WD-40 Company and SEMA Cares, the association’s charity arm, have partnered to build a custom 2010 Camaro for the 2009 SEMA Show and Barrett-Jackson Auction.

Both the Wheel and Tire Council (WTC) and the Light-Truck Accessory Alliance (LTAA) are moving their SEMA Show receptions to the Renaissance Hotel, closer to the council exhibits and cutting the walk time for attendees.

Following are dates and locations for several upcoming SEMA-sponsored shows and activities.

The West Coast Customs crew is once again setting up shop at the 2009 SEMA Show, offering a variety of in-booth master classes on welding, fabrication, painting, mobile electronics and more.

For the sixth consecutive year, Meguiar's president Barry Meguiar will interview the biggest names in the automotive industry during the 2009 SEMA Show.

SPC opens nominations for three council awards; MRC Long-Range Planning Meeting in less than two weeks; PRO meeting features OEM panel discussing automaker relationships with the aftermarket; and more news from SEMA's councils and committees

An array of Show floor and outside shots of Corvettes from the 2008 SEMA Show.

SEMA News offers five guidelines for helping companies gauge the usefulness of their current product information practices. Addressing these steps won't necessarily mean standards compliance, but will help you get headed in the right direction.

What if your company had access to some of the brightest minds in the field, students at a major university who were allowed to focus on the creation and development of a product to which your company might eventually have marketing rights? Read what Texas A&M university is doing to bridge the...

Mentor Jason Bruce and mentee Dan Biezonsky are the perfect success story for the SEMA Mentoring Program, powered by the SEMA Businesswomen’s Network (SBN). Not only do they illustrate the program's goal of connecting industry experience with new talent, but they've also developed a lasting...