More than 1,700 manufacturers exhibited at the 2009 SEMA Show, where they showcased their newest products to more than 50,000 buyers.
The SEMA Show may be closed to the public, but the annual event is of great interest to auto consumers and enthusiasts throughout the world because of the thousands of modified vehicles and new products on display.
The 2009 SEMA Show featured more than 1,500 new product debuts, and you can now easily share product images and details with your website visitors using our new Show widget.
The automotive specialty-equipment industry was born in the racing and performance segment. In fact, the original name of SEMA, now the Specialty Equipment Market Association, was the Speed Equipment Manufacturer’s Association.
For the sixth year, a panel of top automotive journalists from 15 countries throughout Asia, Europe, South Africa and South America served on the SEMA Global Media Awards (GMA) panel.
The 2010 Media Trade Conference, hosted by SEMA's Motorsports Parts Manufacturers Council (MPMC), found manufacturers in an upbeat mood for the year ahead.
As part of a comprehensive communications plan, SEMA partners with various media outlets on a regular basis.
As the SEMA Show quickly approaches, news and excitement increases.
One of the most effective ways to market automotive specialty equipment is to obtain coverage in enthusiast media—magazines, websites and broadcast programs.
This month’s “Required Reading” highlights the many articles that talk about how important it is for businesses to position themselves as industry leaders.