Thu, 04/06/2023 - 18:56
Kirk Miller
Kirk Miller

Hypercraft has announced Kirk Miller has joined the company as vice president of direct sales. In his new role, Miller will bring his years of experience and global relationships to help serve the EV marketplace across multiple applications in “an effort to break down barriers to EV manufacturing.” Miller comes from AEM Electronics, where he spent 24 years as vice president of sales and marketing. He played an integral role as the company’s foremost expert in the performance aftermarket with a focus on the tuner, EV and motorsport market segments.

Gerflor Acquires SnapLock Industries

Gerflor has announced that it has acquired SnapLock Industries. Begun more than 30 years ago, SnapLock helped create the modular surface industry with the brands SnapSports, RaceDeck, FastDeck, and SnapLock Dance, Tent & Event Floors. SnapLock has provided differentiated solutions that have transformed expectations of flooring surfaces, from garages and sports to dance and event spaces.

SnapLock adds to the portfolio of sports surface brands within the Gerflor portfolio. With Taraflex, Sport Court, Stagestep and Connor Sports, Gerflor is the foundation for world-recognized athletic events, from the Olympics to NCAA and world championships in basketball, volleyball and pickleball. According to Gerflor, the combination of Gerflor innovation and SnapLock segment knowledge and manufacturing capabilities would lead to new solutions that redefine customer’s expectations and experience with the floor.

Hyundai IONIQ 6 Sweeps World Car of the Year, World Electric Vehicle and World Car Design of the Year

IONIQ 6Hyundai Motor Company's IONIQ 6 Electrified Streamliner has won the World Car of the Year, World Electric Vehicle and World Car Design of the Year for 2022, lauded by an international jury for its unique aerodynamic design and outstanding all-electric range. World Car Awards revealed the results at a ceremony held at the New York International Auto Show (NYIAS).

A jury of 100 automotive journalists from 32 countries chose IONIQ 6 from the top three finalists, all launched in 2022. This is Hyundai's second straight triple honors at the World Car of the Year awards. Last year, the jury named IONIQ 5 the winner in the same categories.

IONIQ 6 is the second model in Hyundai's dedicated all-electric lineup brand, IONIQ. It takes full advantage of a bespoke Electric-Global Modular Platform (E-GMP) architecture to offer 800-V, ultra-fast charging capabilities for a 10% to 80% charge in 18 minutes while also offering a spacious interior.

The IONIQ brand's winning this year will help to energize Hyundai Motor's efforts to accelerate its electrification strategy. Hyundai Motor plans to introduce 17 new BEV models by 2030, including Genesis luxury brand models, and aims to boost annual global BEV sales to 1.87 million units by 2030.

Ford Becomes America’s Best-Selling Brand in the First Quarter of 2023

FordFord’s vehicles, commercial and EVs drove a first-quarter sales increase of 10.7%, making the automaker America’s best-selling brand. Sales surged across Ford’s areas of strength, including trucks (up 19.6%); three-row SUVs (up 47.6%); Bronco brand (up 18.3%); Ford Pro Transit van (up 86%); Mustang (up 5.2%) and electric vehicles (up 41%). Ford’s overall vehicle sales—Ford Blue, Ford Pro, Model e and Lincoln—totaled 475,906, up 10.1% with estimated share up over a year ago.

Ford’s EV sales grew 41% in the first quarter on sales of 10,866 electric vehicles. F-150 Lightning sales totaled 4,291 pickups with production capacity actions on track to hit an annual production run rate of 150,000 this year. Sales by Ford Pro of the E-Transit, America’s best-selling electric van last year, climbed 62.7%. Reflecting downtime at the plant for changes to increase production, Mustang Mach-E sales were down.

Ford is America’s number-one-selling selling truck manufacturer, with 254,023 trucks and vans sold in the first quarter, outselling GM’s trucks and vans by approximately 27,000 vehicles. Sales of Ford’s overall trucks, including pickups and vans, were up 19.6% on the strength of F-Series pickups (up 21.1%) and Ford Pro’s Transit van (up 86%).

To support this momentum, Ford’s Kansas City Assembly Plant will add a third crew in April to increase production for Ford Pro of the best-selling Transit and E-Transit vans. Ford also is increasing production at manufacturing plants across North America to meet strong customer demand for vehicles including Mustang Mach-E, F-150 Lightning, Bronco Sport and Maverick.

Ford Explorer was the best-selling, three-row midsize SUV in America, and the Bronco brand saw sales growth of 18.3%, including a 37.6% rise for Bronco. Additionally, Expedition sales surged.

Camp Jeep Returns to the 2022 New York International Auto Show

Camp JeepCamp Jeep is returning to New York, making its 16th appearance at the New York International Auto Show at the Jacob Javits Center in Manhattan. Since 2004, more than 425,000 New York Auto Show attendees have experienced this off-road driving course. Camp Jeep gives showgoers a chance to experience some of the extreme off-road capabilities of Jeep vehicles. The obstacles are designed to demonstrate some of the rigorous testing that Jeep vehicles endure before they ever reach consumers. Camp Jeep attendees will see firsthand the Jeep capability standards for ground clearance, traction, stability, articulation, breakover, off-camber and suspension.

Product specialists will drive attendees over the Camp Jeep course in a Wrangler Rubicon 4xe and Rubicon 392, all-new Grand Cherokee 4xe, Jeep Gladiator Mojave and Rubicon and Grand Cherokee L.

In addition to Jeep Mountain, attendees will enjoy a ground clearance stair climb, demonstrating a Jeep vehicles’ ground clearance and traction ability as they climb over a 5-ft. staircase. The Trail Rated Pass is all about extreme three-wheeling as Jeep vehicles navigate over a 50-ft. long, 8-ft. tall obstacle as the vehicle articulates side to side. The Extreme Breakover obstacle will have attendees on the edge of their seats as Jeep vehicles navigate a 25-degree uneven plane until one wheel loses contact with the surface. Other obstacles include a 30-degree articulation wedge that is guaranteed to raise the excitement factor along with Maneuverability Moguls that test a Jeep vehicle's low crawl and suspension capabilities.

All Camp Jeep riders will be automatically entered into the Stellantis U.S. National Giveaway for a chance to win $100,000 toward any eligible Stellantis U.S. vehicle. Camp Jeep will be open during all press, preview and public hours of the New York International Auto Show, beginning Wednesday, April 13.

Yokohama Corp. of North America Sells Assets of Friend Tire Co. to Southern Tire Mart

Yokohama Corp. of North America (YCNA) and Southern Tire Mart (STM) have agreed to terms to transfer the ownership of Friend Tire Company’s (FTC) assets to STM. FTC is a wholly-owned subsidiary of YCNA. This agreement was finalized on April 1. Sales of the Yokohama brand through FTC have been transferred to STM and include all the rights and access that were afforded to FTC.

Tread Lightly! Announces 2023 BFGoodrich Tires Outstanding Trails Program

Tread Lightly!Tread Lightly! has announced its third year awarding the BFGoodrich Tires Outstanding Trails Program grants. Each year, the Outstanding Trails Program provides opportunities for off-roading clubs across the United States to nominate trails to receive grants for education and conservation. The first year Tread Lightly! awarded grants on behalf of BFGoodrich Tires was in 2021. To date, the awards have supported off-road trails across the U.S.

Since 2006, BFGoodrich has awarded more than $245,000 in grants to support organizations dedicated to conserving off-road trails. Past grant recipients have installed educational signage, improved infrastructure and repaired local off-roading trails.

Clubs are required to be active, supporting members of Tread Lightly! to be eligible to apply for funding. To learn more about Tread Lightly! and apply for funding, visit treadlightly.org. For more information on BFGoodrich Tires, visit bfgoodrichtires.com.

Dayco Strengthens Team Structure

Dayco has promoted four aftermarket team members. Jay Buckley has accepted the role of director of marketing, catalog and technical product support. Joining the company in 2020, he most recently served as director of product management. Buckley has an extensive background in marketing and is an ASE-certified technician.

Taking over a majority of Buckley’s duties will be Jerry Reeves, who will lead the entire product team and oversee product launches across all applications and industries. Reeves joined Dayco two years ago and has helped launch over a dozen new products in the past 18 months.   

In the meantime, Jon Crawford is now the senior product manager, focusing on special projects. Previously product manager for the industrial division, Crawford joined the company in 2020, spearheading cross-functional projects with finance, sales and distribution.  

Sheila Mann is now the financial controller for Canada and will continue to support the North American team. She joined Dayco almost three decades ago as a credit manager and continued to be promoted several times throughout her career with the company. She will oversee budgeting and forecasting and collaborate and consult with leadership on strategic financial decisions.

Dodge Earns Two 2023 Kelley Blue Book Brand Image Awards

DodgeDodge is celebrating a pair of 2023 Kelley Blue Book Brand Image awards, with Dodge taking honors for Best Performance Brand and Most Refined Brand. The honors mark the fifth consecutive year Dodge has been recognized with a KBB.com Brand Image Award.

The 2023 Brand Image Awards are based on consumer automotive perception data from Kelley Blue Book's Brand Watch study, which offers insight into how shoppers perceive important factors driving their purchase decisions and captures brand/model familiarity and loyalty among new-car shoppers. The study is broken out by six segments and captures brand and model familiarity and consideration among new-car shoppers. The study tracks 12 factors important to shoppers across all segments and models and respondents are in-market for a new vehicle and recruited from KBB.com.

The Best Performance Brand Award was based on ratings across all non-truck models and the importance of one factor: driving performance. Kelley Blue Book cited Dodge models as “bred for high performance, featuring massive power and torque for an exhilarating, unforgettable driving experience.”

The Most Refined Brand Award was calculated based on ratings across all non-truck models and the weighted importance of four factors: driving comfort, interior layout, technology and prestige/sophistication.

Dodge brand vehicle technology was hailed by KBB.com as making "significant strides with its driver assistance features and uncompromising safety systems, while also providing control and comfort in the driving experience."

Have some company news you would like to share? Let us know and the news may appear in an upcoming issue of SEMA News. Send your items for consideration to editors@sema.org.

Thu, 04/06/2023 - 18:46

By Ashley Reyes

ARMO MixerThe SEMA Automotive Restoration Market Organization (ARMO) is hosting a networking Happy Hour at the 2023 Spring Carlisle in Carlisle, Pennsylvania, Thursday, April 20, from 5:00 p.m.–7:00 p.m. in the Hot Products Showcase tent.

All ARMO members are invited to attend the event, where they will be able to network with industry friends, grab a bite to eat and a beverage and check out the new hot products on display.

Attendees will learn about ARMO’s latest initiatives, meet members of the select committee and discover how to get more involved with the council. Prospective members are also invited to attend, as it will be a great event to learn about the ARMO member benefits available to restoration businesses.

RSVP here.

Thu, 04/06/2023 - 17:57

By Ashley Reyes

Rated as one of the most valuable educational resources in the industry, the SEMA Show seminar program is now available at the click of a button. Recordings of the most popular sessions from the 2022 SEMA Show are available to SEMA members at no cost at

Check out the short clips from the sessions in the videos below, and click through to view the entire seminars at your convenience. (Logging in to your SEMA.org member account is required.)

How to Market and Sell in the Post-Pandemic World

The pandemic drastically altered the business world. In this seminar, you’ll gain an understanding of what drives customers’ purchasing decisions and how to influence their journey. Hear from Daniel Grissom, CEO of Deal Closer Coaching, and discover the tools and messaging that will position your company as a market leader.

Login to view the full seminar.

Women Who Build, Powered by SBN

SEMA Businesswomen’s Network (SBN) members modified an All-Female Ford Bronco Build in 2022. Get inspired by this panel of women who led the project as they share how their team of volunteers accomplished the SBN’s vision at the highest level.

You’ll hear from Jennifer Petraitis (Driven Lighting Group), Sherry Kollien (Motor City Solutions), Kathryn Reinhardt (Hemmings), Rebeca Olavarrieta (Roco 4x4) and Sara Morosan (LGE-CTS Motorsports).

Login to view the full seminar.

Thu, 04/06/2023 - 17:54

By Ashley Reyes

Jeep BeachSEMA Truck & Off-Road Alliance (TORA) members are invited to a mixer at Jeep Beach Week in Daytona, Florida, Wednesday, April 26, 2023, from 6:30 p.m.–8:30 p.m. (EDT).

Taking place on the third level of the Daytona International Speedway, the mixer is the ideal event for members in the truck and off-road space to learn about what the council is working on. Attendees will engage in fun conversations, discuss new truck and off-road and industry trends and find out what volunteer opportunities are available in the industry.

If you’re a business in the truck and off-road market, register for the mixer now to discover the many benefits that TORA has to offer. TORA select committee leaders will be on site to answer questions.

RSVP here.

*Credentials are required to enter the Speedway. Obtain your credentials on-site at the Speedway entrance.

Thu, 04/06/2023 - 17:45

By Ashley Reyes

SampsonSEMA members are invited to connect with Daryl Sampson, vice president of marketing at Turn 14 Distribution, during the FLN Facebook and Instagram live chat on Wednesday, April 12, at 12:00 p.m. (PDT).  

Sampson’s career has encompassed a multitude of roles throughout the aftermarket in the past 20 years—from sales manager of a prominent retail performance and sales installation facility to his current role at Turn 14 Distribution.  

During this live chat, Sampson will share his perspective on landscape shifts in the industry, particularly as they pertain to warehouse distributors. SEMA members will learn what the company is doing well to remain successful, changes that have impacted business and how EVs are affecting WDs.  

This is a great chance to hear from an aftermarket expert who has been on the cusp of industry-leading marketing and sales programs, and to learn about the state of the industry with WDs. Get your questions ready and join the live chat to tap into Sampson’s expertise.  

Live Chat location:  

Thu, 04/06/2023 - 12:35

By SEMA Washington, D.C., Staff

SEMA PACWhether you’re an automotive enthusiast or an industry professional, you can accomplish a lot on a vehicle with a toolbox. With lawmakers in Washington, D.C., currently debating key issues that impact our businesses from right to repair to motorized access to public lands to debating the future of the internal combustion engine, it is imperative that SEMA members shape the debate on the issues that matter most to our industry.

When used wisely and appropriately, one’s voice can be among the most powerful ways to influence politics. In this case, our voice is best in numbers. By law, SEMA may not use association funds to contribute to federal candidates; however, SEMA’s Political Action Committee (PAC) allows administrative and executive employees of SEMA-member companies to contribute their personal funds to help elect lawmakers who support our industry’s positions and initiatives. Government rules require SEMA PAC to ask your permission before it can ask for your support, a process known as becoming prior-approved. Join the conversation and become SEMA PAC prior approved today!

For more information, please contact SEMA PAC Manager Alicia Steger at alicias@sema.org.

Thu, 04/06/2023 - 12:31

By SEMA Washington, D.C., Staff

The SEMA and PRI Government Affairs staff recently provided its members with an update on SEMA and PRI’s advocacy efforts during an open virtual meeting.

All SEMA and PRI members are invited to watch the webinar on-demand, where they will gain an understanding of how the government affairs team in Washington, D.C., is advocating for the industry and its businesses. Click here to watch the webinar.

Attendees received both federal and state legislative updates, including on the RPM Act, the REPAIR Act, the Right to Modify, the Preserving Choice in Motor Vehicle Purchases Act, tax incentives and liability reform for race tracks, off-road issues and protecting the right to purchase a vehicle with an internal combustion engine. The webinar also highlighted the advocacy communications strategy that SEMA and PRI are utilizing to protect the industry.

*Any rebroadcast, retransmission, or account of this meeting, without the express written consent of SEMA, is prohibited.

Thu, 04/06/2023 - 10:18

By Ashley Reyes

SEMA CaresSEMA Cares, the charity arm of SEMA that unites the automotive aftermarket’s efforts to support children in need, is hosting an online event to help members discover different ways to get involved.  

During the webinar “Ways to Support SEMA Cares’ Partners: Giving Back and Leveling Up Corporate Philanthropy,” May 23 at 11:30 a.m. (PDT), attendees will discover ways to give back while making a positive difference in young lives. Representatives from the Austin Hatcher Foundation for Pediatric Cancer, Childhelp prevention and treatment of child abuse and Victory Junction camp for children with serious medical conditions will share the stories behind their organizations and some simple and often overlooked ways that businesses and individuals can support their efforts.   

This is a perfect opportunity for businesses that want to level up their charitable programs and for individuals who want to get more involved with giving back.  

Register here for the live online event. 

Thu, 04/06/2023 - 09:25

PolarisThree weeks following the announcement of the UTV industry's first factory racing program, Polaris Factory Racing was victorious at its first event, with a historic win at the 36th annual SCORE San Felipe 250. Veteran racer and team principal Craig Scanlon took the Pro UTV Open class victory behind the wheel of his race-modified RZR Pro R.

Scanlon got the Pro R over the finish line faster than any other UTV. However, a penalty administered after the race moved him to second overall, while maintaining his class victory. Rounding out the Pro UTV Open class podium were Polaris racers Wayne Matlock and Mike Cafro, both behind the wheel of race-modified RZR Pro Rs.

During the Polaris Factory Racing team’s  debut, factory racers Cayden MacCachren, Austin Weiland and Brock Heger, put their purpose-built RZR Pro R Factory vehicles to the ultimate test, navigating the rugged conditions of the 268-mile racecourse to finish fourth, sixth and 10th, respectively. Having all three drivers finish within the top 10 is a noteworthy accomplishment for an all-new program and vehicle in its first showing.

When the race got underway, all three factory drivers quickly made their way toward the front of the field, running 1-2-3 by the 50-mile marker. As the race progressed, Polaris supported driver Brandon Sims had taken over the lead, followed by Scanlon and MacCachren. The three racers were within minutes of each other, all pulling into the main pit stop at the halfway point nearly simultaneously.

By mile 150, MacCachren had taken over the lead and maintained it until the final miles of the race when Scanlon was able to navigate his way into the lead position. MacCachren nabbed a fourth place finish, while Weiland was steadfast all day, driving consistently throughout the 268-mile race to finish sixth and Heger crossed the finish line in 10th.

Polaris success this past weekend went beyond the Pro UTV Open Class. In the Pro UTV Naturally Aspirated class, Polaris racer Joe Bolton took the win, while Polaris Mexico racer Anibal Lopez claimed victory in the Pro Stock UTV class in a RZR Turbo R. The Polaris Factory Racing team will be back in action at the Baja 500 on May 31–June 4.

Hoonigan to Relaunch Ken Block’s Gymkhana Grid Competition  

Officials with automotive enthusiast brand Hoonigan have announced plans to relaunch Ken Block’s Gymkhana Grid competition, which has not hosted an event since the 2019 installment in Poland. Gymkhana Grid features rallycross and drifting champions competing alongside amateur racers across different classes. Races—held in different venues worldwide—take place on a symmetrical course with drivers making timed runs on each track. Courses with tight corners encourage drivers to apply drifting techniques and feature obstacles like barrels, tires and ship containers.

The event has visited Irwindale Speedway (Irwindale, California); Santa Pod Raceway (Podington, Bedfordshire, England); Ciudad del Rock (Arganda del Rey, Spain); Marathon, Greece; Carnival City, (Brakpan, South Africa); and the Ptak Warsaw Expo (Warsaw, Poland).

The announcement was part of Hoonigan’s 24-Hour Content Marathon in honor of Ken Block, who passed away earlier this year.

Nexen Tire Motorsports Announces 2023 Motorsports Program Seeking Championship Wins

NexenNexen Tire Motorsports has announced the kickoff of its 2023 U.S. motorsports program. In addition to partnering with some of last year’s elite Nexen Tire Motorsports drivers in Formula DRIFT, Nexen has added several new off-road racing drivers this year. Nexen Tire Motorsports has entered the 2023 racing season with several podium finishes in King of the Hammers and is looking to capitalize on its early success.

Formula DRIFT kicks off its 2023 season with the “Streets of Long Beach” PRO Championship event in Long Beach, California, April 7–8. Nexen Tire Motorsports drivers will compete using the company’s latest extreme ultra high-performance tire N’Fera Sport R.

Last month, Nexen Tire Motorsports kicked off the new year with early success in King of the Hammers where a handful of drivers earned top-10 and top-five placements. Drivers compete using the company’s premium off-road tire choices, including Roadian MTX Xtreme Off-Road tires as well as the company's latest all-terrain tire, Roadian ATX.

This year, Nexen Tire Motorsports has added a new racing endeavor to its motorsports program. Austin Hertel is one of Nexen Tire Motorsports’ latest driver additions. Hertel races in one of the most competitive grassroots racing series in the country, GRIDLIFE Touring Cup. Last month, Hertel competed in the season kickoff at Circuit of the Americas in Austin, Texas, where he placed fifth overall. Hertel relies on N’Fera Sport R extreme ultra high-performance tires and drives a modified Nissan 370Z sponsored by True Performance Motorsport.

Competing in the Tire Rack CAM S Challenge Series, Mike Manikas of SAF Motorsports is a new Nexen Tire Motorsports' driver competing in autocross and time attack events. Manikas pilots a modified sixth-generation Chevrolet Corvette, known throughout the series as an SCCA Solo CAM car, and is set to compete throughout the Midwest this season.

Martelli Brothers Acquire Parker 400, Announce Unlimited Off-Road Racing Series

martelliThe Martelli Brothers—organizers of the BFGoodrich Tires Mint 400 in Las Vegas, and the California 300 in Barstow, California—have acquired the historic Parker 400 off-road racing series based in Parker, Arizona. As part of the acquisition, officials announced the structuring of a brand-new desert off-road racing organization called Unlimited Off-Road Racing, which will include the Mint 400, the California 300, and now the Parker 400.  

Spanning across classes including youth, UTV, motorcycles, cars and trucks, Unlimited Off-Road Racing will allow teams to compete for cash, prizes, and a points championship across some of the most challenging and distinguished desert races in the sport. The Parker 400 will take place in January 2024, followed by the Mint 400 in March and the California 300 in October. More details are expected at a later date.

In related news, BLM has two off-road racing permits available in Parker and has issued the second permit to Legacy Racing of Las Vegas. The date for the Legacy Racing edition of the off-road race is slated for February 24, 2024.

For more information, visit themint400.com and thecalifornia300.com.

New F1-Spec Road Course Set to Open in Atlantic City

F1 NJOfficials in New Jersey have approved a $2.7 billion development proposal for a new road course and motorsports destination in Atlantic City, New Jersey. The new facility would be located at the former Atlantic City Municipal Airport, also known as Bader Field, and would include a 2.44-mile Formula 1 specification track surrounded by condominiums and retail establishments. The project, headed by DEEM Enterprises, is expected to take six to nine years to complete. The project aims to “create a world-class motor course destination that embodies the speed, power, and design innovation of the motorsport universe.”

Mayor Marty Small Sr. called the approval process a “historic day” for the city, one that he and the state have been working towards for nearly two years, according to published reports. Next, developers will have six months of due diligence on the proposed track, housing and retail space. If all goes well, this will be followed by the signing of a redevelopment agreement where plans will move forward.

For more information, visit deem-enterprises.com.

Xtreme Outlaw-POWRi Challenge Series to Span 11 Races

Officials with the Xtreme Outlaw Midget Series presented by Toyota and the POWRi National Midget League have announced both series will co-sanction 11 races in 2023 to form the Xtreme Outlaw-POWRi Challenge Series, a separate points championship with a $2,500 grand prize. The new miniseries will begin with the I-55 Outlaw Showdown weekend at Federated Auto Parts Raceway at I-55 (Pevley, Missouri), April 14–15, and conclude at I-44 Riverside Speedway (Oklahoma City) on October 14.

For every Xtreme Outlaw and POWRi co-sanctioned race on the 2023 schedule, all competing drivers will earn points toward the Xtreme Outlaw and POWRi National standings as normal. In addition, drivers will also earn points toward the Challenge Series standings, which will tally points across each of the co-sanctioned races on the calendar.

A $2,500 check will be paid to the driver with the most points in the Challenge Series standings after the final race of the Xtreme Outlaw season. The champion does not have to compete full-time on either national tour, opening the Challenge Series up to a broader array of drivers. For more information, visit xtremeoutlawseries.com or powri.com.

For more racing news, visit Performance Racing Industry’s (PRI) website.

Thu, 04/06/2023 - 09:18

By Ashley Reyes

ETTNMore than 200 top university students met and connected with industry professionals at the recent SEMA Emerging Trends & Technology Network (ETTN)/Society of Automotive Engineers (SAE) Career Fair, held at the SEMA Garage in Diamond Bar, California.
The students, who are members of formula and Baja SAE competition teams, are among top prospects who have been challenged to design, fabricate and compete with Formula-style race cars. They had an opportunity to network, get a close-up look at resources available through the SEMA Garage and meet with established companies to discuss potential career opportunities. Students also gained feedback from industry professionals on their engineering and business presentations in advance of the forthcoming SAE competitions.

SEMA-member companies in attendance included Acceler8, Antigravity Batteries, Automotive Testing and Development Services, Battle Motors, California Air Resources Board, Closed Loop Engineering, Denso, Hellwig Products, High Expectations, Moog Aircraft, Motivo, Performance Machine, Rail Propulsion Systems, Redline Detection, Scorpion EV, Steamericas, Toyota and 4 Wheel Parts.

Participating schools included Cal Baptist, Cal State Los Angeles, Cal State Fullerton, Cal Poly Pomona, Cal State University Northridge, Long Beach State, USC, University of San Diego, UC Santa Barbara, UC Irvine, UC Riverside, UC Merced, Chico State, Loyola Marymount University, Caltech and five high schools.

ETTN and SAE will host a second event on April 29 at the SEMA Garage in Detroit. SEMA-member manufacturers in the area are invited to sign up their companies to participate in the career fair, where they will help students explore career opportunities and inspire them in their career paths.

Sign up your company.