The SEMA Businesswomen’s Network (SBN) is a dynamic group of professional women, now numbering close to 300, whose mission is to encourage and assist in the professional development of women working in the specialty-equipment market. The committee offers many different opportunities for women to become involved, to build friendships, network and grow their career by serving as a mentor in the SBN-powered SEMA Mentoring Program, serving on the SBN Select Committee, or by participating in SEMA’s SBN Member Resource Pool.
At the request of SEMA and its Automotive Restoration Market Organization (ARMO) and Hot Rod Industry Alliance (HRIA) councils, Senator John Tester (D-MT) and Senator Richard Burr (R-NC) have introduced and the Senate has approved Senate Resolution 154 (S. Res. 154) in the United States Senate, officially designating July 8, 2011, as “Collector Car Appreciation Day.” S. Res. 154 states that the Senate “recognizes that the collection and restoration of historic and classic cars is an important part of preserving the technological achievements and cultural heritage of the United States.”


Customer service has become a key difference-maker in an interconnected world. The growth of social media means a single customer can broadcast what he or she thinks of your company, good or bad. And others can give that message an exponential pop—making or breaking your company’s image. Where customers have multiple options for parts and service, business leaders agree that building customer loyalty based on service is imperative.
Business users who are already comfortable with Twitter are in luck: There are currently hundreds of analytics and time-saving tools available that will enable you to quickly sort through the noise, retrieve the insights you want and generate the reach you’re looking for with minimal effort.
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