SEMA News—June 2020


By Juan Torres

Leaders of the Aftermarket Pack

In 2019, the Jeep Wrangler was named SEMA 4x4-SUV of the Year for the 10th time, and was joined by the Ford Mustang (Car of the Year), Chevrolet Silverado (Truck of the Year), Audi RS 3 (Sport Compact of the Year), and Polaris RZR (Powersports Vehicle of the Year).

The following media outlets were among those that informed their readers which were the best vehicles for accessorization:

TrackCar PerformanceTrackCar Performance

Every year, SEMA Show exhibitors vote on vehicles to recognize those that represent the best business opportunities for the aftermarket industry. The winning vehicle manufacturers are then honored with a SEMA Vehicle of the Year Award before thousands of SEMA Show attendees.

The Ford Mustang, a 2019 SEMA Award winner and one of “the most beloved nameplates on roads”—according to TrackCar—continued the company’s penchant for giving the industry “a glimpse at some of the latest trends in customization” at the annual SEMA Show. The Ford F-150 also has been named SEMA Truck of the Year in previous years.


GM Authority


In addition to reporting that the Chevy Silverado was named SEMA Truck of the Year, Sam McEachern highlighted two concept Silverados that GM displayed at the 2019 SEMA Show. These two models were GM’s way of testing potential new production variants.


PowerSports Business

Powersports Business

SEMA debuted the Powersports Vehicle of the Year category in 2018, and the Polaris RZR was selected as the winner for the second consecutive year. The RZR Pro XP Ultimate won the award in 2019, following the Polaris RZR Turbo S in 2018. PowerSports Business covered the story.



Heard on Social Media

“SEMA announced its vehicles of the year, and the winners for the 2019 @SEMASHOW are @Ford Mustang, @Chevrolet Silverado, @Jeep Wrangler, @Audi RS 3, and @PolarisRZR.”—Truck Videos, via Twitter

“@PolarisInc RZR Pro XP Ultimate recognized as SEMA Powersports Vehicle of the Year.”—Motorcycle Powersports News, via Twitter

The Ford Mustang wins SEMA Car of the Year honors for 2019.”Ford Authority, via Facebook

“The Jeep Wrangler is now SEMA’s ‘4x4/SUV of the Year’ for a decade straight.”—Top Gear Philippines, via Twitter


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