Last September, the SEMA Data Co-op (SDC) announced that it had acquired PartsHub, a cloud-based product data management company that offers catalog management solutions designed to enhance a manufacturer’s ability to create and update industry-standardized product information, regardless of the...

The German tuning association Verband der Automobil Tuner e. V. (VDAT) has won an important battle in its lengthy litigation against German sports car manufacturer Porsche. Germany’s second-highest court—the Higher Regional Court of Stuttgart—has ruled that Porsche cannot deny access to its parts...

There’s no denying that recent supply-chain disruptions are putting a two-fold crunch on many aftermarket sellers. On one hand, consumer demand for aftermarket products is surging as enthusiasts turn to do-it-yourself automotive projects to while away the hours of COVID-19-induced shutdowns. On the...

Mark Donohue’s Sunoco-blue Penske-Hilton Camaro dominated the ’68 Trans-Am season, winning 10 of the series’ 13 races (including eight in a row). Donohue had such a big points lead over the teams backed by Ford and American Motors going into the Mission Bell 250 that Motor Trend’s Eric Dahlquist...

With remote workers now a critical component of many businesses, managers and staff are increasingly turning to easy-to-use video meeting software to assemble quick get-togethers over the internet. The tools differ from more sophisticated teams collaboration software in that they generally focus...

’21 Ford Ranger Tremor: The vehicle is wearing some body-hugging camo on the front and rear ends, though there doesn’t appear to be much different about the body except for a body-colored lower front fascia.’21 F-150 Raptor: the new Raptor will be powered by a supercharged 5.2L V8 straight from the...

Businesses are keenly aware that employees are looking for assurance that workplaces are safe from COVID-19 and are turning to new software apps designed to mitigate those fears. The apps offer businesses the ability to keep track of the health status of every employee and make quick moves, should a...

Industry news from SEMA-member companies, including Formula 1, PFC Brakes, The Retrofit Source and more

Amid the wide array of highly sophisticated digital tools marketers are using to increase profits, a surprise (and decidedly low-tech) alternative is scoring big gains for businesses: the simple podcast. Essentially a spin-off of an old-timey radio show that features a host and maybe a guest or two...

For most folks in the racing industry, this past year has seen far more than a fair share of cancellations. When the team at the Performance Racing Industry (PRI) made the announcement in September that the 2020 PRI Trade Show could not take place this year, the racing community was going to have to...