By Ashley Reyes
The SEMA Automotive Restoration Market Organization (ARMO) is kicking off the 2021 car show season at the annual Spring Carlisle Collector Car Flea Market, Corral & Auction in Carlisle, Pennsylvania, where more than 100,000 enthusiasts are expected to gather in person on April 21–25.
In addition to bringing the industry together and viewing amazing vehicles, the annual event is also home to the ARMO Hot Products Showcase—a member-only council benefit that provides automotive restoration professionals with an exclusive no-cost opportunity to display and promote their products to a worldwide audience.
New to this year’s Hot Products Showcase is an online gallery in which all submissions are automatically included. As in previous years, all submissions will still qualify for the New Products Awards (with the exception of the People’s Choice Award), with the winners recognized at the SEMA Show in November. ARMO members may now register their product and enter the Hot Products Showcase.
After registering online, companies are also able and encouraged to send or bring their registered products to Spring Carlisle for display at the in-person event. Benefits of having the product included at the event in Pennsylvania include:
- Onsite product exposure to an estimated 100,000+ attendees.
- Increased visitors to company or dealer booth if exhibiting at Spring Carlisle in person.
- A chance to win a New Product or People’s Choice Award.
A free industry mixer will take place Thursday, April 22, at 5:00 p.m., for all manufacturers and ARMO-member companies. This annual event is a great opportunity to strengthen networking and build new relationships with other ARMO members. Questions can be directed to ARMO Council Liaison Jim Skelly at email@example.com, 909-978-6690.