SEMA News—March 2013
REQUIRED READING
Magazines Inform Readers About Scholarship Awards
Recognizing the challenge that SEMA-member companies have in finding well-qualified employees, SEMA works with students to support and prepare them for careers in the automotive or auto-parts industries. One such effort is the SEMA Memorial Scholarship Fund.
The scholarships are a huge help to students, as the awards do not have to be paid back the way financial aid or student loans do, and the fund recently increased its awards to as high as $5,000 per year.
One of the keys to the success of the scholarship program is the many media outlets that help spread the word to students. Dozens of publications announced the availability of the scholarships over the past few months. Be sure to keep these publications on your must-read list, as they will surely keep you up-to-date on important industry information.
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High Performance Pontiac
High Performance Pontiac magazine pointed out that auto enthusiasts can work in the industry they love so much. Articles such as the one that appeared in a recent issue help make it easier for readers to pursue financial aid that will help them attain careers in the industry. |
Racer
Many careers will interest race fans, and the scholarship program can help them get started. This article in Racer magazine may help point the way. |
Automotive Digest
The SEMA Memorial Scholarship Fund is not just for consumers. Industry professionals also may be interested, and the business-to-business publication Automotive Digest shared the news with its audience. Whether the readers were interested in the scholarships for themselves, for their children or for the Loan Forgiveness Program that is available just for employees of SEMA-member companies, it’s an important and relevant message that the industry should be aware of. |
Dragtime News
Dragtime News does a great job of keeping its readers updated on what’s happening in the automotive industry. This article shows that the magazine is constantly looking to help its readers. |
