People Places & Racing News

PRO Volunteer Spotlight: Mike Timmons, Executive Vice President of AscendX Concepts

By Ashley Reyes

PROMike Timmons is the SEMA Professional Restylers Organiziation (PRO) newest volunteer spotlight member. Timmons is the executive vice president of sales at AscendX Concepts.

Get to know Timmons in his interview with SEMA below.

SEMA: What inspired you to pursue a career in restyling/manufacturing?

Mike Timmons: I’ve worked in every aspect of our industry, from manufacturing to owning retail outlets. I’ve also worked the distribution and eCom channels. Over the last few years, I’ve learned that I love the manufacturing side of the business. Offering our distribution and retail partners a product that they can stand behind and sell, knowing their customers will be happy, is what inspires me. I’m proud of the products our brand builds and the relationships I’ve built along the way.

SEMA: Why did you decide to volunteer for PRO? How has it or will it impact you?

MT: I was a PRO committee member many years ago and believe in their message. I may not participate in all the meetings anymore, but I support the members and SEMA however I can. The biggest impact to me was the long-lasting relationships and business deals that may never have happened if I wasn’t part of PRO.

SEMA: What advice do you have for someone pursuing a career in the automotive aftermarket?

MT: My advice would be to get out there and hustle! Don’t hustle for sales but hustle for relationships. The more personal connections you make in our industry will carry you to the top and beyond.

SEMA: What is your dream vehicle? Where would we find you in it on any weekend?

MT: My dream vehicle would be a sweet ’80-ish CJ7 powered by an LS6 with a pair of Dana 60s, sitting low on 38-in. tires. And since we’re dreaming, you could find me at Pismo Beach every weekend.

SEMA: What is the best advice you have ever received?

MT: You can win with bunts; you don’t need to hit home runs every time.

SEMA: What keeps you in the industry?

MT: My love of everything automotive and the people keep me in the industry. We have the best peeps in our industry.

SEMA: Where can you be found on a Saturday?

MT: Usually in my office. Or, if I’m lucky, hiking somewhere in the Pacific Northwest with my wife and two boys.

Fill out a PRO member spotlight form to highlight how you or your company are contributing to the automotive restyling industry. Selected candidates are eligible to be featured on PRO’s social media, SEMA News and future PRO-member updates.