This truck will definitely make a statement,” its builder exclaimed, and we have no doubt, considering the builder-fabricated 20-in. custom coil/link suspension that clears 44-in. Interco Boggers mounted on a set of 28x16 Insane Forged wheels. Bright pink powdercoated accenting from Prismatic Powders is complemented by a Cerakoted frame as well as by the black leather/purple suede interior with pink and purple stitching throughout. XK Glow LED lighting can be found at various points, as can the custom-painted Iron Cross front bumper, a roof rack from Hobbs Off-Road, and builder-fabbed dual quad exhaust stacks.

VarnerChristopher Varner, Manahawkin, New Jersey

’51 Ford F100

This eye-catching Ford was treated to a full frame-off build incorporating an all-new custom chassis and PPG Hot Rod Black paint with additional powdercoating for assorted underbody components. A Stage 2 6.0L Powerstroke diesel takes the place of the original flathead, and the fully triangulated four-link suspension with King 3.0 shocks is designed to provide up to 14 in. of travel for the ’12 F-350 front and rear axles. PSC hydraulic steering eases the turning of the 42-in. Fury tires mounted on 28x16 forged TIS wheels, and a Wilwood big brake kit does the same for stopping chores. “Every part is made in-house with the exception of the sheetmetal body,” the builder noted.

DeBertiBrad De Berti, Mooresville, North Carolina

’65 Chevrolet C10

A SEMA360 Top 12 finalist, this builder returns for 2021 with the “C10 Slayer.” In his own words, “I decided to create a truck that literally has never been created. Starting with only the doors and roof from a ’65 C10, we built a full chassis to create a race truck that was like a rat rod mixed with Mad Max but with six wheels and with the motor sticking as high as the roof and the floor of the truck sitting on the ground.” There’s no lack of power here—more than 1,000 hp courtesy of a Chevrolet Performance LSX that’s topped with a 10-71 Whipple supercharger, which in turn is topped with a secondary eight-stack fuel injection system that sits as tall as the roofline. Handling that power are custom-machined Ford 9-in. axles that are located and damped by a coil-over suspension equipped with Mittler Brothers hydraulic shocks. A set of 14-in.-wide Govad forged wheels and Michelin tires put the power to the ground.

GutierrezRichard Gutierrez, Hayward, California

’72 Datsun 240Z

A Top 12 BOTB finalist in 2019, this entrant “wanted to go older and share more of the racing history of Datsun” with this build modeled after an IMSA GTU racer. Performance starts under the hood with an L-series 2.8 engine that rests in a shaved engine bay and which has been punched out to displace 3.1L. It’s topped with a Mikuni 50 carb and equipped with a set of Nismo headers. Power flows via a custom driveshaft to an R200 rear end that’s outfitted with Wilwood discs and shod with R888 Toyo tires wrapped around custom M1 wheels. Arizona ZCar provided the all-new suspension, and the bodywork incorporates a full IMSA GTU kit, including the doors, hood and trunk. Lexan windows, a full rollcage and custom Riko gold paint are among the other highlights of this race-inspired ride.

GrossRobert Gross, Grovetown, Georgia

’12 GMC Sierra 2500

This ’12 HD runs a Duramax diesel backed by an Allison six-speed. Elevation is proved by an 8- and 10-in. CST suspension lift with dual-reservoir shocks up front and hoop mounts and reservoir shocks in the rear (all Fox 2.0 units). Flight Fabrications traction bars help locate axles that are fitted with 24x12 TIS wheels with 37x13.50 Toyo MTs. Outside, the truck sports Fusion front and rear bumpers, Hornblasters K5 train horns, and custom headlights, taillights, the third brake light and LED cab lights. An immaculate leather interior is in the works, with more upgrades to come before the end of the year. “Possibly new wheels by SEMA, too, if my truck is selected,” its builder said.

EscamillaBryan Escamilla, Live Oak, Texas

’67 Ford Mustang

As the builder describes it, this project started with “the shell of a ’67 Mustang.” Under the hood went a 302/AOD powertrain combo that was swapped in from an ’82 Grand Marquis. The engine was overhauled with a 351 Lunati cam, SVO aluminum heads and roller rockers. An 8.8-in. rearend is equipped with disc brakes, and the frontend was likewise converted to discs. A builder-customized Hydroboost steering setup utilizes a ’95 Mustang master cylinder and a ’96 F-350 power steering pump. Bodywork includes molded fiberglass side scoops, a custom cowl hood with pop rivets, rubberized undercoating, and a coating of SEM Smoke Grey paint.

GushueWilliam Gushue, Allentown, Pennsylvania

’99 Jeep Wrangler

Named “Reaper,” this TJ turned rock crawler rolls on a custom-made AtoZ Fabrication chassis featuring 1.75-in. DOM tubing with an Artec back-half kit. Gearing and traction are the name of the game on rocks, and an Atlas II 5.0:1 transfer case and a pair of kingpin Dynatrac Pro Rock axles with a set of 4.88s and ARB Air Lockers provide plenty of both. Reel Drivetrain custom chromoly axle shafts run 1550 U-joints for added strength, and articulation comes from a custom aluminum three-link front and four-link rear equipped with Fox Racing 2.5 air shocks. Forty-in. Maxxis Trepador stickies mounted on a set of Ultra 103 Xt beadlocked rims keep the Jeep rolling in the rocks.

MichaelJonathan Michael, Decatur, Louisiana

’94 Jeep Wrangler

A three-year project, this unassuming Jeep is all custom from the frame down. The old leaf spring suspension was ditched in favor of a three-link front and rear setup with coil-overs and hydraulic bump stops on all four corners. The YJ’s axles were swapped out for a stout Dana 50 front and a Sterling 10.50-in. rear from a ’02 F-250 Super Duty, and both are equipped with aftermarket lockers, gears and shafts. The bumpers and skidplates are builder-fabricated, as is the hydro-assist steering. “This beast does get used for its intended purpose, so it might be dirty, but I still have hundreds of hours under and around it,” Michael said. “It hasn’t been to a shop other than mine for anything.”

PiggottCraig Piggott, Davenport, Iowa

’71 Chevrolet Chevelle

Sitting atop a Roadster Shop chassis, this ’71 Chevelle runs a big-block Chevy V8 that’s outfitted with Precision twin turbos. The rolling stock is comprised of Falken Azenis RT660 tires mounted on American Racing VF544 two-piece rims with 6061 forged aluminum centers. The matte red paint and charcoal accents are from Akzo-Nobel, and the one-off billet grille with turbo inlets, one-off front splitter and custom rear wing are the handiwork of River City Rods. Within the charcoal and black interior are a Sparc Industries billet steering wheel, a cluster of Dakota Digital gauges and a complete Kicker audio system.

JacobsonDayton Jacobson, Burnsville, Minnesota

’00 Chevrolet S10

One thousand horsepower are said to reside under the hood of this S10, thanks to the built aluminum turbocharged 5.3L resting in the engine bay. An equally built 4L80E transmission sends power to a narrowed Ford 9-in. rearend that’s equipped with a Strange Engineering third member, 3.50 gears and a Detroit Locker. It’s all kept in place by a four-link suspension with Watts linkage, and the car rides on an Accuair air suspension with RideTech ShockWave shocks. The three-piece powdercoated custom wheels were designed to builder spec, and fitment of the 335/30R19 tires necessitated back-halving the rear frame. The bodywork is 100% carbon fiber, with custom touches, such as Cadillac taillights and a CTS-V hood vent.

CrollJosh Croll, Slatington, Pennsylvania

’02 Acura RSX Type S

Another SEMA360 Top 12 finalist, this ride’s builder offers this completely owner-built Acura that was meticulously restored from a bare shell. “Every square inch was touched from the undercarriage to the roof,” he said. A right-hand-drive conversion, this RSX hosts a slew of custom bodywork, including a Japan-version roof swap, molded widebody quarter panels, widened steel fenders, and a shaved engine bay. Period-correct parts have been incorporated into the build, and the custom reworked engine produces an estimate 515 hp on ethanol. Nut-and-bolt engine detailing included refinishing the block, head, trans casings and Cerakoted hot parts, with color-matched accents found on the radiator tanks, intercooler pipes and valve cover. Inside, integrated electric power steering enhances driver comfort, and the tucked air conditioning and heater make for a clutter-free interior.

YoungJosh Young, McGregor, Texas

’68 Chevrolet Camaro

Camouflage is usually meant to blend into the surrounding terrain, but this camo’d Camaro won’t be inconspicuous for long once it fires up its 395 Dart Gen 1 small-block that’s armed with a Blower Shop 192 supercharger sitting atop a custom dual air intake. For added boost, Stealth meth injection is hidden within the air intake plenum and is fed by a custom stainless tank hidden under the radiator closeout. The Chevy rides on an A-arm front and four-link mini-tub rear suspension that’s been powdercoated, and the Nitto NT01 tires wrapped around Rushforth rims are stopped by a Wilwood big-brake kit.

CanelaJordan Canela, Corona, New York

’15 Subaru STI

This Subaru build incorporates an STI widebody kit that features a carbon-fiber hood diffuser and splitters with custom headlights and taillights, and it’s coated in a custom World Rally Blue paint scheme. Suspension is courtesy of Air Lift, with a fully custom trunk setup to house the 3P air tank and plumbing. Numerous performance parts can be found under the hood, including a Perrin oil cooler and intercooler, Aeromotive 2,000cc injectors, a Perrin downpipe and headers, and a Tomei exhaust. A Project MU six-pot front and four-pot rear big brake kit slow down a set of Rays TE37 Mark-II wheels. Inside, a custom Alpine sound system provides music, Bride Euroster seats enhance comfort, and a set of Stack gauges monitor oil pressure, oil temp and boost.

StaffordChris Stafford, Tylertown, Mississippi

’90 Chevrolet C1500

Booth: Precision Replacement Parts, #24477

Judging by the photo, this slammed Chevy is Vegas-bound come rain or shine, and when it arrives, it’ll roll down the Strip on a custom-painted and powdercoated chassis sporting a QA1 coil-over suspension. The built 454 big-block under the hood is FiTech-injected, and power is transmitted through a Tremec six-speed transmission. Inside, the truck is awash in a custom red leather interior. A host of Dakota Digital gauges monitors underhood activities, and a Restomod Air HVAC system will provide cool comfort on those hot Vegas nights.

WallaceDylan Wallace, Harrisburg, Arkansas

’21 Ford Bronco

When Ford unveiled the new Bronco, it was only a matter of time before the aftermarket responded with new products and enterprising builders embarked on new projects. That’s sure the case with the Ford here, which sits atop a 6-in. BDS coil-over suspension system that’s powdercoated to match the truck’s teal accents. A set of 26x14 American Force wheels armed with True Spikes lug nuts and 36x15.50 Versa tires keeps the Bronco rolling. Inside, a DS18 sound system pumps up the volume, and leather seating with diamond teal stitching enhances comfort and aesthetics.

ZimmermanHunter Zimmerman, Denver, Pennsylvania

’68 Ford F-250 King Ranch

Yes, we know that the King Ranch package wasn’t available for F-trucks back in the ’60s, so we’ll let the builder explain: “It’s a ’68 ‘mega cab’ F-250 body that I sat on top of a ’14 6.7L King Ranch. So from the outside, it looks like a ’68 with a stretched cab, but on the inside, I have the luxuries of heated and cooled seats along with full ’14 interior and full air ride that I’m capable of crushing cans on my tires. I built it myself with the help of a couple of local friends on weekends and late nights.”

GoolsbyJonathan Goolsby, Hueytown, Alabama

’71 Dodge A-108

Riding atop a custom-designed and -fabricated Roadster Shop chassis, this example of Old Iron is powered by a new 6.4L Hemi backed by an automatic transmission. The van rolls on a Penske coil-over suspension. Combined with a set of Wilwood six-piston brakes, it provides modern-day road manners to a classic old van. Much custom machining went into the bodywork. The bumpers have been tucked and smoothed, and the factory body seams have been removed to give the body sides a smooth and unbroken look. The rear door glass and all side glass pieces have been modified to pop out. A custom-designed interior is resplendent in Moore and Giles leather, and the custom-mixed two-tone BASF paint was applied by the experts at Goolsby Customs.

LarrosaFrancisco Larrosa, Stamford, Connecticut

’02 BMW 330

This Laguna Seca Blue BMW’s ground-hugging stance comes courtesy of a Pandem widebody kit that’s been molded onto the car. A carbon-fiber front lip and rear diffuser have been incorporated into the build, as have an OE M3 hood, bumpers and side skirts. Custom aluminum side skirt extensions fit the widebody, and a custom aluminum rear splitter further enhances aerodynamics. The engine was given a Stage 3 tune, and the aspiration and exhaust are provided by a cold-air intake, a custom 3-in. straight pipe and a set of stainless headers. The car sits on an Air Lift suspension and rolls on a set of ERA SR01 wheels. Inside the cab are an NRG steering wheel, a ZHP shift knob and Bride Low Max bucket seats, among other upgrades.

AlvarezIan Alvarez, Fullerton, California

’83 Toyota Corolla

It may look fairly unassuming on the outside, but this garage-built Corolla DLX has a few custom tricks up its sleeve. For starters, there’s a swapped-in 4AGE 16V long-block under the hood that’s been stroked to displace 1.8L and mated to a T50 five-speed transmission. “My goal was to keep the engine-management system old-school,” builder Alvarez explained, so he opted for Weber dual carburetors and an AE86 GT Apex ignition system. It’s currently sitting on a KYB suspension that incorporates Tanabe coilovers, which in turn locate a set of Konig Rewind wheels. The sheetmetal also sports a coating of BMW Phoenix Yellow paint, setting it apart from others of its type.

DeaversJosh Deavers, Powder Springs, Georgia

’32 Ford Tudor

A Goodguys Street Rod of the Year Top Five finalist for 2021, this award-winning sedan hosts a slew of mods and upgrades. The bodywork has been chopped 2 in., the rear window lowered 1 in., and ’34 Ford hood latches were installed. The car rides on a stretched chassis sourced from Pete and Jake’s, and between the framerails resides a 350 engine that’s outfitted with a Weiand intake and Rochester 2G carbs. Power flows through a Tremec TKO transmission to a Winters quick-change rearend, and a set of Wilwood disc brakes slow it down as necessary. Inside, a leather interior is complemented by a host of custom Classic Instruments gauges, and outside, the Ford is covered in PPG Washington Blue and Moselle Maroon applied by Customs and Color.

CatesTyler Cates, Murrieta, California

’20 Ford Ranger

Booth: Prosport Gauges Inc., #22535

Modeled after desert-racing chase trucks, this Ranger rolls on an Eibach Pro Truck suspension system and a set of Pro Comp A/T Sport tires wrapped around KMC Grenade rims, with dual bed-mounted spares that utilize a chase rack from SDHQ. A Mishimoto intake has been added under the hood, as has a Turbosmart blow-off-valve, and a Magnaflow cat-back exhaust expels spent gases. Rigid Industries lighting is used throughout the build, and a 15-lb. Powertank provides a ready source of air. A host of Prosport gauges have been installed inside, and a Rugged Radios M1 and a six-switch sPOD system aid in communication and navigation.

LesnoskiChelsie Lesnoski, Penticton, British Columbia, Canada

’93 Mazda RX-7 FD

Booth: Oracle Lighting #20547

When its builder proclaims it to be the “world’s first mid-engine Audi 2.7 twin-turbo Mazda FD RX7,” you know a lot of custom work went into this project. The bodywork received a 6-in. custom metal widebody treatment and incorporates custom front fender and hood vents and custom rear louvers and diffuser. Custom two-tone paint with satin and gloss finish adorns the exterior. The rear subframe and firewall were fabricated to accommodate the relocated engine, and the fuel cell was likewise moved to the front of the car. Among other custom components on this RX are the shift linkage, exhaust, dash, interior and axles. “Every nut, bolt, weld and paint was done by my own hands,” Lesnoski stated.

MaMichael Ma, Rosemead, California

’15 Hyundai Genesis Coupe

Booth: Matrix Films, #52079

Covered in Matrix Films’ Premium Shield paint-protection film, this Genesis rolls on an Air Lift suspension system with 3P digital management. Inside are electronic components from Whistler Group—a dash cam to aid with visibility and a radar detector to monitor the highway. A Sony car audio system provides plenty of sweet sounds, Amsoil fluids are employed underhood, and
Mother’s car-care products keep the Genesis looking sharp.

Logan Davis, Omaha, Nebraska

’11 Ram 2500

DavisThe builder’s daily driver, this 3/4-ton relies on 6.7L Cummins power and a G56 six-speed manual transmission to turn the 375/40R24 Atturo Trail Blade Bosses wrapped around 24x14 Arkon Crown-series Victory wheels that are cleared by an 8-in. Zone suspension lift. A custom 5-in. exhaust includes a 7-in. tip from HK Metal Worx. A one-off front bumper from Wicked Bumpers was painted to match the two-tone paint scheme, and a Powerbass XL-1250 sound bar has been recessed into it. The truck sports 24 rock lights and custom AlphaRex headlights and taillights. The interior hosts a variety of custom touches, including leather-wrapped grab handles and an 800-piece Starlight headliner.

KayserDalton Kayser, Schenectady, New York

’96 Jeep Grand Cherokee

A Jeep built for serious trail work, this Grand Cherokee rolls on a pair of Ford Super Duty axles with a 40-in. Pro Comp tire at each axle end. Articulation is handled by a three-link front suspension with custom arms and a double-triangulated rear four-link, again with custom suspension arms. Gear reduction is handled by dual NP231 transfer cases, and custom-cut fenders allow for freer suspension travel. Custom headlights utilize LED pods and lightbars. A 4.0L I6 resides under the hood for now, but future plans include a 5.9 Magnum motor as well as some additional traction aids.

ZamoraJoseph Zamora-Fish, Pomona, California

’96 Nissan 240X

Beneath this Nissan’s custom-painted exterior, there’s an estimated 550 hp lurking in the form of a Vortech-supercharged LS1 with “titanium everything,” its builder explained. The T56 transmission is engaged via a McLeod Racing clutch, and power is transferred to a set of Rays LMGT4 tires that are stopped by CST-V Brembo brakes. A full PBM rear suspension locates the rear, the front end utilizes Megan racing control arms and GKTech knuckles, and Fortune Auto custom coils damp the ride. Inside, Status Racing custom seats rest beneath a Starlight headliner, and a custom AutoPower rollcage keeps occupants safe on the street or at the strip.

KroeckJustin Kroeck, Valley Springs, California

’14 Jeep Wrangler

Booth: Stinger Off-Road, #60119

Built to crawl, this Jeep sports a full custom suspension comprised of a three-link front and four-link rear that utilize 16-in. ORI air struts. The system locates a shaved 14-bolt rear axle with 40-spline shafts and a Dana 60 front with kingpin knuckles and 35-spline shafts. Also along for the ride are a complement of KC HiLites, steering upgrades from PSC, a Genright rollcage and armor, a Powertank, PRP seats, a Dometic fridge and a Warn winch. The Jeep’s custom paint scheme is accented by ProLine Wraps. According to the builder, the owner of this rig “wheels it hard—almost every weekend.”

AmadoGuillermo Amado, Castaic, California

’74 Ford Bronco

A sharp-looking restomod, this new replica Bronco body sits atop a BSI early-Bronco frame that houses a 5.0L Coyote V8, which breathes through a Magnaflow ceramic-coated exhaust. The 6R80 automatic transmission is mated to an Atlas II transfer case that helps generate 87:1 crawl gearing. The torque gets sent to a pair of Currie 44 axles, the forward of which is a high-pinion unit. Flex is handled by a triangulated four-link suspension that incorporates 12-in.-travel King coilover shocks, and Wilwood brakes keep speeds down when needed. Nardo Gray paint adorns the body and undercarriage, and the interior has been given a full leather treatment. A six-point rollcage is onboard for safety, and Restomod Air keeps the Ford’s occupants comfortable.

JohnsonIan Johnson, Spring Hill, Tennessee

’53 Willy Wagon

In its builder’s words, this Jeep may have hot-rod style, but it’s a serious hardcore off-roader underneath. Below the sheetmetal resides a JK Wrangler chassis that’s equipped with a custom suspension system, which provides flex for a pair of Spidertrax Ultra 4-style axles. Under the hood, a Cummins R2.8 diesel engine provides low-end grunt, and an Atlas transfer case handles gear reduction. The Jeep body received a 4-in. chop, with Pearl White and custom Root Beer Metalflake paint applied to the modern Jeep front end and custom bodywork.

Autumn Schwalbe, Ypsilanti, Michigan

Schwalbe’89 Ford Mustang

One of only 250 built in ’89, this mini-tubbed Smoke Gray Mustang is built to race. The Gen 3 Coyote V8 under the hood is topped by a brand-new 3.0L Whipple supercharger and is equipped with a custom exhaust from The Workz Speed Shop. It’s backed by a TH400 transmission, and power is sent to double-beadlocked Weld Racing wheels and a set of Mickey Thompson tires. An all-new Haltech computer controls engine operation, and a 7.50-certified Funny Car rollcage is on board along with a raft of standard safety equipment. “SEMA is an absolute dream,” builder Schwalbe exclaimed. “I would be honored to represent all women in the Young Guns class.”

FrazierSamantha Frazier, San Jose, California

’73 Datsun 240Z

This old Datsun has quite a few tricks lurking beneath its sheetmetal, starting with a ’06 LS2 eight-stack-injected GTO engine backed by a ’00 Camaro six-speed transmission. The combination likely produces more than the 150 hp the old six-cylinder was good for, and the power is transferred to a rear differential with CV shafts taken from a ’92 Infiniti Q45. All of the drivetrain components are metal finished and two-stage painted, and all of the emblem holes and side marker lights in the body have been welded up. The stock fuel tank was swapped out for an ’89 Camaro unit with the door positioned behind the license plate. The car has modified SubtleZ fender flares, which allow for the placement of 275/40-17 tires. The rich burgundy interior incorporates saddle leather with Alcantara and black leather accents.

PfaffMurray Pfaff, Royal Oak, Michigan

’12 Chevrolet Tahoe

Booth: Amsoil Inc., #24613

Despite its rather demure appearance, this Chevy is chock-full of aftermarket performance and dress-up parts, starting with the Belltech suspension equipped with Bilstein and Hellwig components. Under the hood, K&N handles filtration, JMS provides tuning, Magnuson lends a big power boost, and MRT Performance expels spent gases. The truck rolls on a set of Detroit Steel wheels, and Lund and Husky components enhance exterior functionality. Inside, Kicker Audio pumps up the volume, and Katzkin seats keep the driver and passengers comfortable. The Tahoe got a vehicle wrap courtesy of Axiom Graphics, and Kleinn air horns keep people informed of its whereabouts.

BoschmanLen Boschman, McGregor, Manitoba, Canada

’61 Ford Econoline

Booth: Reflex Truck Liners, #34017

An International RATical Rod Build Off/Drive Off competitor, this ’61 Econoline (once owned by NASA and stationed in the Northwest Territories) is being transformed into a “Mystery Machine.” The van sports a custom frame with an EZ Air Ride suspension and hosts a mid-engine 6.0L Power Stroke diesel. A 5R110 automatic transmission and Yukon-geared Dana 80 rearend turn dual 50-series Toyo Tires on a set of American Racing wheels. Incorporated into the build are performance parts from BD Diesel, gauges from Stewart Warner, windows from Specialty Power Windows, a Reflex truck liner, soundproofing from Quiet Ride Solutions and refinishing products from Axalta and 3M.

BauchatGreg Bauchat, North Las Vegas, Nevada

’20 Hyundai Veloster

There’s a host of carbon-fiber performance parts on this Hyundai, starting with the N Performance wing, the VIS AMS hood, and the vented fenders, radiator shroud, steering wheel, engine and fuse-box covers, all from SCGW. Under the hood, the engine was treated to a SXTH Element Stage 3 dyno tune and a carbon-fiber intake, enhanced by the additions of a KDM stuffed turbo, an Airtec oil cooler, an ARK Performance mid pipe and an AFE Performance downpipe. The car rides on a custom UAS suspension that utilizes dual Viair 444 air compressors. The brakes by R1 Concepts slow a set of WedsSport SAR-25R wheels.

SchenkHunter Schenk, Mt. Vernon, Indiana

’71 Chevrolet Chevelle

A frame-off restoration, this sharp-looking Chevy retains its original low-mileage (13,000) engine, though it’s been modified to produce an estimated 500 hp. It’s backed by a 700-R4 transmission and a Moser-fortified GM 12-bolt rear. The QA1 suspension controls a set of Ridler wheels, and Wilwood discs provide braking. The exterior boasts a set of Kindig flush door handles and hood hinges from Eddie Motorsports. Inside, the Chevy sports a complete TMI interior package, including power front seats, molded door panels, a console, a dash pad, the rear seat, Essex carpet and a one-piece headliner. Dakota Digital gauges monitor underhood functions, and a JL/Harmon audio system provides entertainment.

GallardoSergio Gallardo, Moreno Valley, California

’17 Lexus IS 200t

Booth: XIX Wheels, #48041

Billed as the first matte military green Lexus IS and the first Ascura Garage widebody kit seen on the West Coast, this ground-hugging Lexus features a full wrap with yellow accents, designed and applied by the builder. The 2.0L engine received a TTI Motorsport tune and has been fortified with the addition of an AFE downpipe and a cat-back exhaust. The Lexus rides on a controller- and app-actuated Air Lift 3P suspension, and its builder plans on having a set of XIX X63 wheels on display at the SEMA Show.

Van SchyndelChristian Van Schyndel, Syracuse, Utah

’46 Jeep CJ2A

This unique race-rig Jeep’s builder explained it this way: “I started out with a ’10 Chevy Camaro SS and stripped it down to only the drivetrain. I fabricated a frame and a front and rear suspension and then grafted a ’46 Jeep Willys body to fit. The body was narrowed and lengthened, and I raced the car at LS Fest West in Las Vegas. It does the quarter mile in 10 seconds. It’s currently torn down for a complete paint job. The engine has been cleaned up, and I’ve installed a Texas Speed cam. My wife and I did all the work ourselves.”

VerschaveAllen Verschave, Oceanside, California

’66 Chevrolet Nova

“The car was completely built in my shop, minus upholstery,” its builder noted. The Chevy runs a Hilborn-injected big-block, with some trick underhood mods. A faux mechanical cam-driven fuel pump operates as a fuel regulator for the injection system, and coolant is passed through the engine in such a way as to be hidden. In the back, a rear-mounted radiator was fabricated to resemble a fuel tank. The suspension features all handmade componentry, and the undercarriage is fully finished in chrome and polished stainless. Summing up, “It’s a style tribute to the AFX cars from Southern California in the mid ’60s with a modern twist for drivability.”

GuerraCraig Guerra, Porter, Texas

’20 Ford F-350

The list of mods to this massive Ford is long indeed, starting with the 10-in. Wicked Manufacturing suspension lift that incorporates a Goliath four-link front and traction-bar rear conversion. The lift creates room in the wheelwells for 39x14.50R26 Versatyre MXTs mounted on 26x14 Amani Forged Arlo rims with dually rears, and True Spike lug nuts lend a touch of style. An A.R.E. camper shell and roof rack enhance functionality, and Fusion front and rear bumpers and an Overkill Fab front grille provide protection. Lighting from Morimoto and Recon improve visibility, and AMP Research side steps make ingress and egress easier. A Gen-Y hitch helps with towing needs, and a JL Audio system plays the tunes inside.

CraytonKaylee Crayton, Parker, Arizona

’13 Scion FS

Booth: PASMAG’s Tuning 365 + Tuner Battlegrounds, #22827

“Nebula” is “nothing like you’ve seen before—a show car and a race car,” builder Kaylee Crayton stated. A four-year project, this FS is powered by a built 2.5L D-4S Boxer engine that’s strengthened by internals from King, Manley and CP-Carrillo, then topped with a supercharger and aided by a 100hp Nitrous Express NO kit. The car rides on an Air Lift 3P suspension, rolls on 245/40R18 Nitto Gen Cen tires mounted on 18-in. Gram Lights WGI 567DR rims, and is halted by an RR Racing big-brake kit. Outside, Metro Wrap Galaxy vinyl gives the Scion a unique appearance, and Status seats and a custom “starry night” headliner enhance aesthetics and comfort inside.

TBuddeodd Budde, LaVernia, Texas

’74 Mazda Rotary Pickup

An EV conversion from a SEMA360 Top 12 finalist, this widebody Mazda utilizes a Tesla Model 3 battery pack to power a pair of Tesla drive units configured for all-wheel drive. The truck rides on a custom aluminum/chromoly chassis and Corvette C7 suspension with a custom pushrod coil-over shock setup. A Wilwood big-brake kit keeps speeds down, and electric power steering and brake assist make navigation easier. The one-off carbon-fiber/steel widebody kit includes an RX3 front-end conversion and a custom carbon-fiber aero kit. Fully integrated AEM EV electronics are found inside the race-inspired interior.

MillerJames Miller, Lancaster, New York

’81 Pontiac Trans Am

Booth: AkzoNobel, #20060 and #81110

This eye-catching Trans Am is an example of new technology lurking in old sheetmetal. Gone underhood is the old 455 in favor of a Magnuson TVS-2650 supercharged LSX 376 B15 that’s backed by a T56 Super-Magnum six-speed. Power flows to a Currie Turn 9-fabricated 9-in. equipped with Strange 4.11 gears. The car utilizes RideTech TruTurn steering and a RideTech Quadralink suspension system with Shockwave airbags. The custom Boze Forged Snowflakes wheels and Toyo R888R 275/35/19 front and 325/30/20 rear tires are controlled by a Wilwood big-brake kit. A custom subframe drops the engine 4 in. to accommodate a custom cowl hood, and the bodywork is adorned with AkzoNobel Sweet and Sour paint courtesy of Modern Classics by Kindig.

ProffittJeremiah Proffitt, Orchard City, Colorado

’76 Toyota Land Cruiser

Booth: Vintage Air Inc., #22581

According to its builder, 2,400 hours went into this project, and it would appear that the hard work paid off. A custom four-link front and three-link rear suspension incorporates Bilstein remote-reservoir shocks to position a pair of 60-series axles armed with ARB Air Lockers and 4.88 gears. Even more gearing is provided by a split Toyota transfer case with a 4:1 reduction, and they turn a set of 37-in. Maxxis RAZR MT tires. Custom exterior work includes the fully integrated rollcage, bumpers and OE-style soft top, and the “crazy popular” Lunar Rock paint color was developed in-house.

DavisWillie Davis, Grand Junction, Colorado

’71 Ford F100

Booth: Air Lift Co., #23633 and #61171

Scarcely a body panel remains stock on this Ford. The front end is narrowed 2 in., and the custom front and rear bumpers are narrowed and tucked. All body seams are fully welded, the front end is a one-piece construction, and the custom bed features a hinged floor. For good measure, there’s a Whipple-supercharged Coyote V8 under the hood, a Currie 9-in. rearend, and an Air Lift 3H suspension that incorporates a Heidts Mustang IFS and a four-link rear. Intro Vista wheels and Pirelli P-Zero tires comprise the rolling stock, and Wilwood discs provide braking at all four corners.

ArmeTony Arme, Phoenix, Arizona

’57 Chevy 210

Tri-Five Chevys may not be as common on the show circuit as they were 20 years ago, but they still make a great canvas for builders to express their creativity. This clean-looking example sports a Duramax LMM diesel conversion that’s said to be good for 650 hp and 1,150 lb.-ft. of torque. Backing it is a ZF6 manual transmission, and they both reside within a Roadster Shop chassis. Schott wheels and Toyo tires keep it moving, and Wilwood discs slow it down. The chassis and drivetrain have been Cerakoted, and the custom interior was 3-D printed.

FortunaDavid Fortuna, North Branch, Minnesota

’78 Ford Mustang II

“Hands down, the best-looking Mustang II ever,” its builder exclaimed, and it’s certainly one of the most modified we’ve seen. Start with the custom frame, which was constructed of 15/8-in. DOM 1020 steel tubing and which allowed the wheelbase to be stretched 12 in. A Coyote V8 is equipped with Borla stack injection and stainless exhaust, which in turn powers a six-speed transaxle. The independent front and rear suspension were sourced from a ’08 Z06 Corvette. All told, the vehicle weighs in at less than 3,000 lbs., even with the longer wheelbase.

GiambalvoMark Giambalvo, Womelsdorf, Pennsylvania

’30 Ford Model A

Booth: HRIA/ARMO, #23295

A SEMA360 class winner last year, the Ford’s builder assures a “Ridler quality level” from his latest work. The body has been chopped 4 in., the doors flush-fit, and the rear wheelwells, hood and hood sides all have been hand-fabricated with custom beadwork. The body was channeled 1 in. over the the custom Roadster Shop chassis, which enables a stretched wheelbase. A one-off cantilevered suspension damps a set of custom Dayton Wire wheels. Under the hood, a ’56 Cadillac V8 with Tri-Power injection provides motive power. A completely custom interior is courtesy of Bux Customs, and PPG Rebel Green and Pearl Chrome plating by Advanced Plating adorn the exterior.

MirandaJeremy Miranda, Boynton Beach, Florida

’67 Chevrolet Camaro

There’s a lot going on with this smooth-looking Camaro that may not meet the eye. Start with the GM LS3 under the hood that’s topped by a TVS2300 Magnacharger and backed by a T56 Magnum transmission, both nestling within a Roadster Shop SPEC Chassis. ADV1 wheels, and Baer brakes work in tandem, and the bodywork sports many custom touches: Ringbrothers carbon-fiber hood, carbon-fiber rear spoiler, custom-fabbed engine bay, hand-fabricated grille and modified bumpers, and PPG paint applied by the skilled hands at Relic Restomods. Inside, a custom dash houses AutoMeter gauges, and Vintage Air provides climate control.

RolleriMichael Rolleri, Boca Raton, Florida

’85 Chevrolet C10

“We are building the first-ever dual Tesla-powered all-wheel-drive C10,” the Chevy’s builder explains. Plans are for a custom carbon-fiber widebody kit with a rear wing, diffuser and front spoiler. Custom one-off wheels, headlights and taillights are in the works, as is a “race-inspired” interior with a full rollcage. “This truck will be fully electric and will function like a Tesla, including a large monitor which will operate all the functions of the truck.”

FarischonChad Farischon, Arcadia, Oklahoma

’69 Chevrolet Camaro SS/RS

“Mercury Rising” is this Camaro’s moniker, and it’s likely due to the Mercury Racing 7.0L engine underhood that’s good for an estimated 750 hp. A Tremec T56 Magnum transmission sends power to a Strange-prepped 9-in. rear with an HD center section and 4.11 gears, which in turn engages the custom-painted 18x12 front and 19x12 rear Forgeline AL305 rims. The car rides on a Detroit Speed chassis and sports a Quadralink suspension with JRI shocks and a set of Wilwood 14.25-in. brakes. Outside, the valences, bumpers and spoiler have been customized, and the Standox Jupiter Red paint is complemented with bronze and carbon accents.

KennemoreTim Kennemore, Corsicana, Texas

’95 Accura Integra GSR

A right-hand drive conversion, this Acura boasts a slew of performance modifications, starting under the hood with the high-compression B20b JDM motor that’s enhanced by a Skunk2 Stage 1 cam, intake and 70mm throttle body; MPC Motorsport hardware dresses the tucked and shaved engine bay, and a Meagan Racing header and APEXI N1 exhaust expel spent gases. Toyo Extensa 205/40R17 tires are wrapped around a set of 17x8 WORK Carving Head wheels, and both ride on an Air Lift V2 suspension that’s fortified by a slew of MPC components. The exterior is awash in carbon-fiber body work including the side skirts, grille, hood and rear valences. Inside are an NRG wheel and shift knob, and a set of Braum racing seats and five-point harnesses.

PoseyWill Posey, Hokes Bluff, Alabama

’66 Cadillac Calais

This rig’s builder promises “the ultimate drivable hot rod Caddy” for BOTB. It’s powered by a “slicked-up” supercharged LT4 engine with one-off valve covers that’s backed by a 10L90-E 10-speed transmission. The exterior features numerous custom touches, one of the most noticeable being the one-piece front and rear bumpers and a “top hat” on the hood to accommodate the supercharger. The paint, a non-metallic Kandy application, “has a depth that is insane.” The Calais rolls on a RideTech air suspension system that incorporates tubular front and rear control arms, and custom wheels sport custom center caps. “We wanted it to feel close to what Cadillac did back in ’66, but extremely detailed,” the builder explains.

FolkestadPreston Folkestad, Des Moines, Iowa

’84 Chevrolet C10

“The entire theme of the truck was to build a C10 that could not only look fast but perform against Corvettes and Camaros in USCA events,” the Chevy’s builder explains, noting that it’s won a points championship in the GTT Class. In this case, the winning powerplant is a 630hp aluminum-block 427 LS with Frankenstein heads and intake, custom exhaust, and Holley EFI. The truck still rides on its original frame, which has been boxed and heavily modified to incorporate a coilover IFS setup in front and a custom four-link in the rear. Bodywork modifications are numerous, including a custom removable front bumper with brake ducting, as well as a lightened hood, fenders and bed. The grille has been converted to a Blazer-style unit, and the bed floor and cover are custom carbon-fiber pieces as well.

MelvinBrandon Melvin, West Orange, New Jersey

’20 RAM 2500

This built, 600+ hp 3/4-ton sports a host of functional and dress-up mods. The 4-in. suspension system incorporates an upgraded four-link rear and a (soon-to-come) coilover/four-link front from Flight Fabrications. The suspension clears room for 325/45R25 Nitto Terra Grapplers and 24x14 brushed American Force wheels. The custom lighting includes the first set of Alpharex Luxx LED headlights ever made, and BAMF LEDs underneath utilize 24 pure-white rock lights to aid in nighttime navigation. The interior hosts a first-ever-design sub box from MTI, and a Starlight headliner enhances aesthetics.

RossArthur Ross, Canton, Michigan

’94 Chevrolet Camaro

An eight-year project, this ’94 sports the front clip off a ’98 Camaro as well as builder-outfitted brakes and spindles. The car runs a 383 LT1 engine utilizing a hand-built wiring harness to integrate a newer-style GM computer with coil-on-plug ignition; a Holley Terminator X and P1 Procharger with custom-built charge pipes and intercooler are other new underhood upgrades. Power flows to a 31-spline Ford 8.8-in. axle donated by a late-’90s Mustang that’s stuffed with 4.10 gears. Inside the Camaro is a 7.5-in. digital dash residing in a builder-designed and 3-D-printed dash bezel.

KitchenGarret Kitchen, Columbus, Ohio

’33 Ford Speedstar

From Garret’s Speed Shop, this “War Plane”-themed hot rod incorporates modern styling and power with aeronautical nuances. A restyled ’33 Speedstar fiberglass body sports a modified hood and doors, along with a throwback rumble seat in the back, and is adorned with PPG Gloss Olive Drab paint. A GM Performance LS 376 sends some 525 hp to a 4L80E transmission, and a full Cerakote OD Green exhaust with side-mounted cutouts expels spent gases. Four-wheel independent coilover suspension comes courtesy of Heidts, and inside, a Pro Auto Interiors Bomber Seat extends the “war plane” theme. Numerous custom parts on this rider are CNC-machined and 3-D printed, and the unique hand-fabricated engine cover is, in its builder’s words, “a true work of art.”

OlsonDominic Olson, Colorado Springs, Colorado

’37 Ford Coupe

A frame-off resto, this ’37 project commenced when its builder was 15. Fast forward two years, and the result is the car you see here. Under the hood is a 350 Chevy V8 that’s mated to a TH350 transmission that’s been metal-finished with all castings primed and painted. Power flows to a Ford 8.8-in rearend, while a Mustang II IFS frontend provides a supple ride. The frame was painted and polished, and the firewall and engine bay have been detailed and painted. Many custom touches can be found on the Ford, including the battery box, fender cutouts, throttle linkage and air cleaner “All the work was done 80% by myself and 20% by my grandpa,” the builder admits.

Bob Matranga, Irvine, California

’55 Chevrolet

Booth: Keystone Automotive Operations Inc. #21249

A 2020 Goodguys Most Beautiful award winner, “Brute Force” features a host of custom-fabricated parts and components courtesy of Matranga Hot Rods and Brown Auto Design. Resting inside a fully independent Art Morrison chassis, a “detuned” 540ci twin-turbocharged Merlin V8 topped with Arias heads sends an estimated 800 hp to a built 4L80E transmission. Custom EVOD-machined 18x7 front and 20x10 wheels are located by a one-off QA1 coilover suspension and stopped by Wilwood brakes. Inside, futuristic touches abound, such as a CAN Bus wiring setup that controls every system via integrated iPad and a one-off steering wheel that utilizes shift paddles. Chrysler Sebring seats are equipped with integrated seat belts, and over a dozen custom-dyed leather hides were used to outfit the seats, inner door panels, center console and custom trunk.

DunnShawn Dunn, Shawnee, Oklahoma

’73 Volkswagen Beetle

Sporting ’66 sheetmetal, this VW rides on an air-ride suspension with custom trailing arms. The narrowed front beam and narrowed rear suspension arms and axles enable proper fitment of custom-made “artillery-style” wheels. Four-wheel disc brakes bring the Bug to a stop, and a turbocharged EFI engine provides power. Outside, the ride sports shaved door hinges and modified drip rails, a sliding ragtop with custom matching materials and LED lighting throughout. Inside, an Italian leather interior, custom trim molding and a “high-rez” sound system provide creature comforts.

PettusEddie Pettus, Cedar Rapids, Iowa

’63 Chevrolet Corvette

The list of modifications promised in time for BOTB is long and comprehensive, starting with a full custom wide-body conversion. Under the hood, a 1,000hp LS3 engine will provide motive power, and a hydraulic lift suspension (sporting a rear IRS conversion) and Bilstein coil-overs locate a set of custom HRE wheels. Modern-day traction control and ABS will be along for the ride, and a set of carbon ceramic Brembo brakes will lend a hand as needed. Thousands of man-hours spent on customization of random parts and body components will include custom work to the floor pans, wheelwells, firewall and engine bay. A custom carbon-fiber splitter, rear diffuser, flush-mount glass and a full interior treatment from Avant Garde Design are among the many enhancements to this handsome ’Vette.

JimenezJobe Jimenez, Riverside, California

’60 Cadillac Series 62

“Per the rendering, this vehicle is aptly named ‘Jekyll and Hyde,’” the builder explained. “The theme for this build was to create something that had a classic Cadillac appearance at first glance, but upon further investigation, you will quickly see and feel what this build is all about. While the exterior shows off Dr. Jekyll, Mr. Hyde is hidden underneath.” The coupe sits atop a Sniper Grey Cerakoted Roadster Shop chassis that cradles an 800hp LS engine, and the Caddy incorporates an Air Ride suspension. The color scheme utilizes a custom-mixed PPG silver base coat with House of Kolor brandy-wine accents for the roof, engine bay, interior and drivetrain.

ChapmanChris Chapman, Oregon City, Oregon

’47 Ford COE Truck

“A lot of time and energy has gone into this,” the truck’s builder claimed. “We would love to show off the finished product to the SEMA world.” A true combination of form and function, the coach-built box houses a full pizza kitchen, and many fully custom aluminum parts have been fabricated to give this truck a ’40s aesthetic. An AccuAir suspension utilizes Energy Suspension polyurethane components, and performance parts from Edelbrock, FAST, March Performance, SPAL and Viair can be found under the hood. American Auto Wire provided electrical upgrades, ididit enhanced the steering and handling, and Classic Instruments, Lokar and Vintage Air components reside inside the cab.

CarlsonChris Carlson, Mulvane, Kansas

’21 Ford F-450 Super Duty

A truck built for work as well as for show, this Super Duty sports a 4-in. Stryker Off Road suspension, which provides clearance for a set of 43-in. Goodyear tires wrapped around 20x14 one-off Stazwork wheels. The exterior boasts a slew of modifications designed to enhance form and function alike. The front sheetmetal was cut apart and reworked to accommodate the fabricated Defco Truck fiberglass fenders. More Defco customization touches can be found in the dually rear quarter panels and hood. Road Armor bumpers improve protection, a Royalty Core grille and billet emblems provide some sizzle, and Rigid Radiance Lighting improves visibility.

PocockKamaka Pocock, Bakersfield, California

’67 Chevrolet C10

“We really tried to just refine what is already a good-looking truck,” the Chevy’s builder explained. It’s certainly got plenty of power onboard, thanks to a Magnuson supercharged 376 LSX engine that’s backed by a TCI six-speed. A custom chassis from Porterbuilt Fabrication utilizes an AccuAir e-Level suspension, which locates a set of 20-in. Forgeline DE3C wheels with polished lips and satin bronze fasciae. Custom bodywork abounds, including the engine bay and the hand-hammered bed floor and inner bedsides. The rear of the bedsides was lowered about 2 in. to align with the bottom of the custom-tucked bumper, and the front bumper was also shaved and cut. Up front, the builder-designed billet grille work was custom-machined by EVOD, as were the headlight bezels, exhaust tips and hood hinges.

ThompsonBryan Thompson, Boise, Idaho

’34 Ford Pickup

A sleek-looking throwback, “Serious Black” sports an original Ford steel cab that’s been chopped 5 in., stretched 6 in. in the doors, and channeled over a slivered ’34 Ford frame. A custom bed features bead rolls to match the tire size and body lines from the cab, and the frame was stepped up in the rear in order to accommodate Alden coil-overs and a Ford 9-in. rearend. The bed-mounted ’30s Ford luggage crate now serves as a fuel tank. Powering the ride is a ’49 Flathead 8BA with three 97 Stromberg carbs and a Ford C4 transmission. Coker tires comprise the rolling stock, and additional components from Bob Drake, SO-CAL Speed Shop, Speedway Motors and Classic Instruments further customize the ride.

HesterRobert Hester, Jonesboro, Arkansas

’67 Chevrolet Corvette

Booth: Flat Out Autos, #23477

From Flat Out Autos comes this custom ’67 Corvette restomod, which combines classic styling with modern performance and convenience features. Sitting on a Coffman chassis, the ’Vette hosts an LS engine that uses an LS Classics Tri-Power intake system for a classic look, the builder noted. The Chevy rolls on a set of Curtis Speed 19-in. fully polished Knock Off wheels and redline tires, which complement the car’s white/red color scheme. Inside the cab, Easley’s Custom Interior provided handcrafted seats, door panels and a center console that incorporates a wireless phone charging station on the dash. Outside, the bumpers have been refit tight to the body for an even sleeker appearance.

Mon, 11/01/2021 - 14:08

SEMA News—November 2021

A Message From Roy Littlefield

TIA CEO

TIAWelcome back to an extra special Global Tire Expo (GTE)–Powered by the Tire Industry Association. This year, in addition to the excitement of returning to Las Vegas and the GTE/SEMA Show following last year’s COVID-19 shutdown, we are proud to celebrate the 100th anniversary of the founding of our Association. What a milestone that is!

Like the recent pandemic we’ve experienced, TIA has endured many ups and downs during its long and iconic history, only to emerge stronger than ever. It all started humbly in 1921 when 500 tire dealers representing 14 recently founded city associations met in Chicago to form a national association to represent the common interests of the independent tire dealer. That mission continues today with TIA serving its 13,000 members and the industry at large by promoting tire safety, providing certified tire service training and serving as a legislative watchdog. It is a history of which I am extremely proud.

At this year’s Global Tire Expo/SEMA Show, I invite you to join us on Monday evening, November 1, as we celebrate the association’s first 100 years with a special event at The Cosmopolitan of Las Vegas Hotel and Casino. This ticketed event will begin with a fabulous cocktail reception followed by a program featuring stories about TIA’s iconic past, a keynote address sponsored by Goodyear and entertainment provided by Bridgestone.

Earlier that day, TIA will induct several new members into the Tire Industry Hall of Fame and recognize the winners of the tire industry trade press awards and the recipient of TIA’s State Leadership Award during the Tire Industry Honors luncheon, also at The Cosmopolitan. Please join us for this, too. The program is open to all who have a ticket.

Global TireThese events serve as prelude to the fabulous Global Tire Expo/SEMA Show, which opens the next day. After a year off, it will be exciting to get back on the trade-show floor, see old friends and experience the energy that only SEMA and GTE can provide. I especially encourage you to visit the exhibitors in the GTE tire section in the lower South Hall. This is where you will see the latest and greatest in tires and wheels, learn about new tire technology and network with peers.

TIA will offer four educational seminars at this year’s Show on topics that include Tips for Tire Technicians, Road Service Safety, Preventing Ride Complaints, Impact Wrench Technology and the always-popular session “Successful Tire Dealers Share Their Secrets.”

It’s been two years since the tire and aftermarket industries gathered at GTE and the SEMA Show in Las Vegas. While touring the Show, please stop by the TIA booth #40067 in the South Hall to meet our team and learn more about what TIA has to offer. We can’t wait to see you.

Roy Littlefield

Littlefield

 

 

TIA CEO

Mon, 11/01/2021 - 14:01

By Ellen McKoy

Holman
Journalist Sean P. Holman (left) will lead the seminar “Why
Truck and Off-Road Builders Are Thriving—Powered by
TORA” on Wednesday, November 3, from 11:00 a.m.–12:00
p.m. in West Hall, Room W235. This builder panel will discuss
some of the best aftermarket business opportunities.

There’s no business like show business—trade-show business, that is. Just ask buyers.

Throughout the week of the SEMA Show, SEMA councils and networks will host numerous activities on and off the Show floor. It’s a once-a-year chance to link up with like-minded professionals, celebrate the achievements of industry leaders, expand knowledge, and explore ways to get involved in association activities. The following is a rundown of this year’s events.

Automotive Restoration Market Organization (ARMO)
  • ARMO Reception. Tuesday, November 2, 5:15 p.m.–7:30 p.m., Westgate Resort & Casino, Ballroom B. Enjoy an evening of camaraderie, refreshments, beverages and awards presentations.
  • ARMO Builders Panel. Wednesday, November 3, 10:15 a.m.–11:15 a.m., North Hall, Room N255. Featuring moderator Sabra Johnson and panelists Steve Cook, Dan Short and Bob Smith.
Emerging Trends & Technology Network (ETTN)
  • Tech ’N’ Toast. Inaugural breakfast networking event. Thursday, November 4, 8:00 a.m.–9:00 a.m., North Hall, Room N235.
  • “Challenges to Modding the Modern Powertrain—Powered by ETTN.” Thursday, November 4, 11:00 a.m.–12:30 p.m., North Hall, Room N258.
  • ETTN Lunch and Learn. Thursday, November 4, 12:30 p.m.–2:00 p.m., North Hall, Rooms N235. Featuring presentations, panel discussion and networking with industry thought leaders.
Hot Rod Industry Alliance (HRIA)
  • HRIA Reception. Wednesday, November 3, 5:15 p.m.–8:30 p.m., Westgate Resort & Casino, Paradise Center. Celebrate with colleagues and friends as hot-rod builder and emcee Tim Strange salutes industry achievers during the awards ceremony. Proceeds of sponsored tables benefit the SEMA Memorial Scholarship Fund.
  • “Hot-Rod Builders Drive the Vintage Segment—Powered by HRIA.” Thursday, November 4, 9:00 a.m.–10:00 a.m., North Hall, Room N258. Join leading builders as they share knowledge and insights into the future of hot rodding.
Motorsports Parts Manufacturers Council (MPMC)
  • “Motorsports Builders Panel— Powered by MPMC.” Wednesday, November 2, 9:00 a.m.–10:00 a.m., North Hall, Room N254. Elite builders share pandemic experiences, what they learned and what lies ahead.
Professional Restylers Organization (PRO)
  • PRO Reception. Tuesday, November 2, 5:00 p.m.–7:00 p.m., West Hall, third floor terrace. Mingle under the stars with industry leaders while enjoying hot hors d’oeuvres and drinks.
  • “How the Pandemic Moved Buyers From Your Showroom to Online—Powered by PRO.” Wednesday, November 3, 9:00 a.m.–10:00 a.m., West Hall, Room W235. Join PRO Select Committee Member Rod Bennett and panelists as they explore the evolving landscape.
  • PRO Happy Hour. Wednesday, November 3, 4:00 p.m.–5:30 p.m., booth #50185, West Hall. Enjoy a beverage and conversation as PRO leadership presents the PRO Cup Challenge trophy and announces the fan-favorite winner.
  • “EV and the Accessorization Game—Powered by PRO.” Thursday, November 4, 9:00 a.m.–10:00 a.m., North Hall, Room N254.
  • Lunch With the PROs—General Membership Meeting. Thursday, November 4, 11:30 a.m.–1:00 p.m., West Hall, Room W219. Connect with the PRO select committee and fellow members for the latest council updates. Learn how to get involved and help shape the future of the restyling industry.
SBN
Stop by Gear-Up Girl—a popular women-only networking
event for female students, young career women and
seasoned women leaders—on Wednesday, November 3, 4:30
p.m.–5:30 p.m. at the Renaissance Hotel Pool.
SEMA Businesswomen’s Network (SBN)
  • “Women Who Build—Powered by SBN.” Tuesday, November 2, 11:15 a.m.–12:15 p.m., North Hall, Room N259. Panel discussion featuring top women builders sharing their journeys and what they see for the future of custom-car building.
  • “Women in Leadership—Powered by SBN.” Wednesday, November 3, 1:00 p.m.–2:00 p.m., North Hall, Room N258. CEOs discuss the importance of having women on the leadership team and how to encourage the advancement of women in the industry.
  • Gear-Up Girl. Wednesday, November 3, 4:30 p.m.–5:30 p.m., Renaissance Hotel Pool. Popular women-only networking event for female students, young career women and seasoned women leaders.
  • SBN Reception. Wednesday, November 3, 5:30 p.m.–7:00 p.m., Renaissance Hotel Pool Deck. Reception (open to men and women) immediately following Gear-Up Girl. Features gourmet food, beverages and more networking.
  • “Women Who Rule Racing—Powered by SBN.” Thursday, November 4, 4:00 p.m.–5:00 p.m., North Hall, Room N258. Top female racers talk about how they’ve overcome adversities and are encouraging young women to enter the racing world.
Truck & Off-Road Alliance (TORA)
  • TORA Happy Hour. Tuesday, November 2, 4:00 p.m.–5:30 p.m., West Hall booth #56155. Enjoy a beverage and shoptalk; connect with TORA select committee members. Cheer the winners of two new-product awards.
  • “Why Truck and Off-Road Builders Are Thriving—Powered by TORA.” Wednesday, November 3, 11:00 a.m.–12:00 p.m., West Hall, Room W235. Journalist Sean P. Holman leads a builder panel discussion on some of the best aftermarket business opportunities.
  • TORA Reception. Wednesday, November 3, 5:00 p.m.–7:00 p.m., West Hall, Third Floor Terrace. Enjoy appetizers and beverages while hobnobbing with colleagues. Awards ceremony honors industry achievers; Pinewood Drags raises funds to benefit SEMA Cares.
Wheel & Tire Council (WTC)
  • The Stage—Powered by WTC. Tuesday, November 2, South Hall Member Lounge, booth #49031. Council Chair Todd Steen, Chair-Elect Mike Lusso and Immediate Past Chair Tyson Boyer conduct twice-daily interviews with prominent wheel and tire pros. Afternoon session concludes with the WTC Hall of Fame presentation.
  • Meet the New SEMA Board of Directors. 11:00 a.m. Moderator: Todd Steen. Speakers: Brian Reese, Larry Montante, Kyle Fickler
  • Meet the WTC Team and 2021 WTC Awards. 3:30 p.m. Moderator: Steve Swanson. Speakers: Todd Steen, Mike Lusso, Tyson Boyer.
  • WTC Reception. Tuesday, November 2, 5:00 p.m.–7:00 p.m., South Hall Member Lounge, booth #49031. Awards ceremony, followed immediately by the awards reception. Guests enjoy an evening of good fellowship, refreshments and networking.
  • The Stage—Powered by WTC. Wednesday, November 3.
  • “Five Things You Need to Launch a New Product.” 11:00 a.m. Moderator: Todd Steen. Speakers: Eric Morley & Kathryn Reinhardt.
  • Regulations and Stipulations. 4:00 p.m. Moderator: Tyson Boyer. Speaker: Stuart Gosswein. (Additional speakers to be determined. Visit www.SEMAShow.com.)
  • WTC Happy Hour. Wednesday, November 3, 5:00 p.m.–6:00 p.m., South Hall Member Lounge, booth #49031. Members and newcomers are invited to Happy Hour. Enjoy a beverage, conversation and updates on council initiatives.
  • Coffee & Conversation. Thursday, November 4, 8:00 a.m.–9:00 a.m. Entrance to the Global Tire Expo, Lower South Hall. Start the day with a cup of java and a snack while learning about WTC programs and benefits.
  • The Stage—Powered by WTC. Thursday, November 4.
  • “Impact of Wheel Changes on Vehicles Equipped With Advanced Driver-Assistance Systems.” 11:00 a.m. Moderator: Mike Lusso. Speaker: Kaleb Silver.
  • “E-Commerce, Direct to Consumer Strategies.” 4:00 p.m. Moderator: Todd Steen. Speakers: Chris Ripper, Michael Welch.
Young Executives Network (YEN)
  • YEN Reception. Tuesday, November 2, 5:30 p.m.–7:30 p.m., Renaissance Hotel, Garage Rooftop. New outdoor venue includes food, drinks, networking and presentation of the Vanguard and Young Executive of the Year awards.
  • “Future Industry Outlooks From CEOs Under 40—Powered by YEN.” Thursday, November 4, 1:00 p.m.–2:00 p.m., North Hall, Room N259. BOOSTane’s Ian Lehn, SEMA Board member Lindsay Hubley of Lodestone Events/Overland Expo, and Radians’ Kirstin Stone, former YEN chair, headline a discussion on where the industry is headed over the next decade and beyond.
Mon, 11/01/2021 - 13:19

SEMA News—November 2021

PEOPLE

A Message From James Lawrence

SEMA Chairman of the Board

LawrenceWelcome to the 2021 SEMA Show in Las Vegas—one of the most amazing automotive events in the world. The SEMA Show embodies the ultimate in automotive innovation and creativity—with thousands of modified cars and trucks displayed on the Las Vegas Convention Center campus. More than 1,300 exhibitors are introducing new products, technologies and innovative services to the automotive industry this week.

This year, the new West Hall will introduce fresh excitement to the SEMA Show you love. Providing an additional 600,000 sq. ft. of exhibition space, the West Hall also features an amazing digital screen in the lobby, and is a must-see for your trip to the SEMA Show.

I walked into my first SEMA Show when I was 18 years old and marveled at the world that I walked into. While SEMA produces some of the world’s best trade shows (including the PRI Trade Show in Indianapolis each December), the SEMA association also works tirelessly all year long to protect and preserve your rights to modify your vehicle. It is SEMA’s job to protect what you experience at the Show each year.

For those of us who love the automotive lifestyle, you should know our industry is at a crossroads as there are forces at work to take the steering wheel out of your hands. Between the EPA and misguided regulations, it is important that we all come together to support our rights. For example, despite the fact that the amount of emissions produced by racing is very small, the EPA claims that virtually all production-based race cars are illegal.

If you love the SEMA Show and want to preserve your right to drive and modify your vehicle, I’d like you to consider becoming an individual SEMA member. As a member of SEMA, you’ll lend support to our industry, receive the latest news, updates and information about the mission, and help preserve and protect your rights. You can get more information about SEMA membership, and sign up at www.sema.org/individualmember.

I hope you have a wonderful SEMA experience at the Show this year. It’s a great time to learn about the best of our industry, build new relationships and create business opportunities.

James Lawrence

Lawrence

 

 

 

 

 

James Lawrence
SEMA Chairman of the Board

Mon, 11/01/2021 - 13:16

SEMA News—November 2021

SEMA DATA

By Gigi Ho

SEMA Data Product News

The products featured below are from SEMA Data member companies that have attained Gold- or Platinum-level data, which means that their product data is robust and complete—likely to drive customer purchase decisions. SEMA Data members meeting data scorecard requirements are invited to submit product releases for consideration to enews@semadatacoop.org.

BBK
FIA
CargoGlide

BBK

Blackout Cold-Air Intake for ’11–’21 Dodge 6.4L Hemi Challenger/Charger SRT8

The BBK Cold-Air Kit replaces the entire factory Hemi inlet system with large-
diameter, black powdercoated tubing and a reusable high-flow air filter. Made in the U.S.A.

The BBK airbox design pulls in cooler, denser air for more horsepower and torque. Installation is as simple as it gets and normally takes only half an hour. No special tools or additional hardware are required for installation.

Information: www.bbkperformance.com

PN: 1777-R

FIA

GS900 Series Bug Screen for ’08–’14 E-150/E-250; ’08–’21 E-350 Super Duty/E-450 Super Duty

The GS900 Series Custom-Fit Grille Bug Screen is made from heavy-duty, tear-resistant mesh. It protects the grille and the radiator from stone chips, bugs and debris. Installation is quick and easy with FIA’s patented Stick-a-Stud no-drill system. Using a 3M adhesive-backed stud fastener, just peel and stick to the surface and snap on the bug screen. No tools are required for installation. A custom fit for most trucks, vans, CUVs and SUVs.

Information: www.gofia.com

PN: GS902-16

CargoGlide

Bulkhead WallSlide for Mercedes Sprinter 144 WB, Standard Roof

The WallSlide system is a steel framework mounted inside the van with aluminum sliding walls. WallSlide is fully customizable with several options and is designed to attach any brand of shelving, bins and containers onto the sliding walls. Starts with a framework that is designed specifically for the van’s make and model. Users may choose the walls needed for the system and which options are wanted for each wall.

Information: www.cargoglide.com

PN: WSS003

QRSEMA Data is “data central” for the specialty-equipment segment, containing millions of products and vehicle fitments from performance and accessories brands. Created by SEMA, SEMA Data is the definitive, industry-owned and -operated centralized data warehouse, complete with comprehensive online tools, and a team of dedicated data and technology experts to assist manufacturers and resellers with product data needs. Learn more at www.semadatacoop.org or scan the QR code with your smartphone camera.

Mon, 11/01/2021 - 12:59

SEMA News—November 2021

EVENTS

2021 SEMA Show:

Connect and Engage With SEMA Councils and Networks

By Ellen McKoy

Holman
Journalist Sean P. Holman (left) will lead the seminar “Why
Truck and Off-Road Builders Are Thriving—Powered by
TORA” on Wednesday, November 3, from 11:00 a.m.–12:00
p.m. in West Hall, Room W235. This builder panel will discuss
some of the best aftermarket business opportunities.

There’s no business like show business—trade-show business, that is. Just ask buyers.

Throughout the week of the SEMA Show, SEMA councils and networks will host numerous activities on and off the Show floor. It’s a once-a-year chance to link up with like-minded professionals, celebrate the achievements of industry leaders, expand knowledge, and explore ways to get involved in association activities. The following is a rundown of this year’s events.

Automotive Restoration Market Organization (ARMO)
  • ARMO Reception. Tuesday, November 2, 5:15 p.m.–7:30 p.m., Westgate Resort & Casino, Ballroom B. Enjoy an evening of camaraderie, refreshments, beverages and awards presentations.
  • ARMO Builders Panel. Wednesday, November 3, 10:15 a.m.–11:15 a.m., North Hall, Room N255. Featuring moderator Sabra Johnson and panelists Steve Cook, Dan Short and Bob Smith.
Emerging Trends & Technology Network (ETTN)
  • “Synthetic Fuels: Paving the Way for the Future of ICEs—Powered by ETTN.” Monday, November 1, 1:00 p.m.–2:00 p.m., North Hall, Room N259.
  • Tech ’N’ Toast. Inaugural breakfast networking event. Thursday, November 4, 8:00 a.m.–9:00 a.m., North Hall, Room N235.
  • “Challenges to Modding the Modern Powertrain—Powered by ETTN.” Thursday, November 4, 11:00 a.m.–12:30 p.m., North Hall, Room N258.
  • ETTN Lunch and Learn. Thursday, November 4, 12:30 p.m.–2:00 p.m., North Hall, Rooms N235. Featuring presentations, panel discussion and networking with industry thought leaders.
Hot Rod Industry Alliance (HRIA)
  • HRIA Reception. Wednesday, November 3, 5:15 p.m.–8:30 p.m., Westgate Resort & Casino, Paradise Center. Celebrate with colleagues and friends as hot-rod builder and emcee Tim Strange salutes industry achievers during the awards ceremony. Proceeds of sponsored tables benefit the SEMA Memorial Scholarship Fund.
  • “Hot-Rod Builders Drive the Vintage Segment—Powered by HRIA.” Thursday, November 4, 9:00 a.m.–10:00 a.m., North Hall, Room N258. Join leading builders as they share knowledge and insights into the future of hot rodding.
Motorsports Parts Manufacturers Council (MPMC)
  • “Motorsports Builders Panel— Powered by MPMC.” Wednesday, November 2, 9:00 a.m.–10:00 a.m., North Hall, Room N254. Elite builders share pandemic experiences, what they learned and what lies ahead.
Professional Restylers Organization (PRO)
  • PRO Reception. Tuesday, November 2, 5:00 p.m.–7:00 p.m., West Hall, third floor terrace. Mingle under the stars with industry leaders while enjoying hot hors d’oeuvres and drinks.
  • “How the Pandemic Moved Buyers From Your Showroom to Online—Powered by PRO.” Wednesday, November 3, 9:00 a.m.–10:00 a.m., West Hall, Room W235. Join PRO Select Committee Member Rod Bennett and panelists as they explore the evolving landscape.
  • PRO Happy Hour. Wednesday, November 3, 4:00 p.m.–5:30 p.m., booth #50185, West Hall. Enjoy a beverage and conversation as PRO leadership presents the PRO Cup Challenge trophy and announces the fan-favorite winner.
  • “EV and the Accessorization Game—Powered by PRO.” Thursday, November 4, 9:00 a.m.–10:00 a.m., North Hall, Room N254.
  • Lunch With the PROs—General Membership Meeting. Thursday, November 4, 11:30 a.m.–1:00 p.m., West Hall, Room W219. Connect with the PRO select committee and fellow members for the latest council updates. Learn how to get involved and help shape the future of the restyling industry.
SBN
Stop by Gear-Up Girl—a popular women-only networking
event for female students, young career women and
seasoned women leaders—on Wednesday, November 3, 4:30
p.m.–5:30 p.m. at the Renaissance Hotel Pool.
SEMA Businesswomen’s Network (SBN)
  • “Women Who Build—Powered by SBN.” Tuesday, November 2, 11:15 a.m.–12:15 p.m., North Hall, Room N259. Panel discussion featuring top women builders sharing their journeys and what they see for the future of custom-car building.
  • “Women in Leadership—Powered by SBN.” Wednesday, November 3, 1:00 p.m.–2:00 p.m., North Hall, Room N258. CEOs discuss the importance of having women on the leadership team and how to encourage the advancement of women in the industry.
  • Gear-Up Girl. Wednesday, November 3, 4:30 p.m.–5:30 p.m., Renaissance Hotel Pool. Popular women-only networking event for female students, young career women and seasoned women leaders.
  • SBN Reception. Wednesday, November 3, 5:30 p.m.–7:00 p.m., Renaissance Hotel Pool Deck. Reception (open to men and women) immediately following Gear-Up Girl. Features gourmet food, beverages and more networking.
  • “Women Who Rule Racing—Powered by SBN.” Thursday, November 4, 4:00 p.m.–5:00 p.m., North Hall, Room N258. Top female racers talk about how they’ve overcome adversities and are encouraging young women to enter the racing world.
Truck & Off-Road Alliance (TORA)
  • TORA Happy Hour. Tuesday, November 2, 4:00 p.m.–5:30 p.m., West Hall booth #56155. Enjoy a beverage and shoptalk; connect with TORA select committee members. Cheer the winners of two new-product awards.
  • “Why Truck and Off-Road Builders Are Thriving—Powered by TORA.” Wednesday, November 3, 11:00 a.m.–12:00 p.m., West Hall, Room W235. Journalist Sean P. Holman leads a builder panel discussion on some of the best aftermarket business opportunities.
  • TORA Reception. Wednesday, November 3, 5:00 p.m.–7:00 p.m., West Hall, Third Floor Terrace. Enjoy appetizers and beverages while hobnobbing with colleagues. Awards ceremony honors industry achievers; Pinewood Drags raises funds to benefit SEMA Cares.
Wheel & Tire Council (WTC)
  • The Stage—Powered by WTC. Tuesday, November 2, South Hall Member Lounge, booth #49031. Council Chair Todd Steen, Chair-Elect Mike Lusso and Immediate Past Chair Tyson Boyer conduct twice-daily interviews with prominent wheel and tire pros. Afternoon session concludes with the WTC Hall of Fame presentation.
  • Meet the New SEMA Board of Directors. 11:00 a.m. Moderator: Todd Steen. Speakers: Brian Reese, Larry Montante, Kyle Fickler
  • Meet the WTC Team and 2021 WTC Awards. 3:30 p.m. Moderator: Steve Swanson. Speakers: Todd Steen, Mike Lusso, Tyson Boyer.
  • WTC Reception. Tuesday, November 2, 5:00 p.m.–7:00 p.m., South Hall Member Lounge, booth #49031. Awards ceremony, followed immediately by the awards reception. Guests enjoy an evening of good fellowship, refreshments and networking.
  • The Stage—Powered by WTC. Wednesday, November 3.
  • “Five Things You Need to Launch a New Product.” 11:00 a.m. Moderator: Todd Steen. Speakers: Eric Morley & Kathryn Reinhardt.
  • Regulations and Stipulations. 4:00 p.m. Moderator: Tyson Boyer. Speaker: Stuart Gosswein. (Additional speakers to be determined. Visit www.SEMAShow.com.)
  • WTC Happy Hour. Wednesday, November 3, 5:00 p.m.–6:00 p.m., South Hall Member Lounge, booth #49031. Members and newcomers are invited to Happy Hour. Enjoy a beverage, conversation and updates on council initiatives.
  • Coffee & Conversation. Thursday, November 4, 8:00 a.m.–9:00 a.m. Entrance to the Global Tire Expo, Lower South Hall. Start the day with a cup of java and a snack while learning about WTC programs and benefits.
  • The Stage—Powered by WTC. Thursday, November 4.
  • “Impact of Wheel Changes on Vehicles Equipped With Advanced Driver-Assistance Systems.” 11:00 a.m. Moderator: Mike Lusso. Speaker: Kaleb Silver.
  • “E-Commerce, Direct to Consumer Strategies.” 4:00 p.m. Moderator: Todd Steen. Speakers: Chris Ripper, Michael Welch.
Young Executives Network (YEN)
  • YEN General Membership Meeting & Mixer. Monday, November 1, 5:30 p.m.–7:30 p.m. Top Golf, MGM Grand Hotel & Casino. Membership meeting and mixer features golf games, food, drink and good fellowship. Attendance limited to 75 pre-sign ups.
  • YEN Reception. Tuesday, November 2, 5:30 p.m.–7:30 p.m., Renaissance Hotel, Garage Rooftop. New outdoor venue includes food, drinks, networking and presentation of the Vanguard and Young Executive of the Year awards.
  • “Future Industry Outlooks From CEOs Under 40—Powered by YEN.” Thursday, November 4, 1:00 p.m.–2:00 p.m., North Hall, Room N259. BOOSTane’s Ian Lehn, SEMA Board member Lindsay Hubley of Lodestone Events/Overland Expo, and Radians’ Kirstin Stone, former YEN chair, headline a discussion on where the industry is headed over the next decade and beyond.
Mon, 11/01/2021 - 12:42

SEMA News—November 2021

New Products Showcase Spotlight Products

By SEMA Editors

New for this year, the New Products Showcase will be located in the Las Vegas Convention Center’s Upper South Hall in booth #31255. In addition, buyers and media can now use the Show app on their mobile device to scan and save products and provide step-by-step directions to the exhibitors that submitted each product.

Badassmounts
Badassmounts 360º Swivel Light Mount
Booth #60194
Badass

Badassmounts billet aluminum, O-ring sealed light mounts allow 360º rotation of your lights with no tools required and no readjusting lights. Perfect for all types of four-wheeling, adventure vans, search and rescue, race trailers and more. Installs in minutes. BAM!

www.badassmounts.com

JM3
Oil Filter Wrench
Booth #35075
JMS

Here at JM3, we offer an oil filter wrench that comes in five standard sizes to fit just about every oil filter on the market. Anything that takes an oil filter, we will make a size to fit it. From automotive, diesel, aviation, ATV, UTV and marine vessels, we have the best wrench for you.

It comes in a 14 and 15 Flute/tooth wrench set and is designed to get into those hard-to-reach places and to loosen those over-tightened rust-welded filters. Our tool has an insurmountable amount of leverage that makes taking off and loosening oil filters super easy. Our tool gives you the leverage you need. Just squeeze the spring-loaded lever and boom, filter is loosened—that easy!

www.oilfilterwrenchbyjm3.com

PN: 1978-XL

Bartec USA LLC
TechRITEPro, TPMS Diagnostic Tool
Booth #45126
Bartec

The TechRITEPro offers high-powered functionality at an entry-level price. The TechRITEPro is also a Rite-Sensor programmer and includes the Bartec exclusive Rite-Sync technology. The TechRITEPro has an easy-to-learn graphical-user interface and includes more OBDII relearns and VINDicate tool setup. The TechRITEPro provides for faster TPMS Service, flexibility in TPMS service and use, and greater coverage of TPMS sensor solutions.

www.bartecusa.com

PN: WRTTRP100

JMD Tubes X-Pipes
Booth #20263
JMD

Not all X-Pipes are created equal, and the team at JMD Tubes always strives to produce performance components that work as they are intended to. We are extremely proud to be able to offer our 100%-made-in-the-U.S.A. X-Pipes. Not sacrificing craftsmanship for a few extra dollars, our company’s vision is one in which we make manufacturing in the U.S.A. an industry standard with outstanding
quality and results.

www.jmdtubes.com

PN: XP-SS-250/300

JMD Tubes Mufflers
Booth #20263
JMD

Our JMD Tubes Mufflers are quality engineered for comfort while providing maximum performance. Tested and proven to not only sound better than the majority of options on the market, but also to outlast the competition even under the most aggressive fuels. We source the best U.S.-made materials to put together a muffler that will make your vehicle purr in low rpms and ROAR at wide-open throttle. There is no point in making your high-dollar vehicle sound like a lawnmower, for your car’s sake...buy a JMD Tubes Muffler!

www.jmdtubes.com

PN: MFL-RD-300-600-12/14

Dash Protector for Professional Window Tinters
Booth #54258
Dash

Dash protection and car accessories in Miami. The Dash Protector will protect the whole dashboard from all the water spray during the process of installing a windshield film. The microfiber towel and the absorbing ropes will catch all the water. Plus, the white waterproof material will stop any water or glue remover from touching the dashboard. For a clean and safe windshield tinting.

www.dashprotector.com

Modern Driveline
Side-Shifter Program-Rear
Booth #20047
Side Shifter

Certain vehicles require exact-fit transmissions to eliminate console and body modifications. For this, Modern Driveline has created modified versions of the NEW Tremec TKX transmission. The detent action is smooth, symmetrical and maintains that short throw feeling.

The C2/C3 Corvette requires a lower-profile shifter placement to clear the tunnel and come up correctly in the console opening. This exact fit will make installation quick and simple.

Modern Driveline offers a full complement of support parts for this installation as well. Visit booth #20047 in the Central Hall to see the full package.

www.moderndriveline.com

Modern Driveline
TKX Front-Position Shifter
Booth #20047
Front Shifter

New for 2021, this shifter fits in the front square opening of the new Tremec TKX transmission.

It will naturally detent to the neutral position and has built-in positive stops. It will also retain the reverse lock-out feature between 5th and reverse gears. This price includes the necessary 3/4 shift lug for improved gating/shiftability. The ball/socket relationship is hardened for long wear. The improved gasket design will provide years of leak-free use.

Visit booth #20047 in the Central Hall to see the full package.

www.moderndriveline.com

Modern Driveline
Side-Shifter Program-Front
Booth #20047
Side Shifter

Modern Driveline has created modified Side-Shifter for the NEW Tremec TKX.

Detent action is smooth, symmetrical, and maintains that short throw feeling.

The ’64–’67 Chevelle, ’64–’72 GM, BOP, and Sunbeam Tiger benefit from a lower-profile shifter placement to clear the tunnel and come up correctly in the console opening or original four-speed floor-hump opening.

Modern Driveline offers a full line of support parts to make this installation quick and simple. Visit booth #20047 in the Central Hall to see the full package.

www.moderndriveline.com

Pedal Commander
Throttle Response Controller
Booth #24415
Pedal Commander

With 36 sensitivity settings, the fastest processor on the market, and a two-year warranty, Pedal Commander is the world’s most advanced Throttle Response Controller.

https://pedalcommander.com

Sea Foam Sales
Finish Fast Exterior Detailer
Booth #20034
Seafoam

Finish Fast is a total exterior vehicle finishing spray and protectant. Quickly restores shine without streaking and protects paint and clear coat.

www.seafoamworks.com

PN: ED24

Modern Driveline
’62–’66 Nova Hydraulic Master Kit
Booth #20047
Modern Drive

New for 2021, this kit fits in the original firewall opening and is priced very competitively.

Uses OE-style master cylinder and custom plates to achieve a direct-connect from firewall to pedal. Adjustable pedal height to achieve comfort level for clutch re-engagement from the carpet. It locates on a single existing fastener hole; drill two more small holes, trim a plate, install fasteners, hooks up and bleed, and done! Steering column may be removed for convenience but not mandatory.

Visit booth #20047 in the Central Hall to see the full package.

www.moderndriveline.com

Sea Foam Motor Treatment
IC5 Fuel Injector Cleaner
Booth #20034
Seafoam

Sea Foam IC5 Fuel Injector Cleaner is specially formulated to help clean fuel injectors and restore injector spray patterns for better engine performance. It works to help recover lost power and restore lost fuel economy caused by dirty injector fouling. Safe for all types of gasoline fuel-injection engines; just pour it in!

www.seafoamworks.com

PN: IC5

Sea Foam Motor Treatment
X99 Complete Auto & RV Interior Sanitizer
Booth #20034
Seafoam

Help your vehicle stay clean with X99 Interior Sanitizer. Eliminates 99% of viruses and bacteria on vehicle interiors and helps eliminate tough odors.

www.seafoamworks.com

PN: X99

Sea Foam Motor Treatment
Finish Fast Interior Detailer
Booth #20034
Seafoam

Finish Fast is a total interior vehicle detailer and cleaner. Cleans and protects interior surfaces without the greasy residue. Safe and effective on all surfaces, including leather, vinyl, plastic and screens.

www.seafoamworks.com

PN: ID24

Ultra1Plus
SAE 15W-50 Full Synthetic 4T Engine Oil, API SN, JASO MA, MA2
Booth #21731
Ultra Plus

It is a full-synthetic, super high-performance, multi-grade oil for high-RPM, four-stroke motorcycle engines with integral gearboxes and wet clutches, applications requiring a four-stroke engine oil JASO MA2, API SN. Blended with 100%-synthetic base-stocks and premium performance additives. Specialty friction modifiers provide smooth clutch gear shift operation, while specialty anti-oxidants and sophisticated dispersant technology enhance cleanliness. Excellent wet-clutch performance.

www.ultra1plus.com

PN: UFS15504TSNMA2L

Sea Foam Motor Treatment
Ultimate Oil Stabilizer
Booth #20034
Seafoam

Ultimate Oil Stabilizer works in oil systems to lubricate engine parts, minimize wear and help prevent the causes of harmful oil deposits and sludge. Simply substitute 1 qt. of OS32 for 1 qt. of oil at your next oil change. When combined with motor oil, Ultimate Oil Stabilizer is always working to help minimize long-term engine wear.

www.seafoamworks.com

PN: OS32

UniAuto Inc.
Thret Firewall 702
Booth #47033
Uni Auto

The Thret 702 Firewall Wheel is a full-face design with a concave-based on the Classic Round Hole wheel and is available in satin black as well as a bronze finish. Rivets on the firewall are stainless steel to prevent rust from harsh conditions. The firewall is available in 5-, 6- and 8-lug applications in 17x9, 18x9 and 20x9.

www.uniauto-wepro.com

PN: 702I-1790J-12

VP Racing Fuels
VP Trigger Fluid Control System Hose
Booth #23013
VP

VP Trigger is a fuel hose system like no other. Its patented push-button, self-venting control flow valve is developed for use with VP Motorsport Containers. Moreover, it takes seconds to install and makes refilling extremely efficient and a breeze. Simply tilt your container and press the Trigger button for flow, and release the Trigger button to quickly stop the flow.

www.vpracingfuels.com

PN: 33320

Vyper Engineering LLC
Vyper Chair
Booth #37087
Vyper

Finally, a shop chair that doesn’t suck. The Vyper Chair provides ultimate comfort and stability through the use of precision laser-cut steel arms, industrial foam padding, premium 4-in. roll-over casters and a perfectly angled backrest for lumbar support. Built with the highest-quality materials and made 100% in the U.S.A. that will last a lifetime.

www.vyperchair.com