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eNews Article

TORA Volunteer Spotlight: Matt Caldwell of Tread Lightly!

By Ashley Reyes The SEMA Truck & Off-Road Alliance (TORA) has named Matt Caldwell as the council's newest spotlight volunteer. Caldwell is the executive director of Tread Lightly!, a non-profit organization that promotes the responsible use of motorized vehicles when recreating outdoors. Get to know...
Council or Network Update

Honor Wheel & Tire Visionaries: Nominate Now for the WTC Hall of Fame!

WTC is accepting nominations for its prestigious Hall of Fame award at www.sema.org/cn-awards. The award recognizes the most distinguished members of the wheel and tire aftermarket and is a testament to those who have made a profound influence in shaping the direction of the wheel and tire industry...
Council or Network Update

Tools to Build Your Personal Professional Traction

The WTC offers several ways to help you Build Personal Professional Traction in your career. By taking a three-step approach to engaging with the WTC, you can quickly become the most knowledgeable and connected individual within your organization for all things related to the wheel and tire...
Council or Network Update

Webinar: How to Create Wheel Designs That Will Sell

Designing wheels can be challenging. So what can wheel designers do within the confines of a circle that will meet buyers' needs for both fashion and functionality? WTC members are invited to join the live webinar "How to Design the Latest Wheels Fashion" on Thursday, June 15, at 12 p.m. EDT to...
Council or Network Update

Create Valuable Connections With Wheel and Tire Professionals, August 4

Since February of this year, wheel and tire industry professionals have expanded their networks by participating in the online networking series WTC Coffee & Conversation. Members who have not registered for the next event on August 4 at 9:00 a.m. PDT / 12:00 p.m. EDT can do so on this link. The...
Council or Network Update

Make a Difference In Just One Hour! Volunteer on a Subcommittee

Want to use your expertise to give back to the wheel and tire aftermarket? WTC subcommittees have open volunteer positions that can really benefit from your participation! Volunteering requires minimal time (as little as one hour per month), and it's a great way to get involved and make a difference...
Council or Network Update

Take Advantage of SEMA Member Portal Benefits

The new SEMA Member Portal at www.SEMA.org makes it easier than ever for WTC members to take advantage of the many benefits and opportunities available to them. The custom dashboard now shows WTC members all the benefits open to them, including the Online SEMA Business Member directory, free market...