TORA members have less than a week to sign up for the 2024 Media Trade Conference taking place January 30 – February 1 at the Embassy Suites - Anaheim South in Southern California.

TORA is excited to welcome our newest council members! Buck'n Bronco Offroad Ad Custom Solutionz Inc. Dingo LLC Full Send Diesel LLC Hitchweb Canada Inc. LeachCo LLC Midwest911 Inc. NETMOTOR (USA) Inc. Outback Kitters P4 Performance Precision Paint and Collision RAKET Designs LLC

The TORA Reception at the 2023 SEMA Show has been finalized for Wednesday, Nov. 1 from 5:00 p.m. – 7:00 p.m. on the West Hall 3rd Floor. The TORA Reception is the ultimate networking event for truck and off-road professionals and builders at the SEMA Show. All TORA members are encouraged to mark...

TORA COBB Tuning as the council's newest member spotlight company. Get to know their story in the SEMA News interview with COBB Tuning's Kirstin Backes below. SEMA News: Tell us the story of COBB Tuning. How did the company start? Kirstin Backes: COBB Tuning is an automotive engineering company...

Looking for ways to give back to the truck and off-road aftermarket? TORA subcommittees have open volunteer positions that can really benefit from your participation! Volunteering requires minimal time (as little as one hour per month), and it's a great way to get involved and make a difference in...

Ten truck and off-road vehicles have been selected to participate in the TORA Feature Vehicle Program at the 2023 SEMA Show! If you plan to be at the Show, be sure to visit the TORA Feature Vehicle Trail located on the walkway outside between LVCC West Hall and North Hall. You will be able to view...

The SEMA Show Overland Experience, a popular specialized showcase at the world's leading automotive trade show, is moving to a new location in 2023 to give attendees a more immersive introduction into the world of overlanding. The dedicated display will be prominently featured in the Diamond Lot...