Thu, 09/10/2020 - 08:39

SEMA Editors

SEMA eNews highlights SEMA-member companies’ websites weekly through the Hot Links to Cool Sites section. SEMA members: To be included in Hot Links to Cool Sites, email your company name and website to enews@sema.org. Note: Make sure to include “Hot Links” in the subject line of the email.

Thu, 09/10/2020 - 08:34

SEMA-member companies have posted several new listings for job opportunities in the Classifieds page of SEMA.org.

Thu, 09/10/2020 - 07:26

By SEMA Washington, D.C., Staff

Democrats and Republicans remain deadlocked on the scope and cost of the next economic stimulus package. Weeks of negotiations between leaders on Capitol Hill and the Trump Administration for a fourth phase of COVID-19 relief stalled in July. House Democrats passed the “Health and Economic Recovery Omnibus Emergency Solutions (HEROES) Act” in May but it is widely recognized that this bill will not pass the Senate. The $3.4 trillion proposal includes funding for state governments, another round of direct payments for individuals, and a continuation of the expanded $600 per month unemployment benefits from the first stimulus package.

As the Senate returned from its August recess, a narrower $1 trillion Republican proposal is being considered on the Senate floor, although its ultimate passage uncertain. The bill includes $300-per-week in federal unemployment payments, another round of funding to aid small and medium-sized businesses, liability protections for businesses, and money for education.

While both Democrats and Republicans are motivated by the upcoming election and pressures from the American public as the COVID-19 pandemic continues to disrupt day-to-day life, the legislative path forward is unclear as neither side seems willing to compromise over cost or issues to be addressed. Both parties are using their bills to stake positions for future negotiations.

Something the two sides could come together on is their common interest in extending and modifying the Paycheck Protection Program (PPP). SEMA supports legislative proposals directing the Small Business Administration to create a one-page online or paper form to make it easy to file a forgiveness application for loans of $150,000 or less. Many companies have been holding-off on submitting a forgiveness application since the current form and paperwork requirements are burdensome. The legislation would include money to cover audit costs to help prevent the fraudulent use of PPP funds. The legislation will also allow eligible small businesses to take a second forgivable loan if they have experienced continued revenue losses.

The Republican bill includes a SEMA-supported liability protection provision for businesses, schools and health care providers that have taken proper COVID-safeguard precautions.  At least 11 states have already enacted such measures which helps businesses reopen without the fear of frivolous suits.

For more information, contact Stuart Gosswein at stuartg@sema.org.

Thu, 09/10/2020 - 07:26

By SEMA Washington, D.C., Staff

Democrats and Republicans remain deadlocked on the scope and cost of the next economic stimulus package. Weeks of negotiations between leaders on Capitol Hill and the Trump Administration for a fourth phase of COVID-19 relief stalled in July. House Democrats passed the “Health and Economic Recovery Omnibus Emergency Solutions (HEROES) Act” in May but it is widely recognized that this bill will not pass the Senate. The $3.4 trillion proposal includes funding for state governments, another round of direct payments for individuals, and a continuation of the expanded $600 per month unemployment benefits from the first stimulus package.

As the Senate returned from its August recess, a narrower $1 trillion Republican proposal is being considered on the Senate floor, although its ultimate passage uncertain. The bill includes $300-per-week in federal unemployment payments, another round of funding to aid small and medium-sized businesses, liability protections for businesses, and money for education.

While both Democrats and Republicans are motivated by the upcoming election and pressures from the American public as the COVID-19 pandemic continues to disrupt day-to-day life, the legislative path forward is unclear as neither side seems willing to compromise over cost or issues to be addressed. Both parties are using their bills to stake positions for future negotiations.

Something the two sides could come together on is their common interest in extending and modifying the Paycheck Protection Program (PPP). SEMA supports legislative proposals directing the Small Business Administration to create a one-page online or paper form to make it easy to file a forgiveness application for loans of $150,000 or less. Many companies have been holding-off on submitting a forgiveness application since the current form and paperwork requirements are burdensome. The legislation would include money to cover audit costs to help prevent the fraudulent use of PPP funds. The legislation will also allow eligible small businesses to take a second forgivable loan if they have experienced continued revenue losses.

The Republican bill includes a SEMA-supported liability protection provision for businesses, schools and health care providers that have taken proper COVID-safeguard precautions.  At least 11 states have already enacted such measures which helps businesses reopen without the fear of frivolous suits.

For more information, contact Stuart Gosswein at stuartg@sema.org.

Thu, 09/10/2020 - 07:21

This Ford Bronco Raptor undergoing testing is the very first development prototype of the Bronco Raptor, according to the photographers on site.

All the expected workings of a Bronco Raptor are present, including a significantly higher ground clearance, wider wheel arches, and a wider stance. The significant amount of thick camouflage covers up the majority of the vehicle, but the camo can only do so much to disguise what are clearly wider flares.

The prototype rides on a set of BF Goodrich AT All Terrain T/A tires, though we can't quite make out the size (they appear to 17inch wheels). It's not clear what suspension upgrades are in place, but the Bronco Raptor is definitely expected to feature a more rugged and more capable chassis, even compared to the range-topping Wildtrak Bronco model. The latest rumors suggest a Bronco Raptor launch for the ’23 model year.

Photo credit: Brian Williams, SpiedBilde

Thu, 09/10/2020 - 07:21

This Ford Bronco Raptor undergoing testing is the very first development prototype of the Bronco Raptor, according to the photographers on site.

All the expected workings of a Bronco Raptor are present, including a significantly higher ground clearance, wider wheel arches, and a wider stance. The significant amount of thick camouflage covers up the majority of the vehicle, but the camo can only do so much to disguise what are clearly wider flares.

The prototype rides on a set of BF Goodrich AT All Terrain T/A tires, though we can't quite make out the size (they appear to 17inch wheels). It's not clear what suspension upgrades are in place, but the Bronco Raptor is definitely expected to feature a more rugged and more capable chassis, even compared to the range-topping Wildtrak Bronco model. The latest rumors suggest a Bronco Raptor launch for the ’23 model year.

Photo credit: Brian Williams, SpiedBilde

Thu, 09/10/2020 - 06:56

By Ashley Reyes

Fury Tires continues to set the bar for the off-road and wheel/tire segment of the automotive aftermarket. Learn how company sales director Bob Day, and owner Jaimie Jang discovered a new unique niche for tire sizes, collaborated with manufacturers, and implemented a marketing strategy that resulted in amassing more than 140,000 organic social media followers in just three years, in the latest video from the 2019 SEMA Show STAGE. 

“We talked to wheel companies – we had a lot of feedback from them. And then we talked to builders […] and with that collaboration, it just grew. We had the 26 and 28s—last year we launched the 30 in.,” said Day. “The funny thing is, the 26s and 28s, maybe one or two wheel companies had it. Now everybody has a 26 or 28 and there’s probably three or four companies that have a 30 in. within one year. So it’s amazing the way it happened.”

Get to know what’s next for the future of Fury Tires, learn Day’s insight on the importance of marketing and utilizing social media, and hear what advice he has for companies looking to grow their brand by watching the full video.

Stay tuned to SEMA eNews for additional featured interviews powered by SEMA Education in partnership with the SEMA Wheel and Tire Council (WTC).  For the latest news and updates on the STAGE, follow SEMA Education on Facebook and Instagram.

Thu, 09/10/2020 - 06:56

By Ashley Reyes

Fury Tires continues to set the bar for the off-road and wheel/tire segment of the automotive aftermarket. Learn how company sales director Bob Day, and owner Jaimie Jang discovered a new unique niche for tire sizes, collaborated with manufacturers, and implemented a marketing strategy that resulted in amassing more than 140,000 organic social media followers in just three years, in the latest video from the 2019 SEMA Show STAGE. 

“We talked to wheel companies – we had a lot of feedback from them. And then we talked to builders […] and with that collaboration, it just grew. We had the 26 and 28s—last year we launched the 30 in.,” said Day. “The funny thing is, the 26s and 28s, maybe one or two wheel companies had it. Now everybody has a 26 or 28 and there’s probably three or four companies that have a 30 in. within one year. So it’s amazing the way it happened.”

Get to know what’s next for the future of Fury Tires, learn Day’s insight on the importance of marketing and utilizing social media, and hear what advice he has for companies looking to grow their brand by watching the full video.

Stay tuned to SEMA eNews for additional featured interviews powered by SEMA Education in partnership with the SEMA Wheel and Tire Council (WTC).  For the latest news and updates on the STAGE, follow SEMA Education on Facebook and Instagram.

Thu, 09/10/2020 - 06:47

By Ashley Reyes

The SEMA Wheel and Tire Council (WTC) remains committed to providing its members with a forum to address industry-related issues by offering year-round networking and educational opportunities.

All WTC members are invited and encouraged to attend the council’s virtual ambassador meeting, September 15, at 11:00 a.m. (PDT). Participants will receive updates on the council’s current initiatives and opportunities to connect with each other on both wins and challenges in the industry.

WTC’s Ambassador meetings are the ideal opportunity for members to get involved and learn how to maximize their council membership. Attendees will work together to identify common problems and opportunities relating to the custom performance wheel and tire markets, and receive updates on important industry-related issues, such as ADAS and and the impact of tariffs.

Register here.

Questions regarding the event can be directed to WTC Council Director Nicole Bradle at nicoleb@sema.org.

Thu, 09/10/2020 - 06:47

By Ashley Reyes

The SEMA Wheel and Tire Council (WTC) remains committed to providing its members with a forum to address industry-related issues by offering year-round networking and educational opportunities.

All WTC members are invited and encouraged to attend the council’s virtual ambassador meeting, September 15, at 11:00 a.m. (PDT). Participants will receive updates on the council’s current initiatives and opportunities to connect with each other on both wins and challenges in the industry.

WTC’s Ambassador meetings are the ideal opportunity for members to get involved and learn how to maximize their council membership. Attendees will work together to identify common problems and opportunities relating to the custom performance wheel and tire markets, and receive updates on important industry-related issues, such as ADAS and and the impact of tariffs.

Register here.

Questions regarding the event can be directed to WTC Council Director Nicole Bradle at nicoleb@sema.org.