Trade show participation can be one of the most effective ways to introduce new customers to your products or services as well as to update current clients about innovations. A trade show provides opportunities for face-to-face consultations and hands-on demonstrations, delivering everything up to...

The SEMA Financial Benchmarking Program was developed in order to provide SEMA members with financial benchmarks they could use to help measure and compare their business operations with others in the industry. Industry-specific key performance indicators are reported that can then be used by...

During the last SEMA Show, 14,879 buyers went into the Las Vegas Convention Center to see the latest innovation in the hot-rod market. More than 70 exhibitors set up booths in the Hot Rod Alley section, registering 90 products in the New Products Showcase. Attendees scanned products from Hot Rod...

Why is Ray Brock Smiling? It could be because he just stepped out of a 300F, the wide, low-slung, 375-hp flagship of Chrysler’s ’60 lineup. In his review for the April ’60 issue of Hot Rod magazine, Brock called the limited-edition letter car “an extra-special hot sedan for the man who wants style...

If you're a manufacturer, buyer or member of the powersports industry, then you need to join us at the 2010 SEMA Show to see the latest products and trends emerging in this dynamic marketplace.

A photo gallery featuring Nissan's 240SX, 350Z, GTR and more on display at the 2009 SEMA Show.

Manufacturers of diesel performance parts have just three weeks left to apply for a one-year period of obtaining emissions compliance with the California Air Resources Board.

The SEMA Political Action Committee (SEMA PAC) has unveiled a redesigned website at www.semapac.com that makes participating in the PAC easier than ever. At the website, members can learn more about actions taking place on Capitol Hill, which have a direct impact on our industry and your company...

SEMA members can sign up to meet with up to a dozen, pre-vetted Chinese distributors at the inaugural SEMA CIAPE China Business Development Conference taking place September 23–26 in Beijing, China. Register online by July 1 in order to receive priority space selection.

The market for performance dynamometers in China is modest at the moment, reflecting the newness of the country’s performance car culture. But China is a market to watch, said companies making the high-tech tuning machines. One thing that should boost demand for dynos in China is the fast growth in...