In addition to the noteworthy statistics, data and trends, the SEMA Market Report’s findings may also be of interest to reporters and journalists.

By Becca Butler

While the new SEMA Market Report is designed to help SEMA-member companies make strategic, educated business decisions, it is also filled with noteworthy data that may be of interest to reporters and journalists.
 
SEMA members can use the information from the report to pitch a story to their local media. The report notes that consumer spending on automotive specialty-equipment parts and accessories is on a rise, reaching $36 billion in 2014. This number represents an 8 percent growth over the previous year and the fifth consecutive year of growth.
 
Share this positive news with your local newspaper or media outlet.

Provide the media with useful aftermarket information taken from the study, including key statics from your market segment that demonstrate the strength of the niche. Or use specific quotes from Chris Kersting, president and CEO of SEMA, to discuss aftermarket trends. Identify products that you manufacture or sell that are discussed in the report.
 
The report includes:

• Overall size of the specialty-equipment market
• Sales within specialty-equipment segments and niches
• Consumer purchase estimates for sales channel, vehicle types and 43 parts categories
• Industry and economic trends
• Vehicle sales trends

The 2015 SEMA Market Report, a valuable resource for our member companies, can be accessed at www.sema.org/marketreport2015. 

	In addition to the noteworthy statistics, data and trends, the SEMA Market Report’s findings may also be of interest to reporters and journalists.

By Becca Butler

While the new SEMA Market Report is designed to help SEMA-member companies make strategic, educated business decisions, it is also filled with noteworthy data that may be of interest to reporters and journalists.
 
SEMA members can use the information from the report to pitch a story to their local media. The report notes that consumer spending on automotive specialty-equipment parts and accessories is on a rise, reaching $36 billion in 2014. This number represents an 8 percent growth over the previous year and the fifth consecutive year of growth.
 
Share this positive news with your local newspaper or media outlet.

Provide the media with useful aftermarket information taken from the study, including key statics from your market segment that demonstrate the strength of the niche. Or use specific quotes from Chris Kersting, president and CEO of SEMA, to discuss aftermarket trends. Identify products that you manufacture or sell that are discussed in the report.
 
The report includes:

• Overall size of the specialty-equipment market
• Sales within specialty-equipment segments and niches
• Consumer purchase estimates for sales channel, vehicle types and 43 parts categories
• Industry and economic trends
• Vehicle sales trends

The 2015 SEMA Market Report, a valuable resource for our member companies, can be accessed at www.sema.org/marketreport2015. 

	In addition to the noteworthy statistics, data and trends, the SEMA Market Report’s findings may also be of interest to reporters and journalists.

By Becca Butler

While the new SEMA Market Report is designed to help SEMA-member companies make strategic, educated business decisions, it is also filled with noteworthy data that may be of interest to reporters and journalists.
 
SEMA members can use the information from the report to pitch a story to their local media. The report notes that consumer spending on automotive specialty-equipment parts and accessories is on a rise, reaching $36 billion in 2014. This number represents an 8 percent growth over the previous year and the fifth consecutive year of growth.
 
Share this positive news with your local newspaper or media outlet.

Provide the media with useful aftermarket information taken from the study, including key statics from your market segment that demonstrate the strength of the niche. Or use specific quotes from Chris Kersting, president and CEO of SEMA, to discuss aftermarket trends. Identify products that you manufacture or sell that are discussed in the report.
 
The report includes:

• Overall size of the specialty-equipment market
• Sales within specialty-equipment segments and niches
• Consumer purchase estimates for sales channel, vehicle types and 43 parts categories
• Industry and economic trends
• Vehicle sales trends

The 2015 SEMA Market Report, a valuable resource for our member companies, can be accessed at www.sema.org/marketreport2015. 

By SEMA Editors

These shots of the '17 Sierra and Silverado 3500 HD Dually were snapped while the truck was on a test run in Metro Detroit. The heavy-duty pickups will be updated shortly after the release of the '16 Silverado and Sierra 1500 models. Versions of the trucks feature revised exterior styling, with features—LED running lights and revised grilles—lifted from some passenger car models.

The changes expected under the hood include the 6.2L gas V8 from the 1500 models and an updated Duramax turbodiesel, with improved power and fuel efficiency to keep up with what Ford and Ram trucks offer in this segment. The eight-speed automatic is expected to become the main transmission in these trucks now.

Expect to see the Silverado and Sierra 3500 HD Dually late this year or early in 2016.

By SEMA Editors

These shots of the '17 Sierra and Silverado 3500 HD Dually were snapped while the truck was on a test run in Metro Detroit. The heavy-duty pickups will be updated shortly after the release of the '16 Silverado and Sierra 1500 models. Versions of the trucks feature revised exterior styling, with features—LED running lights and revised grilles—lifted from some passenger car models.

The changes expected under the hood include the 6.2L gas V8 from the 1500 models and an updated Duramax turbodiesel, with improved power and fuel efficiency to keep up with what Ford and Ram trucks offer in this segment. The eight-speed automatic is expected to become the main transmission in these trucks now.

Expect to see the Silverado and Sierra 3500 HD Dually late this year or early in 2016.

By SEMA Editors

These shots of the '17 Sierra and Silverado 3500 HD Dually were snapped while the truck was on a test run in Metro Detroit. The heavy-duty pickups will be updated shortly after the release of the '16 Silverado and Sierra 1500 models. Versions of the trucks feature revised exterior styling, with features—LED running lights and revised grilles—lifted from some passenger car models.

The changes expected under the hood include the 6.2L gas V8 from the 1500 models and an updated Duramax turbodiesel, with improved power and fuel efficiency to keep up with what Ford and Ram trucks offer in this segment. The eight-speed automatic is expected to become the main transmission in these trucks now.

Expect to see the Silverado and Sierra 3500 HD Dually late this year or early in 2016.

	Companies planning to hold a press conference during the 2015 SEMA Show need to submit a Press Conference Application by Friday, July 31.

By Becca Butler

Tomorrow (Friday, July 31) is the deadline for exhibitors to submit an application to host a press conference at the 2015 SEMA Show. SEMA Show press conference applications received after the deadline will be considered as space allows.
 
Submitting an application does not guarantee placement, and press conferences will be scheduled at the discretion of SEMA Show management. Upon submitting an application, an automatic message will be e-mailed to confirm the application was received.

For additional information about hosting a press conference or if you did not receive the e-mail, contact Becca Butler at beccab@sema.org.

	Companies planning to hold a press conference during the 2015 SEMA Show need to submit a Press Conference Application by Friday, July 31.

By Becca Butler

Tomorrow (Friday, July 31) is the deadline for exhibitors to submit an application to host a press conference at the 2015 SEMA Show. SEMA Show press conference applications received after the deadline will be considered as space allows.
 
Submitting an application does not guarantee placement, and press conferences will be scheduled at the discretion of SEMA Show management. Upon submitting an application, an automatic message will be e-mailed to confirm the application was received.

For additional information about hosting a press conference or if you did not receive the e-mail, contact Becca Butler at beccab@sema.org.